Media Planning in Fiddlers Hamlet

Get in touch

Media Planners in Fiddlers Hamlet

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in CM16 7 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Fiddlers Hamlet for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Fiddlers Hamlet

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

We cover Fiddlers Hamlet (Essex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for media planning
High Street Green Montsale Audley End Far Thorpe Green High Easter Perry Green Tilbury Bradfield Little Baddow Nazeing Long Green Pedlars End Sand Hill Little London Sandon Radley Green Bocking Churchstreet Great Notley Goose Green Gestingthorpe Westcliff-on-Sea Cobler's Green Purfleet Fuller's End Welshwood Park South Benfleet Mill End Beacon End Panfield Weeley Heath Tindon End Navestock Common Burton End Little Bromley Roydon Hamlet West Tilbury Theydon Mount Alresford Vange Meadowend Brookend Sible Hedingham Maple End Great Bromley Thorpe Cross Aldham Eight Ash Green Piercing Hill Janke's Green Langford School Green Paternoster Heath Bustard Green Walton-on-the-Naze Pharisee Green Abridge Faulkbourne Boose's Green Upper Green Tumbler's Green Debden Green Howe Green Cranes Gallows Green Bocking Rayleigh Rickling Green Rush Green Pinnacles Rivenhall End Ford End Wimbish Green Taverners Green Lucking Street North Shoebury Bran End Takeley Fingringhoe Lippitts Hill Crockleford Heath Purton End Chatham Green New Mistley Lower Green Richmond's Green Hullbridge Elmstead Heath White Notley Roydon Upper Pond Street Barrow Hill Osea Island Chrishall Brick End Ulting Bobbingworth Bradwell Wick Stisted Nether Street Minnow End Bulmer Felmore Downhall Beach Estate Bromley Cross Duton Hill Hawkspur Green Paglesham Eastend Wickford Horkesley Heath Mill End Hawkin's Hill Theydon Bois Stanbrook Howe Street Wrabness Butts Green Goldhanger High Beech Holland-on-Sea Sewardstone Bath Side Roxwell Robinhood End Lower Sheering Wethersfield Blasford Hill Hartford End King Street Hutton Mill End Green Linford Mount Bovers Lee Chapel South Great Parndon Widford Wimbish Parney Heath Helions Bumpstead Little Common Pannel's Ash Nazeing Mead Beazley End Lanham Green Boyton Cross Prittlewell Braiswick Woodham Walter Finkle Green East Horndon Radwinter End Coggeshall Lane End Arkesden Elsenham Sta Little London Langenhoe Chalkwell Hare Street Duddenhoe End Matching Green Coalhill Bovinger Abberton Hope End Green Rawreth Shot Stapleford Tawney Little Laver Greenwoods Ashingdon Tendring Heath Mill Green Hawkwell Hook End Tarpots Barling Seawick Green Street Terling Starling's Green Porters Town Rowney Corner Sturmer Blake End Great Clacton Tolleshunt Knights Lower Green Rushley Green Churchend Howegreen Clatterford End Latchmore Bank Long Green Stoneyhills Level's Green High Beach Stambourne Green Birchhall Corner Hellman's Cross Lindsell Glen Faba Braintree Pentlow Street Pleshey Ghyllgrove St Osyth Jack's Hatch Great Braxted Purleigh Campions Doddinghurst The Ryes Molehill Green Toot Hill Hatfield Broad Oak Killem's Green Halls Green Creeksea Quendon Chignall Smealy Bradwell on Sea Buttsbury Brightlingsea Hatfield Heath Copford Green Broad Green Wesley End Saffron Walden Broad's Green Shotgate Stanford Rivers Armigers High Park Corner Bicknacre Manningtree Chelmer Village Broadley Common Pentlow Great Canney Holder's Green Grays Belchamp Walter Herongate Church End Philpot End Curling Tye Green Bell Common Bridge Green Cornish Hall End Chalvedon Rettendon Powers Hall End Row Green Little Wakering Mott's Green Stonebridge Feering Parson's Heath Rochford Kirkby-le-Soken Waltham's Cross Sumners Halstead Lamb Corner Wiggens Green Lamarsh Upshire Noak Bridge Breeds South Fambridge Maylandsea Row Heath Great Sampford Rawreth Harlow Paglesham Churchend Leaden Roding Little Cambridge St Vincent's Hamlet Hallsford Bridge Hempstead Little Burstead Stock Cressing Takeley Street Watch House Green Tye Green Margaretting Tye Little Warley Clavering Beauchamp Roding Sewards End Hastingwood Rivenhall Tiptree Heath Moreton Landermere Chelmsford Hickford Hill Chatter End Littlebury Tip's Cross Lawford Hornells Corner Little Henham High Houses Sheering Cock Clarks Beggar Hill Gernon Bushes Aveley Woodside Green Goose Green Earls Colne Tye Green Upper Dovercourt Coopersale Fiddlers Hamlet Belchamp St Paul Woodhill Great Henny Oaker Hill Surrex Norwood End Maggots End Daws Heath The Hythe Churchgate Street Roundbush Green Hope's Green Pepper's Green Little Bardfield Fobbing Marden Ash Little Parndon Ridgewell Winter Gardens Latchingdon Curtismill Green Colchester Great Berry Netteswell Daw's Cross Woodham Mortimer Berechurch Tilekiln Green Rose Green Little Sampford Bush End Bigods Laindon Duck End Green Street White Colne Howe Street Little Waltham Bedlar's Green Samuel's Corner Chigwell Queen's Park Burnt Mills Buckhurst Hill Southchurch Sunnymede Swan Street Steeple Bumpstead Battlesbridge Ostend Stockstreet Potter Street Long Gardens Chappel Threshers Bush Little Clacton Handley Green Don Johns Totham Hill Little Wigborough Ovington Mount End Broad Green Birchanger White Roding Twinstead Fordstreet Mashbury Nounsley Old Heath Messing Thundersley Wix Green Passingford Bridge Fox Hatch Gosfield Hallingbury Street Thaxted Leigh Beck Dedham Clapgate Stondon Green Pigstye Green Upper Green East Hanningfield Bishop's Green Start Hill Hill Green Doddinghurst Common Netteswell Cross Norton Mandeville Chignall St James Kingswood Finchingfield Toppesfield The Birches West Horndon Fuller Street Mistley Heath Waltham Abbey Wakes Colne Balstonia Langham Wick Birch Cock Green Housham Tye Gaston Green Navestock Heath Chitts Hills Grass Green Onslow Green Heybridge Basin Burrsville Park Frogs' Green Boxted Cross Baythorne End Elder Street Wellstye Green Wickham St Paul Morris Green Basildon Padham's Green Frinton-on-Sea Stansted Mountfitchet Howlett End Tye Green Mallows Green Epping Hare Street Smith's Green Crow Green Brook Street Hutton Mount Broad Street Green Little Oxney Green Brookstreet Stanway Olmstead Green Woodend Green Tendring Stebbing Henny Street Duckend Green Passmores Belchamp Otten Outer Part of Town Westward Keysers Estate Shalford Radwinter Peartree Green Pledgdon Green Ingatestone St Osyth Heath Pilgrims' Hatch Abbess Roding Ramsden Bellhouse Ringtail Green Bournes Green Great Dunmow Galley's Corner Brentwood Clapdog Green West Mersea Roundbush Danbury Common Coxtie Green Hazel End Hatfield Peverel Gore Pit Bardfield Saling Great Easton South Stifford The High Roast Green Wix Bentley Stocks Green Pebmarsh North End East Mersea Stafford's Corner Tyler's Green Langley Thorrington Little Canfield Loyter's Green Brock Hill Southey Green New Thundersley Garnetts Tye Green Widdington Foster Street Abbey Field North Weald Bassett High Laver Baconend Green Dry Street Ballards Gore Galleywood Warley Tye Green Craig's End Keeres Green Colliers Hatch Brewer's End Boyton End Springfield Runsell Green Northend South Heath West Hanningfield South Green Great Yeldham Watton's Green Bowers Gifford Aythorpe Roding Malting Green Mucking Suttons Heckfordbridge Bentfield Bury Lambourne Pig Street Brandy Hole Greenstead Green Margaret Roding Dewes Green Stickling Green Horndon on the Hill Woodend Dutch Village Puttock's End Langham Moor Greensted Green Tye Common Alphamstone Barnston Nine Ashes Burnham-on-Crouch Chalk End Great Stambridge Almshouse Green Westley Heights Chadwell St Mary Tilbury Green High Ongar Castle Hedingham Ost End North Stifford High Roding West Bergholt Fyfield Eastwood Wickham Bishops Layer Breton Cooksmill Green Willows Green Whiteash Green Oxen End Dobb's Weir Bulphan Countess Cross Tye Green Cooper's End Downham Harknett's Gate Grange Hill Tolleshunt Major Chigwell Row Layer Marney Flack's Green Little Chesterford Bradfield Heath Coggeshall Hamlet Horsley Cross Margaretting Norton Heath Bonhunt Water Great Waltham Boreham Thornwood Common Claverhambury Little Henny Swallows Cross Workhouse Hill Hemp's Green Mundon Ugley Green Monk Street Liston Gardens Brickkiln Green Salmon's Corner Bamber's Green Fanner's Green Tillingham Debden Great Burstead Little Maplestead Great Oxney Green Tylerscross Manuden Little Bentley Easthorpe Stones Green Roost End Smythe's Green Inworth East Tilbury Asheldham Abbess End Clatterford End Mill Green Little Thurrock Galleyend Bacon End South Hanningfield Rowhedge Ugley Hazeleigh Gooseberry Green Elmdon Miller's Green Heybridge Black Notley Cowey Green Shellow Bowells Althorne Mountnessing Kirby Cross Great Claydons Church End Biggin Blackmore End Elmstead Market South Weald Little Oakley Jasper's Green Outer Part of Town Eastward Gaunt's End Oxley Green Causeway End Delvin End Gransmore Green Mulberry Green Stow Maries Bunting's Green Horsleycross Street Newney Green Lower Bobbingworth Green Baddow Park Ramsey Kelvedon Hamperden End Monkey Street Littlebury Green Southfields Woodgates End Totham Plains Four Wantz Mowden Coryton Havering's Grove Oak Corner Nazeing Gate Little Dunmow Dovercourt Harrowcross Epping Green Loves Green Lee Chapel North Wicken Bonhunt Farnham Green Danbury Wivenhoe Great Totham Writtle Rotten End Tilbury Juxta Clare Parkeston Henham Peldon Clifftown Purfleet-on-Thames Ashdon Hare Green Man's Cross Fordham Heath Tilegate Green Rickling Stocking Green High Garrett Coopersale Street Matching Pale Green South Woodham Ferrers Mill End Kelvedon Hatch Chipping Ongar Old Harlow Birch Green Steeple Young's End Thorpe-le-Soken Dengie Baker Street Pitsea Leigh-on-Sea Southminster West Thurrock Borley Greenhill Hadleigh Hockley Church End Frenches Green Orsett Heath Harlow Common Bannister Green Lee Chapel Point Clear Hornestreet Shelley Borley Green Farmbridge End Clay Hills Eversley Great Wakering Bardfield End Green Needham Green Runwell Southend-on-Sea Foxearth Cambridge Town Uppend Ardleigh Heath Reader's Corner Felsted Tilkey Skye Green Foxash Estate Great Maplestead Little Tey Noak Hill Raven's Green Nazeing Howe Green Silver End Mark Hall North Hobbs Cross Great Warley Childerditch Horseman Side Chapelend Canvey Village Ramsey Island Langham Twinstead Green Harwich Katherines Fairstead Cripple Corner Shrub End Marks Tey Hyde Chase Strethall Bradwell Waterside Puttock End Farnham Tye Green Thorpe Bay Little Easton Cherry Green Braintree Corner Great Holland Woodhatch Tilty Kingsmoor Mount Bures Blackheath Sabine's Green Duck End Lambourne End Lee-over-Sands Sewardstonebury Temple Fields New England Cross End Seven Star Green Mayland Eastend Low Street Copford Great Chesterford Rayne Bradwell Copthall Green Rank's Green Ford End Steeple View Church Langley Mark Hall South Burnt Heath Orsett Temple End Newtown Clatterford End Dedham Heath Tolleshunt D'Arcy Bentfield Green Ramsden Heath Crockleford Hill Great Canfield Elsenham Shoeburyness Deer's Green Beaumont Hawbush Green Norton End Fox Street Colne Engaine Middleton Little Totham Greensted Aimes Green Blackmore Kirby-le-Soken Sucksted Green Black Horse Corner Great Bentley Little Walden Knowl Green Park Green Crawley End Sunken Marsh Lower Green Chafford Hundred Great Horkesley Steward's Green Gay Bowers Paslow Wood Common Thurrock Park Tiptree Brays Grove Building End Fryerning Gallows Green North Benfleet Layer-de-la-Haye The Common Gubbion's Green Gainsford End Newlands Little End Catmere End Steventon End Woodham Ferrers Crow's Green Great Tey Frating Green Berners Roding Barstable Courtsend Frating Salcott-cum-Virley Pond Street Molehill Green Bumble's Green Matching Tye Broomfield Cripplegate Church End Wendens Ambo Loughton Ardley End Heybridge Willingale Waterhales Great Malgraves Theydon Garnon Newport Rook End Great Leighs Littley Green North End Milch Hill Stewards Little Mascalls Corringham Beacon Hill Stagden Cross Tinkers Green Maldon Cole End Southfields Stondon Massey Burton's Green Lower Nazeing Stroud Green Billericay Hadstock Mount Pleasant Long Green Cobbler's Green Aingers Green Stapleford Abbotts Chickney South Ockendon Tendring Green Friars Mead Canvey Island Magdalen Laver Ardleigh Fryerns Windmill Hill Weeley Audley End Stanford-le-Hope Brookend St Lawrence Holyfield Chapel End Greenstead Canewdon Jaywick Horne Row Old Mead Pattiswick Coopersale Common Dyer's End Great Bardfield Rudley Green Newman's End Shenfield Shalford Green Forrey Green Great Baddow Bocking's Elm Wyatt's Green Wakes Colne Green Epping Upland Cannon's Green Witham Cutlers Green Langdon Hills Great Oakley Tollesbury Edney Common Rotchfords North Fambridge Crays Hill Great Wigborough Mistley Great Saling Little Leighs Cobbs Fenn Great Hallingbury Keelars Tye Water End Mile End East Gores Carter's Green Berden Further Ford End Hardy's Green Folly Green Breach Barns Butt's Green Nuper's Hatch Cupid's Corner Lower Pond Street Little Braxted Lexden Thorpe Green Liston Manwood Green Debden Green Clacton-on-Sea Gilwell Park Little Hallingbury Stambourne Bulmer Tye Wormingford Brick House End Sibley's Green Chipping Hill Fordham Elkins Green Pipps Hill Latton Bush Smith's Green Cold Norton Moulsham Little Horkesley Broad Green Broxted Boxted Hobbs Cross Ingrave Farther Howegreen Ashen Blackcat Good Easter Nevendon Bartholomew Green Little Yeldham Navestock Side Ivy Chimneys Gamble's Green Stebbing Green The Green Bridge End Northend Birdbrook