Brand Marketing in Perran Wharf

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Brand Advertising in Perran Wharf

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

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What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

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What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in TR3 7?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Perran Wharf by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

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How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

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At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

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Other locations available for brand marketing
Higher Cransworth Blisland Wheal Rose Kerris Pipers Pool New Downs Torwell St Dominick Treforda Millendreath St Blazey Perranzabuloe Mawgan Lower Rose St Ervan Norris Green Amalebra Bolventor Ladycross Ruthernbridge Polruan Langore St Winnow Leedstown Tregurtha Downs Valley Truckle Trevemper Dimson Penponds Timbrelham Camelford Temple Cremyll Trenwheal Landrake Billacott Mellingey Trebehor Perranwell Gwallon Treviskey Hendra Croft Hendra Kerley Downs West Taphouse Ruthvoes Three Holes Cross Penhale Trevarth Estate Pempwell Harcourt Treveor Carthamartha Palmersbridge Costislost Trebarwith Strand Tredinneck Downrow Trevelver Flexbury Budd's Titson Porth Trewint Jacobstow Polwheveral Housel Bay Farms Common Tresean Porthmeor Lockengate Stoptide Tredinnick Twinbrook Park Copperhouse Redgate Carminow Cross Upton Towans Old Town Puddle Merther Lane Trevorgans Portholland Trevelmond The Town Pillaton Bodwen St Just Wanson Widemouth Bay Ruan Major Brightonwater Drakewalls Lewannick Mount Trelights Hay Halvosso Clowance Wood Kingston Connon Treliver Egloshayle Retallack Pennance Burraton Coombe Freewater Beeny Sithney Green Tregavarah Haye Fm Polborder Narkurs Ladock Scarcewater Trethowel Bodilly Pentewan Degibna Lanreath Calstock Carloggas Goonlaze Banns Tregajorran The Residence St Mewan Angarrick Saltash Piece Brea Lescrow St Allen Carbis Stithians Laneast Cardinham Mithian Downs Coombe Polmorla Tresowes Green Lower Menadue Longrock Parc Erissey Nine Maidens Downs St Clether St Columb Major Paynter's Lane End Lawhitton Trewollock Tregunna Tregonetha St Agnes Morval Trewint Rosemelling Burlorne Tregoose Caradon Town Pennytinney Rilla Mill Roseland Menherion Trevegean Greenwith Common Laddenvean Downgate Gweek Tregenna Darite Gam Trelissick Treninnick South Hill Notter Carbis Bay Trewellard Stencoose Morwenstow Penrose Hill St Ann's Chapel Badharlick Lower Amble Philleigh Trenault Stennack Higher Town Lanjew Trescoll Lower Dimson Rame Carzantic Troan Woon Summercourt Longstone Boscreege Trew Tremar Comfort Lower Woon Tregada Trebetherick Mawgan Porth Lidwell Ruddlemoor Sticker Treburgie Water Trewennack St Agnes Rame Tregadgwith Porthallow Tolcarne Wartha Newtown Traboe Plain-an-Gwarry Metherell St Stephens Little Downs Tresoweshill Treneere Polmassick Callestick Vogue Werrington Troswell Millpool Escalls Penwartha Coombe Tramagenna Tregarne Kuggar East Tuelmenna Grampound Penpont Woodabridge Restronguet Passage Kehelland Hayle Gracca Coverack Bridges Trevarrack Addington Treneglos Penweathers Trelake Manely Hale Mills Tresamble Carharrack Little Comfort West Pentire Crugmeer Gang Kents Bodinnick Kelynack Phillack Cowlands Sparnon Manhay Trefula Herniss Wall Drawbridge Pencuke Tywardreath Nantithet Goosewell Bolitho Deveral Gorran Haven Curry Lane Bush Polbathic Mountjoy Trevadlock Bethany Lanteglos Highway Couch's Mill Carnkie Otterham Station Balwest Crantock Retire Burnthouse Trevoll Church Cove Trewoodloe Newmills Treleigh Old Mill Percuil Milltown Belowda Rosevear Collamoor Head Shop St Columb Minor Rosemergy Trelash Poniou Stepaside Tomperrow Lamorna Crafthole Treburrick Amalveor Grampound Road Forder Perranarworthal Chyvarloe Treator Playing Place Winnard's Perch Penwartha Northward Carclew Reawla Sweetshouse St Mawgan Gothers Tregeseal Berepper Lavrean Newton Lane-end St Just in Roseland Pengover Green North Petherwin Three Hammers Banns Vale Gunnislake Botallack Muchlarnick Treveighan Upton Pengegon Manaccan Flushing Poltesco Cutmadoc Burras Higher Crackington Tolgullow Trewen Blackwater Trethosa Knightsmill Boswyn Halwin Little Bosullow Pendrift Launcells Cross Penhalurick Little Petherick Carnyorth Tregardock Porteath Botusfleming Latchley Knave-Go-By Liskeard Corgee Trevarth Porth Navas Helston Menna St Breock Menagissey Crumplehorn Truas Waterloo Tredaule Trebell Green Roskear Croft Maders Zennor Victoria Poughill Treesmill Trevescan Treath Penzance Congdon's Shop Millpool Caroe Brane Coombe St Blazey Gate Bodellick Foxhole Fonston Wheal Kitty Tregoss St Kew Highway Mylor Bridge Eastcott Altarnun Brazacott Devoran Sennen Cove Chacewater Coombe Churchtown Lanner Wherry Town Pelynt Tregolls Lanhainsworth Trebarber Rejerrah Scredda Nancemellin Trebudannon Langdon Tregole Woolley Bottoms Holmbush Constantine Bay Lanivet Marazanvose St Thomas Porthgwarra Lostwithiel Veryan Green Mount Grimscott Tregear Looe Pentire Ponjeravah Trethellan Water Bolingey Chilsworthy Roscroggan Grillis Brunnion Carne St Endellion Tideford Cross Bude Whipsiderry Tideford Old Kea Trevithal Tregiffian Tregadillett Newtown Tregonna Pendriscott Gwithian Great Work Whitemoor Carnon Downs Tregreenwell Lamanva Castlegoff Quethiock Higher Troswell Treverbyn Ringwell Barkla Shop Truthwall Turfdown Maryfield Monkscross Carnsmerry Prussia Cove Carclaze Trematon Treswithian Downs Portmellon Lower Town Carwynnen Marazion Kestle Portherras Ashton Hick's Mill Treovis Forda Trerulefoot Tregonhawke Dizzard St Wenn Sparry Bottom St Anthony-in-Meneage Cox Hill St Pinnock Maxworthy Bowithick Higher Tolcarne Stibb Pengersick Readymoney Rillaton Tolcarne Rosewarne Sancreed High Street Melinsey Goonhavern Higher Boscaswell Tolvaddon Downs Harlyn Lynstone Mingoose St Ive Trenance Longstone Penpethy Treworga Helstone Lower Mill Perranuthnoe St Anthony Washaway Tregorden Chapel Pool Badgall St Martin Goon Gumpas Portscatho Lower Sticker Gorran Churchtown Parson's Park St Teath Treal Withielgoose Tregoodwell Killaworgey Blowinghouse Port Gaverne Treliske Lantyan Higher Dimson Higher Menadew Fernsplatt Penwithick Penpillick Penberth Truthan Mulfra Kea Plaidy Crahan Kingsand Penare Tintagel Germoe Torpoint North Hill Manor Parsley Sheviock Reskivers Polpeor Trenewan Treworrick Relubbus Lezant Merther Boyton Tremaine Park Bottom Coxford Sparnon Gate St Tudy Higher Condurrow Treglasta Cannalidgey Portloe Black Cross Paramoor Barripper Biscovey Lower Boscaswell Trenerth Budge's Shop Downinney Gerrans Trelowth Treskilling Kestle Mill Viscar Ventongimps St Martin Lesnewth Sellan Trewedna Water Sandplace Bosleake Trewey Trevarrick Herodsfoot Botternell Quintrell Downs Tencreek St Newlyn East Launcells No Man's Land Cusveorth Coombe Redruth Killivose Trenhorne Lower Ninnes Bohetherick Gummow's Shop Trevalgan Trewennan Insworke Hersham Shortacross Porth Kea Ponsongath St Ive Cross Mulberry Clubworthy Luxulyan St Neot Millbrook St Buryan Penmayne Shortlanesend Pantersbridge Bray Shop Trevanson Treen Coombe Paynter's Cross West Antony Dunslea Lane Cross Lanes Carnhell Green West Tolgus Redtye Predannack Wollas St Mellion Trevivian Lamorick Rock Bolenowe Perran Wharf St Breward Bohortha Pont Halgabron Trehemborne Looe Mills Stenalees Penryn Roseworthy Skewes South Tehidy Gwinear Barcelona Treverva Brighton Old Grimsby Tresmorn Trevilley Mount Ambrose Noonvares Lelant Downs Tredannick Holywell Mevagissey Swanvale St Mabyn Newham Perrancoombe Treveal Stonaford Trevillett Coldvreath Allet Roche Mabe Burnthouse 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Colan Crowntown Rosedinnick Holmbush Trehunist Paul's Green Hill Lanteglos Trewoon Lezerea North Darley Trethewell Penpoll Landulph Cross Wearde Helebridge Trereife Fletchersbridge Hugus Lower Treworrick Kennards House Fairy Cross Plain-an-Gwarry Trewoon Cawsand Tregorrick Gwenter Maenporth Week St Mary Seaton Trelowia Poundstock Rosenannon Ruan Minor Two Burrows Middlewood Carzise Coppathorne Tregarland Otterham Duloe Lowertown St Columb Road Bosavern Three Burrows Cold Northcott Wilcove Buryas Br Trevollard Treslothan Westdowns Maypole Withnoe Trelew Lanstephan Lerryn Edgcumbe Trethurgy Trethillick Rumford Doublebois St Juliot Penbeagle Trerise Trussall Halton Barton Tutwell St Ewe Higher Porthpean Currian Vale Mount Charles Roskorwell Treknow Mawnan Smith Tresmeer Duporth Bridgend Penstraze Drift Cubert Trengune Bugle West Youlstone Tresillian Higher Keason St Issey Nance Whitecross Higher Bal Perranwell Station Highlanes East Taphouse Tregew Brillwater Newlyn Trispen Bridgetown Pencarrow Treworgans Little Polgooth St Ruan Enniscaven Venterdon St Erth Praze Towednack Kenwyn Rose-an-Grouse Lower Lank Resugga Green Demelza Clampit Mena Creed Kensey Valley Meadow Welltown Trekenner Bealsmill St Enoder Durgan Todpool Mawnan Rosenithon Hendraburnick St Stephen Vellanoweth Doddycross London Apprentice Blunts Penrose Trevowhan No Man's Land Stoke Climsland Veryan Criggan Treburley Bareppa Lamorran Griggs Tregonce Higher Downs Higher Truscott Rosudgeon Trethewey Golden Bank Polpenwith Boscadjack Bangors Kerthen Wood Common Moor Trenale Linkinhorne Illogan Highway Trevilder Gunwalloe Fishing Cove Middle Town Higher Larrick Kelly Bray Toldish Balnoon Trebartha Thurdon Rezare Mornick Frogpool Bodiggo Moorswater St Cleer Trenance Kestle Ninnes Bridge Carnkief Upton Cross Trelan Cargreen Trevellas Penpol Hatt Marhamchurch Treyarnon Fivelanes Antony Passage Truro Davidstow Withielgoose Mills Tredethy Zelah Lower Bodinnar Markwell Warbstow Lanlivery Church Town Trewornan Trefanny Hill Woodford Newquay Kenneggy St Michael Penkevil St Jidgey Churchbridge Castledore Wheal Frances Rockhead Trelawne Whitstone Curgurrell Hugh Town Goverseth Gonamena Bennacott Gospenheale Goldsithney Trezelah Treswithian Tremayne Tregrehan Mills St Michael Penkivel Deviock Canworthy Berriowbridge Trewen Menheniot Trewithick Trekenning Higher Land Chynoweth Penhallow Porthcurno North Beer Polgear Carlyon Bay Treskillard Ventonleague Highertown Canon's Town Upton Bissoe St Day Bishop's Quay Kilkhampton Tregellist Fowey Hendra South Petherwin Lanescot Wenfordbridge St Kew Tresinney Kestle Hendra Catchall Rosecare Newton Trefrew Delabole Milltown Luckett St John Helford Wringsdown Peterville Horningtops Goonbell North Country Rosevean Kenneggy Downs Tregony Larrick Trevorrick Golant Goonvrea Polbrock Mullion Cove Gilbert's Coombe Trillacott Meaver Crelly Gwennap Pensilva Halamanning Rosecraddoc Falmouth Trevalga Mellangoose Fentonadle Cross Coombe Higher Reen Crofthandy Newtown Perranwell Rose-in-the-bush Newbridge Nanceddan Broad Langdon Boswarthen Coad's Green Tresavean Netherton Barbican Tolvaddon Trewassa Lower Kenneggy Trebursye Trevone Gluvian Butteriss Gate Torrpark Shutta Treligga Treneague Praze-an-Beeble Trevowah Hornick Carey Park Raginnis Lank Cury Trencreek Herland Croft Tresparrett Posts Penelewey Trenant Treskerby St Hilary Trelill Hessenford Newhall Green Trelissick Lizard Forder Prospidnick Inchs Plain Street New Mills Millook Trenay Pengold Wheal Busy Penhalvean St Erme Nancledra Bosoughan Trevilson Guildford Hendra Carfury Red Post Cockwells Charlestown East Looe Trebarwith Crooklets Carleen Terras Hendrabridge Newbridge Watergate Hellescott Gillan Ponsanooth Crean Townshend Tregiskey Portwrinkle Rinsey Croft Shop Cocks Croanford Treningle Ellenglaze Gorran High Lanes The Towans Ashton Seworgan Carnebone St Veep Merrymeet North Dimson Daw's House Tresarrett Fraddon Bosorne Bodieve Leburnick Burgois Tregurrian Lower Trefrize Widegates Lower Crackington Trewint St Dennis St Mawes Cross Cadgwith Jolly's Bottom Trevail Boswin Hallworthy Highercliff Laity Moor Busveal Gunwalloe Foundry Silverwell White Cross Pityme Tregullon Gloweth Chynhale Callington Madron Boscean Lower Trewellard Gwills Four Lanes Tregidden Trescowe Fenton Pits St Keverne Roseworthy St Lawrence Charaton Cross Tywardreath Highway Tregatillian Portlooe United Downs Highertown Church Coombe Stourscombe Middle Taphouse Towan Cross Treviscoe Tredavoe Mylor Churchtown Scorrier Tremail Burniere Trevena Molinnis Reen Manor Trevenen Bal Trenance Trevigro Minions Crowlas Kingbeare West Portholland Tresawsen Polmear Trefrize Talskiddy Petherwin Gate Chapel Amble Antron Lamellion Rescassa Tremorebridge Port Quin Cambrose Tolskithy Castle Gate Lower Tremar Par Tolgus Mount Rose Padstow Hellandbridge Sandy Bottom Sithney Trenarren Bowling Green Brent Carn Arthen Edmonton Clerkenwater Bathpool Ponts Mill Latchbrook Porcupine Fraddam Trevilla Treburgett Tregeare Cutmere Lower Denzell Trekeivesteps Keybridge Trevia Tremethick Cross St Keyne Gwavas Higher Tremarcoombe Illogan Trebilcock Stratton Paul Angarrack Tredinnick Clampits St Gluvias Mithian Redpost Bokiddick Nancegollan Trematon Castle Downgate Lower Clicker Tremore Halabezack Hannafore Treviskey Pendoggett Calloose Braddock Plushabridge Tregatta Medlyn Landulph Trenance Church Town St Eval Higher Stanbear Helscott Trevenning Castallack Kersbrook Cross Lower Ninnis Tuckingmill St Germans Drym Calenick Varfell Old Cardinham Castle Helston Water Alverton Skinner's Bottom Goonabarn Budock Water Hewas Water Sithney Common Clitters Dolphin Town North Tamerton Trelion Boskednan Boswinger Great Tree Treloquithack Trembraze Comford Middle Town Brill Polgooth Launceston Trecangate Dannonchapel Indian Queens Sheffield Lantuel Illand Penmarth Henwood Flushing Truscott Treburgie Zoar Port Isaac Creegbrawse Knightor Albaston Little Beside Trenoon Idless West Watergate Torfrey Helford Passage St Ives Withiel Porthloo Middle Crackington Treven Stursdon Garras Quoit Trezaise Jewell's Cross Feock Trewarmett St Michael Caerhays Mount Charles Caudworthy