SEO Marketing in Shotley Bridge

Get in touch

SEO Company in Shotley Bridge

PromoMedia is a top-rated SEO marketing agency and we have a range of services we carry out to increase online presence in organic search engine results. 

Our SEO strategies can help to improve your online and digital presence, helping to promote and raise awareness of your specific brand, company or service. This balanced approach means that your business will improve in the long run with a natural campaign, leading to increased search traffic, trust and, ultimately, exposure and sales.  

Indeed, natural and managed search engine optimisation is recommended if you want your ranking on Google (and other search engines) to be permanent and consistent. Although many SEO agencies may offer quick results, these need to be carefully considered as penalties can be given to websites that try to deliberately manipulate search results. A positive and balanced campaign will mean that if people either search for your company or whatever you are offering, you are visible and present.

SEO is not a form of advertising as such but is the best practice to ensure that when consumers know of you (often through paid advertising channels), they can find you easily to enquire or purchase. As a professional digital marketing agency, we can advise on effective SEO strategies to help your business, service or product, appear correctly in relevant searches. 

Contact Us

What is SEO?

SEO stands for search engine optimization. It basically entails the management of a website so that it ranks for what it should do; in essence, it means that if somebody is searching for you or what you offer, you appear higher in the search results they are given. 

The job of a search engine, be it Google, Bing, Yahoo or another, is to make sure that the web results that they give a web user (after an organic search) is relevant and what they are looking for.

Correct SEO management means that your website and what you offer is clear to the search engine algorithms, if so, they will place your website high in relevant searches, leading to exposure, enquiries, traffic and sales.   

There are many facets to SEO, and at PromoMedia, we believe that all the elements have to be balanced to be successful; this means that your on-page information and copy should always be up to date, social signals are strong, meta titles and descriptions are enticing and many more factors. 

Request More Information

What Are The Main Factors of Good SEO?

There are several factors that contribute to strong SEO marketing. At PromoMedia, we describe these as "SEO tools". These, and the factors which affect ranking: 

  • Copy - we believe high-quality, unique content that directly answers a search's question and intent is key. We would always encourage web pages to answer a search query with authority, confidence and accuracy. 

  • Site structure - make sure that your site is easy to navigate for a user and also for a search engine to be able to navigate and crawl the pages. A poor site structure can result in pages becoming de-indexed. 

  • Linking - strong internal links, which connect relevant subjects to help a browser answer their question or give them what they are looking for is very important. Internal links should connect up relevant thought processes. External links (links from other websites to you), should come from relevant and trusted sources - perhaps news articles, blogs or reviews of your work, business or product. You should never buy these as you could end up with low-quality links connected to poor websites which have nothing to do with your corpus and user intent.   

  • Social signals - connect your website with your social media channels. Makes navigation easier and makes you digitally joined up. 

  • The freshness of content - SEO isn't something you can once and then think it's done. It's something that needs to be managed at all times, so your website is up to date and not essentially gathering dust on a shelf!

There are hundreds of contributing factors but these are the ones that we believe carry the greatest weight and significance. For more information and a free quote get in touch today. 

How Much Does SEO Cost?

As you can imagine there is no set cost for managing an SEO campaign, it will depend on a number of factors, namely: 

  • The size of the job - some websites are bigger and also need more attention. Some search terms are much more competitive and we will require more work. We will always run an audit and outline how much work we think needs doing before we commence. 

  • Type of assistance required - sometimes a website may just need content marketing, basically, that is improving the on-page elements; the copy, images and videos. Other times, there may be more technical issues and need a site redesign or structure overhaul is needed.

Request a Quote

Can I Manage My SEO Myself?

Yes, many people choose to manage their search engine optimization in-house in order to rank well, however, normally we find that an SEO agency is best placed to start the process for you and get your website into a decent position. After this, your SEO efforts and frequent copy and updates can be complimented with notes and technical advice, such as up to date keyword research and competitor analysis, to make sure that you are keeping on track and making sure that your website continues to rank where you want it to. 

What is a Backlink?

A backlink is an incoming link from another website. Many SEO experts will tell you they are vital to ranking a website. Whilst important they should only ever be natural and real. There are a number of different types of backlinks, including image, as well as text links. When placing or managing these links you will need to understand anchor text and the difference between 'No follow' and 'Do follow' links. Essentially, a 'no follow' link is one that does not pass any trust or authority through to the page. You will find 'no follow' links on sites like Facebook where anyone can add a link to the site. If you have a 'do follow' link you are telling Google the site you are linking out to is trustworthy - if it isn't, you may be hit with a penalty. 

Frequently Asked Questions About Search Engine Optimisation in DH8 0

  1. “There are many people on the internet who seem to offer a guide to SEO, all with different views on what the most important ranking factors are. We are looking to increase our organic search traffic in a natural way. We want to adhere to best practices rather than choosing to shove many keywords onto a page or blog. What do you think makes the best SEO strategy?” Yes you’re right there are lots of people out there who will promise to improve your search engine ranking and lift you up the results pages but you need to be careful who you take SEO advice from. Generally, the search engines are way more intelligent than given credit for and don’t like websites that try to manipulate natural results, tactics just as unnatural link building is rightly frowned upon and even used as a negative SEO tactic. The main piece of SEO advice we would give is to write brilliant content, a well-structured site, strong social signals, fresh content and answer a users intent; basically make your website do what it should!

  2. “What is the difference between search engine marketing and search engine optimization?” There is no difference; they are basically the same thing. Search engine optimization SEO is essentially the process of ranking a web page (it literally could be one page, as Google ranks pages not sites) or a whole website in organic traffic searches to achieve as high a position as possible in search engines with search results.

  3. We are wanting to rank higher in search engines and gain more organic traffic, what are your top tips for improving search engine rankings?  And is there anything to avoid?” Our guide to SEO will give you an overview of what we think are the main points to focus on; basically, we would suggest strong content marketing (copy, images, videos etc) on your web pages and a great user experience. We would avoid heavy link building strategies; these tips should see you positioned well in search engines.

Contact Us for SEO Advice

If you would like more information on how professional search engine optimization could help improve your business or company's natural position in search engine results contact our experienced teams today. 

We will run an SEO audit of your current site to identify problem areas and ways to improve so that you will become more visible to new and existing customers. 

We look forward to hearing from you. 

Contact Us

We cover Shotley Bridge (Durham)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for seo marketing
Woodham Village Old Cassop Framwellgate Moor Middle Side Scargill Startforth Pontop Trimdon Grange Low Lands Harperley Medomsley Page Bank Copthill Portrack Winston Greencroft Byers Green Ettersgill Shotton New Kyo Beamish Bowburn Tanfield Lea Old Stillington Old Town Dean Bank Elm Terrace Thornley Inkerman Westlea West Sherburn Leeholme Helmington Row Staindrop Ouston Newfield Harelaw Frosterley Houghton-le-Side Burtree Ford Willington Gilesgate Oak Tree Alum Waters Ebchester Witton Gilbert Quarrington Hill Ferryhill Station Oxhill School Aycliffe Lintz Barningham Lime Terrace New Brancepeth Eaglescliffe Binchester Hunstanworth Elwick Newton Ketton Cockfield South Side Tow Law White-le-Head Grangefield Hardwick Houghall Cowpen Bewley Crimdon Park West Park Blackhall Rocks Tudhoe Village Low Pittington Hedley Hill Butterwick Roddymoor High Stoop Great Burdon Oxbridge Oak Street Castleside Billingham Barnard Castle Fir Tree Chilton Pelton Woodland Coundon Lane Side Stonebridge Templetown Craigside Hamsterley Mill Lane Head South Wingate Merrybent West Blackdene Town Head St Helen Auckland South Cleatlam Elvet Hill Killhope Haverton Hill Hart Lintzford Ramshaw Pelton Fell Morton Tinmouth Rift House Bellevue Hurworth-on-Tees Etherley Moor Trimdon Bowes Thorpe South Moor Rushyford Bishopsgarth Owton Manor Sheraton Barmpton Egglescliffe Ludworth Eden Vale Sunnydale Thorpe Thewles Urlay Nook Lane Head Hurworth Place Easington Colliery Edmondsley Mount Pleasant Newham Grange Sherburn Grange Throston Bollihope No Place Eastbourne Morley Leamside Esh Mickleton Gilpin Brown Elstob Red Hall Plawsworth Browney Shincliffe Lonton Cornriggs Flint Hill Esh Winning Healeyfield Langdon Beck Preston-on-Tees Ruffside White Kirkley Cornforth Westgate Kirk Merrington Middleton One Row East Hope Bridge End Ovington Shadforth Eldon Hart Station Killerby Heighington Aykley Heads Garmondsway Medomsley Edge Rowley Bank Top Lane Head Davy Lamp Stockton-on-Tees Northgrain Spennymoor Crawleyside Satley Hartlepool Howden-le-Wear Neasham Sadberge Middlestone Beaumont Hill Regent Street Bowbank North End Snaisgill Kip Hill South Pelaw Fulthorpe Brafferton Tudhoe Town Kelloe Thwaite Chester Moor Gray Street Knitsley Albert Hill Hunderthwaite Ornsby Hill Witton-le-Wear Todhills Skerne Park Gilmonby East Butsfield Black Banks Great Chilton Sherburn House Harrowgate Village West Kyo Neville's Cross Low Westwood Hill End Green Head Thringarth Newfield Coatham Mundeville High Haswell West Auckland Howlish Aycliffe Village Waterhouses Bishopton Mowden Stainton Westwick Metal Bridge Shield Row Whitehill Ragworth Crossgate Moor Hawthorn Deaf Hill Langley Park Sheep Hill East Briscoe Merrington Lane Greatham Port Clarence Iveston The Dene Kelton Lartington Cornsay Colliery Seaham Hilton Haswell Moor Hesleden Whitton Wheatley Hill Hamsterley Archdeacon Newton Old Thornley Cornsay Graythorp Clough Dene Hunwick West Pasture Station Town High Clarence North Close Dalton-le-Dale Boltshope Park Denton Lendings Haswell Stockton Grange Wolsingham High Beechburn High Grange Gainford Hummerbeck Woodham Thornley Kinninvie Sunderland Bridge Perkinsville Bishop Auckland Belmont Newton Bewley Close House Queen's Park Haughton le Skerne Whinfield Brasside Hope Town Shotton Colliery South Stanley Littleburn Headlam Townfield Faverdale Lanchester Leadgate Stillington Easington Burnopfield Hury Ingleton Carlton Billy Row Newton Aycliffe New Town Witton Park Bryan's Leap The Sands West View Brignall Holwick Consett Gilesgate Moor Piercebridge Bishop Middleham Langton Mount Pleasant Oakenshaw Tanfield Bournmoor Broompark Aukside Eastlea Annfield Plain St Ann's Hill Dent Bank South Hetton Daddry Shield Esperley Lane Ends Low Spennymoor Hummersknott Quebec Plawsworth Gate Western Hill Roseworth Sockburn Northlea Shotley Bridge Pity Me High Shincliffe High Urpeth Thorpe Larches Bradbury Cold Hesledon Brotherlee Whinny Hill Middlestone Moor East Blackdene Merryoaks Tan Hills Eastgate Elton Sacriston Wall Nook Great Stainton Coundon Grange Dalton Piercy Evenwood High Forge Meadowfield Dipton Coundongate Lintzgarth Durham Leazes Croft on Heugh High Hesleden Darlington Barley Mow Canada Quaking Houses North Bitchburn The Grove Allensford Tudhoe Grange Woodhouses High Escomb Woodstone Village Brierton Lowe's Barn Escomb Coxhoe Blackhall Colliery Murton Cockerton East Law Little Newsham Briscoe Sunniside Foxton Mordon Fishburn Stanhope Cleatlam Malton Blackhill Leasingthorne Dawdon Waskerley Nettlesworth Toronto Wackerfield Chilton Lane New Shildon Tindale Crescent Phoenix Row Rainton Gate Stranton Wingate Moorside Low Coniscliffe Primrose Hill Catchgate Firth Moor Houghton Bank West Butsfield Drinkfield Broom Hill Eggleston Foggy Furze High Etherley Holmside Aislaby Cotherstone Brandon Village Ireshopeburn Tursdale Waldridge Branksome Crook Bildershaw Delves New Hunwick Low Dinsdale Coal Bank East Stanley California Wycliffe Walworth Toft Hill Bolam Deneside Forest-in-Teesdale Whitesmocks Croxdale Grindon High Handenhold Haswell Plough Crookhall Little Stainton Lanehead Grassholme Newtown South Church Sherburn Redford Wolviston Edmondbyers Stainton Grove Hartburn Egglesburn Raby Greta Bridge Old Durham Heatherycleugh Tantobie Longnewton Eldon Lane Windlestone Crookgate Bank Coronation Running Waters Cowshill Middleton-in-Teesdale Wynyard Village East Hedleyhope Burnhope Sherburn Hill High Westwood Redworth Beech Terrace Woodside Rookhope Craghead Grange Villa Peterlee Hutton Magna Stony Heap Bowlees High Dyke Little Thorpe Royal Oak High Coniscliffe Sunnybrow Benfieldside Seaton Langley Moor Norton Newbiggin Fleming Field Pittington Parkside Romaldkirk High Friarside Old Eldon West Pelton Evenwood Gate Sandy Carrs Chester-le-Street Ramshaw Preston-le-Skerne Hutton Henry Butterknowle Whorlton Carlbury Littletown Elm Tree Egglestone Abbey Ushaw Moor New Ho High Pittington The Middles Longhill Low Beechburn Pierremont Bearpark Horden Harrowgate Hill Carrville Shildon Hamsterley Bridgehill Stanley Crook Old Wingate Boldron East Kyo Mainsforth Summerhouse Seaton Carew Hurworth Burn Urpeth Copley Wearhead Middleton Laithkirk Redmarshall Monk Hesleden Pickering Nook Lumley Thicks Newton Hall Ferryhill Trimdon Colliery Thinford Old Quarrington Hudegate West Cornforth West Rainton Cassop New Coundon Kelloe Lynesack Rise Carr Brandon Church Kelloe Maiden Law East Howle High Lands Coppy Blackwell Hett Binchester Blocks Horsleyhope Middleton St George Newsham Middridge Castle Dene Whessoe Bedburn Etherley Dene Muggleswick Great Lumley Deanery View Stanley Causey Walworth Gate Westerton Dyke House Low Etherley Embleton Brancepeth St John's Chapel High Throston Hobson Mountsett Kimblesworth Sedgefield Castle Eden Throston Grange Estate