Brand Marketing in Trereife

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Brand Advertising in Trereife

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

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What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

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What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in TR20 8?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Trereife by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

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How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

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We cover Trereife (Cornwall)

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Berepper Middle Town Treburrick Mount St Ive Box's Shop Botallack Westdowns Hugus Porcupine Roche Trispen Insworke Herland Croft Bodinnick Plain-an-Gwarry Pantersbridge Ladock Antron Comfort Dolphin Town Coombe Calvadnack Eggbeare Barcelona Dizzard Church Cove Splatt Treen Gerrans Bunny's Hill Halabezack Lantuel Penbeagle Mithian Rame Addington West Antony Longdowns Sithney Common Carnebone Callington South Pill Penhallick Mylor Churchtown Three Hammers Padstow Latchbrook Bowling Green Hallworthy Tywardreath Quintrell Downs Ruan Lanihorne Tregurrian Cury Trewassa Trengune Porthmeor Peterville St Michael Caerhays Nansladron Bangors Stenalees Treath Knightor Higher Hampt Tregorden Liskeard Tresarrett Pentewan Trebullett Penhallow Trelion Reskivers Treworgans Tregadillett Knave-Go-By Carn Arthen Michaelstow Holmbush Idless Trewen St Kew Lantyan Clowance Wood Trewithian Mellangoose Bethel Canworthy Knightsmill Lower Town Carkeel Calloose Inchs Tideford Cross Portherras Woodford Brill 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Taphouse Illogan Trelissick Black Cross St Clement Melinsey Trendeal Ruthernbridge Fivelanes Little Polgooth Plusha Greensplat Bodelva Trelissick Newtown Port Isaac Lanescot Trewellard Trefrew Trebarwith Strand Tolcarne Wartha Polgooth Bush Hellesveor Tresmorn St Cleer Dunmere Treskerby St Gennys Hellescott Churchbridge Trebartha Kelly Bray Trewarmett Sithney Green Trencrom Trewetha Porth St Breock Kestle Trebetherick Mawla Poughill Penpoll Fonston Week St Mary Chycoose Rising Sun Penhalurick Trevarrick Skinner's Bottom Penpol Higher Dimson Pennance Porthilly Hendrabridge Predannack Wollas Muchlarnick Carbis Bay Coverack Edmonton Come-to-Good Carclaze Kuggar Bodilly Three Burrows Ponts Mill North Dimson Sandy Bottom Deveral Upton Crowan Hendra Croft Durgan Whipsiderry Gwinear Trenance Burniere Penmayne St Veep Maxworthy Luxulyan Trevarrack Newport Goosewell Seworgan Barkla Shop Tremedda Menna Trebilcock Trematon Castle Lansallos Housel Bay Gloweth Tregeare Hellandbridge Trefanny Hill 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Chenhalls Hugh Town Higher Land Trevena Mingoose Tideford Harcourt Mixtow Lockengate Brillwater Luckett Wheal Baddon Raginnis St Endellion Newham Langdon Lower Ninnes Tregurtha Downs Retallack Hayle Warbstow Cross Cowlands Trethowel St Ann's Chapel Hendraburnick Pensilva Carne Tilland Wadebridge Nancegollan Launceston Higher Larrick Trevollard Tredinnick Warbstow Lanteglos Highway Carland Cross Madron St Tudy Trenale Lizard Lower Rose Perranuthnoe Constantine Perranporth Halvosso Grade Tolvaddon Little Comfort Treskilling Polmarth Creed Lavrean Camborne Withielgoose Burraton Coombe Penhallick Veryan Green Boscreege Trethurgy Tredaule Bealbury Sutton Portscatho Highlanes Tregeseal Caudworthy Ruan High Lanes Little Beside Boscadjack St Mabyn Dannonchapel Bosavern Trebeath Carclew Tregorrick Longstone St Michael Penkevil Duporth Penweathers St Gluvias St Dominick Puddle Wendron Tredrizzick Penwartha Coombe Twelveheads Carnhot Highter Bojewyan Kehelland Sennen Cove Lelant Yeolmbridge 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Shop Forrabury Costislost Tremethick Cross Carpalla Tredinneck Trillacott Turfdown Eastcott Wheal Kitty St Blazey Gate Trematon Gooseham Shutta Toldish Trehan Polmear Buttsbear Cross Stithians Halsetown St Erth Trevanson Fowey Cold Northcott Carminow Cross Victoria Nancledra Maenporth Pelynt Trewennack Bugle Chapel Vogue Newbridge Percuil Releath Pentire Jewell's Cross West Tolgus Grampound Rosedinnick Penmarth Varfell Shortacross Gorran High Lanes Clapper Churchtown Foundry Trevilder St Erme Tresean Torfrey Millbrook Bottoms Lamorick Widemouth Bay Butteriss Gate London Apprentice Jolly's Bottom Goldsithney Markwell Baldhu Trelash Davidstow Downgate Boscoppa Bodellick Pityme Tolgus Mount North Darley Towednack Polyphant Rumford St John Talland Badharlick Gweek Tencreek Angarrick Landulph Cross Three Holes Cross Fraddon Downderry Grumbla Week Green Trelawne Pillaton Paul Tregoodwell Newbridge Hessenford Rosenithon Bude Tregatillian Cubert The Town Parc Erissey Trethewell Crowntown Boswednack Quethiock Lower Denzell Carlyon Bay Camelford Hersham Trethillick Boswyn Tremorebridge Stoptide Widegates Trevilson Trewint Porthallow Porth Kea Tolskithy Trewint Manor Parsley Old Cardinham Castle Crowlas Clerkenwater Botusfleming Couch's Mill St Issey Mornick Indian Queens Carn Towan Garras Millendreath Wearde Resugga Green Newtown Laity Moor Buryas Br The Towans Otterham Station Lanjew Doddycross Fenton Pits Treburgett Trenay St Lawrence Pencuke Ponsanooth Sithney Treneere Barripper Wall Morval Rockhead Treverva Bissoe Carharrack Bolitho Trenear Sladesbridge Ponjeravah Porthleven Upton Burnthouse Troswell Congdon's Shop Bathpool Caroe Townshend Lynstone Warleggan Piece Blisland Perrancoombe Crugmeer Brightonwater Rocky Hill Redruth West Watergate Golberdon Gunwalloe South Wheatley Gorran Haven Coswinsawsin Pencoys Old Town Trenault Kelynack St Allen Nanstallon Rejerrah Terras St Agnes Torrpark Mount Roseworthy Barton Menagissey Hendra Cusgarne Lower Woodley Carthew St Anthony Egloskerry Probus Bohetherick Stibb Treveor Tregony Penhalvean Trevellas Delabole Callestick Trecangate Tredethy Wherry Town Lerryn St Pinnock Sandylake Carlidnack Bakesdown Falmouth Little Bosullow Kestle Downend Readymoney Bolventor Treglasta Mousehole Porthallow Kenwyn Coldvreath Connon Treligga Trewalder Trevemper Perranwell Flushing St Jidgey Menadarva Lesnewth Little Downs Trewartha Tregoss Ninnes Bridge Lower Bodinnar Angarrack Kerthen Wood Greenwith Common Bofarnel Stepaside Trewint Collamoor Head Pool Kilkhampton Laddenvean Higher Downs Brea Higher Cransworth Lane Higher Ninnis Brazacott Morvah Newton Maders Gam Freathy Leburnick Burraton Trevilla Tolcarne Tregole New Grimsby Boswinger Trenwheal Tregonhawke Rosevean Laneast Parkfield Trewethern Kerley Downs Carnon Downs Nanpean Port Gaverne Golden Bank Splatt Boslymon Winnard's Perch Freewater Trenhorne St Columb Major South Petherwin Enniscaven Penberth Trewoon Bennacott Penhale Cocks Lanreath Praze-an-Beeble Skewes Sancreed Holy Vale Carzantic Boscastle St Michael Penkivel Otterham Penwithick Perranzabuloe Trevowah Rinsey Mayon Trezaise Dobwalls Cambrose Burras Trerulefoot Highercliff Mabe Burnthouse Treworrick Mullion Mawnan Smith St Ervan Higher Menadew Colan Plain Street Scredda Gwallon Trewoodloe Gunwalloe Fishing Cove Carwynnen Porthcurno Trehunist Parson's Park Killivose Plain-an-Gwarry Lawhitton Castledore Roskorwell Upton Cross Carnsmerry Daw's House St Mellion Guildford Hatt Reskadinnick Truas Burlorne Tregoose Cross Lanes Retire Lower Kenneggy Trescoll Plaidy Cross Budge's Shop Treviscoe West Taphouse Gluvian Ellenglaze Merrymeet Chyandour Canon's Town Trevelmond Rilla Mill Rose-in-the-bush Lower Tremar Grimscott Caradon Town Trenoweth Kestle Mill Portholland Coxford Trew Albaston Goonabarn Newlyn West Looe Woodabridge Woon Crimp Billacott Dimson Trelowth Sheffield Pengegon Tresparrett Posts Altarnun Trevadlock Trewollock Trewennan Red Post Portreath Mulberry Newton Fraddam Castallack Trevillett Penare Slaughterbridge Lower Boscaswell Notter Tregardock Trelill Towan Cross Tregajorran Haye Fm Polkerris Lidwell Manaccan Temple Polborder Dunslea Trevilley Ringwell Newtown Trevelver Penelewey Goonown Calenick Rame Wheal Alfred Criggan Sellan Trelan Copperhouse Trevoll Marazion Engollan Old Grimsby Polgear Great Bosullow Busveal Valley Truckle Trembraze Lower Mill Polzeath Carloggas Molinnis Trethellan Water Marshgate Tredinnick Boskenna Rezare Newtown Mawgan Bealsmill Whitecross Upton Towans Lamorna No Man's Land Crahan Polpeor Berriowbridge Halton Barton Drawbridge Praa Sands Currian Vale Allet Paul's Green Treesmill Dutson North Petherwin Penwartha Penryn St Eval Trevalgan Truro Lanstephan Swanvale Newbridge Tregamere Nanquidno Hendra Treloquithack Phillack Forder Trevail Mawnan Merther Lane Holmbush Levalsa Meor Trenance Rosevear Castlegoff Kingbeare Flushing White Cross Lower Brynn Ruthvoes Whitstone Gollawater Treliske Port Quin Saltash Tolvaddon Downs Cox Hill Tresevern Croft Lower Treluswell Hallew Fairy Cross Farms Common Waterloo Cawsand Polruan Gunnislake Bolingey Trebell Green Withielgoose Mills Tresavean East Tuelmenna Viscar St Buryan Lower Croan Trevalga Horningtops Whitecross Golant Bodieve Sharptor St Erney Meudon Drift Barbican Penpethy St Austell Polpenwith Gang Carthamartha Manhay Paynter's Lane End Whitemoor Lower Trebullett West Pentire Tregonna Truscott St Kew Highway Tuckingmill Treskinnick Cross Newmills Prospidnick Mellingey Mount Charles Goonhusband Kennards House Illogan Highway Treal Lower Clicker Tremar Coombe Halamanning Saveock Trevivian Trewen Creegbrawse Carnkie Nine Maidens Downs Carbis Nance Porkellis Trehemborne Rosewarne St Mawgan Trethewey Trenarren Goon Gumpas Lower Menadue Tregew Lower Amble New Polzeath Rose Boyton Lower Crackington Wringsdown Zennor Malpas Henwood Twinbrook Park Merther Treworlas Roserrow Carnyorth Kents North Tamerton Grampound Road Church Town Polbathic Trussall Drym Penhale Jakes 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