Brand Marketing in Upper Town

Get in touch

Brand Advertising in Upper Town

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in HR1 3?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Upper Town by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Upper Town (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Limebrook Adforton Bircher Linley Green Huntington Flaggoners Green Merrivale Nupton Humber Little Marcle Collington Penguithal Wayend Street Upper Hardwick Preston Wynne White Stone Leintwardine Edwyn Ralph Upper Hergest Ladyridge Birchall Three Ashes Kinton Winnal Common Longtown Weobley Ongar Street Callowside Symonds Yat Beavan's Hill Byton Llanrothal Westfields Little Cowarne Stoke Cross Rotherwas Upton Bishop Overross Upper Hill Winforton Canon Bridge Old Country Cusop Streamford Headbrook Trumpet Lower Hergest Bleak Acre Wolferlow Garway Llangrove Grantsfield Linton Hill Shelwick Green Penrhos Hagley Stocking Moreton on Lugg Whyle White Rocks Kingstone Pen-y-Park Sutton Marsh Thornbury Aylton Pencombe Withington Crossway Upper Wellington Crossway Lea Line Breinton Common Sutton Lakes Panks Bridge Broadmoor Common Munderfield Stocks Broomy Hill Upper Marston Ford Hope under Dinmore Lower Rabber White Cross Little Hereford Ross-on-Wye Allensmore Hales Wood Bowley Town Ridge Hill Weirend Yazor Cophill Sapey Common Dilwyn Saffron's Cross Blakemere Brimfield Bromsash Sunset The Bage Sutton St Michael Broad Oak Lower Wootton Moorfields Green Lane Clifford Moccas Lower Welson Bromyard Orcop Hill Rodd Bailey Lane End Netherton Newton Farm Little Birch Downton on the Rock Eaton Stanford Bishop Brimfieldcross Yatton Stoke Edith Moorend Cross Brilley Mountain Lower Burton Michaelchurch Poolpardon Bolstone Rushock Staunton on Arrow Veldo Brockmanton Biddlestone Bartestree Pipe and Lyde Kimbolton Knill Nextend The Knapp Birley Hunderton The Heath Stagbatch Llanwarne Callow Marsh Crow Hill College Hill Crumpton Hill Stowfield Prior's Frome Pembridge Lewis Wych Great Doward Byford Sallys Putley Woodbrook Wyson Fine Street Upper Kinsham Phocle Green Tillington Snodhill Little Common Bradnor Green Kivernoll Nokelane Head Upperton Moorhampton Grafton Moorcot West Hill Brookfield Much Marcle Brilley Shirl Heath Pen-pwll-sond Ballingham Hill How Caple Swinmore Common Stanley Hill Hillhampton Ewyas Harold Hill of Eaton Aymestrey Sollers Dilwyn Pow Green Welsh Bicknor Pencoyd Mathon The Fording Llanrosser Colwall Stone Upper Grove Common Orcop Whitbourne Beggars Ash Loxter Hales Bank Parkway Clock Mills Weobley Marsh Kilpeck Westbrook Auberrow Little Garway Portway Thruxton Burley Gate Brinkley Hill Eyton Pipe Aston Lyne Down Venn's Green Merbach Luston Brampton Abbotts Titley Comberton Floodgates Leinthall Earls Tupsley Altbough Ruxton Green Park Gate Red Rail Brierley Carey Enmore Field Eastwood Widemarsh Rowlestone Trelough Dorstone Hom Green Monmarsh Dodmarsh Donnington Bromyard Downs Didley Little Brampton Goodrich Kingstone Stretton Sugwas Gorsley Common Middle Maes-coed Lower Southfield Ashfield Whitton Cholstrey Fromes Hill Bycross Bishops Frome Felton Upper Hamnish Portway Old Forge Norton Wood Easthampton Stockton Bredward Marston Haven Harewood End Newtown Portfields Kingswood Wofferwood Common St Weonards Canon Frome Batchfields Ledicot Uphampton Lower Todding Tudorville Tarrington Wormbridge Common Alder's End Tarrington Common Wigmore Newton Evendine Sapey Bridge Bishopstone The Forge Leinthall Starkes Bredenbury Cornett Crocker's Ash Trereece Orleton Common Broadway Lands Bringewood Forge Stony Cross Middleton Bodenham Bank Kynaston Parkway Holmer Mortimer's Cross Lower Egleton Risbury Leysters Pole Yarkhill Little Merthyr Walterstone Common Hoarwithy Newton Rushall Perrystone Hill Weston Beggard Ryelands Archenfield Grendon Green Byton Hand Stretford Woonton Ash Yarpole Portway Sutton St Nicholas Stoneyard Green Netherton Letton Stretton Grandison Woonton Eardisley Bodenham Docklow Mahollam Winnal Wellington Heath Peterstow West Town Lower Grove Common Stony Cross Marlbrook Turnastone Pontshill Staunton on Wye Whitchurch Staplow Shobdon Cross Llyde Bowley Urdimarsh Woods Eaves Kingsfield Newlands Almeley Llanveynoe Hyde Ash Flintsham Westhide Litmarsh Walterstone St Margarets Sarnesfield Turkey Tump Becknell Coddington Ryelands Eastnor Goose Pool Meer Common Wynds Point Ebnall King's Caple Whitechurch Maund Bringsty Common Barton Court Symonds Yat West Belmont Urishay Common Brick End Deerfold Lower Lye Rodd Hurst Bush Bank Fromington Castle Frome Wellington Marsh Much Dewchurch Logaston Aulden Ganarew Adley Moor Colwall Strangford Five Bridges Norbridge Burcher Coxall Common Bach Newtown Lower Green Glewstone Wynn's Green Chance's Pitch Weston under Penyard Sellack Jug's Green Lawton Luntley Hampton Bishop Combe Brobury Ashton Little London Munderfield Row Wilson New Town Gilfach Brelston Green The Moors Ruxton Upper Buckenhill Cock Gate Coughton Brockhampton Wellington Colwall Green Hill-field Hope's Rough Bearwood Chickward Hawkersland Cross Burghill Mordiford Headland Woonton Westfield Little Hill Sollers Hope Tillington Common Eau Withington Crick's Green Wetmore Hole-in-the Wall Little Dewchurch Ailscroft Shucknall Welsh Newton Sandyway Shutton Upper Maes-coed Eardisland Nutfield The Broad Wharton Millhalf Wormelow Tump Fownhope Mansel Lacy Westmoor Old Gore Upper Welson The Cleaver High Lane Lower Bearwood Isle of Rhea Birchend Catley Southfield Kington Crozen Linton Evesbatch Storridge Callow Munstone Lower Hardwick Dorstone Ledbury Abbey Dore Upper Egleton Bullinghope Upper Lye Dinedor Upcott Wylde Crowmoor Calver Hill Aston Ingham Bredwardine The Weaven Rudhall Monnington on Wye Stoke Lacy Trolway Moor Park Covender Waller's Green The Leys Leys Hill Waterloo Letton Pentre-Jack Cobnash King's Pyon Newton Nash Pontshill Marsh Dormington Welshman's Lane Ham Green Tyberton Bodenham Moor Leysters Portway Ashperton Westhope Ivington Great Brampton Stansbatch Kenchester Hildersley Bull's Hill Canon Pyon Tedstone Wafer Newton Tumpy Lakes Grittlesend Maund Bryan Llangarron Upper Broxwood The Parks Holme Lacy Pict's Cross Holme Marsh Ludstock Goodrich Cross Stapleton Credenhill Swainshill Edvin Loach The Marsh Hegdon Hill Upper Sapey Meadow Green Cradley Huntington Trewen Putley Common Stretford Acton Beauchamp Foxley Burmarsh Mansell Gamage Aston Stoke Prior Archenfield Sellack Boat Elms Green Lower Maes-coed Aylestone Hill West Lydiatt Pen-allt Stoke Lane Upper Colwall Horseway Head Amberley Ballingham Elton's Marsh Burrington Dancing Green Franklands Gate Todding Treaddow Common Hill The Hundred Kerry's Gate Garway Hill Llancloudy Pudleston Wormbridge Falcon Marlas Newtown Michaelchurch Escley Rhydspence Tedstone Delamere Steen's Bridge Grendon Bishop Dinedor Camp Kentchurch The Riddle Upper Wootton Barrelhill Green Putson Broad Green Bridstow Foy Hendre Much Cowarne Elton Lugg Green Marden Hill Hole Hill Gate Bosbury Lower Harpton Greytree Bishon Common Hereford Totnor The Vauld Llandinabo Lower Bullingham Much Birch St Owen's Cross The Wymm Twyford Common Lingen Wootton Clencher's Mill Halmond's Frome Kingsland Poolmill Hopley's Green Eaton Bishop Lulham Hartleton Little Doward Wood End Kerne Bridge Shelwick Tidnor Nunnington Munsley Green Woolhope Cockshoot Buckton Munsley Buckcastle Hill Hinton Field's Place Crizeley Cockyard Lugwardine Acton Green Lyde Cross Winter's Cross Checkley Woolhope Marstow / Llanmartin Newman's Place New Street Upper Lyde Sugwas Pool Weston Hungerstone Pikestye Perton Ledgemoor Lower Town Bellamore Blackmarstone Madley Brampton Bryan Durlow Common Pontrilas King's Thorn Bridge Sollers Priory Wood Birtley Dukes Ryeford Three Crosses Cold Green Whitney-on-Wye Monkhide Richards Castle Shenmore Yarsop Wormsley Dulas Rowland's Green Newton Bowley Lane Lucton Hurstley Holywell Baron's Cross Cobhall Common Green Crize Hope Mansell Hamnish Clifford Stockingfield Bradlow Walker's Green Ballsgate Common Arrow Green Ruckhall Aconbury Upton Crews Larport Bobblestock Byford Common Ullingswick Howle Hill Fawley Chapel Withington Marsh Red Hill Haven Brinsop Common Bicton Stowe Baysham Almeley Wootton Lower Buckenhill Stretford Court Preston Marsh Willersley Lower Kinsham Ashley Moor Marlow Moreton Wilton Leominster Stony Cross Bacton Lea Upper Town Lyonshall Pixley Elmdale Dinedor Cross Pencraig Even Pits Ridgeway Cross Clouds Clodock Middleton on the Hill Pool Head Howton Hatfield Brinsop Lower Breinton Clehonger Aston Crews Upper Breinton Knapton Green Welsh Newton Common Upper Dormington Coldharbour Orleton Lower Broxwood Craswall Preston on Wye Bartonsham Old Wharf Ocle Pychard Vowchurch Greenhill Kinnersley Walford Cabal Tretire Fiddler's Green Moreton Jeffries Vowchurch Common Kymin Marston Stannett Norton Canon Golder Field Putley Green Wacton Walford Combe Moor Scotland Bank Little Gorsley Monkland Bagwyllydiart Little Tarrington Shawl Claytons Peterchurch King's Acre Hardwicke Eign Hill