Brand Marketing in Darley Dale

Get in touch

Brand Advertising in Darley Dale

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in DE4 2?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Darley Dale by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Darley Dale (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Earl Sterndale Taxal Baslow Oaker Bankwood Gate Alvaston Litchurch Whitehough Steeple Grange Marston Montgomery Alport Little Hallam Oversetts Higher Buxton Plaistow Green Higher Chisworth Press Sinfin Brailsford Green High Cross Bank Smithy Houses Doehole Slaley Little Longstone Sutton on the Hill Stanton-by-Dale Stanhope Bretby Warmbrook Kedleston Buckland Hollow Penny Green Buxton Hilltop Bridgehill Nether Biggin Coxbench Dowry Litton Morley Park Golden Valley Snitterton Tansley Knoll Hardwick Whittington Moor Shuttlewood Twyford Heathtop Brampton Barrow upon Trent Brand Side Higher Crossings Rumbling Street Biggin Darley Abbey The Flourish Linton Heath Radbourne Coddington Calver Thornhill Yeldersley Hollies Dale End Lower Dinting Pilhough Slack Millington Green Shepley Street Bramley Vale Old Matlock Heage Snape Hill Priestcliffe Ditch Bretby Calver Low Hady Osmaston Elmton Owler Bar Spancarr Handley Edale Dove Holes Brightgate Pear Tree Waingroves Over Leigh Robin Hood Linton Oaks Green Birley Cressbrook Whitehough Head Little Cubley Inkersall Green Cinderhill Nether Burrows Horsley Smithfield Brassington Overton Shatton Hillstown Starkholmes Aston Tintwistle Hearthstone Old Brampton Ridgeway King's Newton Friden Stanton by Bridge Stockley Mapleton Holbrook Moor Hilcote Barlborough Snelston Common Whaley Thorns Netherthorpe Glutton Bridge Loscoe Crowden Chinley The Brushes Sudbury Limekiln Field Roston Turnditch Stoney Middleton Ilkeston Junction Tissington Uppertown Stonegravels Palmer Moor Dethick Churchbalk Bullbridge Egginton Middleton Hassop Ireton Wood Dicklant New York Westthorpe Lane Ends Cowers Lane Blackwell Stonebroom Brimington Cock Alley Carr Vale Millers Green The Forties Monyash Stanley Common Kilburn Litton Mill Hundall Lea Woodville Nether Chanderhill Lowgates Wilday Green Rise End Pleasley Winster Hargatewall Ford Troway Ripley Hilton Burntheath Calver Sough Horsleygate Higher Dinting Nuttals Park Monsal Head Thulston Combs Dalbury Priestcliffe Dinting Vale Trusley Chelmorton Bargate Slatepit Dale Brushfield Netherseal Smalley Hollington Grove Oakwood Hollingwood Estate Fallinge Corbriggs Ollerbrook Booth Tomthorn Hammersmith Abney Tapton Sinfin Moor Borrowash Chisworth Upperwood Bradwell River's Vale Farhill Brailsford Hollington Hollins Green Cromford Makeney Woolley Boylestonfield Idridgehay Green Willington Chapel Milton Hartshorne Repton Spondon Ashford in the Water Brough Great Wilne Marehay Fenny Bentley Holloway Hare Edge Bradley Glossop Chesterfield Egstow Allestree High Peak Junction Old Dam Denby Village Smalldale Tupton Ible Markeaton Great Longstone Grindlow Milton Spout Duckmanton Short Heath Alsop en le Dale South Wingfield Weston Underwood Matlock Bath Moorend Scarcliffe Marlpool Pilsley Boulton Moor Wingfield Park Pilsbury Ashopton Ladmanlow Fernilee Coton in the Elms Aston-on-Trent Arthurs View Eckington Froggatt Sterndale Moor Rylah Newton Alkmonton Over End Darley Bridge Ault Hucknall Mickley Cropper Padfield New Houghton Lower Midway Mount Pleasant Quarndon Common Farnah Green Riber Holestone Thornsett Woodhead Temple Normanton Mapperley Heanor Lower Crossings Mickley Broadholm The Park Shelton Lock Shardlow Holmewood Gosforth Valley Tansley Bubnell Fritchley Dimple Littleover Spitalhill Riddings Brookside Cross o' th' hands Radbourne Common Lower Gamesley Ashgate Hazelwood Little Chester Holmley Common Ednaston Heath Shipley Hockerley Marston on Dove Gowhole Lower Thurvaston Longfordlane Matlock Bank Wadshelf Clay Mills Mount Pleasant Risley Milford Denby Bottles Potter Somersal Matlock Bridge Sandiacre Stoneyford Annwell Place Greenside Stainsby Buxworth Alton Creswell Offerton Newlands Warrencarr Hollingwood Breadsall Great Hucklow Heathcote Darley Dale Kirk Ireton Longcliffe Toadhole Furnace Hobroyd Bradwell Hills Glapwell Hallfield Gate Upper Langwith Brackenfield Netherthorpe Nithen End Broadmeadows Walton Dunston Wigley Lightwood Wakebridge Upper Birchwood High Lee Lumsdale New Horwich Hague Bar Smalldale Whatstandwell Ingleby Cutthorpe Lane Head Wensley Bolsover Woodhouse Calton Lees Cubley Common Whitwell Rowsley Whaley Bridge Scropton Newtown Brindwoodgate Hargate Hill Stretton Heanor Gate Old Tupton Oakerthorpe Little Hucklow Boythorpe Greenhillocks Upper Loads Openwoodgate Edensor Freebirch Bramley Barton Blount Summerley Thorpe Tideswell Eagle Tor Goseley Dale Foolow Culland Sheepbridge Cotes Park Allenton Langley Common Perryfoot St Augustines Mickleover Nether Padley Nether Booth New Brimington South Normanton Ogston Bole Hill Millers Dale Sawley Mercaston Stanley Bagshaw Swathwick Sunny Hill White Moor Common Side Tibshelf West Handley Little Eaton Bowshaw New Bolsover Hatton Fields Cowhill Bowden Head Newton Solney Rowland Stenson Dale Abbey Osleston Tunstead Toadmoor Oxton Rakes New Mills Bacon's Spring Eaves Knoll Upper Town Owlcotes Tinkersley Hepthorne Lane Burrfields West Hallam Matlock Emmett Carr Bolehill Harpur Hill Ironville Hill Somersal Leaden Knowl Upper Hartshay Wirksworth Shirley Quarndon Biggin Aldercar Farlands Booth Cockyard Mount Pleasant Shacklecross Mill Green Charlestown Moorwood Moor Lower Hartshay Furness Vale Cotmanhay Wormhill Doe Lea Edlaston Calow Sheldon Sawmills Chaddesden Langley Stanton Dove Head Great Cubley Shottlegate Ravensnest Cartledge Bridge End Henmoor Edale End Taddington Shipley Common Nether Green Hull End Unthank Gorseybank Hayfield Holmesdale Bretton Shaw Aston Birdholme Langwith Junction Breadsall Hilltop Unstone Coplow Dale Belper Lane End Upper Newbold Birch Vale Pilsley Newbold Woodthorpe Ticknall Long Duckmanton Stoneheads Newhaven Chapel-en-le-Frith Stanfree Hulland Village Crewton Kirk Langley Rosliston Bridgeholm Green Lower Kilburn Marsh Lane Upper Booth Rose Hill Swarkestone Highgate Muggintonlane End Greenwich Middlecroft Brook Bottom Brimington Common Pentrich Morley Smithy Hope Church Wilne Hodthorpe Sparrowpit Ridgeway Ridgeway Moor Hatton Codnor Breach Langley Mill Northwood Clifton Ingmanthorpe Lydgate Woodnook Over Haddon Whitfield Park Breckend Draycott Barrow Hill Carsington Leabrooks Beeley Gorsey Leys Stony Houghton West Edge Nether End Markham Vale Tetron Point Hardstoft Fallgate Calke Elton Norbury Mugginton Crist Arkwright Town Newbold Moor New Sawley Ashbourne Ambergate Eyam Simmondley Harehill Dale Moor Renishaw Acre Ridge Estate Staden Blackwell Wheatcroft Park Head Unstone Green Moorhall Deepclough Slackhall Barber Booth Over Burrows Rawson Green Woolley Moor Poolsbrook Foremark Castleton Belper Loundsley Green Spitewinter Street Lane Breaston Alderwasley Kelstedge Pride Park Crowdicote Rowthorne Overseal Ballidon Porterhouse North Wingfield Nether Moor Moravian Settlement Holmgate Langwith Wyaston West End Long Eaton Longford Longway Bank Foston Hallowes Pikehall Shirebrook Youlgreave Horsley Woodhouse Spital New Whittington Bolehill Bradbourne Smalley Green Parwich Oxcroft Estate Upper End Bullhurst Hill New Stanton Gallows Inn Spinkhill Little Hayfield Torr Top Atlow Leadmill Eastmoor Castle View Harlesthorpe Cowlow Alfreton Brockwell Thurvaston The Gutter The Elms Higham Stanton Lees Mastin Moor Stoke Lees Nether Heage Upper Hackney Woodlinkin New Smithy Windmill Codnor Gate Waldley Lee Head Boothgate Astwith Kniveton Churchtown Batham Gate Holymoorside Milltown Chinley Head Clay Cross Aldwark Stone Edge Coldeaton Crich Derby Hemming Green Tunstead Milton Matlock Dale Blackbrook Washgreen Birchover Pye Bridge Caldwell Parkhouse Green Longlane Egginton Common Hartington Findern Summerwood Top Peak Forest Bolsover Canholes Hallam Fields Weston-on-Trent Codnor Nether Sturston Shirland Shireoaks Chellaston Williamthorpe Upperthorpe Grangemill Bridgemont Grassmoor Melbourne Malcoff Larklands Holbrook Rodsley Wash Kirk Hallam Ilkeston Morley Hopton Yeaveley New Zealand Hangingbridge Inkersall Cherrytree Hill Stanton Gate Farley Hardstoft Common Milehill Coal Aston Lodge House Surface Mine Sutton Scarsdale Millthorpe Bonsall Hales Green Codnor Park Matlock Green Bamford Cowdale Townend Hillcross Lullington Grindleford Ockbrook Wessington West Broughton Horwich End Upper Biggin Stanton in Peak Mackworth Walton-on-Trent Idridgehay Newhall Ladygrove Dronfield Woodhouse Park Nook Commonside Winsick Swanwick Dalbury Hollow Brookfield Cowley Palterton Pratthall Somercotes Cokhay Green The Bungalows Parsley Hay Morton Burnaston Birleyhay Westhouses Newgate King Sterndale Smithy Moor Smisby Swadlincote Heath End Higher Gamesley Hidebank Bakewell Hillclifflane Hathersage Booths Belph Bakestone Moor Pentrichlane-end Dunsa Ashleyhay Blackbrook Etwall Common Flagg Hulland Ward Castle Gresley Middleton Common Side Conksbury Scotches Lower Birchwood Cross Hill Riddings Lower Pilsley Hill Top Pomeroy The Leys Doveridge Hathersage Charlesworth Peasehill Far Laund Smalley Common Staveley Lilypool Etwall Peakley Hill Snelston Denby Common Nether Handley Wardlow Derby War Memorial Village Low Leighton Morleymoor Church Broughton Elvaston Woodseats Little Bolehill Shottle Crowhole Hardwick Wood Yeldersley Callow Butterley Ashover Hay Church Hill Littlemoor Pleasley Vale Upper Padley Godfreyhole Wingerworth Knockerdown Gamesley Compton Two Dales Dalebank Old Whittington Windley Bellevue Moorfield Church Gresley Northedge Congreave Hognaston Sapperton Thurvaston Clowne Trentlock Harper Hill Newmarket Wilmorton Pilsley Green Whitwell Common Dronfield Boylestone Wardlow Mires Aston Heath Ambaston Killamarsh Upper Town Stainsby Common Butterley Coton Park Duffieldbank Curbar Apperknowle Pinxton Church Town Ashover Darley Hillside Duffield Normanton Mercaton Leam Nether Loads Peak Dale Grindsbrook Booth Matlock Cliff Crich Carr Upper Midway Chunal Wirksworth Moor Plaistow Old Glossop Ashgate Brockhurst Osmaston Rowarth Hasland Burbage Hollins Somersal Herbert Middle Handley Sleet Moor Whaley Chevinside Wheston Oxcroft Hadfield Danesmoor The Holmes Whitfield Boulton Holmesfield Flaxholme Norwood Hulland Moss Barlow Calow Green