PPC Management in Sorisdale

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Pay Per Click Advertising in Sorisdale

If you are looking for PPC (Pay Per Click) management services we can help, offering this fantastic digital marketing option to help promote your business, service or product at a budget and time to suit you. 

Managing Pay Per Click advertising campaigns can be tricky in making sure that the adverts are offering value for money and a return on investment at all times, but our specialist teams have the skills and expertise to make it a success, continually optimising campaigns and performance to make sure they are delivering results. 

Advertising online and digital marketing, in general, are among the most popular ways for brands to reach a broad yet targeted audience.

With a PPC campaign, you can actively target those who are specifically looking for or will be interested in your service or product based on their previous search histories and online behavioural patterns; this means wastage is reduced, and return is often excellent. 

Simply fill in the contact form and let us know what you are looking for from your PPC campaign and one of our team will come back with more information and a plan for you to consider. 

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What is Pay Per Click Advertising?

Pay Per Click advertising or PPC adverts are essentially online paid adverts that appear above the organic search results in Google and subsequently have great stand-out, offering great exposure for any business and any industry.   

This form of marketing can be carried out as a stand-alone marketing option or is more commonly coupled with other forms of more traditional advertising methods for even greater returns. This means that a potential consumer may see or hear an advert and then at a later time "google" or search for your company online. If this is the case, it is advisable that you are sat near the top of the searches so that your initial marketing efforts are not wasted. This is the beauty of pay-per-click in guaranteeing this positioning.  

The appeal of running a PPC campaign is that, as they sit at the top of searches (above the natural results), they are more likely to be clicked on. It is proven that people don't generally like searching across too many search pages, so being near the top of a Google (or another search engine) search is key and desirable for any company.

If you are looking for a PPC management agency to help with your online marketing, contact us today, and we will provide more information.

The Benefits of a PPC Campaign

There are many benefits to running a pay-per-click or paid search campaign; the main ones are: 

  • Controlled outlay - one of the main benefits of these paid search ads is that you can control your budget. Most PPC agencies will have a minimum spend requirement but most of the times these are pretty reasonable. 

  • Highly targetted - with a PPC campaign you take target who, when and where you like. We will carry out keyword research, carry out a PPC audit and also create effective ad copy so that your audience sees your PPC campaigns, adverts and messaging at the top of relevant landing pages. 

  • Quick results - organic SEO (search engine optimisation) techniques and natural and relevant backlinking methods are brilliant ways to achieve high positions in Google in a natural way, but they can take time. If you need to achieve results more speedily using a PPC agency and paid search campaign is probably the best option. PPC campaigns will also compliment other strands of your broader digital marketing, including social media and YouTube advertising

As an experienced PPC agency, we can help you through the whole process, from researching your keywords and your target market to executing your whole campaign from start to finish. For more information, get in touch with our PPC management services teams today for a chat. 

PPC Ads - Flexible Online Marketing Campaigns For All

Pay Per Click marketing campaigns can be flexible to suit:

  • Different keywords

  • Budgets

  • To target certain times of the year

  • Be location specific

This means you can effectively turn them on and off at different times of year (great if you are selling seasonable products or services), whilst our PPC management teams will constantly tweak adverts and copy mid-campaign to achieve even greater results, making sure that everything is delivering and performing as it should. The type of responsive marketing is one of the reasons online marketing is so popular with many advertisers across a huge range of industries; you can up and down spends and change directions if needed.   

Our teams at PromoMedia - and also PromoSEO - will carry out keyword research and look into your target audience before developing an online strategy to increase the number of visitors to your website through these PPC adverts. 

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How Much Does PPC Management Services Cost?

The beauty of PPC campaigns is that it can work for most budgets and the costs of PPC management fees are normally factored within total budgeted figures. Costs that determine the cost of a PPC campaign include: 

  • Length of campaign - literally how long do you want it to run through? A week? A month? Something longer. Generally the longer the campaign the more expensive it will be. A PPC agency will guide you on what is best. 

  • Reach -  how many people are you looking to reach? This will be down to your target market and audience preferences. Again broadly the wider the reach the more costly but on the plus side you are being seen by more people. 

The way that AdWords works is fairly simple, and it means you can never overspend. Basically, you'll decide on a budget and we'll find keywords to work for you. It couldn't be easier. Each keyword or phrase will have a different cost per click (CPC), depending on how competitive it is. So if you choose to have your ad shown when someone searches for a particular keyword, and that keyword has a CPC of £3.50, you'll pay £3.50 whenever someone clicks your ad. When your budget has been spent, the ad won't be shown anymore so you can't be charged for any further clicks. This is a great way to manage your spending and make sure it always stays affordable.

The results from a pay-per-click advertising strategy can be extremely beneficial for your business. 

For more information on PPC advertising in PA78 6 and a free quote get in touch.  

Will PPC Work For My Company?

Yes! PPC advertising works for a full variety of companies - basically if someone is likely to Google what you offer it's worth looking into this form of online marketing. Pay Per Click is successful whether you are launching a new product, promoting your business or trying to sell products and services. It also works across a cross-section of industries including retail, healthcare, luxury and finance. 

PPC adverts are particularly effective if you are selling something which is only available for a limited time, such as ticketed events and theatre shows, or items at a sale price.   

Combining Traditional Marketing Which Works With PPC

Pay Per Click advertising can work alone as an individual form of marketing, however, this is often only successful if a person already has some knowledge of your product or service. At PromoMedia, we, therefore, find that many of our advertisers use PPC as part of an overall marketing strategy, often coupling this with other forms of advertising such as:

The reason they work successfully together is that people often see or hear these traditional forms of marketing but don't have time to respond to them straight away (as they are doing something else), they tend to then "Google" these events, products or businesses later; this is where PPC comes into force.

Traditional marketing can get their interest then PPC can take them to the next stage of the purchase and gets them on your website.  

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Frequently Asked Question About PPC Services

  1. "What is PPC management services?" PPC management services are basically managing the entire process of your PPC campaign, from audience research to keyword research, design, implementation, tweaking and amending, reporting. There are many strands we pull together to make it a smooth and seamless process. As an online management agency, we will take you through the whole process from start to finish. 

  2. "How much does PPC cost?" There are no set costs as outlined in the guide. The beauty is that budgets can be set so there are no nasty surprises at the end. When you get in touch, we will normally run a PPC audit of what you have done before and talk through your aims and ambitions for the new campaign. After that, we will put together a bespoke plan and quote. 

  3. "What do you mean by pay per click?"  Pay per click advertising is basically a paid search ad - sometimes known as Google ads. They are adverts that appear with a small AD next to them at the top of search engine results pages. 

  4. I am looking for a marketing agency a PPC agency to look after my pay per click and social media advertising, what is the benefit of out-sourcing this rather than doing in-house?” You can obviously look after your social media and pay per click marketing in Sorisdale in-house however we feel the main benefits of using an experienced team is that you can control the budget, know you are in safe and professional hands, plus it saves you time and money. For more information and a free quote get in touch.

  5. "How do I manage Google ads?" You can choose to manage these yourself or get a specialist marketing agency such as us to manage this for. As well as offering online assistance, such as social media and YouTube adverts, we can advise on more traditional methods to complement your online campaign and hit your target audience in different ways and with different approaches. 

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Don't forget to check out our regular blog, where we look at a full range of subjects, including UK regional marketing, a look at "Is advertising important?" an A guide of marketing jargon - and more!  

Contact Us about PPC Adverts in Sorisdale

If Pay Per Click (PPC) Advertising is of interest to your company, please contact our online team today.

Simply fill in the enquiry box with your details and one of our specialists in PPC management will come back to talk you through the options. 

We look forward to working with you. 

Other locations available for ppc management
Braevallich Lower Kilchattan Montford Glen Sluain Claonaig Upper Kilchattan Ford Glenbarr Otter Ferry Lephinchapel Ardinamir Peninver Dalmally South Shian Java Lerags Largiemore Caoles / Caolas Bowmore / Bogh Mòr Sorisdale Moss Croggan Kiloran Keillmore Ruaig Kilkenneth Uisken Ardanaiseig Hynish Kilmun Achnahard Cladich Tarbert Kilchoman Drumlemble Cnocbreac Bousd Scalasaig Grogport Ballymeanoch Meikle Kilchattan Butts Kilchiaran Pennycross Achleck Kilchrenan Mill Knowe Black Mill Bay North Connel Ardgartan Barcaldine Gribun Brochroy Millton Ardrishaig Lussagiven Kames Knockrome Carsaig Lee Bridgend / Beul an Atha Muasdale Ascog Heylipol Eilean Duirinnis Ardnadam Ardchiavaig Cairnbaan Campbeltown / Ceann Loch Chille Chiarain North Shian Ballygown Kintallan Kerrycroy Ardentallen Risabus Kames Balinoe Ardskenish Innis Chonain Port Appin Melfort Dunoon / Dùn Obhainn Dervaig Glenbranter Barnluasgan Succoth Tullochgorm Glen Forsa Inverlussa Barsloisnoch Kilkerran Achlonan Kilberry / Cill Bhearaidh Tighnabruaich Kilbridemore Kilmahumaig Kilninver Port Ellen / Port Eilein Tarbert / An Tairbeart Bridge of Orchy Lephinmore Aird Kilmichael Glassary Middleton Strathcoil Fanmore Asknish Eriska Village Ballimore Strone Sandbank Gortonronach Vaul Black Crofts Narrachan Mount Stuart Kilfinan Uig Bridgend Leob Kilmartin Gometra Toberonochy Clachan / An Clachan Inverchaolain Achahoish Port Ramsay Barbreack Kenovay Kellan Baugh Poltalloch Bullwood Portnahaven / Port na h-Abhainne Cuan Keillbeg Baile Boidheach Clachan of Glendaruel Kildavanan Balvicar Minard Castle Ardchonnell Bridge of Awe Carrick Castle Kirn Eorabus Ellister Baile Mòr Ichrachan Skipness Invernoaden Machrihanish Gott Kilfinichen Clachan Keills St Catherines Kilnave Daill Barran Laganbuidhe Goatfield St Colmac Coshandrochaid Dalintart Gariob Cullipool Baligrundle Middle Kames Soroba Ledaig Pennyghael Furnace / An Fhùirneis Kilmichael Beg Kirkapol Auchindrain Port Ann Kilchattan Bay Ardbrecknish Hough Crinan Ardbeg Knipoch Craigenhouses Mannal Kenmore Heanish Baravullin Claddach Fasnacloich Ellenabeich Oban Benmore Airds Crinan Ferry Ledaig Newton of Kilmeny Ardfernal Kilchenzie Ardtun Killiechronan Crarae Ardchattan Portinnisherrich Strongarbh Lower Ardtun Grishipoll Nerabus Dunrostan Tom nan Ragh Sraid Ruadh Lagg Lochdon Acha Leargybreck Kames Craigmore West Darlochan Ardanstur Lochgilphead / Ceann Loch Gilb Benderloch Ardmenish Portavadie Lagavulin Ardbeg Minard Port Charlotte / Port Sgioba Barrapol Tormisdale Ardminish Port Righ Imeraval Fionnphort Lower Soroba Lochawe Colintraive Tralee Barravullin Kinuachdrachd Pulpit Hill Saddell Fearnoch Melldalloch Calton Inverneill / Inbhir Nèill Cornaigbeg Torinturk Lochgair / An Loch Geàrr Ardalanish Balephuil Port Askaig / Port Asgaig Carnassarie Port Wemyss / Bun Othan Slockavullin Garvie Lochbuie Airds Bay Ballochgoy Dunamuck Newton Park Eredine Waterfoot Daltote Garbhallt Creagan Taynuilt Hunter's Quay Balliveolan Kilninian Kingarth West Hynish Clabhach Connel / A'Choingheal Arinagour New Danna Blairmore Cairndow / An Cárn Dubh Gruline Tayvullin Keils Achnacroish Craignure Ormsary Mill Park Bellanoch Salen Pollphail Village Balevullin Inbhir Aora Burg Sandaig Baleromindubh Glac Mhòr Dalavich Barnacabber Garvard Glenramskill Balnahard Askomill Bellochantuy Sutherlands Grove Corfhouse Scarinish Stronmilchan Birdfield Clachbreck Tayvallich Clachan Seil Bunessan Portnacroish Caol Ila Kilmelford Glenegedale Lunga Salum Balemartine Uig Annat Balephetrish Achanelid West Tarbert Barrahormid Bunnahabhain Bridgend Bonawe Inverinan Dunollie Blackrock Stewarton New Ulva Ardfern Kintra Lochgoilhead Oban Seil Killean South Cuan Cleigh Port Bannatyne Achnagoul Aros Carradale Cornaigmore Dalintober Aridhglas Arduaine Portsonachan Uragaig Innellan Bragleenbeg Glencruitten Clachan Ardentinny Tayinloan / Taigh an Loin Cu' Dhèis Balimore Toward Ardifuir Straad Glenview Creggans Conisby Achnamara Crossapol Southend Newton Whitehouse / Glac a' Mhuilinn Ardfin Craobh Haven Laphroaig Conchra Rothesay Torran Auchenlochan Ballygrant Bealach Maim Drimnagall Calgary Easdale Kilmichael of Inverlussa Killinochonoch Achaleven Kilmeny Bruichladdich Inveresragan Torrisdale Tostary Mulindry Kiel Crofts Dunbeg Kilmoluaig Craighouse Millhouse Coillaig Blarbuie Kilmore Leorin Ganavan Strachur Redhouses Clachaig Gartnagrenach Tobermory Ellary Appin Gruinart Kilmory