Media Planning in Catmere End

Get in touch

Media Planners in Catmere End

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in CB11 4 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Catmere End for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Catmere End

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

We cover Catmere End (Essex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for media planning
Great Baddow Dovercourt Debden Green Seawick Four Wantz Danbury Greenwoods Heybridge Mark Hall North Purfleet-on-Thames Foxash Estate Saffron Walden Clacton-on-Sea Tilegate Green Catmere End Ostend Cock Clarks Layer-de-la-Haye Oxen End New Thundersley Wyatt's Green Great Henny Manuden Eastwood Thorrington Bocking Crawley End Little Easton Dutch Village Samuel's Corner Lee Chapel South Wimbish Dedham Heath Foxearth Kelvedon Copford Green Olmstead Green Mundon St Osyth Wrabness Leigh Beck Feering Keeres Green Grass Green Cripple Corner Woodend Green Borley Wiggens Green Sand Hill Pharisee Green Tye Green Farnham Chelmer Village Little Parndon Moulsham Greenhill Upshire Sewards End Lower Green Daw's Cross Building End Ingatestone Broad's Green Mill End Hyde Chase Kelvedon Hatch Tumbler's Green Tollesbury Hatfield Peverel Maylandsea Pedlars End Smythe's Green Paslow Wood Common South Ockendon Jasper's Green Great Canney Milch Hill Southfields Padham's Green Hutton Mount Monkey Street Steeple View Bonhunt Water Rank's Green Robinhood End Buttsbury Stebbing Green Shelley Hare Street Little Hallingbury Fordstreet Debden Green Ugley Green Minnow End Little Cambridge Arkesden Marden Ash Langham Chelmsford Ingrave Campions King Street Long Green West Bergholt North Benfleet Gallows Green Boose's Green Doddinghurst Common Woodgates End Great Notley Beggar Hill Bowers Gifford Matching Walton-on-the-Naze Coryton Hutton Blasford Hill Harwich Duckend Green Lucking Street Raven's Green Cooksmill Green Earls Colne Paglesham Churchend Sandon Hobbs Cross Old Harlow Churchend Bicknacre Curtismill Green Little Mascalls Broad Green Chrishall Langham Moor Great Bardfield Church End Panfield High Beech Fryerning Boxted Duck End Witham Monk Street The Common Dewes Green Burton End Philpot End Bovinger Fox Hatch Holyfield Rettendon Epping Ashen Skye Green Thorpe-le-Soken Old Mead High Beach Temple Fields Hawbush Green Chalkwell North End Willows Green Bradwell Tiptree Heath Greensted Bustard Green Tyler's Green Audley End Downham Shenfield Great Holland Great Dunmow Cole End Billericay Elder Street Berden Little Oakley Sunken Marsh Wethersfield West Tilbury East Mersea Cannon's Green Heybridge Westcliff-on-Sea Rowhedge Norton Mandeville Stanford Rivers Wormingford Great Claydons Navestock Common Stondon Green Breach Barns Row Green Little Chesterford Loves Green Hobbs Cross Bradwell on Sea Keysers Estate Cobbs Fenn Lambourne Radwinter Sunnymede Mucking Hardy's Green Farnham Green Mount Pleasant Blackmore End The Green Danbury Common Berechurch High Easter Park Green White Notley Margaretting Tye Lower Bobbingworth Green Aingers Green Claverhambury Bentley Fanner's Green Thornwood Common Blackheath Nazeing Long Green Carter's Green West Mersea Watton's Green Bell Common Sumners Bulmer Tye Chadwell St Mary Church End Pentlow Street Church Langley Little Laver Parkeston Barling Nounsley Stocking Green Young's End Great Braxted Parson's Heath Great Oakley Stow Maries Lee Chapel North Needham Green Elsenham Norton End Felsted Taverners Green Great Clacton Fairstead Stapleford Tawney Smith's Green Nine Ashes Hempstead Willingale Sabine's Green White Colne Further Ford End Colliers Hatch Almshouse Green Coopersale Great Warley Little London Maldon Chignall Smealy Newtown Totham Plains Theydon Mount East Horndon Cambridge Town North Shoebury Boreham St Osyth Heath Felmore Elkins Green Cutlers Green Richmond's Green Little Wigborough Takeley Little Warley Roundbush Weeley Bulmer Liston Gardens Barnston Ost End Salcott-cum-Virley Bannister Green Southminster Lawford Coxtie Green Broadley Common Brick House End Birdbrook Latchingdon Vange Sturmer Great Yeldham Katherines Great Easton Stroud Green Stondon Massey Stoneyhills Pebmarsh Bardfield Saling Church End Hallsford Bridge Frating Green Little Wakering Potter Street Thorpe Bay Chalk End Goose Green Coalhill Wakes Colne Little Tey Wickham St Paul Ford End Fuller Street Tindon End Boyton Cross White Roding Little London Cowey Green Hornells Corner Widford Upper Pond Street Steward's Green Nuper's Hatch Pannel's Ash Starling's Green Abridge Ulting Bulphan Inworth Creeksea Mayland Mulberry Green Point Clear Stebbing Great Tey Ghyllgrove Langley Windmill Hill Pigstye Green Meadowend Farmbridge End Rawreth Hare Green Fyfield Beacon Hill Langham Wick Boxted Cross Molehill Green Braintree Uppend Northend The Ryes Friars Mead Cherry Green Howlett End Eversley Outer Part of Town Eastward Doddinghurst Purleigh Clapdog Green Ivy Chimneys Welshwood Park Rawreth Shot Whiteash Green Thundersley Paglesham Eastend Greenstead Margaretting Goldhanger Ramsey Stafford's Corner Hazel End Tolleshunt Major Lexden Tilty South Woodham Ferrers Little Waltham Gestingthorpe Salmon's Corner Little Bentley Mill Green Baker Street Parney Heath Loyter's Green Chatter End Good Easter Chigwell Row Bedlar's Green Great Sampford Cripplegate Hadstock Great Leighs Bacon End Halstead Stickling Green South Weald Epping Green Horkesley Heath Keelars Tye Edney Common Terling Lower Pond Street Roost End Crow Green Sibley's Green Langenhoe Tilkey Garnetts Mark Hall South Borley Green Roundbush Green Elmstead Heath Stanbrook Strethall Pig Street Bigods Hadleigh Pinnacles Woodhatch Butts Green Hope's Green Woodham Ferrers Little Bromley Hare Street Level's Green Belchamp Otten Childerditch Lower Sheering Bran End Peldon Sewardstone Molehill Green Twinstead Green Broxted Broad Street Green Steeple Oxley Green Lee-over-Sands Rushley Green Cobbler's Green Bardfield End Green Hawkspur Green Horsleycross Street Ramsey Island Shotgate Mistley Heath Courtsend Bocking's Elm Aimes Green Wesley End Northend Southfields Pale Green Woodhill Fiddlers Hamlet Abbess Roding Fuller's End Runsell Green Newman's End Montsale Nazeing Gate Broad Green Stock Gamble's Green Tye Green Causeway End Langford Housham Tye Magdalen Laver Runwell Halls Green Chickney Don Johns Radley Green Dedham West Horndon Finchingfield Burton's Green Chipping Ongar Craig's End Brandy Hole Black Notley Hemp's Green Hill Green School Green Tip's Cross Horseman Side Bobbingworth Little Henny Brookend Kirkby-le-Soken Pepper's Green Stanford-le-Hope Reader's Corner Wix Green Surrex Mott's Green Latchmore Bank North End Broomfield Tinkers Green Cranes Pilgrims' Hatch Peartree Green Tilekiln Green Bromley Cross Stansted Mountfitchet Kirby Cross Shalford Elmstead Market Belchamp Walter Tye Green Rivenhall Noak Bridge Little Thurrock Galley's Corner Epping Upland Little Dunmow Toppesfield Man's Cross Birchhall Corner Lippitts Hill Chitts Hills Little Braxted Watch House Green Messing Lower Nazeing Tillingham Horne Row North Stifford Kingsmoor Heybridge Basin Lower Green Bradwell Waterside Little Oxney Green Littlebury Tye Green Takeley Street Upper Green Middleton South Stifford Galleywood Twinstead Waltham Abbey Westley Heights Coggeshall Gransmore Green Little Baddow Duton Hill Copford Tilbury Juxta Clare Howe Green Matching Tye High Ongar Margaret Roding Canvey Village Mallows Green Woodham Walter Ramsden Bellhouse Cold Norton Waltham's Cross Hickford Hill Bradfield Heath South Hanningfield Castle Hedingham Dyer's End Corringham Newlands East Gores Hamperden End Latton Bush Little Henham Ardley End Stockstreet Little Yeldham Little Burstead Tye Common Heckfordbridge Hatfield Heath Berners Roding Dobb's Weir Ovington Fordham Heath Boyton End Hope End Green Little Totham Balstonia Gilwell Park Piercing Hill Roydon Bath Side Rotchfords Handley Green Mowden Lamarsh Oaker Hill Thorpe Green Mill End Horsley Cross Tye Green South Benfleet West Thurrock Brick End Orsett Wix Holder's Green St Vincent's Hamlet Long Green Finkle Green Loughton Great Malgraves Sheering Southend-on-Sea Barstable Beacon End Brookend Pipps Hill Bridge Green Kirby-le-Soken Lindsell Copthall Green Gosfield Mashbury Lane End West Hanningfield Hornestreet Osea Island New Mistley Tye Green Cressing Fox Street Manwood Green Swallows Cross Shalford Green Seven Star Green Stambourne Newport Tendring Green Tilbury Crow's Green Brookstreet Swan Street Waterhales Grays Passingford Bridge Puttock End Knowl Green Writtle Frating Daws Heath Harlow Common Radwinter End Water End Aveley Herongate Winter Gardens Gaston Green Clatterford End Workhouse Hill Hockley Little End Downhall Beach Estate Navestock Side Basildon Howe Street Great Bentley Bentfield Green Hartford End Mount End Tendring Heath Rowney Corner Greenstead Green Hastingwood Baddow Park Birch Frenches Green Aythorpe Roding Henny Street Rivenhall End Southchurch Great Parndon Lanham Green The High Galleyend Lambourne End Silver End Orsett Heath Buckhurst Hill Bentfield Bury The Hythe High Park Corner Rook End Brook Street St Lawrence Chapel End Helions Bumpstead Havering's Grove Great Saling Nazeing Foster Street Mill End Green Crays Hill Miller's Green Clavering Barrow Hill Newney Green Shellow Bowells Threshers Bush Queen's Park Wimbish Green Laindon Paternoster Heath Brays Grove Hallingbury Street Little Sampford Wakes Colne Green High Garrett Wellstye Green Brightlingsea Springfield Canewdon Hellman's Cross Horndon on the Hill Little Canfield Great Chesterford Perry Green Woodend Roxwell Wendens Ambo Bocking Churchstreet Theydon Garnon Tylerscross Jaywick Blake End Great Bromley Quendon Weeley Heath Harrowcross Broad Green Gore Pit Howe Green Black Horse Corner Pattiswick Clifftown Dengie Pitsea Landermere Ugley Noak Hill Folly Green Green Street Brickkiln Green Roydon Hamlet Churchgate Street Cobler's Green Bunting's Green Abbey Field Little Horkesley Audley End Lee Chapel Netteswell Onslow Green Purton End Ridgewell Smith's Green Clapgate Thurrock Park Birchanger Stagden Cross Stewards High Street Green Birch Green Nevendon Burrsville Park Wickford High Roding Belchamp St Paul Theydon Bois Bridge End Row Heath Powers Hall End Clay Hills Totham Hill New England Woodham Mortimer Rayne North Weald Bassett Hazeleigh Upper Green Upper Dovercourt Tarpots Beaumont Rayleigh Sible Hedingham Layer Marney Great Maplestead Layer Breton Matching Green Cross End Great Horkesley East Hanningfield Colne Engaine South Heath Elsenham Sta Curling Tye Green Hawkin's Hill Lamb Corner Deer's Green Aldham Nazeing Mead Pond Street Shoeburyness Mount Bovers Frinton-on-Sea Little Bardfield Forrey Green Jack's Hatch Chappel Morris Green Ramsden Heath Crockleford Heath Wivenhoe Steventon End Hook End Church End Great Burstead Chafford Hundred Mount Bures Braintree Corner Blackcat Burnham-on-Crouch Clatterford End Hawkwell Glen Faba Leaden Roding Harknett's Gate Harlow Delvin End Roast Green Suttons Tendring Canvey Island Shrub End High Houses Great Wigborough Little Maplestead Tye Green Gooseberry Green Pledgdon Green Killem's Green The Birches Moreton Mile End Great Waltham Stones Green Little Common Chigwell Mountnessing Abbess End Prittlewell Tolleshunt D'Arcy Manningtree Crockleford Hill Hullbridge Great Berry Ashingdon Colchester Armigers Langdon Hills Navestock Heath Bradfield Gernon Bushes Elmdon Mill Green Stambourne Green Stocks Green Widdington Chapelend Linford Burnt Heath Little Walden Brewer's End Start Hill Burnt Mills Grange Hill Cornish Hall End Baythorne End Green Street Bournes Green Blackmore Chalvedon Eight Ash Green Cooper's End Greensted Green Steeple Bumpstead Tilbury Green Duddenhoe End Great Oxney Green Bartholomew Green Little Clacton Coggeshall Hamlet Ardleigh Heath Henham Malting Green Gubbion's Green Janke's Green Stanway Ford End Ashdon Great Canfield Great Stambridge Nether Street Breeds Pentlow Frogs' Green Purfleet Hatfield Broad Oak Fobbing Thorpe Cross Fordham Old Heath Abberton Leigh-on-Sea Duck End Mill End Oak Corner Brentwood Wickham Bishops Passmores Puttock's End Bush End East Tilbury Battlesbridge Farther Howegreen Cock Green Rickling Green Tiptree Lower Green Toot Hill Outer Part of Town Westward Chignall St James Rudley Green Littley Green Maggots End Low Street Dry Street Cupid's Corner Littlebury Green Flack's Green Beazley End Butt's Green Porters Town Bishop's Green Gainsford End Ballards Gore Coopersale Street Clatterford End Wicken Bonhunt Bumble's Green Ringtail Green Chipping Hill Far Thorpe Green Coopersale Common Mistley North Fambridge Rose Green Stonebridge Southey Green Alphamstone Rickling Gay Bowers Chatham Green Sewardstonebury Gallows Green Brock Hill Howe Street Goose Green Biggin Countess Cross Marks Tey Ardleigh Kingswood Norwood End Beauchamp Roding Liston Pleshey Rush Green Baconend Green Great Wakering Alresford Stisted Asheldham Gaunt's End Althorne Fryerns Warley South Green Tolleshunt Knights Holland-on-Sea Faulkbourne Long Gardens Braiswick Debden Bradwell Wick Howegreen Eastend Temple End Rochford South Fambridge Great Hallingbury Stapleford Abbotts Maple End Norton Heath Netteswell Cross Sucksted Green Woodside Green Bamber's Green Great Totham High Laver Little Leighs Easthorpe Fingringhoe Rotten End Thaxted