Brand Marketing in Croasdale

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Brand Advertising in Croasdale

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

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What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

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What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in CA23 3?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Croasdale by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

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How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

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At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

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Other locations available for brand marketing
Waterside Beckermet Kirkby Thore Great Clifton Keekle Bolton New Houses Annaside Troutbeck Warwick-on-Eden Wampool Highbridge Aiketgate Low Biggins Coupland Dent Townhead Unthank Brougham High Newton Longpark Harriston Dendron Martindale Alston Denton Holme Caldewgate Stonethwaite Lady Hall Dale Hall Dunnerdale Force Forge Bardsea Knowefield Goodyhills Bassenthwaite Wythop Mill Broughton Moor Pool Bank Rowrah Far Sawrey Torver Scuggate Laithes Beckfoot Hutton Row Gawthrop Nenthead Banks Beck Tummer Hill Dacre Edenhall West Curthwaite Barras Lowca Colthouse Barbary Plains Mirehouse East Far End Clifton Seatoller Sweetholme Lower Hawthwaite Bouth Station Hill Corby Hill Patton Bridge Todhills Standingstone Kingside Hill Stainburn Outgate Newbiggin Distington Anthorn Heathwaite Port Carlisle Corney Patterdale Baldwinholme Seaville High Cark Dufton Ulcat Row Murton Kirkbride Thrimby Little Salkeld Powter How Lowick Bridge Busk Kirkland Crewgarth Longthwaite Soulby Pelutho Wath Brow Westlinton Westfield Old Hutton Kents Bank Low Hesket Mellguards Pategill Kells Askham Kentrigg Wigton Kirkby Lonsdale Sockbridge Grasmere Great Strickland Hornsby Gate Wall End Ormathwaite Lakeside Whitbarrow Lane Head Spark Bridge Helmside New Mill Laversdale Burgh by Sands Barber Green East Curthwaite Ivegill New Hutton Tarraby Harras Kirkandrews-on-Eden Howbeck Yearngill Lowick Green Hutton Moor End Sprunston Lazonby Beckbottom Birkby High Nibthwaite Plumbland Newton-in-Cartmel Moorthwaite Morton Dykesfield Harker Marsh Boothby Bootle Oxen Park Ireby Grizebeck Nook Bampton Isel Unthank End North Side Towcett Moor Row Thornthwaite Chestnut Hill Waberthwaite Colt Park Johnby Little Braithwaite Fingland Doddick High Longthwaite Crosthwaite Church Brough Ackenthwaite Satterthwaite Arnside Bow Hole Nenthall Middletown Brownrigg Weasdale Bridgefoot Applethwaite Westmoor End Kershopefoot Swallohurst Yanwath Stanwix Lupton Newton Hazelslack Rosside Stockdalewath Low Moresby Ulverston Stanger Low Crosby Haile Midgeholme Rosgill Newby West Croglin Hornsby Pica Howgill Hartsop Linstock Castletown Unthank Warwicksland Moor Row Green Bank Garden Village Burnrigg Greengarth Hall Rockcliffe Cross Rannerdale Levens Fell Foot Clawthorpe Hunsonby Kirkoswald Roosebeck Woodrow Hawkshead Broughton Beck Prizet Hutton End Swinside Roughsike Birkett Mire Hawcoat Haggbeck Four Lane Ends Coulderton Bardsea Green Newbiggin Moresby Parks Camerton Holme St Cuthbert Coniston North Walney Saltcoats Raughton Greenwell Easton Forest Head Lockhills Tirril Armathwaite Skirwith High Waverbridge Crackenthorpe Haverthwaite Ravenstonedale Newtown Fell Side Holmwrangle Uldale Low Seaton Mansriggs Threapland Motherby Summerlands Wood Gate How Coalfell Park Head Longrigg The Sands Wheyrigg Gleaston Buckabank Low Row Docker Asby Hale Moorclose Green Quarter Pennington Garsdale Plantation Bridge Kirklinton Langrigg Brothybeck Harker Rickerby Fell End Drigg Rampside Barton Near Sawrey Browtop Kirkland 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Frizington Greenholme Newby Head Unthank Hallgarth Dunnerdale Outhgill Shopford Newtown Newton Arlosh Greystoke Gill Hartley Common End Wythburn Branthwaite Edge Longdales Clappersgate Brackenthwaite Cowgill Red Dial Eden Mount Angerton Plumptonfoot Lea Yeat Staveley Ormsgill Rosley Newlands Waverton Felldyke Raise Cardew Lenacre Wetheral Witherslack Cumdivock Cumwhinton Burton-in-Kendal Swathwaite Head Brandlingill Whitrigg Strands Ainstable Askam in Furness Whicham Haresceugh Bullgill Culgaith Deepthwaite High Walton Newtown Hawksdale Low Knipe Aspatria Low Walton Oughterby Hycemoor Boustead Hill Stair Kaber Cotehill Knotts Tebay Shire Seathwaite Greengill Roose Kirkland Hallthwaites Troutbeck Bridge Winder Milnthorpe Mite Houses Oldwall Homewood Bank End Orthwaite Lambfoot Thornhill Flimby Steel Green Beetham High Row Croslands Park Calthwaite Milburn Canal Foot Galemire Bolton Wood Lane Barbon Pallaflat Aikhead Parsonby Currock Salt Coates Wilton Little Urswick Ploughlands Moat Santon Bridge Gaitsgill Greenside Sadgill Lowther The Nook Little Loughrigg Biggar Hampsfield Grassgarth Mealsgate Houghton Portinscale Cliburn Little Langdale Lindale Siddick Burnhill Long Marton Brownber Wescoe Yottenfews Parkside Aldingham Plumgarths Oxenholme Heversham Meathop Slack Head High Lorton Glasson Little Blencow Dunningwell South Stainmore Barrow-in-Furness The Hill Orton Rigg Kearstwick Aikton Woodland Row Winscales Roundthwaite Whitrigg Arlecdon Hall Senna Whitbarrow Village Stainton Hilton Crosby Garrett Millbeck Greenodd Millthrop Highlaws Hubbersty Head Beck Wythop Crook Old Tebay Little Broughton Endmoor Dragley Beck Monk Moors Western Bank Rockcliffe Sandylands Loppergarth Garrigill Sandwith Wreay Brigflatts Low Lorton Brough Sowerby Great Asby Garth Row Walton Parton Kirkby Stephen Burnbanks Colton Lyneholmeford Bonning Gate Rosebank Water Yeat Workington Mawbray Gatesgarth Whasset Bigrigg Ewanrigg Raughton Head Fothergill Bewaldeth Head Crag Whitrigglees Bampton Grange Beckces Little Arrow Clifton Dykes Shoregill Cowan Head Far Arnside Low Newton Beanthwaite Dunnerholme Hartbarrow Arrad Foot Pardshaw Hall Rookby Hetherside Little Orton Nether Wasdale Croftlands Skitby Warnell Great Easby High Whinnow Brackenber Lindal in Furness Southernby Ruthwaite High Sellafield Winton Faugh Nepgill Elterwater Crosby Ravensworth Moorhouse Irthington Sandwick New Rent Albyfield Heggerscales Glassonby Boot Mintsfeet Storth Plumpton Head Sandale Gilgarran Mirehouse West Dalton Stubble Green Ponsonby Flakebridge Kingstown Lanercost Scales Row Brow Hallow Bank Thackthwaite Rosewain Fenton Tarns Skelton Helton Chapel Stile Garlands Hardendale Waverbridge Shawfoot Watermillock Three Bridges Staveley-in-Cartmel Sunderland Irton Rottington Edentown Great Crosthwaite Backbarrow Bolton Temple Sowerby Thornthwaite Towngate Mossbay Glenridding Dearham Willow Holme Newland Bottom Wreay Bowland Bridge King's Meaburn Townhead Ellenborough Underbarrow Eamont Bridge Langton Castlerigg Cardewlees Grayson Green Skelwith Bridge Brownrigg Row Aughertree Brisco High Harrington Brough Little Corby Keswick Casterton Gilsland Ickenthwaite Longsowerby High Oaks Holker Scaleby Bolton Low Houses Bleatarn Westnewton Renwick Millness Braystones Oughterside Ings Crosby-on-Eden Penton Newby Bridge Beacon Hill Friars' Ground Rooking Boltonfellend Kirkborough Blackbank Town End Wreaks End Holmrook Swarthmoor Parkhead Greystoke Broughton in Furness Gilcrux Grisdale Cartmel Rydal Papcastle Great Urswick Calder Bridge Allerby Walby Kingmoor House Carlisle Aldoth Eaglesfield Greenbank Flitholme Firbank Kirkbarrow Scilly Bank North Scale Thrushwood St Bees Raffles Deepdale Hall Santon Brunstock Roose Gate Hall Waberthwaite Beckfoot Bothel Greenscoe Thornby North Row Oakshaw Ford Mallsburn Bowderdale Waitby Mill Side Hallbankgate Brigsteer Low Whinnow Hutton Roof Milton Mansergh Killington Tallentire Low Geltbridge Sampool Roger Ground Hackthorpe Morton Woodend Sleetbeck 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Skiprigg Cockermouth Branthwaite Sandford Scar Head Beaumont Winster Vickerstown Woodville Lee Houses Burrells Thwaite Moss Warcop Dundraw Pardshaw Easton Thursby Raby Great Corby Branthwaite Prior Rigg Storrs Windermere Carleton Brockleymoor Plumpton Heron Hill Cautley Mosser Mains Selside Yarlside Nentsberry Townhead Foulbridge Goat Ravenglass Parton Middleton Baggrow Tarnside Hyton Natland Leadgate Upper Denton Grange Wetheral Plain Shap Drumburgh Longtown Biglands Hoff Low Borrowbridge Leece Smardale Ousby Allonby Croasdale Blackwell Sunny Bank Langwathby Carleton Hall Studholme Wallthwaite Loweswater Grayrigg How Great Ormside Westward Flookburgh Wellgill Arnaby Sandwith Newtown Rusland Galligill Newbiggin Rowell Bewcastle Ulpha Gatebeck Cargo Crosby Villa Marton Baycliff Slack Little Clifton Brampton Newland Dubwath Sleagill Little Ormside South Newbarns Bowness-on-Solway Bayles Sour Nook High Wray Fair Hill Keisley Marthwaite Gawthwaite Grange Fell Great Broughton South Ulverston Hayton Uppertown Mosedale Ghyll Head Fletchertown Kentmere Lowgill Ludderburn Thurstonfield Kirkbampton Cocklakes Watchhill Preston Patrick Barugh Mungrisdale Crosslands Brackenthwaite Cark Mains Maryport Thwaite Flat Briar Rigg Blencogo Sowerby Row North Dykes Chalkfoot Newby East Little Musgrave Reagill Stone Raise Seatle Wharton Finsthwaite Rosthwaite Briery Sebergham Scotsdike Farlam Little Asby Chapels Gamelsby Wetheral Shield Gillbank Melmerby Nether Welton Holme Mills Moss Side Sedbergh Ellonby Brigham Metal Bridge Raisbeck Dovenby Bushfield Hincaster Hesket Newmarket Garsdale Head Dalton-in-Furness Stanthwaite Foxfield Brigham Roosecote Castle Carrock Mockerkin Moorend Greysouthen Haltcliff Bridge Great Musgrave Talkin Chapelburn Seaton Lessonhall Hindpool Salterbeck Whale Bowston Prospect Middlesceugh Whitbeck Keld Millom Longburgh Eveninghill Bridgend Sunbiggin Longrigg Skirsgill Force Mills Cockley Beck High Hesket High Water Head Greenrow Newton Rigg Waterhead Powhill Milton Nethertown Berrier Smithfield Skinburness Thomas Close Brackenlands Glasson Scales Gaisgill Crosby Scarness Newbiggin Middleton Place Bleatarn Melkinthorpe Botcherby Cartmel Fell Parkgate Penruddock Heads Nook Soulby Harrington Mealrigg Calvo Ruckcroft Bowmanstead Bromfield Brackenthwaite Duddon Bridge Scales Ambleside Low Nibthwaite Southerfield Ullock How Maulds Meaburn Scales Ravenstown Wasdale Head Farleton Watchgate Aglionby Droomer Allithwaite Harraby Buttermere Dalston Brocklebank Ferney Green Hawkshead Hill Silloth Thickholme Grinsdale Mirehouse Hayton Broad Oak Wordsworth Terrace Blackford Scotby Orton Eccle Riggs Townhead Low Wood Bowscar Aikrigg West Woodside North Stainmore Little Strickland Colby Town Head Haws Bank Threlkeld Whelpo Penny Bridge Mosser Bomby Kinkry Hill Water Garth Nook New Cowper Blackbeck Broadwath Catterlen Kelleth Barepot Penrith Moorhouse Arrowthwaite Etterby Heaning Brampton Grizedale Moss Side Crossgates Tower Wood Cumwhitton Blennerhasset Eskdale Green Blackdyke Hoskethill Old Town Kendal Downfield Netherton Carleton East Causewayhead Belle Vue Santon Broughton Mills Sandside Burtholme Rusland Cross Haverigg Wetheral Pasture Bransty Sellafield Burneside Oddendale Edderside Bandrake Head Crosscrake Gosforth Beckfoot Whiteclosegate Cleator Dockray Great Salkeld Crooklands Thackthwaite Field Broughton Catlowdy Low Row Blagill Ireleth Catholes Arkleby Rheda Park Barrow Island Embleton Seathwaite High Bankhill Stainton Nateby Old Carlisle Monkhill Millgillhead Hutton Roof Newtown High Biggins Hethersgill Kirkland Guards Dale Bottom Winskill Drybeck Garnett Bridge Howtown High Braithwaite Lamplugh Helbeck Town End