Brand Marketing in Hertingfordbury

Get in touch

Brand Advertising in Hertingfordbury

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in SG14 2?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Hertingfordbury by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Hertingfordbury (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Cromer Hyde East End Green Cadwell Hinxworth Broadoak End West End Stocking Pelham Rush Green Furneux Pelham Hall's Green Reed Hailey The Ryde Eastbury Fiddler's Hill Throcking Church End Hartham Jockey End Temple End St Albans Patient End Birch Green Barwick Leverstock Green Rucklers Lane Welham Green Norcott Hill St Paul's Walden Childwick Bury Potters Bar Pine Hurst Thorley Street South Oxhey Datchworth Green Cumberlow Green Hudnall Great Wymondley Blackmore End Perry Green Stanborough Colney Street Batford Hunsdonbury Much Hadham Ashwell Little Almshoe Langleybury Rye Park Wood End Howe Green Green End Harmer Green Bengeo Micklefield Green Bamville Wood Gilston Park Gilston Chells Manor Tyttenhanger Cherry Green Gubblecote St Julians Caldecote Hill Frogmore Upwick Green Hickman's Hill Poplars Hoddesdon Smug Oak Cow Roast Codicote Latchford Amwell Cooper's Green Hunsdon Bragbury End Old Knebworth Well End Green End Baldock Tewin Piper's End Bygrave Hammond Street Gadebridge Flamstead End Cold Christmas Church End Chells King's Walden Wilstone Northaw Valley Hall Grove Youngsbury South Hatfield Aspenden Brickendon Woodhall Potten End Buckland Hatfield Bovingdon Bozen Green The Folly Broxbourne Church End Little Offley Bramfield The Rookery Stanstead Abbotts Lower Green London Colney Standon St Stephens Nast Hyde Nobland Green Chandler's Cross Goff's Oak Hatfield Garden Village Bourne End High Leigh Batchworth Heath Aston End Rosedale Warren's Green Smallford Bower Heath Leasey Bridge Oxlease Cromer Bell Bar Bushey Heath Dudswell Patchetts Green Thorley Wash Welwyn Whempstead Haldens Puckeridge Fleetville The Frythe Sarratt Bottom Green Street Holwell Ellenbrook Meesden Shenleybury Hockerill Wigginton Bottom Pin Green Commonwood Cheshunt Sarratt Ringshall Great Offley Borehamwood Wilstone Green Whitwell Graveley Hertingfordbury Green Tye Paynes End Bucks Hill Abbots Langley Ridge Upper Dunsley Purwell St Ippolyts Bennetts End Nash Mills Painter's Green Wildhill Holywell Two Waters Newhall Green Breachwood Green Childwick Green Norton Perry Green Aston Roestock Hook's Cross Nether Street Hay Street Letchmore Heath Digswell Park Woolmer Green Pouchen End Colney Heath Wormley Hebing End Watton at Stone Chorleywood Bottom Croxley Green Wadesmill Staines Green New Greens Meriden Birchwood Westbrook Hay Swanley Bar Driver's End Green End Sergehill Moor Green Hitchin Hill Mill End Ayot Green Ansells End Luffenhall Broadgreen Wood Flamstead Hastoe Burnham Green Rickmansworth Old Hatfield Redhill Thundridge Frithsden Turnford Waltham Cross Frogmore North Mymms Roe Green Jersey Farm Sandon Churchgate Lower Woodside Newsells East End Sleapshyde Crabbs Green Tylers Causeway Barleycroft End Allen's Green Piccotts End Sawbridgeworth Chorleywood West Bury End Bedwell Brent Pelham Sherrardspark Loudwater Thorley Hare Street Great Amwell Rooks Nest Lower Titmore Green Tea Green Sacombe Green Braughing Westmill Green End Wyddial Gravesend Hertford Woollensbrook Kemprow Old Town Napsbury Park Warners End Broken Green How Wood Chorleywood St Ibbs Ayot St Peter Roe End Langley End Green End Ashwell End Elstree Albury End Patmore Heath Tringford Peters Green Hatfield Hyde Chapmore End Bricket Wood West Leith Clay End Woodside Dassels Slip End Adeyfield Todd's Green Appspond Babbs Green Waterdale Chipperfield Chipping Redbourn Oakfield Chaulden Ballingdon Bottom Datchworth West Watford The Camp Symonds Green Little Hadham The Folly Wormley West End Marshalswick Nup End Green Nomansland Bendish Wellpond Green Cheapside Anstey Fields End Flaunden Wheathampstead Poynders End Letchworth Clapgate Water End Kimpton Lincoln Hill Walnuttree Green Smith's End Lilley Spellbrook Bassus Green Boxmoor New Mill Little Gaddesden Trowley Bottom Widford Colliers End Labby Green Roe Green Snow End Deacons Hill Weston Rushden Wandon End The Swillett Ayres End Bury Green Bayford Tewin Wood Watford Heath Kettle Green Mangrove Green Albury Cockernhoe Hexton Lower Green Fishers Green Whippendell Bottom Wakeley Bernards Heath Water End Rableyheath Spitalbrook Clothall Common Newtown Gustard Wood Mill End Digswell Shaftenhoe End Nuthampstead Tower Hill Therfield Hadham Ford Aldbury Southern Green Welwyn Garden City Washall Green Markyate Friar's Wash Caldecote Shilley Green Redbournbury Knebworth Bromley Bedmond Tolmers Hammerfield Epping Green Preston Gosmore Stapleford Gorhambury Wallington Frogmore End Ganwick Corner South-end Darley Hall Presdales Aldenham Damask Green Northaw Oaklands Redcoats Green Westland Green Pimlico Black Green Ickleford Thorley Houses Temple Dinsley St Margarets Rossway Park Moneyhill Lea Valley Stevenage Barley Monks Green New Ground Hadham Cross Ware Letty Green Cradle End Sandridge Wymondley Bury Maple Cross Tonwell Bulstrode Wareside North Watford Park Street Carpenders Park Paradise Wormleybury Lemsford Burn's Green High Wych Lucas End Newgate Street Baker's End Puttenham Braughing Friars Ley Green Pottersheath Counters End The Heath Burge End Daw's End Standon Green End Nettleden Mardleybury Rush Green Mackerye End Venus Hill Leavesden Green Radlett Essendon Highfield Brook End Puttock's End Bishop's Stortford Batlers Green Little Berkhamsted Cupid Green Great Munden Woodcock Hill Northchurch Handside Park Corner Buntingford Hay Green Potters Crouch Helham Green Round Bush Old Bricket Wood Westmill Bentley Heath Sunnyside Heronsgate Easthall Tring Wharf New Town Green Street Garston Shenley Walsworth Chapel Croft Westwick Row The Flints Clothall Newnham Willian Coleman Green Levens Green Rusling End Hemel Hempstead Cuffley Great Gaddesden The Willows Shephall Belsize Harpenden Church End Moor Park Munden Haultwick High Cross Cole Green Corner Hall Great Hormead Watford Felden Hudnall Corner Cottered High Cross Hoo End Shootersway Kitts End Hatching Green Tring Codicote Bottom Kingswood Hogpits Bottom Sopwell Royston Marshalls Heath Digswell Water Apsley Hitchin Hare Street Brookmans Park Walkern Reed End Kinsbourne Green Little Tring Waterford Broadwater South Mimms Mill Green Little Heath Porter's End Pirton Kelshall Harpenden Common Danesbury Winkwell Bull's Green Oxhey Benington Ardeley Eastwick Ayot St Lawrence Shaw Green Hertford Heath Panshanger Barwick Ford Langley Titmore Green Sacombe West Hyde Cokenach Trims Green Old Hall Green Radwell Kings Langley Townsend Marshmoor Bullen's Green Bulbourne The Node Cheverell's Green Broad Colney Ashbrook Holdbrook Bury Green Batchworth Little Wymondley Dane End Little Hormead Langley Bottom Hunton Bridge Nasty Peartree Woodside Wigginton Dancers Hill Snailswell Charlton Berkhamsted Chiswell Green Grovehill Bushey Astrope Barkway Long Marston Napsbury