Brand Marketing in St Ibbs

Get in touch

Brand Advertising in St Ibbs

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in SG4 7?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in St Ibbs by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover St Ibbs (Hertfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Roestock Bucks Hill Bedwell Abbots Langley Hatfield Bell Bar Oakfield High Wych Buckland Gilston Allen's Green Helham Green Staines Green The Heath Munden Shenleybury Pine Hurst Fleetville Letchmore Heath Langleybury Sopwell Batlers Green Broxbourne Thorley Street Kimpton Brent Pelham Piccotts End Porter's End Sacombe Labby Green Bury Green Berkhamsted Eastwick Tyttenhanger Harpenden Hexton Hogpits Bottom Belsize Stapleford Lucas End Rooks Nest Birch Green Ickleford Hare Street Wakeley North Mymms Latchford Ayot Green Colliers End High Cross Furneux Pelham Westwick Row Maple Cross Bovingdon Clothall Batford Hunsdonbury Lemsford Hudnall Corner Flaunden Napsbury Park Little Berkhamsted Gustard Wood Colney Heath South Mimms High Cross Hay Street Langley Bottom Epping Green Holdbrook Green Street Little Heath Venus Hill Bury End Lower Woodside Sarratt South Oxhey Wheathampstead Kemprow Lincoln Hill Hammond Street Rickmansworth Flamstead Temple End Haultwick Digswell Water Aston End Panshanger Winkwell Great Munden Bentley Heath Throcking Purwell Northchurch Chells Commonwood Ley Green Great Amwell Church End Tylers Causeway Shilley Green Standon Green End Crabbs Green Little Wymondley St Julians Westmill High Leigh Handside Mangrove Green Marshalls Heath Trowley Bottom Sawbridgeworth Charlton Spitalbrook Ashwell Chorleywood West Ashwell End Frithsden New Mill Loudwater Marshmoor Tonwell Sergehill Trims Green Dudswell Corner Hall Blackmore End Broken Green Oxlease Goff's Oak Pottersheath Cromer Bull's Green Hertford Chells Manor Green End Nash Mills Gosmore Nether Street Rush Green Tewin Wood Albury Long Marston Ganwick Corner Baker's End Letty Green Great Offley Kelshall Snailswell Cottered Sleapshyde Lower Green Patchetts Green Puttenham Amwell Watton at Stone Aldenham Rush Green Bourne End Piper's End Hertingfordbury Thorley Wormleybury Warners End Eastbury The Willows Colney Street Astrope Highfield Bendish Baldock Ansells End St Paul's Walden Gubblecote Poplars Wormley Park Street Brook End Spellbrook Stanstead Abbotts Swanley Bar Nobland Green Wilstone Green Bushey Waltham Cross Frogmore End Bedmond Widford Redbournbury Cromer Hyde Bengeo Woodside Potten End Preston Shephall Old Hatfield Carpenders Park London Colney Whitwell Chorleywood Green Tye Childwick Green Whempstead Meriden Patmore Heath Chapmore End Apsley Chandler's Cross Bromley Temple Dinsley Stevenage Brookmans Park Buntingford Sacombe Green Rosedale Mill Green Markyate Fishers Green Burnham Green Thundridge Hastoe Cold Christmas East End Green The Swillett Mill End Church End Aspenden Tolmers Water End Church End Chipperfield Frogmore Bulstrode Holwell Barley Moneyhill Westmill Pimlico Napsbury Black Green Patient End Kitts End Hatching Green Southern Green How Wood Smith's End Wellpond Green Thorley Wash Wood End Adeyfield Easthall Tring Barkway Coleman Green Hickman's Hill Newtown Fiddler's Hill Lea Valley Heronsgate Slip End Hebing End Knebworth Aston Codicote Bottom Church End Childwick Bury Grovehill Perry Green South Hatfield Hook's Cross Kingswood Woollensbrook West Hyde Moor Green Graveley Poynders End Turnford Whippendell Bottom Leavesden Green Flamstead End Shaftenhoe End Hailey Gadebridge Digswell Micklefield Green Nuthampstead Ayot St Peter The Frythe Little Tring Frogmore Watford Smug Oak Nup End Green Cheapside Green End Mill End Hartham Hare Street Welham Green Caldecote Bassus Green Tewin Hinxworth Ware Oaklands New Town Townsend Kings Langley Breachwood Green Stocking Pelham Hitchin Hill St Albans Hoo End Warren's Green Ayot St Lawrence Brickendon Wormley West End Potters Bar Titmore Green Northaw Valley Green End Much Hadham Broadwater Smallford Redcoats Green Kinsbourne Green The Flints Churchgate Thorley Houses Gorhambury Wigginton Cupid Green Newsells The Node Bullen's Green Barwick Elstree Paynes End West End Sunnyside Moor Park Broadgreen Wood Wallington Reed End Mackerye End Weston Todd's Green Water End Clay End King's Walden Rye Park Hitchin Tringford Datchworth Green Sherrardspark Round Bush Leverstock Green Hadham Cross Reed Bower Heath Cow Roast Old Bricket Wood Clothall Common Rushden Old Hall Green Westland Green Chiswell Green Braughing Barwick Ford Great Gaddesden The Camp Hatfield Hyde Cumberlow Green Clapgate Bricket Wood Hall's Green Levens Green Rucklers Lane Cheverell's Green Newgate Street Batchworth Counters End Dassels Rusling End Norton St Ippolyts Stanborough Redbourn Hemel Hempstead Hay Green Youngsbury Appspond Bozen Green Burge End The Rookery Newhall Green Anstey Oxhey Jockey End Broad Colney Gravesend Lower Green Cole Green Radwell Hoddesdon Cherry Green Hatfield Garden Village Datchworth Harpenden Common Rableyheath Walnuttree Green Green Street Marshalswick Woolmer Green Garston Bygrave Snow End Park Corner Rossway Park Cokenach Holywell Old Knebworth New Greens Ballingdon Bottom Barleycroft End Walkern St Ibbs Woodcock Hill Symonds Green Howe Green Benington Potters Crouch West Watford Bragbury End Caldecote Hill Borehamwood Felden Nasty Jersey Farm Meesden Aldbury Hertford Heath Little Offley Bramfield New Ground Old Town Well End Tring Wharf Chaulden Ardeley St Margarets Sandon Waterdale Upper Dunsley Wilstone Great Hormead Essendon Batchworth Heath West Leith Hammerfield Little Hormead Tower Hill Pirton Newnham Puckeridge Paradise Pouchen End Langley End Birchwood Westbrook Hay Welwyn Bernards Heath Little Gaddesden The Folly Standon Langley Peartree Chorleywood Bottom Hall Grove East End Gilston Park Friar's Wash Ridge Lower Titmore Green Harmer Green Burn's Green Great Wymondley Letchworth Codicote Deacons Hill Haldens Redhill Welwyn Garden City Waterford Pin Green Hockerill Perry Green Hunton Bridge Broadoak End Green End Hunsdon Nettleden Hadham Ford Hudnall Kettle Green Wymondley Bury Bayford Green End Shaw Green Northaw Wadesmill Washall Green Bury Green Bennetts End Therfield Little Almshoe Wandon End Woodside Ringshall Nast Hyde Ayres End Braughing Friars St Stephens Chapel Croft South-end Albury End Wyddial Puttock's End The Ryde Walsworth Bulbourne Darley Hall Sarratt Bottom Sandridge Upwick Green The Folly Royston Cuffley Lilley Driver's End Ashbrook Boxmoor Roe End Two Waters Digswell Park Willian Peters Green Little Hadham Mardleybury Shenley Woodhall Wigginton Bottom Cooper's Green Tea Green Damask Green Bushey Heath Leasey Bridge Wildhill Roe Green Cradle End Bamville Wood Monks Green Daw's End Ellenbrook Shootersway Fields End Dancers Hill Cadwell Danesbury Luffenhall Painter's Green Presdales Cockernhoe Watford Heath Dane End Norcott Hill Roe Green Cheshunt Wareside Chipping Nomansland Croxley Green Bishop's Stortford Radlett North Watford Babbs Green