Brand Marketing in Pokesdown

Get in touch

Brand Advertising in Pokesdown

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in BH5 2?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Pokesdown by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

Other locations available for brand marketing
Sockety Westbourne Cold Harbour Cerne Abbas Lanehouse Hill Street Moorside East Holton Up Sydling Hinton St Mary Newtown Durweston Tolpuddle Kittwhistle West Morden Mounters North Chideock Romford Kingston Muscliffe Hummer Lodge Copse Estate Bincombe Moorbath Folke Hinton Parva Kit Hill Athelhampton Greenham Hollow Oak Ridge Woolgarston Crendell Belchalwell Street Avon Castle Wool Hinton Martell Lambs' Green Melcombe Regis East Bloxworth Burstock Haddon Hill Mill Throop Lytchett Matravers Mappowder Beaumont Village West Southbourne Up Cerne Worgret Bluntshay Woodrow Hincknowle Uppington Shave Cross Dottery Higher Eype Westham Tarrant Gunville Horn Ash Fortuneswell Castletown Penn Fifehead St Quintin Beer Hackett Ferndown Cann Walkford Holditch Blackney Stoke Water Swanage Upper Parkstone Hammoon Osmington Fifehead Neville Minchington Filford Pilford Grove Kingston Maurward Loscombe Friar Waddon Woodyates Sandford Woods Pleck Green Southlands Symondsbury Wareham Coombe Keynes Tarrant Monkton White Post Higher Whatcombe Shillingstone Branksome New Town West Cliff Puncknowle Cowgrove Glebeland Estate Farnham Waytown Crab Orchard Chalbury Common Muscliff West Lulworth Peacemarsh Boys Hill Hazelbury Bryan Stapehill Ham Common Pleck Bloxworth Uploders Ulwell Beaulieu Wood Sterte Iwerne Minster Ham Pleck Woolland East Compton Margaret Marsh Cross Lanes Cashmoor Stanbridge Long Bredy Witchampton Dunbury East Holme West Shilvinghampton Bourne Valley Easton Court Orchard Lillington Batcombe Moor Crichel Herston Birch Close Melplash Newtown Sleight Pamphill Bingham's Melcombe Wonston Ashley Nether Compton Todber Huish Burton Milton Abbas Stone Haydon Furzehill Tarrant Rushton Cold Harbour Christchurch Bournemouth Lower Holditch Trent East Brook Burngate Halstock Pimperne Mount Pleasant Pig Oak Bear Cross Hampreston Winyard's Gap West End Chalmington Monkton Up Wimborne Okeford Fitzpaine Canford Cliffs Wigbeth Rockley Sands Waterloo Happy Bottom Winterborne Whitechurch Rew West Melbury Sutton Waldron Organford Whitchurch Canonicorum Primrose Hill Tuckton Clifton Maybank Newton Broadstone North Poorton Maudlin Cross Holwell Puxey St Ives Cosmore Glanvilles Wootton Three Legged Cross East Orchard Bourton West Chaldon Turners Puddle Minterne Parva Leigh Ensbury Hillbourne Talbot Heath Alum Chine Over Compton Shapwick Lane End Holt Ham Hill Cruxton Pleck Stratton Church Knowle Plush Ryall Lower Mannington West Howe Fontmell Magna Notton Eype's Mouth Haythorne Long Cross Iford Cranborne Littlebredy Stoborough Green Hemsworth Wallisdown Thornford Chilcombe West Bourton Boscombe Shaftesbury Pulham Fishpond Bottom Jumpers Common Forston Mannington West Bexington Dean Park Winterborne Clenston Holywell Sherborne Elm Hill Folly Hains Holton Heath Pilsdon Newtown Daggons Turlin Moor Higher Coombe Coneygar Droop Hound Hill Broadoak Lower Bockhampton Merry Field Hill Turnworth Stanpit Cocknowle Higher Melcombe West Holme Stallen Crouch Hill Sandhills Coldharbour Chickerell Throop Minterne Magna West Hurn Dewlands Common St James Ilsington Goathill Leweston Marshalsea Stockwood Pallington Gaunt's Common Meerhay Sturminster Common Thornicombe Wyke Weston Upton Furleigh Cross Friars Cliff Leigh Guy's Marsh Maiden Newton Crooked Withies Stoke Abbott Monkton Wyld Deanland Knob's Crook Broadmayne Rushcombe Bottom Sixpenny Handley Cobley Middle Bockhampton Ebblake Oxbridge Aller Highcliffe The Borough Chedington Durlston Langham Woodbridge Hartmoor Charminster Osehill Green Woolford's Water Whitcombe Sharnhill Green Northbourne Hayes Melcombe Bingham West Chelborough Holt Wood Langton Long Blandford The Common Redlands Lytchett Minster Woodbridge Mapperton Ringstead Winterborne Monkton Puddletown Talbot Woods Sturminster Marshall Wyke Regis Corfe Castle Turbary Common Queen Oak Almer Holnest Adam's Green Knighton Frome Whitfield Affpuddle Beacon Hill Coombe Worth Matravers Canford Bottom Walditch Fontmell Parva Ash Whitcombe Dudsbury Colesbrook Bradpole Acton Winterborne Zelston Rowlands Owermoigne Sandford Shroton Stoborough Heath Winterbourne Abbas Bittles Green Talbot Village Broad Oak Shothole East Chelborough Hilton North Bowood Lower Strode Clift Higher Holnest Lodbourne Oakley Ashley Heath Lake Kingston Russell West Bay Stoke Wake Furzebrook Hengistbury Head Netherstoke Skilling Coker's Frome Henbury Tadden Toller Fratrum Higher Chalmington Kingsland Leigh Hardy Country Park Post Green Osmington Mills St Leonards Tarrant Hinton Stubhampton North Bockhampton South Perrott Rushton Lower Kingcombe Bryanston Gotham Blacknoll Lower Row Stour Meadows Buckland Newton Toller Whelme Westfields Townsend Deanend Bagber Packers Hill Fifehead Magdalen Gannetts Saddle Street Ashington Stourpaine Beaminster Horton Common Winkton East Melbury Winterborne Herringston Litton Cheney Rampisham Knowlton Colehill Creech Bottom Cripplestyle Broom Hill Wimborne Minster Southbourne Seaborough Broadwindsor Slepe Northport Cattistock Wick Poolestown East Pulham Alweston Pymore Southwell Bovington Camp Combe Almer Melbury Osmond West Compton Higher Kingcombe Canford Magna East Morden Braytown Parley Green Bishop's Caundle Sandhills Stalbridge Winterborne Stickland Weston Mudeford Somerford Radipole Putton Hilfield Higher Halstock Leigh Lydlinch Blandford St Mary East Stoke Chideock Winterborne Tomson Cheselbourne Springbourne Hillbutts New Town Frome St Quintin Horton Wooth Gore Columbia Farm Bugley Abbotsbury Yetminster Bearwood Hooke Watton Gaunts Whetley Cross Marnhull Seatown Mangerton Shitterton Stour Row Trickett's Cross Whitecross Chiswell Blandford Camp Duntish Sutton Holms Corfe Mullen Old Town Buckhorn Weston Fairmile East Stour Common Branksome Park Dragon's Hill Melbury Sampford New Town East Howe Buckland Ripers East Fleet Newton Peveril Holworth Camesworth St Leonard's Farm Park Matchams Steepleton Iwerne Bothenhampton Ansty Cross Harman's Cross West Moors Southill Throop Woodcutts Portland Port Woolsbridge Newtown Shaggs White Moor Huntingford Stony Knaps Steeple Birdsmoorgate Pimperne Stoborough Bowridge Hill Galton Mapperton Mosterton East Shilvinghampton Ashmore Spetisbury Foxholes Stafford's Green South Bowood South Bockhampton Oathill Tarrant Launceston Benville Winterborne Houghton East Lulworth Poole Hartgrove Longham Bowleaze Clapgate Waddon Lower Ansty Chalbury Grange Warmwell Ibberton East Parley Boveridge Meyrick Park Newland Anderson Lower Hamworthy Tarrant Crawford West Milton Portesham Gussage St Andrew School House Coryates Winterborne Kingston Merley Chettle Chetnole Melbury Bubb Dean Gillingham Longburton Loders Caundle Marsh Poundbury Tincleton Burton Drive End King's Stag Lake Sandford Orcas Blackdown Bramblecombe Corscombe Charlestown East Creech Longfleet Lower Halstock Leigh West Orchard Langton Herring East Cliff Drimpton Lulworth Camp Allington Stokeford Madjeston Nether Cerne Miles Cross Moreton Giddy Green Hamworthy Westford Moordown Redbridge Rixon Totnell Ansty Tarrant Rawston Portland Bill Kitford Adber Ensbury Park Littleton Tiley Chaldon Herring Higher Row Avon Common Charmouth Laymore Milton on Stour Whitefield Binnegar Studland Wych Godmanstone Rolls Mill Hursey Horton Heath Poyntington Silton Fiddleford Twyford Crossways Charminster God's Blessing Green Dewlish Synderford Netherbury Toller Porcorum Southover Lower Street Little Ansty Hamlet Langton Matravers Nottington Pleck Middlemarsh Stanley Green Woodlands Common Rivers' Corner Whitmore Chilbridge Askerswell Piddlehinton Stalbridge Weston Charlton Down Templeman's Ash Merriott Shipton Gorge Stourton Caundle Bradford Peverell Wraxall Manning's Heath Buckham Grange Estate West Parley Sandbanks Nettlecombe Bridport Gussage All Saints Netherhay The Folly Silkhay Cobb Milborne St Andrew Bishop's Down Quarr East Burton Lewcombe Higher Ansty Holdenhurst Caundle Wake St Catherine's Hill Gribb Enmore Green Higher Wraxall West Stafford Purse Caundle Tollerford West Knighton Oborne Winfrith Newburgh Higher Sandford Alcester Ivy Cross Lower Whatcombe Warren Woodville Parkstone Winterborne St Martin Canford Heath Kington Magna Littlewindsor Atrim Lower Wraxall New Swanage Broadwey Higher Woodsford Ranston Strouden Ameysford Oakdale Frampton Purewell Arne Lower Nyland Lower Blandford St Mary Holway Bradford Abbas East Stour Three Gates Muckleford Dibberford Edmondsham Winterbourne Steepleton Kinson Ryme Intrinseca Kimmeridge St Andrew's Well Salway Ash Camel Green Weymouth Haydon Swyre Creech Blandford Forum Long Crichel Portway Spyway Lilliput Henley Bedchester Gussage St Michael North Wootton Champernhayes Marsh Hanford Piddletrenthide New Town North End Belchalwell Wimborne St Giles West Stour Park Gate Uphall Quarleston Charlton Marshall Tollard Farnham Chilfrome Pokesdown Knighton Red Hill Briantspuddle The Mount Upton East Knighton St Johns Burton Bradstock Evershot Tyneham Alton Pancras Cann Common Manswood Mount Pleasant Bookham West Woodsford Rodwell Alderholt Preston Farrington Woolcombe Rossmore Holmebridge Rodden Yondover Grimstone Creekmoor West Pulham Lower Eype Marshwood Compton Abbas Tadnoll Hurn Yewstock Sandpit Littlemoor Higher Totnell Verwood Overcombe Nuffield Lyme Regis Pillwell Dorchester Lulworth Cove Woodlands Wootton Fitzpaine Higher Nyland East End Melbury Abbas Child Okeford Merritown Gibbs Marsh Sydling St Nicholas Stinsford Hedge End Winterborne Muston Rew Manston Glue Hill Little Canford Wynford Eagle Winterborne Came Sturminster Newton Woodlake Hermitage Winton Poxwell Morcombelake Hopsfield Littledown Catherston Leweston Pidney White Lackington Fleet Lyon's Gate Well Bottom Norden Worbarrow Hewood Burleston Higher Bockhampton Hogstock Bere Regis Motcombe Eccliffe South Poorton Hurst Walton Elm Thorncombe Upwey Sutton Poyntz Holway Knackers Hole Blackwater Powerstock Charlton on the Hill Bettiscombe Tarrant Keyneston Holt Heath Little Woolgarston Redford Stour Provost Brockhampton Green Compton Valence Woodsford Alderney Lower Holwell Pentridge Kingston