Brand Marketing in Lower Horsebridge

Get in touch

Brand Advertising in Lower Horsebridge

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in BN27 4?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Lower Horsebridge by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Lower Horsebridge (East Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Horns Cross Palehouse Common East Moulsecoomb Magham Down Clive Vale Netherfield Bexhill-on-Sea Cackle Street Broomgrove Poundfield Herstmonceux Mark Street Coleman's Hatch Jenkins' Green Fairlight Telscombe Westham Clayhill Stone Cross Mark Cross Westfield Blackness Broadland Row Burnt Oak Pell Green Bishopstone Darwell Hole Hazard's Green Jarvis Brook Primmers Green Hartwell Hampden Park Pett Icklesham Piltdown Waldron Ninfield Dodd's Bottom Burgh Hill Wych Cross St John's Little London Chiltington Offham Wilmington Green Peacehaven Heights Coggins Mill Polegate Union Street Tidebrook Flimwell Hooe Common Three Leg Cross Milton Street Moulsecoomb Fairwarp Exceat Gallypot Street Wallands Park Beachlands East Saltdean Foulride Green Round Hill Windmill Hill Ratton Village Chailey Norton Chuck Hatch Stone Cross Fisher's Gate Wallcrouch Caldbec Hill Wood's Corner Fletching Riseden South Street Bachelor's Bump Holmes's Hill Upper Wellingham Town Row Litlington Ely Grange Cock Marling Bells Yew Green Boreham Street Ewhurst Green Peter's Green Catsfield West Marina Poundgate Glynde Ridgewood Bevendean Landport Cottenden Glenleigh Park Burwash Common Churches Green Russell's Green Trolliloes High Cross Foul Mile Pebsham Little Bayham Salehurst West Blatchington Friston Town Littleworth Ore Old Town St Leonards-on-Sea Hooe Barcombe Mills Belmont Chelwood Common Woolbridge Lower Dicker Upper Dicker Rye Harbour Lower Cousley Wood Ticehurst Hartfield Oxley's Green Cuilfail Norlington Meads Silver Hill North Moulsecoomb Chelwood Gate Westmeston Pestalozzi International Village St Anthony's Hill Beacon Down Burlow Coldean Three Oaks Roedean Old Town Laughton Common Forest Row Heighton Street Pound Green Withdean Tompset's Bank Green Street Sheffield Green St Anne's East Blatchington Eridge Green Brownbread Street Warbleton The Platt Brede Steel Cross Glyndebourne St Leonards Green Peasmarsh Little Norlington Heathfield Saltdean Hall's Close Blackness Birling Gap Sweethaws East Guldeford Pevensey Bay Ringmer Fletching Common Mill Corner Starr's Green Preston Baldslow High Wickham Sidley Ponts Green Spithurst Foxhunt Green Sleeches Cross Wood's Green Horsted Green Barcombe Cross Portslade-by-Sea Golden Cross Lower Willingdon Cowbeech Wannock Black Rock Harley Shute Vines Cross Blackboys Cade Street Skippers Hill Iden St Helen's Wood Wartling Collier's Green Vinehall Street Ringles Cross Bulverhythe Ovingdean Guestling Thorn Rottingdean Peacehaven Earl's Down Broad Oak New Town Punnett's Town Folkington Tolhurst Lunsford's Cross Upper Horsebridge North End Telscombe Cliffs Down Street Park Corner Henley's Down Lower Horsebridge Udimore Five Ash Down Duddleswell Ripe Staplecross Shortgate Rushy Green Potter's Green Cooksbridge Hollington Park Winchelsea Whitesmith Trull's Hatch Crumbles Battle Lyewood Common Broadstreet Green Wellbrook West Firle Best Beech Hill Silverhill Hellingly Robertsbridge Shortbridge Little Common Hollingdean Dallington Alfriston Upperton Plumpton Rusher's Cross Waldron Down Holton Hill Burwash Chitcombe South Malling Mount Pleasant Burwash Weald Danehill Barcombe Lunce's Common Roser's Cross Steven's Crouch Ditchling Common Mayfield Sedlescombe Grisling Common East Dean Eckington Corner Ditchling Bexhill Brighton and Hove The Pound Church Wood Whitehill Wickstreet Chiddingly Lewes Berner's Hill Southern Cross Lions Green Flowers Green Broyle Side Tilsmore Playden Filching Brightling Snagshall Furner's Green Caneheath Alderbrook Witherenden Hill Boarshead Jumper's Town Swiftsden High Hurstwood Etchingwood Whydown St Helen's Rotherfield Iford Moulsecomb Blackham Mott's Mill Birchden Budlett's Common Crowhurst Framfield Ashton Green Twelve Oaks Houghton Green Newbury's Telham Westdene Hankham Piddinghoe Chapman's Town Five Ashes Hollingrove Bohemia Great Maxfield Dodd's Hill Cross in Hand Cliffe Camber Sharpsbridge Wadhurst Cornwell's Bank Rye Foreign Castle Hill Sharp's Corner Sutton Hale Green Uckfield Rye Westdean Red House Common Crowlink Teasley Mead Hastings Swaile's Green Heron's Ghyll Quabrook Hollington Rocks Park Carter's Corner Groombridge Mountfield Watermill Langney Four Oaks Chapel Cross Arlington Northiam Muddles Green Penhurst Canadia Balls Green Portslade Village Little Horsted John's Cross North Chailey Whatlington Jury's Gap Stanmer Plumpton Green Old Heathfield Cooden Buxted Broad Oak Broad Street Beckley Furnace Eastbourne Hangleton South Chailey Cogger's Cross Shover's Green Whitehawk Mark Cross Crowborough Kingston near Lewes Bodiam East Chiltington Three Cups Corner Splayne's Green Newbridge Northease Goatham Green Hadlow Down Newhaven Maynard's Green Rose Hill Firle Crowborough Warren Isfield Tile Hurst Cowbeech Hill North Corner Danegate Hailsham Hammerwood Kemp Town Marden's Hill Woodingdean Cripp's Corner Langney Village Grove Hill Nash Street Flackley Ash Mount Ephraim Stonegate Rockrobin Friday Street Millbrook Broomham Blacklands Upper Hartfield Chalvington Birchett's Green Silverhill Park Argos Hill South Heighton Kent Street Rickney Aldrington Selmeston Lidham Hill Pounsley Highgate Brighton Terrible Down Butcher's Cross Harbour Heights Dale Hill Pett Level Davis's Town Stunts Green Buckham Hill Horam Halland Maresfield Dukes Green Fairlight Cove Rodmell Streat Poundford Downside Maresfield Park West Hill Beddingham Tarring Neville Cackle Street Holtye Seaford Eason's Green Etchingham Winchelsea Beach Hollingbury Nutley Northbridge Street Mount Pleasant Beckley Marsh Green Mile Oak Ginger's Green Willard's Hill Dittons Horney Common Chilley Green Godleys Green Patcham Southover Normans' Bay Withyham Newick Wivelsfield Green Glyne Gap Ashburnham Forge Catsfield Stream Winton Golden Cross Laughton Chapel Row Halton Southease Friar's Hill Wivelsfield Broomsgrove Willingdon Frant Guestling Green Roselands Waterhall Balcombe Green Sparrow's Green The America Ground Hove Bowlers Town Friar's Gate Jevington Bodle Street Green Chilsham Pevensey Rushlake Green Alciston Mutton Hall Gun Hill Honey's Green Falmer Cousley Wood Cliff End Cooper's Corner Durgates Wilmington Hamsey East Hoathly Hurst Green Cackle Street Marle Green Hawkhurst Common Thunder's Hill Founthill Denton Berwick Bardown