SEO Marketing in Short Heath

Get in touch

SEO Company in Short Heath

PromoMedia is a top-rated SEO marketing agency and we have a range of services we carry out to increase online presence in organic search engine results. 

Our SEO strategies can help to improve your online and digital presence, helping to promote and raise awareness of your specific brand, company or service. This balanced approach means that your business will improve in the long run with a natural campaign, leading to increased search traffic, trust and, ultimately, exposure and sales.  

Indeed, natural and managed search engine optimisation is recommended if you want your ranking on Google (and other search engines) to be permanent and consistent. Although many SEO agencies may offer quick results, these need to be carefully considered as penalties can be given to websites that try to deliberately manipulate search results. A positive and balanced campaign will mean that if people either search for your company or whatever you are offering, you are visible and present.

SEO is not a form of advertising as such but is the best practice to ensure that when consumers know of you (often through paid advertising channels), they can find you easily to enquire or purchase. As a professional digital marketing agency, we can advise on effective SEO strategies to help your business, service or product, appear correctly in relevant searches. 

Contact Us

What is SEO?

SEO stands for search engine optimization. It basically entails the management of a website so that it ranks for what it should do; in essence, it means that if somebody is searching for you or what you offer, you appear higher in the search results they are given. 

The job of a search engine, be it Google, Bing, Yahoo or another, is to make sure that the web results that they give a web user (after an organic search) is relevant and what they are looking for.

Correct SEO management means that your website and what you offer is clear to the search engine algorithms, if so, they will place your website high in relevant searches, leading to exposure, enquiries, traffic and sales.   

There are many facets to SEO, and at PromoMedia, we believe that all the elements have to be balanced to be successful; this means that your on-page information and copy should always be up to date, social signals are strong, meta titles and descriptions are enticing and many more factors. 

Request More Information

What Are The Main Factors of Good SEO?

There are several factors that contribute to strong SEO marketing. At PromoMedia, we describe these as "SEO tools". These, and the factors which affect ranking: 

  • Copy - we believe high-quality, unique content that directly answers a search's question and intent is key. We would always encourage web pages to answer a search query with authority, confidence and accuracy. 

  • Site structure - make sure that your site is easy to navigate for a user and also for a search engine to be able to navigate and crawl the pages. A poor site structure can result in pages becoming de-indexed. 

  • Linking - strong internal links, which connect relevant subjects to help a browser answer their question or give them what they are looking for is very important. Internal links should connect up relevant thought processes. External links (links from other websites to you), should come from relevant and trusted sources - perhaps news articles, blogs or reviews of your work, business or product. You should never buy these as you could end up with low-quality links connected to poor websites which have nothing to do with your corpus and user intent.   

  • Social signals - connect your website with your social media channels. Makes navigation easier and makes you digitally joined up. 

  • The freshness of content - SEO isn't something you can once and then think it's done. It's something that needs to be managed at all times, so your website is up to date and not essentially gathering dust on a shelf!

There are hundreds of contributing factors but these are the ones that we believe carry the greatest weight and significance. For more information and a free quote get in touch today. 

How Much Does SEO Cost?

As you can imagine there is no set cost for managing an SEO campaign, it will depend on a number of factors, namely: 

  • The size of the job - some websites are bigger and also need more attention. Some search terms are much more competitive and we will require more work. We will always run an audit and outline how much work we think needs doing before we commence. 

  • Type of assistance required - sometimes a website may just need content marketing, basically, that is improving the on-page elements; the copy, images and videos. Other times, there may be more technical issues and need a site redesign or structure overhaul is needed.

Request a Quote

Can I Manage My SEO Myself?

Yes, many people choose to manage their search engine optimization in-house in order to rank well, however, normally we find that an SEO agency is best placed to start the process for you and get your website into a decent position. After this, your SEO efforts and frequent copy and updates can be complimented with notes and technical advice, such as up to date keyword research and competitor analysis, to make sure that you are keeping on track and making sure that your website continues to rank where you want it to. 

What is a Backlink?

A backlink is an incoming link from another website. Many SEO experts will tell you they are vital to ranking a website. Whilst important they should only ever be natural and real. There are a number of different types of backlinks, including image, as well as text links. When placing or managing these links you will need to understand anchor text and the difference between 'No follow' and 'Do follow' links. Essentially, a 'no follow' link is one that does not pass any trust or authority through to the page. You will find 'no follow' links on sites like Facebook where anyone can add a link to the site. If you have a 'do follow' link you are telling Google the site you are linking out to is trustworthy - if it isn't, you may be hit with a penalty. 

Frequently Asked Questions About Search Engine Optimisation in WV12 5

  1. “There are many people on the internet who seem to offer a guide to SEO, all with different views on what the most important ranking factors are. We are looking to increase our organic search traffic in a natural way. We want to adhere to best practices rather than choosing to shove many keywords onto a page or blog. What do you think makes the best SEO strategy?” Yes you’re right there are lots of people out there who will promise to improve your search engine ranking and lift you up the results pages but you need to be careful who you take SEO advice from. Generally, the search engines are way more intelligent than given credit for and don’t like websites that try to manipulate natural results, tactics just as unnatural link building is rightly frowned upon and even used as a negative SEO tactic. The main piece of SEO advice we would give is to write brilliant content, a well-structured site, strong social signals, fresh content and answer a users intent; basically make your website do what it should!

  2. “What is the difference between search engine marketing and search engine optimization?” There is no difference; they are basically the same thing. Search engine optimization SEO is essentially the process of ranking a web page (it literally could be one page, as Google ranks pages not sites) or a whole website in organic traffic searches to achieve as high a position as possible in search engines with search results.

  3. We are wanting to rank higher in search engines and gain more organic traffic, what are your top tips for improving search engine rankings?  And is there anything to avoid?” Our guide to SEO will give you an overview of what we think are the main points to focus on; basically, we would suggest strong content marketing (copy, images, videos etc) on your web pages and a great user experience. We would avoid heavy link building strategies; these tips should see you positioned well in search engines.

Contact Us for SEO Advice

If you would like more information on how professional search engine optimization could help improve your business or company's natural position in search engine results contact our experienced teams today. 

We will run an SEO audit of your current site to identify problem areas and ways to improve so that you will become more visible to new and existing customers. 

We look forward to hearing from you. 

Contact Us

We cover Short Heath (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for seo marketing
Harborne Swan Village Royal Sutton Coldfield Albion Canley Dixon's Green Keresley Hockley Heath Rough Hay Low Hill Bromley King's Hill St Chads Goldthorn Park Dunstall Hill Hurst Green Kingshurst Millison's Wood Daw End Summer Hill Falcon Lodge Ley Hill Boldmere California Woodside Pheasey Ashmore Lake Park Village Hollyberry End Bickenhill The Straits Walsall Brickhouse Farm Blakeley Green Upper Eastern Green Streetly Brockmoor Bartley Green Short Cross Tat Bank Caldmore Hawne Bishopgate Green Westwood Gardens Ashmore Park Deritend King's Norton Frankley Chad Valley Solihull Lodge County Bridge Hill Pickford Springfield Red Hill Temple Balsall Round's Green Pendeford Lane Head Monkspath Beech Lanes Edgbaston Roseville Wellington Place Birchfield Reddicap Heath Tile Cross Heronfield Dibdale Wollaston Bentley Wergs Wordsley Eve Hill Lower Eastern Green Aston New Town Middle Bickenhill Woodcross Lapal Finchfield Kineton Green Russell's Hall London Fields Tyseley Sedgemere Reeves Green Cofton Common Upper Gornal Minworth Radford Middle Stoke Stone Cross Shenley Fields Barr Common Whitlock's End Darlaston Green Stoke Summerford Place Finham Woodway Park Foleshill Nordley Hill Fen End Toll End All Saints Stoke Aldermoor Gilbertstone Upper Stoke Hill Top Pelsall Wood Gosford Green Sparkhill Lodge Green Swan Village Compton Blakenall Heath Ettingshall Park Cheswick Green Foxford Haden Cross Stockland Green Dudley Wood Vicarage Tilehouse Green Hall Green Newtown Bradley Bunker's Hill Benton Green Newton The Delves Spon End Highgate Acocks Green Lyndon Wightwick Northfield Beechwood Wood Green Wednesfield Short Heath March End Halesowen Ladywood Garrets Green Tower Hill Stambermill Spring Vale Brades Village Church Hill Wood End Cinder Hill Tettenhall Elston Hall Smethwick Catchems Corner Sandwell Holbrooks Handsworth Woodgate Lodge Hill Old Swinford Aston Springs Mire Portobello Willenhall Scotlands Warstock Perry Beeches Yardley Wood New Oscott Ettingshall Parting of the Heaths Tividale Walmley Wallington Heath Pedmore Stivichall Roughley Hall Green Bell Green Elmdon Heath Norton Green Cawney Hill Yew Tree Oscott Wood Hayes Tippity Green Ten Acres Little Heath Moseley Village Darlaston Brandwood End Marston Green Ryecroft Bradmore Cradley Balsall Wood End Selly Oak Dudley's Fields Garretts Green Copt Heath West Smethwick Longford West Coseley Whitley Box Trees Old Dock Lozells Perry Barr Tettenhall Wood Kingstanding Allesley Green Chapel Green Balsall Common Longbridge Alcester Lane's End Dickens Heath Pickford Green The Knowle Brierley Hill Pensnett Hateley Heath Bushbury Dudley Neachells Black Patch Pinley Billesley Perry Common Fordhouses Coombeswood Mere Green Chapel Fields Cradley Heath Monmore Green Wollescote Stechford Knowle Birches Green Spring Vale Kirby Corner Westwood Heath Meer End Old Fallings Birchills Bloomfield Castle Bromwich Hockley Pinley Gardens Stourbridge Stoke Heath Stow Lawn Ladywood New Mills New Town Pype Hayes Tansley Hill Hurst Hill Sheldon Digbeth Erdington Three Maypoles Walsgrave on Sowe Knowle Grove Yardley New Town Priestfield Millfields Bushbury Hill Blackheath Deepfields Shire Oak Rotten Row Penn Fields Wren's Nest Bromford Fishley Wallbrook Mushroom Green Ridgacre Upper Witton Streetly Great Heath Draper's Fields Heath Town Sharmans Cross Lye Woodsetton Lower Stoke Darby's Hill Rough Hills Glebe Farm Grove Vale Oldwich Lane Stoke Park Merry Hill Causeway Green Underhill Hall Green Nechells Green Perry Short Heath Kingswinford Pinkett's Booth Dudley Port Hasbury Eastcote Washwood Heath Mesty Croft Rumbush Priory Brown's Green Whitehouse Common Earlsdon Kitt's Green Spring Bank Highfields Walsall Wood Cannon Hill Nechells Stow Heath Ruiton Claregate Leamore Waring's Green Chadwick End Greets Green Colehall Hamstead Great Barr Bloxwich Packwood Coseley Merridale New Cross Olton Harvest Hill Highter's Heath Hardwick Stockwell End The Manor Ward End Quarry Bank Four Oaks Tidbury Green Tibbington Brownhills West Langley Green Bilston Queslett South Yardley Horseley Heath Hawkesley Bournbrook Sparkbrook Church End Hall End Walsal End New Invention Wolverhampton Charlemont Turves Green Batmans Hill Moseley Norton Scott's Green Little Bromwich The Woods The Flatts Bordesley Castlecroft Woodgate Valley Summerfield Park Whoberley Rowley Regis Pelsall Blossomfield Paradise Greet Whitmore Reans Gravelly Hill Binley Manor House Moor Green Newbridge Lime Tree Park Solihull Lower Bradley Bristnall Fields Hayley Green Kates Hill Old Oscott Cheylesmore Four Oaks Park Hart's Hill Watford Gap Lanesfield Golds Hill Hill Wood Aldridge Bordesley Green East Birmingham Oxley Sutton Coldfield Tudor Hill Four Oaks Mill Green Hockley Darby End Loxdale Catherine-de-Barnes Wednesbury Oak Lee Bank Cotteridge Shelfield Soho Woodshires Green King's Heath Goscote Saltley Princes End Henley Green Lutley Flint's Green Catshill Palmers Cross Rubery Portway Harden Potter's Green Rood End Yardley Fields Vauxhall Springfield Packwood Gullet Bentley Heath Showell Green Monks Park Amblecote Wednesbury Illshaw Heath Lyndon Green Wall Heath Salter Street Wootton Green Willenhall Meriden Whiteheath Gate Billesley Common Tipton Green Witton Oakeswell End Lifford Coventry Coal Pool Elmdon Tividale Hall Gornalwood Buckland End Handsworth Wood Hilltop Balls Hill Brookfields Little London Rowley's Green Alderman's Green Brownhills Lower Gornal Holly Bank Oldbury Mount Pleasant Bearwood Woodcock Hill Balsall Heath Fordbridge Ulverley Green Coundon Shepwell Green Chester Road Merry Hill Goldthorn Hill Aldersley Selly Park Londonderry Beechwood Gardens Hampton in Arden Blakenhall Doe Bank Burnt Tree Wylde Green Carol Green Fallings Heath Court House Green Windmill End Great Bridge Golds Green Griffin's Hill Ridge Hill Gib Heath Leighswood Castle Vale Oakham Edgwick Bowling Green Stockfield Whitmore Park The Coppice Harvills Hawthorn Bacon's End Hill and Cakemore Walker's Heath Wyken Brandhall New Dock Shirley Freezeland Thimble End Ocker Hill Green Lane Balsall Street Greenleighs Alum Rock Grace Mary Estate Brownshill Green Allesley Winson Green Newbolds Heath End Hodgehill Withymoor Village Wyken Green Clayhanger Rotton Park Mayer's Green Upper Ettingshall Netherton West Heath Cape Hill Hillfields Blowers Green Hill Hook Hall Green Green Lanes Woods Bank Small Heath Gospel Oak Tollbar End New Town Row Coundon Green Moseley Bordesley Green Netherwood Heath Weoley Castle Stirchley Shirley Heath Catherine Cross Little Bloxwich Pleck Langley Lode Heath Titford Banners Gate Canley Gardens Darley Green Vigo The Lunt Wake Green Tile Hill Chelmsley Wood Barston Eaves Green Oxbarn Fallings Park Berkswell Bournville Guns Village Rushall Bourne Vale Springfield Hawkes End Ladymoor Black Lake Tipton West Bromwich Holly Hall Penn Shirley Street Ryders Green Hay Mills Moor Hall Friar Park Sedgley Moxley Bramford Maney Stubber's Green Bescot Lambert's End Gibbet Hill Old Hill Hasluck's Green Shard End Parkes Hall Daisy Bank Dorridge Palfrey Warley Woods The Chuckery Baptist End Tyburn Bradnock's Marsh Lea Hall Parkfield Illey Primrose Hill Churchfield The Leys