SEO Marketing in Melton Mowbray

Get in touch

SEO Company in Melton Mowbray

PromoMedia is a top-rated SEO marketing agency and we have a range of services we carry out to increase online presence in organic search engine results. 

Our SEO strategies can help to improve your online and digital presence, helping to promote and raise awareness of your specific brand, company or service. This balanced approach means that your business will improve in the long run with a natural campaign, leading to increased search traffic, trust and, ultimately, exposure and sales.  

Indeed, natural and managed search engine optimisation is recommended if you want your ranking on Google (and other search engines) to be permanent and consistent. Although many SEO agencies may offer quick results, these need to be carefully considered as penalties can be given to websites that try to deliberately manipulate search results. A positive and balanced campaign will mean that if people either search for your company or whatever you are offering, you are visible and present.

SEO is not a form of advertising as such but is the best practice to ensure that when consumers know of you (often through paid advertising channels), they can find you easily to enquire or purchase. As a professional digital marketing agency, we can advise on effective SEO strategies to help your business, service or product, appear correctly in relevant searches. 

Contact Us

What is SEO?

SEO stands for search engine optimization. It basically entails the management of a website so that it ranks for what it should do; in essence, it means that if somebody is searching for you or what you offer, you appear higher in the search results they are given. 

The job of a search engine, be it Google, Bing, Yahoo or another, is to make sure that the web results that they give a web user (after an organic search) is relevant and what they are looking for.

Correct SEO management means that your website and what you offer is clear to the search engine algorithms, if so, they will place your website high in relevant searches, leading to exposure, enquiries, traffic and sales.   

There are many facets to SEO, and at PromoMedia, we believe that all the elements have to be balanced to be successful; this means that your on-page information and copy should always be up to date, social signals are strong, meta titles and descriptions are enticing and many more factors. 

Request More Information

What Are The Main Factors of Good SEO?

There are several factors that contribute to strong SEO marketing. At PromoMedia, we describe these as "SEO tools". These, and the factors which affect ranking: 

  • Copy - we believe high-quality, unique content that directly answers a search's question and intent is key. We would always encourage web pages to answer a search query with authority, confidence and accuracy. 

  • Site structure - make sure that your site is easy to navigate for a user and also for a search engine to be able to navigate and crawl the pages. A poor site structure can result in pages becoming de-indexed. 

  • Linking - strong internal links, which connect relevant subjects to help a browser answer their question or give them what they are looking for is very important. Internal links should connect up relevant thought processes. External links (links from other websites to you), should come from relevant and trusted sources - perhaps news articles, blogs or reviews of your work, business or product. You should never buy these as you could end up with low-quality links connected to poor websites which have nothing to do with your corpus and user intent.   

  • Social signals - connect your website with your social media channels. Makes navigation easier and makes you digitally joined up. 

  • The freshness of content - SEO isn't something you can once and then think it's done. It's something that needs to be managed at all times, so your website is up to date and not essentially gathering dust on a shelf!

There are hundreds of contributing factors but these are the ones that we believe carry the greatest weight and significance. For more information and a free quote get in touch today. 

How Much Does SEO Cost?

As you can imagine there is no set cost for managing an SEO campaign, it will depend on a number of factors, namely: 

  • The size of the job - some websites are bigger and also need more attention. Some search terms are much more competitive and we will require more work. We will always run an audit and outline how much work we think needs doing before we commence. 

  • Type of assistance required - sometimes a website may just need content marketing, basically, that is improving the on-page elements; the copy, images and videos. Other times, there may be more technical issues and need a site redesign or structure overhaul is needed.

Request a Quote

Can I Manage My SEO Myself?

Yes, many people choose to manage their search engine optimization in-house in order to rank well, however, normally we find that an SEO agency is best placed to start the process for you and get your website into a decent position. After this, your SEO efforts and frequent copy and updates can be complimented with notes and technical advice, such as up to date keyword research and competitor analysis, to make sure that you are keeping on track and making sure that your website continues to rank where you want it to. 

What is a Backlink?

A backlink is an incoming link from another website. Many SEO experts will tell you they are vital to ranking a website. Whilst important they should only ever be natural and real. There are a number of different types of backlinks, including image, as well as text links. When placing or managing these links you will need to understand anchor text and the difference between 'No follow' and 'Do follow' links. Essentially, a 'no follow' link is one that does not pass any trust or authority through to the page. You will find 'no follow' links on sites like Facebook where anyone can add a link to the site. If you have a 'do follow' link you are telling Google the site you are linking out to is trustworthy - if it isn't, you may be hit with a penalty. 

Frequently Asked Questions About Search Engine Optimisation in LE13 1

  1. “There are many people on the internet who seem to offer a guide to SEO, all with different views on what the most important ranking factors are. We are looking to increase our organic search traffic in a natural way. We want to adhere to best practices rather than choosing to shove many keywords onto a page or blog. What do you think makes the best SEO strategy?” Yes you’re right there are lots of people out there who will promise to improve your search engine ranking and lift you up the results pages but you need to be careful who you take SEO advice from. Generally, the search engines are way more intelligent than given credit for and don’t like websites that try to manipulate natural results, tactics just as unnatural link building is rightly frowned upon and even used as a negative SEO tactic. The main piece of SEO advice we would give is to write brilliant content, a well-structured site, strong social signals, fresh content and answer a users intent; basically make your website do what it should!

  2. “What is the difference between search engine marketing and search engine optimization?” There is no difference; they are basically the same thing. Search engine optimization SEO is essentially the process of ranking a web page (it literally could be one page, as Google ranks pages not sites) or a whole website in organic traffic searches to achieve as high a position as possible in search engines with search results.

  3. We are wanting to rank higher in search engines and gain more organic traffic, what are your top tips for improving search engine rankings?  And is there anything to avoid?” Our guide to SEO will give you an overview of what we think are the main points to focus on; basically, we would suggest strong content marketing (copy, images, videos etc) on your web pages and a great user experience. We would avoid heavy link building strategies; these tips should see you positioned well in search engines.

Contact Us for SEO Advice

If you would like more information on how professional search engine optimization could help improve your business or company's natural position in search engine results contact our experienced teams today. 

We will run an SEO audit of your current site to identify problem areas and ways to improve so that you will become more visible to new and existing customers. 

We look forward to hearing from you. 

Contact Us

We cover Melton Mowbray (Leicestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for seo marketing
Nailstone High Cross Wigston Wymeswold Hoton Hills Hallaton Peggs Green Orton-on-the-Hill Quorndon Smeeton Westerby Tonge Tilton on the Hill Battram Copt Oak Fenny Drayton Glenfield Nether Broughton Hoton Goadby Care Village Norton-Juxta-Twycross Wymondham Carlton Curlieu Spinney Hills Staunton Harold Littlethorpe Stoney Stanton Pickwell Leesthorpe Newtown Linford Frog Island Boothorpe Tugby Normanton Shelthorpe Snarestone Humberstone Garden Shearsby Hollycroft Appleby Magna Eaton Edmondthorpe Oakthorpe Slawston Oaks in Charnwood Gaulby Holwell Glen Parva West Knighton Dishley West Langton Merry Lees Dunton Bassett Breedon on the Hill Wigston Harcourt Noseley Claybrooke Magna Nanpantan Stathern Shangton Spring Cottage Upper End Stanton under Bardon Redmile Marefield Gaddesby Odstone Fleckney Kimcote Upton Thornton Enderby Upper Bruntingthorpe Hathern Coston North Evington Belton Braunstone Frith East Goscote Peatling Magna Nether End Stapleford Misterton Stretton en le Field Burton on the Wolds New Swannington Ellistown Billesdon Blaston Thrussington Barwell Belgrave Gartree Thorpe Acre Twycross Stonesby Southfields Mowmacre Hill Queensway Old Dalby Bruntingthorpe Sutton Cheney Sapcote Sewstern Newton Harcourt Humberstone Aylestone Burrough on the Hill Kibworth Harcourt Twyford Saltby Hinckley Farm Town Whetstone Three Gates Belvoir Croxton Kerrial Harby Cotes Syston Bufton Cadeby Hungarton Congerstone Witherley Sutton in the Elms Bitteswell Tur Langton Welham Ashby Parva Thurnby Hunt's Lane Pinwall Lockington Long Whatton Somerby Shoby Drayton Wykin Plungar Thorpe Langton Long Clawson Garthorpe Woodthorpe Barrow upon Soar Chadwell Braunstone Town Peckleton Common Greenhill Stoughton Wanlip Saxelbye Wycomb Ashby Magna Asfordby Sileby Westcotes Illston on the Hill Isley Walton Horninghold Sheepy Parva Great Dalby Aston Flamville Clarendon Park Market Bosworth Shackerstone The Crescent Donington le Heath Newton Burgoland Hugglescote Knipton Shepshed Gilmorton Ratcliffe Culey Lubenham Higham on the Hill Thurnby Lodge Burton Lazars Arnesby Stoke Golding Allexton Gumley Griffydam Wistow Fosse Park Norris Hill Sinope Mountsorrel Cosby Outwoods Market Harborough Saxby Bagworth Kilby Bridge Hose East Langton Rolleston Normanton le Heath The Brand Leire Walton Countesthorpe Carlton Nevill Holt Ab Kettleby Ashby Woulds Loddington Osbaston Hollow Walcote Lutterworth Coleorton Moor Sibson Field Head Atterton Eastwell Old Dalby Frolesworth Ibstock Donisthorpe Glooston Keythorpe Scraptoft Brooksby Laughton Agar Nook Branston Measham Foxton Heather Great Glen Oadby Scalford Blaby Stonton Wyville Osbaston Sproxton Sketchley Old Village Barkby Thorpe Coalville Eyres Monsell Knighton Knossington Shenton Broughton Lodges South Knighton King Street Buildings Skeffington Theddingworth Kirby Muxloe Brascote Appleby Parva Foston Kibworth Beauchamp Stapleton Bondman Hays Little Stretton The Valley Desford Beaumont Leys Kegworth Peckleton Loughborough Acresford Bardon Shawell Chilcote Claybrooke Parva Ullesthorpe Bottesford Asfordby Hill Buckminster Sharnford Moira Thorpe Arnold King's Norton Knaptoft Kirby Fields Evington Potters Marston Burbage Welby Worthington Kilby Shellbrook Leicester Keyham Cold Overton Barkestone-le-Vale Belcher's Bar South Kilworth Little Bowden Ratby Barkby Barlestone Wellsborough Boundary Birstall Cranoe Rowley Fields Rearsby Anstey Bilstone Brentingby Groby Newtown Unthank Beeby Medbourne Wigston Magna Coleorton Blackfordby Dadlington Husbands Bosworth Thurcaston Barton in the Beans Saddington Narborough Newbold Heath Wilson Little Twycross Willoughby Waterleys Cavendish Bridge Huncote Thurmaston Packington Ravenstone Church Town Earl Shilton Potter Hill North Kilworth Sheepy Magna John O'Gaunt Catthorpe South Wigston Rushey Mead Swannington Barsby Cropston Queniborough Thurlaston East Norton Osgathorpe Woodhouse Diseworth New Found Pool Waltham on the Wolds Elmesthorpe Far Coton Botcheston Great Stretton Ringing Hill Albert Village Hoby Bushby Owston Knighton Fields Easthorpe Harston Broughton Astley Primethorpe Nether Hall Bescaby Thringstone Lowesby Swepstone Sketchley Ashby Folville Melton Mowbray Peatling Parva Goadby Marwood Aylestone Park Rotherby South Croxton Cold Newton Newbold Smockington Western Park Kirby Bellars Kirkby Mallory Newbold Black Friars Rothley Plain Thorpe Satchville Highfields Cotesbach Leicester Forest West Halstead Rothley Wyfordby Cossington Houghton on the Hill Burton Overy Freeby Swinford Old Ingarsby Church Langton Bringhurst Little Dalby Withcote New Parks Crown Hills Church Yard Lount Launde Abbey Snibston Stockerston Great Easton Woodhouse Eaves Ashby-de-la-Zouch Frisby Woolrooms Mowsley Prestwold Wartnaby Walton on the Wolds Croft Wigston Parva Seagrave Normanton Turville Markfield Six Hills Stoneygate Gelsmoor Ragdale Leicester Forest East Muston Whitwick Sulby Frisby on the Wreake Great Bowden Ratcliffe on the Wreake Grimston Newbold Verdon Hemington Castle Donington Swithland