Media Planning in Hall Flat

Get in touch

Media Planners in Hall Flat

Media planning is the process of creating the most effective advertising campaigns for a company so that it can achieve its marketing aims. These aims typically include increasing sales and brand awareness and ultimately increasing profits.

The role of a media planner is to select the most appropriate advertising channels to achieve the desired advertising results, which normally hits a requested target audience. Different media will be more suitable depending on your industry, sector and budget. At PromoMedia, we match you with an experienced planner to make sure that all your advertising is placed at the Right Time, Right Place, and Right Price. We believe getting these three factors right is the key to any campaign's success.

Our media planning teams work with a wide range of companies, from retail to sports clubs, small start-ups to NHS contracts, international brands, and more. If you would like us to create a creative and cost-effective marketing campaign for your business and target audience, contact us today. We look forward to hearing from you regarding your target market and budget. 

Contact Us

What is Media Planning?

In a nutshell, effective media planning is the brains behind any successful advertising campaign and media plan. This process is the first step to make sure that the advertising that you choose to do has the desired effect; this usually is to drive awareness and/or increase sales. Once the most suitable media platforms have been identified and the campaign has been put together and approved, a media buyer will take over. We can deal with the whole process of planning and buying.  Planners are therefore responsible for the first stage of the process; suggesting effective options, these are based on individual aims and ambitions.

With years of experience and key relationships already in place, our teams create bespoke campaigns and then secure the best sites, prices and locations. When we get your enquiry, one of our media planning team members will give you a call to chat about what you are looking for and then put together this plan. You may know what you want to do but sometimes our planner may suggest something new, which you hadn't thought of, which could work well. The media planning team will identify the two most important factors:

  1. Which form of advertising is best suited to your target market - this could be anything from billboard ads to newspaper, social media, or TV advertising.

  2. Timing - where and when this promotional activity should be carried out to have maximum impact and return on investment. 

Get a Quote

Your Media Planner

Depending on the information we get from you, we will match you and your business with an appropriate media planning handler to help you reach your target audience. Our planners are hand-picked. Sometimes they may be local to you; other times, they may be a specialist in your niche, business area or in the type of media channels that will be most suitable for your media plan and advertising campaign; either way, they will have a chat with you and then put together a creative, bespoke and cost-effective campaign, designed to get you the results you want. 

On approaching us, a large majority of people are undecided on the ideal ways to promote their business or product - this is entirely normal. Most clients approach us knowing they “need to do something” to improve sales, raise brand awareness and get noticed but are uncertain of the way forward. If you are in this position, this is something our media planning teams take care of; it’s what we do all day, every day. It all starts with a chat and a few ideas, and then we will formulate an effective media plan, which we will send over for you to consider. 

How We Plan Your Advertising - A Bespoke Media Plan

These are the steps we will follow after we receive your media planning enquiry:

  1. We pass it to the media planner we think suits you best – based on what you are looking for, where in the country you are, and what product or service you are looking to advertise, we will match you with the person we think can get you the results you want. 

  2. We talk to you - our friendly planner will call and find out more about you, your company, your aims and your ambitions. You can share what you have done before, any ideas you have likes and dislikes and also an outline of your target audience. 

  3. Create your costed campaign - if you know what you want, our media planning teams will come back with costs on those media options specifically. Otherwise, we will put together a list of suggestions based on your needs, budgets, target audience and what we think will work. 

  4. You look at the options - you review our media plan and the media options we have recommended; you review, make suggestions, and ask us questions until we arrive at a place where you are happy. We can go and backwards and forwards until we have created something you are 100% happy with.

  5. We book the media plan - once we have agreed on the plan, our media planning team will pass it to one of our media buyers, who will book the ads for you at the best prices.

  6. See your ad in action - whether your advert is in a newspaper, on a billboard, online, on TV, social media or on the radio - you can sit back and see marketing in actions!

  7. Enjoy the results!

Make an Enquiry

What Makes Us Different From Other Media Planning Agencies?

Often other advertising agencies specialise in certain advertising sectors and media types but we can book any type of media you need, creating a perfectly balanced media plan incorporating a range of suitable options. We also believe that having one person overseeing the whole process is key as it allows them to make sure that all the strands of your advertising campaigns and the various elements are tied together. The options we will consider when planning your media campaign could include any of the below options: 

Considering all the options our media planning teams will put together a plan based on what you are promoting, marketing is not a one-size-fits-all proposition, so this will always vary depending on you. If you are unsure of what your spending should be, our experts will provide you with more advice, even coming up with different valued packages to demonstrate what different level of spends could get you. 

What Makes the Best Media Planning Teams?

A question often raised at marketing conferences, we believe that the following attributes make the best media planners in B60 1 and media planning teams:

  • An ability to listen to a client’s ideas

  • Understand the business goals of the company

  • Identify the target audience

  • Suggesting proven methods that have worked before in that industry sector

  • Coming up with new ideas

  • Listening to what has, and hasn't worked before (if advertising has been carried out previously)

  • Secure the best rates

We aim to take the mystery out of marketing and make it simple. If a clear and cost-effective approach to advertising appeals to you, we are the agency for you. Read more in our blog about the benefits of hiring an advertising agency. 

Cost-Effective Media Planning

Cost-effective media planning is key to any successful promotional campaign because no matter how big or small you are, every company wants to spend their money wisely. Our planners naturally work closely with our media buying teams, who look after the final stage - the Right Price side of things. Some agencies only “work up” your marketing campaign or media plan, suggesting to you "what you should do" but without having the facility and contacts to book the recommended activity. As a full-service virtual agency, we do both media planning and buying. We essentially look after the whole process for you, giving you peace of mind, so you can get on with your day job.

If you as an individual or as a marketing department were to call these media suppliers directly, you would be charged a “rate card”, but our combined media buying and planning teams can get you superb placements and costs for everything on your media plan, as they negotiate and work with these people all the time. This gives us greater buying power and influence in negotiations.

Independent Advertising Consultants

As independent advertising consultants, we are able to offer a new perspective and pair of eyes with regards to all our media buying - judging your enquiry on a case by case basis and looking at your bespoke target audience. For example, if you were to contact an agent who specialises in outdoor advertising, they are only going to suggest outdoor ads to you, regardless of that being the most appropriate form of advertising in Hall Flat for your company. Our independent media buying associates are therefore able to look at the bigger picture, often suggesting a combination of different fresh ideas and mediums that you may not have considered. We work with a range of industries including: 

Frequently Asked Questions About Media Planning in Hall Flat

Here are the most popular questions we get asked about media strategy and about how to reach a target audience: 

What does a media planner do?

They plan and strategise a marketing and media plan, considering a full range of options to make this a success and hit your target market. The options could include a range of options from social media adverts to outdoor, TV to radio ads. Their role is to ultimately identify which forms of media are likely to achieve the best results from your marketing campaign, based on who you are, your target market and your budget. They can incorporate previously successful advertising options, as well as highlight new and exciting options perhaps not considered before. Having identified the correct media outlets, they will plan dates to achieve maximum exposure and return on investment.

What is the media planning process?

Planning media is essentially choosing the right types of advertising media (be it out-of-home, TV, online, social media, radio), to create an effective and successful advertising campaign for a company, business or product to reach a target audience. The process normally starts with a conversation between a planner and a client, at this stage information on the target audience, budgets, aims and ambitions are shared. With this information a planner will then work up a creative and bespoke campaign, this will normally be with the aim of raising awareness or driving sales and a range of media platforms will be considered. This is then sent to the client to review, amend and tweak. Once both parties are happy with the media plan, it will be booked and the agreed dates for the agreed prices.

Why is media planning important?

It is vitally important for a new of reasons, mainly to make sure that the company, business or product who is advertising is selecting the correct media channels and executing this marketing at the right time. Advertising campaigns are only successful when carried out at the Right Time and Right Place. Without having this planning and foresight, the results won't be effective, meaning that return on investment will be below what they should be.

What is media buying and planning?

Put simply, planning is the selection of the media that is most appropriate for a campaign. The next stage, media buying is the purchase of these. Sometimes the same person can handle both of these aspects; it is important to have a planner to make sure that the correct media channels are being employed and then a buyer is also advantageous so that when purchasing the media you are getting the best possible rates. Media buyers obviously work with various media owners every day, this means that they can get beneficial rates often way below rate card, meaning that the client gets excellent value for money and their budget goes further.

We have an internal marketing department but are looking for fresh ideas to add to our media strategy and campaign, plus someone to carry out the booking, can you help?

Yes, we work with individuals as well as in-house marketing teams, we can offer input and fresh ideas if this is helpful or we can just book any required adverts to hit your target audience, as you wish. Many internal marketing teams enjoy the opportunity to bounce ideas around and with new options coming onto the market all the time, it's advisable to keep up to date with them so that your business, brand or company can keep ahead of your competition. Contact us and we can chat through whichever options suit you the best. 

Contact Us

Contact us today and find out how our experienced media planning teams can help you take that next step in getting your company, service or product in front of the right people at the right time with a great media plan. Our planners will then put together a bespoke marketing plan to achieve the result you want. Our campaigns can be placed in any area to target potential customers.  Remember that all quotes are free so there is nothing to lose from an initial enquiry. 

Contact Us

We cover Hall Flat (Worcestershire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for media planning
Uckinghall Ross Green Chadbury Upper Strensham Bevere Broad Common Oldwood Severn Stoke Kingswood Brotheridge Green Redditch North Piddle Beckford Cross Buckridge Blackwell Upper Bentley Berrow Green Astwood Bank Bricklehampton Newtown The Hook Duckswich Upper Wyche Rochford Little Welland Winterfold Corse Lawn Priestfield Frith Common Dunley Barnettbrook Knowle Fields Eight Oaks Hallow Bredon's Hardwick Chase End Street Broad Alley Nineveh Bockleton Sedgeberrow Abberton Briar Hill Riverside Wick Headley Heath Wilden Warndon Blakeshall Bayton Common Footrid Britannia Square Trotshill Stanklyn Pensham Ripple Stoney Hill Ashfield Howsen Acton Hagley Holt Northampton Catchems End Ab Lench Rashwood Eldersfield Malvern Wells Stock Green Weatheroak Hill Trueman's Heath Lakeside Besford Draycott Powick Village Little Eastbury Hollybush Interfield Conderton Pound Bank Lickhill Structon's Heath Whiteleaved Oak Broom Hill Egdon Comberton Dayhouse Bank Hoden Mere Green Grafton Twyford Stonepits Battenton Green Charlton Aggborough Abbotswood Bournheath Lower Marlbrook Kinnersley Crabbs Cross Summerhill Welland Stone Waresley King's Green Monkwood Green Leigh Bredon Hartle Lickey End Great Witley Eckington Shell Dawshill Major's Green Deblin's Green Clows Top Malvern Common Lodge Park Cobbler's Corner Brockencote Hampton Lovett Powick Uphampton Harvington Camer's Green Radford Madeley Heath Hurcott Village Evesham Cofton Hackett Phepson West End Purshull Green Holy Cross Abbots Morton Stitchin's Hill Claines Ipsley Charlton Hackman's Gate Bastonford Flyford Flavell Baughton Southcrest Hillhampton Tutnall Little Malvern Bayton Habberley Westlands Ankerdine Hill Sankyns Green Beckford Grimes Hill Astley Burf Lower Berrington Stoke Pound Salwarpe Gilvers Lane Brayswick Kidderminster Nineveh Nash End Brickfields Tibberton Carpenter's Hill Oddingley Longdon Hill End Lower Sapey Overbury Owlhill Ham Green Golden Valley Hadzor Drakes Broughton Wychbold Hartlebury Winyates Green Headless Cross Chawson Valley Pebworth Rowney Green Bell End Lower Town Franche Strensham Bank Street Murcot Berrington Green Stoke Prior Slades Green Inkberrow Whittington Abbeydale Apes Dale Little Inkberrow Woodcote Green Vigo Lea End Badsey Goosehill Green Hallow Heath Wyre Piddle Grafton Bromsgrove Harbours Hill Netherwich Honeybourne Bushley Dordale Hollywood Matchborough Poolbrook Holberrow Green Kent's Green Stourport-on-Severn Rumbow Cottages Lower Wyche Tunnel Hill Newtown Upper Howsell Sledge Green Green Street Noutard's Green Forhill Malvern Link Lem Hill Churchill Abberley The Burf Titton Bengeworth Upper Ham Red Hill Moor End Eachway Hunt End Cobley Hill Orleton Sinton Green Lower Clent Hardwick Green Westmancote Foley Park Crown East The Vines Bransford Queenhill St Godwalds Summerfield Kersoe Lydiate Ash Leigh Sinton Hopwood West Hagley Great Malvern Astley St Peter the Great Aston Bank Halfkey Wick Episcopi Four Pools Lower Hook Yarhampton Hadley Clifton Witnells End Rhydd Green Northwick Broad Marston Hampton Hook Bank Lower Lightwood Hunnington Hanley Swan Tolladine Stratford Bark Hill Witton Welland Blackpole Hawthorn Bush Aldington Ryall Littleworth Clifton upon Teme Lower Broadheath Defford Wildmoor The Grove Childswickham Lower Howsell Timberhonger Kyrewood Newland Spetchley Stakenbridge Eastham Hanley Child Kitwell Upper Berrington Trimpley Shenstone Hillpool Batchley Hollybed Street Gorst Hill Oldfield Romsley Hill Little Comberton Lindridge Church Lench Shelsley Walsh Bridge End Cherry Orchard Dunhampton Lulsley South Littleton White Ladies Aston Saleway Ribbesford Barnard's Green Hill Side Lye Head Dines Green Birch Green Greenway Upton upon Severn Ronkswood Kyre Park Old Storridge Common Piper's Hill High Green Cookhill Belbroughton Bushley Green Marl Bank Harvington Bouts Winyates Heightington Offenham Swinesherd Park End Lower Heath Bateman's Green Stonebow Churchill Cakebole Yieldingtree Drugger's End Brownheath Common Lower Westmancote Shatterford Stone Woodgate Dowles Hill End Broad Heath Callow Hill Neight Hill Ramsden Boreley Linthurst Mustow Green Elmley Castle Huntsbridge Longdon St Georges Edgiock Hindlip Sneachill Lenchwick Laughern Hill Broadwaters Birchen Coppice Ashton under Hill Westacre Upton Warren Broughton Hackett Huddington Lower Moor Heath Green Diglis Newbridge Green Oakenshaw Sneads Green Pink Green Callow Hill Fladbury Noah's Green Walton Pool Madresfield Cooksey Corner Hill Furze Norchard Burlish Park Good's Green Hurcott Great Comberton Spennells Little Witley Drakelow Frankley Green Kyre Knightwick Wants Green Moon's Moat Pound Bank Mamble Broadmore Green Worms Ash Sidemoor Rednal Upper Lode Lower Bentley Fladbury Cross Bredicot King's End Crowle Green Ockeridge Drakes Cross Knighton on Teme Bickley Blakedown Hawford Shelsley Beauchamp Shrawley Alfred's Well Chadwick Baylis Green Upper Welland Smith End Green Bell Heath Bliss Gate Red Cross Lower Strensham Worles Common Long Bank Mount Pleasant Menithwood Holt End Shernal Green Littleworth Stockton on Teme Lickey Catshill Martley Hall Flat Guller's End Castlemorton Greenlands Kyre Green Lineholt Common Charford Wickhamford Arrowfield Top Horsham Cropthorne Libbery Earl's Croome Newland Common Ullington Doddenham Kington The Rampings Broadwas Little Acton Doverdale Wythall Woodsfield Baughton Hill Woodgates Green Outwood Elmley Lovett Upper Gambolds Suckley Green Podmoor Rous Lench Park Farm Upper Haselor Stoke Wharf Fernhill Heath Shurnock Holdfast Offenham Cross Town's End Frankley Lower Wick Sutton Farm Marsh End Bretforton Ladywood Castle Hill Birlingham Hinton Cross Little Beckford Kemerton Enfield Ombersley Green Street Hanbury Greenhill Broadway Beach Hay Cowsden Birch Acre Sytchampton Areley Kings Hanley William Upper Moor White End Oakall Green Comhampton Picken End Cladswell Finstall Buckbury Church Hill Dunhampstead Kendal End Stoulton Walkwood Alfrick Sherrard's Green Rushwick Broughton Green Astwood Birch Berrow Bewdley Broombank Grimley Mill End Chaddesley Corbett Pendock Rushock Cooksey Green Shawbrook Tardebigge Elms Green Hales Park Bournes Green Stock Wood Bishampton Tenbury Wells Frankley Hill Saxon's Lode Pershore Holt Fleet Dagtail End Cross Bank Kempsey Shoulton Chandler's Cross Low Hill Woolmere Green Slideslow Upper Wolverton Woodmancote Napleton Gadfield Elm Longdon Heath Bredon's Norton Cotheridge Knighton Wadborough Berrow Bluntington Kinsham Linkend Caunsall Sheriff's Lench Sandford Broadheath Common Henbrook Hinton on the Green Lineholt Lincomb Inkford Hartlebury Common Teddington Hands Grafton Flyford Aston Fields The Walshes Droitwich Spa Leapgate New End Suckley Sinton Rainbow Hill Smite Hill Pirton Copyholt Worlds End Smallwood Rhydd Worcester Peopleton Chatley Alfrick Pound Woodrow Upper Rochford Bank's Green Snead Common Norton Woodrow Clevelode Crossway Green Middle Littleton Willow Green Drayton Pinvin Hawbridge Stanbrook Witton Hill Withybed Green Lime Street Stoke Bliss Crowle Newtown Bryan's Green Harpley Barbourne Perryfields Rye Street Blackminster Berry Hill North Littleton Dodford Aston Somerville Brockamin Gallows Green Park Gate Elcock's Brook Hoobrook Hatfield Beoley Badger's Hill Naunton Beauchamp Pensax Astwood Pole Elm Branson's Cross Kerswell Green Washford Broome Crowcroft Primsland Lower Wolverton Feckenham Suckley Knowl Longley Green Barnt Green Foxlydiate Clifton upton Teme Bell Green Upper Marlbrook Darbys Green Far Forest Holt Heath Offmore Farm Romsley Stanford Bridge Portway Pin's Green Hanley Castle Dunstall Common Stoneybridge St Peter The Great Hipplecote Sweet Green Dormston Windmill Hill Cleeve Prior Pound Green Upper Wick Coles Green Sharpway Gate Upper Arley Clent Broad Green Burcot North Malvern Moseley St John's Upton Snodsbury Naunton Stonehall Brook End Lickey Hills Long Green Earl's Common Yarhampton Cross Lower Illey Throckmorton Martin Hussingtree Pie Corner Bordesley Blakebrook Greenhill Alvechurch Low Habberley Holbeache Low Hill Chawson Birts Street Webheath Stoke Heath Cutnall Green Stanford on Teme The Lakes Tanwood Newnham Bridge Wolverley Gilbert's End Bradley Green Norton Guarlford Netherton Link Top Elmbridge Torton St Michaels Collett's Green Himbleton Wichenford Chapman's Hill Frogsmarsh Hall Green Ravenhills Green Hill Croome Upper Catshill Morton under Hill Goom's Hill Blackmore End Bury End Wribbenhall Eardiston Atch Lench Cookley Callow End Birtsmorton Sale Green Cruise Hill Baynhall Copcut Bugle Gate West Malvern Rock Walcot Astley Cross Tanner's Green Little London