Brand Marketing in Brynithel

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Brand Advertising in Brynithel

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

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What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

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What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in NP13 2?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Brynithel by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

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How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

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We cover Brynithel (Gwent)

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Upper Race Llangattock-Vibon-Avel Whitson Bedwellty / Bedwellte Parc-Seymour Upper Redbrook Undy / Gwndy Pontrhydyrun Llanthony / Llanddewi Nant Hodni Dixton Cwm-dows Senghenydd Hollybush St Maughans Green Brynmawr Rhadyr Fochriw Cupid's Hill Trostrey Common West Side Usk / Brynbuga Deri Waterloo Beili-glas Bedwas Llanwern Trellech Gelligroes Malpas Gelligaer Mornington Meadows Penllwyn Pantygasseg Pengam Caerphilly / Caerffili High Cross Gaerllwyd Pen-y-Pound Alway Manorside Brynithel Redwick The North Six Bells Tirphil Cleppa Park Chippenham East Usk Briery Hill Newtown Llanfair Kilgeddin Gelli-hâf Ynysddu Troearhiwgwair Bryngwyn Wolvesnewton / Llanwynell Penpergwm Ton Celtic Lakes East Bank Glenfield Estate Kilgwrrwg Llandevaud Wyllie Kymin Trethomas Ebbw Vale / Glyn Ebwy Pen-y-fan Forge Hammer Leechpool Cwmnantyrodyn Llanteems Berllan-gollen Duke's Meadow Tregare / Tre'r-gaer Broadstone Llanvaches Saltmarsh Maesygwartha Caggle Street Nant-y-derry Treowen Blaenavon St Bride's Netherwent Maryland Ystrad Mynach Cwmtillery / Cwmtyleri West Pontnewydd Tirphill Trevethin New Inn Glascoed Sebastopol Lower Ochrwyth Newton Green Uskmouth Llwyncelyn Llan-dafal Dingestow Cwm Nant-gam Trefil Gilfach Bargod / Bargoed Llangua St Martins Ponthir Cross Llanover St Illtyd / Llanhiledd Garden City Hollybush Tai'r-heol Pentref-y-groes Sowhill High Meadow Cantref Llam-march The Village Llantarnam Cat's Ash Pen-y-lan Ringland Bryn Thornhill Blackwood / Y Coed Duon Crossways Croes-Hywel May Hill Brynawel Victoria Village Sirhowy / Sirhywi Pillgwenlly Cwmcelyn Newchurch Llanfaenor Garn Fach Penybryn Fairwater Croes Llanfair Pen-y-bank Energlyn Winchestown Oakfield Rockfield Forest Coal Pit Bondfield Park Parc Mawr Lower Machen Henllys Glyn Etwy Gaer Devauden Troedrhiwgwair / Troed Rhiw Gwair Bulwark Hendredenny Wattsville Rhyd-y-meirch Croes-y-mwyalch Cleddon Lansbury Park Mounton Abertillery / Abertyleri Nant-y-ceisiad Black Rock Chapel of Ease British Cwmynyscoy Penyrheol Coed Morgan Georgetown Cwmfelinfach Deepweir Abercarn Glandwr Argoed Golynos Hengoed Ashvale Hilltop Llanvihangel Pontymoel Cefn Fforest Penygarn Summerhill Chepstow / Cas-Gwent Jingle Street Elliot's Town Trinant Langstone Llantrisant Twyn-Allws Caldicot / Cil-y-coed Cwm-nant-gwynt Vinegar Hill Cefn-y-Crib Rogerstone Gwehelog Michaelston-y-Fedw Penyrheol Southbrook Maes-glas Ty-fry Allt-yr-yn Over Monnow Abertridwr Cobbler's Plain Bute Town Melin Caiach Pen-pedair-heol Blaenau Gwent Parc Penallta Country Park Llanbadoc Rhymney / Rhymni Gwernesney / Gwernesni Newchurch Llanllowell / Llanllywel Henllys Vale Gaer-fawr Cwm Ffrwd-oer Five Locks Coed-y-fedw Ty Coch Pant-glas Barrack Hill Cwmcarvan / Cwmcarfan Lawrence Hill Treworgan Common Slough Onen Carrow Hill Llwyn-du Llanellen Newbridge on Usk Croes y pant Pentre-waun Gellifelen Knollbury Beaufort Hill Llanfihangel Tor y Mynydd Llanbeder Llanfoist / Llanffwyst Cwm Pengam Llandevenny Llanhilleth / Llanhiledd Nant-y-Bwch Lower Race Pontnewydd Five Lanes Pontllanfraith Mitcheltroy Common Hendredenny Park Brynglas Cicelyford Llangovan Worthybrook Pentwyn-mawr Pit Tredunnock Level of Mendalgief Christchurch Southville Llanhennock Pantside Upper Cwmbran Underwood Pontnewynydd Old Cwmbran Common-y-coed Llechryd Bryngwyn Bettws Markham Maindee Wyesham Cwmbrân Pontymister Crick Trecenydd Beechwood Llanvihangel-Ystern-Llewern Talywain Lower Common Bont Llantilio Pertholey / Llandeilo Bertholau Pochin Houses Peterstone Wentlooge / Llanbedr Gwynllwg Tranch Garn-yr-erw Tre-wyn The Hendre Marshfield Llanwenarth Crumlin / Crymlyn Tir-y-berth Troedrhiwfuwch Glyncoed Risca / Rhisga Celynen Upper Common Coldra Penrhiw Tre-gagle Pont-y-Gôf Castleton Clytha Park Pontlottyn Waunllapria Croespenmaen / Croes-pen-maen Bettws Newydd Tyla Llanfihangel / Tor-y-Mynydd Phillip's Town Woodfieldside Hoop Griffithstown Clydach Newbridge / Trecceln Monmouth / Trefynwy Govilon Buckholt Rhiwderin Catbrook Northville West End Caerleon / Caerllion Cwmcarn Pandy Summerleaze Monmouth Cap Llancaiach Rudry / Rhydri Penrhos Newcastle Pwllmeyric / Pwllmeurig Abergavenny / Y Fenni Lowlands Kemeys Commander Kilgwrrwg Common Coedkernew / Coedcernyw Penpergym Caerwent Brook Llangwm Maypole The Cot St Maughans / Llanfocha Treadam Mountain Air Portskewett / Porthsgiwed Broadstreet Common Whitelye Brockwells Glan-y-nant Draethen Manson St Arvans Tal-y-coed Coed Cwnwr Baneswell Tredegar Hardwick Twyn-y-Sheriff / Twynysheriff Pencroesoped Greenmeadow Michaelstone Bridge Pant y Pwdyn Llanfable / Llanvapley Hayes Gate Werngifford Maesycwmmer Pontypool / Pont-y-pŵl Penpedairheol Penrhiwgarreg Fleur-de-lis Aberbeeg / Aber-big Kingcoed / Cyncoed Dukestown Cwm Siôn Mathew Blaenavon Junction Star Hill New Inn Llangibby / Llangybi Coed-y-caerau Van Grofield Prospect Place Gold Tops Grosmont Llanmartin Shirenewton Beaufort Tredomen Penperlleni Itton Common Itton Waundeg Llanvair-Discoed Sudbrook Waun Lwyd Llanddewi Skirrid St Woolos Upper Fedw Gwehelog Common Llanfach Ty Llwyn Machen Llanvihangel Gobion Pen-clawdd Lydart Castle Park Pen-yr-heol Willowtown Bishpool Pontywaun Llangattock Nigh Usk / Llangatwg Dyffryn Wysg Llandenny Walks Began Llanvihangel Crucorney Osbaston Penmaen Cross Ash Llantilio Crossenny / Llandeilo Gresynni Botany Bay Llanfabon Upper Coedcae Twyn Shôn-Ifan Pont-y-felin The Narth Llanishen Skenfrith Llanyrafon Little Mill Llandogo Wayne Green Coedcae Mynydd-bach Somerton Tintern / Tyndyrn Blacktown Whitebrook Ty-Sign Wilcrick Old Treowen Goetre Twyn Wenallt Tynewydd Thornhill Garndiffaith Pen-y-cae-mawr Llandegveth Llanfihangel near Rogiet Middle Coedcae Whitewall Common Glenside Trosnant New-Mills Monkswood Blaen-y-cwm Wonastow Rassau Varteg Mitchel Troy Magor / Magwyr Highmoor Hill Tafarnaubach Waterloo Lower New Inn Snatchwood Caer-went / Caerwent Oakdale Gwrhay Pen-y-Bont Marshes Llanarth / Llannarth Pen-twyn Pen-yr-Heol Broadstreet Common Llandenny Llanelly Hill Earlswood Common Cefn-llwyn Llanelly / Llanelli Liswerry Nelson Llanfrechfa Mamhilad Cwmsyfiog Millbrook Mount Ballan Pontymoel Panteg Creigau Daren-felen Llangattock Lingoed Cwm Gelli Hafodyrynys Charlesville Rifle Green Oldcastle Garnlydan Gwyddon Crossway Cefn Hengoed Cotland Ty Canol Llanddewi Rhydderch Penhow Trelleck Grange Nantyglo Great Oak Groes-wen Mardy Forge Side Llanddewi Fach Abertysswg St Brides Wentlooge / Llansanffraid Gwynllŵg Craig-y-Rhacca Bishton Nash Watford Park Wern-y-cwrt Two Locks Black Vein Coed Eva Newport / Casnewydd Princetown Stow Park Norton Swffryd Pen-y-bont Manmoel Bedwellty Pits Victoria Scwrfa Blaina / Y Blaenau Mount Pleasant Cuckoo's Row Glasllwch Rogiet Caerau Park Mynyddislwyn St Dials Raglan / Rhaglan Brynygwenin Rhiw Crindau Coed-y-paen Merthyr Tewdrig Llangeview Penbidwal Cwm-corrwg Twyn Cynhordy Pwllypant Danygraig Llanvetherine / Llanwytherin Cwmavon St Julians Walson Churchill Park Pye Corner Llansoy Aberbargoed / Aberbargod Wernrheolydd Cefn Golau Cwmyoy Rock Llanbradach Ton-y-pistyll Gilwern Bassaleg Pantygelli Pen-tŵyn New Tredegar Kendon Freehold Land Croesyceiliog Castell-y-bŵch Llancayo / Llancaeo Persondy Barnardtown Gatlas Ridgeway Goldcliff Wainfelin Denscombe Pentrapeod Coalbrookvale Bullyhole Bottom Rhiw-lâs Cwm Fields Stelvio Bettws Duffryn Crosskeys Penallt Carmeltown Pentrepiod / Pentre-Piod Pen-twyn Abersychan Upper Ochrwyth