Brand Marketing in Dalton

Get in touch

Brand Advertising in Dalton

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in WN8 6?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Dalton by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Dalton (Lancashire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Chipping Low Moor Lower Fold Bay Gate Brook Stake Pool Newchurch Shirdley Hill Downham Runshaw Moor Syke Side Claughton Brandwood Water Stacksteads Bilsborrow Moss Bridge Broadfield Newsham Cuerden Higher Cloughfold Lytham St Anne's Tosside Hare Runs Clitheroe Pudding Pie Nook Lower Baxenden Middleforth Green Lower Thurnham Appley Bridge Cowan Bridge Matshead Nog Tow Primet Bridge Cold Row Broadfield Burnley Lane Bolton Houses Silverdale Hest Bank Wharles Withnell Fold New Longton Seven Stars High Cross Broad Clough Whinny Heights Bashall Town Cotton Tree Scaitcliffe Elston Salterforth Reeds Holme Monkroyd Fulwood Row Roach Bridge Ribbleton Higher Penwortham Cabus Waterbarn Preesall Park Pilling Lane Acre Crossmoor Oakenclough Chatburn Wallbank Cow Hill Thursden Brockhall Village New Lane Brinscall Rossall Beach Sunderland Newby Common Edge Cowling Farringdon Park Limbrick Ford Green Bottom of Hutton Marton Moss Side Sherwood Clayton-le-Moors Harrop Fold Croft Longshaw Bank Fold Ewood Bridge Smithy Lane Ends Facit Millgate Radford Huttock Top Lammack Scarisbrick Howgill Turner Green Stanah Dunsop Bridge Hutton Hill Dale Greave Barrowford Samlesbury Bottoms Worden Brindle Baxenden Oakenhead Wood Newlands Scout Great Altcar Bescar Cote Holme Much Hoole Moss Houses Little Moor End Ewood Royal Oak Moss Side Higher Hogshead Priest Hutton Revoe Wilpshire Warton Greenhalgh Broughton Bleasdale Newburgh Scarth Hill Higher Change Cliviger Sunnyhurst Entwistle Charnock Richard Farington Moss Townsend Fold Sherfin Tarnbrook Bashall Eaves Winmarleigh Dinckley Hale Nook Hare Appletree Burscough Layton Lane Heads Lea Town Holmeswood Woodplumpton Mellor Preesall Haighton Green Whittington The Row Cuerden Green Brown Edge New Hall Hey Holt Green Milnshaw Brookhouse Mowbreck Norbreck East Gillibrands Darwen Euxton Lower Lee Sabden Wrightington Farington Brunshaw Whalley Banks Habergham Lewth Rising Bridge Well Bank Heaton's Bridge Botton Head The Greaves Cadshaw Green Lane Cowpe Bracewell Little Singleton Hollins Grove Walker's Hill Fairhaven Singleton Carleton Trawden Park Place Heaton Accrington Blackleach Newbridge Hardhorn Newton Elmslack Fold Head Nab's Head Rockliffe Leck Bonds Charnock Green Newton Grange Treales Worsthorne Aughton Nook Crawford Hud Hey Riverside Docklands Leyland Caton Quernmore Caton Green Lower Copthurst Claughton Higher Broadhalgh Knott End-on-Sea Four Lane Ends Stock Ryal Fold Holme Chapel Blacksnape Inskip Abbeystead Dunnyshop Burnley Hyndburn Bridge Westby Nelson Stodday Coup Green Upper Thurnham Mythop Pleasington Hesketh Moss Bangor's Green Halton Warbreck Grunsagill Lower Heysham Rush Bed Roe Lee Heapey Great Marton Moss Red Bridge Roby Mill Aughton Haverbreaks Lomeshaye Read Mill Hill Hugh Mill Towngate Grimeford Village Pippin Street Parbold Squires Gate Carnforth Hothersall Willacy Lane End Saltcotes Ramsgreave Lostock Hall North Holme White Lund The Straits Coates Heasandford Hoyle Bottom Chorley Middleton Town Green Eccleshill Belthorn Belgrave Sunny Bower Sough Sawley Staghills Midge Hall Wapping Wheelton Nar Lowerford Calder Vale Mere Syke Larkholme St Michael's on Wyre Green Bank Catforth Out Rawcliffe Elswick Leys Aughton Park Whitebirk Langho Height End Waterfoot Five Lane Ends Norden Smith Green Fleetwood Waterside Goosnargh Larbreck Breedy Butts Elmers Green Waterfoot Gressingham Fence Scotforth Skerton Hornby New Town Burn Naze Bailrigg Golden Hill Samlesbury Higher Broad Clough Bare Skippool Much Hoole Warton Bank Whitechapel Beardwood Farington Higher Bartle Queenstown Feniscliffe Slaidburn Sharneyford Town Centre Nova Scotia Higher Copthurst Hall Green Overton Longshoot Hoghton Grimsargh Oakenshaw Clayton-le-Woods Pinfold Astley Village Fishwick Clayton-le-Dale Glen Top Chorley Moor Great Knowley Riley Green Hoohill Hoghton Bottoms Churchtown Anchorsholme Arkholme Longridge Croston Ryelands Mereclough Moss Side Staining Pheasant Wood Ward Green Cross Bunkers Hill Waterloo Bacup Constable Lee Stydd School Lane Higherford Daisyfield Woodsfold White Stake Clayton Brook Little Layton Bank Houses Walton Summit Whittingham Moss Edge Peel Barnfield Park Close Weld Bank Lane Side Hollins Hurst Green Melling Downholland Cross Hoscar Hunger Hill Enfield Old Langho Pool Hey Bispham Green Little Poulton Tarlscough Grindleton Borwick Hala Whitewell Lowgill Dill Hall Coppull Nun Hills Mere Brow Lower Green Bank Belmont Brownhill Skelmersdale Bickerstaffe Edge Fold Pleckgate Barton Sollom Balladen Four Lane Ends North Shore South Shore Cliffe Knowley Newton-with-Scales Newton Mawdesley Cow Ark Thornton Up Holland Goose Green Little Knowley Sandylands Flax Moss Catterall Red Scar Great Harwood Waterslack Ribby Birkacre Meal Bank Edgeside Kelbrook Wood Top West End Scale Hall Trough Gate Lancaster Hoddlesden Ribchester Marsh Houses Hurstwood Yealand Storrs Longton Bryning Dolphinholme West Gillibrands Penwortham Higher Baxenden Eskrigge Freckleton Woodnook Thistleton Great Marton Tatham Hundred End Inskip Moss Side Tanterton Hall Carr Balderstone Altham Smallwood Hey St Anne's Fosters Green Reedley Tottleworth Queen's Park Wheatley Lane Osbaldeston Butt Yeats Burnley Wood Kingsfold Harwood Bar Scorton Rose Grove Hareholme Pike Hill Cleveleys Birch Hall Deepdale Salwick Eccleston Cob Wall Wrayton Over Burrow Mossy Lea Horrocksford Withnell Hambleton Rose Hill Sough Ortner Lower Darwen Crawshawbooth Hampson Green Lea Booth Bridge Bretherton Stoneyholme Pennylands Lathom Newtown Bank Top Golgotha Sower Carr Rake Head Haslingden Holme Slack Great Plumpton Chapels Bolton-by-Bowland Snape Green Rivington Torrisholme Warton Edgworth Moor Lightfoot Green Newton Bull Hill Little Marton Moss Side Anderton Bank Top Hartwood Earnshaw Bridge Hey Houses Walton-le-Dale Marshaw Higher Wheelton Ingol Lenches Morecambe Laneside Blaguegate Top o' th' Lane Johnson's Hillock West End Galgate Kellamergh Potters Brook Stalmine Moss Side Capernwray Peel Bank Copster Green Poulton-le-Fylde Chapel House Cherry Tree Mellor Brook Fulwood Garstang Mereside Holland Slack Silverdale Green Horton Dalton Miller Fold Southward Bottom Town Head Hillock Vale Pickup Bank Lane Ends Barrow Ansdell Sandham's Green Newton Rufford Fern Gore Earcroft Siss Clough Hollin Hall Heath Charnock Stubbins Cloughfold Red Bank Turpin Green Little Marsden Pimlico Hole House Hambleton Moss Side Much Hoole Town Hurlston Ashton-on-Ribble Brownside Fulledge Crow Trees Clow Bridge Westhead Nethertown Catlow Waverledge Lumb Scronkey Walker Fold Harle Syke Turn Over Kellet Whitehall Marsh Side Farm Normoss Abraham Heights Tarleton Moss Larches Sand Side Hindle Fold Whittlefield Halton Green Over Leck Andertons Mill Roseacre Huncoat Wade Hall Greenfield Becconsall Bowerham Wrightington Bar Whalley Gallows Hill Little Carleton Sowerbutt's Green Trunnah Skitham Hawkshaw Clifton Waterloo Adlington Abbey Village Bay Horse Myerscough Smithy Crossgill Tardy Gate Spen Brook Intack Barley Stanhill Bowker's Green Goodshaw Knuzden Brook Edenfield Higher Constable Brierfield Cottam Holland Lees Crag Bank Higher Croft Dunnockshaw Black Pole Fairview Hawes Side Tunstead Peel Hill Robin Hood Hey Head Ormskirk Elswick Cockden Heysham Slyne Moor Side Myerscough Farleton Wennington West Pimbo Bamber Bridge Green End Millhead Copp Blackburn Worston Little Thornton Sykes Howick Cross Pendleton Green Haworth Feniscowles Carr Cross Witton Conder Green Bowgreave Irwell Vale Duncombe Whitworth Bolton Green Turton Bottoms Bank Hey Higher Ballam Nether Burrow Wrea Green Longholme Kirkham Ratten Row Shawforth Ashton Bank Banks Laund Staynall Whittle-le-Woods Hapton Hardhorn Village Barrow Nook Bispham Penwortham Lane Heskin Green White Coppice Beverley Little Harwood Salesbury Lucas Green Pot House Wycoller Weeton Tockholes Hollins Lane Ring o' Bells Anchor Lower Bartle Spring Vale Grimshaw Green Wesham Marsden Height Thorney Holme Spring Green Marsh Gregson Lane Cumeragh Village Holden Lytham Adelphi Lumb Higher Audley Overtown Whitefield Shireshead Little Bispham Brookfield Newchurch in Pendle Bulk Dam Side Seed Lee Holden Vale Blackamoor Burscough Bridge Simonstone Jack's Mere Ellel Cockerham Walthew Green Whittlestone Head Jack Green Rake Foot Standen Hall Paythorne Brock Primrose Marton Fold Goodshaw Chapel Colne Haskayne Bruna Hill Laneshaw Bridge Walmer Bridge Yealand Redmayne Mere Side Moor End Forton Earby Raikes Hesketh Lane Nateby Forest Becks Carr Hall Eagland Hill Knowle Green Foxhill Bank Wymott Glasson Higham Frenchwood Brighouse Green Fisher's Row Within Grove Spring Hill Bolton Town End Whiteholme Pincock Twiston White Moss Ashurst Holmes Freehold Far Banks Hurlston Green Livesey Fold Inglewhite Spring Side Southfield Crag Foot Swarthdale Higher Heysham Moorlands Avenham Swillbrook The Wrangling Piercy Forest Holme Halsall Moorgate Blacko Blackpool Bastwell Yealand Conyers Billington Great Mitton Over Town Lower Cloughfold Winmarleigh Moss Revidge Preston Church Clough Windy Harbour Hollin Bank Shaw Green Roughlee Waterside Little Marton Waddington Shorey Bank Cadley Thorpe Green Dowbridge Alleytroyds Stubbins York Wiswell Barton Primrose Stanley Gate Cantsfield Waterside Osbaldeston Green Rishton Edge End Rawtenstall Colne Edge Shadsworth Knotts Stopper Lane Tanhouse Brookhouse Clayton Green New Gate Maudlands West Bradford Moss Side Lower Fold Lower Penwortham Pilling Esprick Bradley Whalleys Long Ing Stalmine Tewitfield Green Town's Moor Street Lower Ballam Gisburn Cotes Cribden Side Ribbleton Hall Wray Whitewell Bottom Newsholme Highfurlong Tarleton Moor Side Strongstry Gisburn Tunstall Weir Haggate Grimshaw Park Little Hoole Moss Houses Shaw Clough Little Eccleston Ridge Hesketh Bank Ireby Higher Walton Winewall Medlar Love Clough Carry Bridge Little Plumpton Barnoldswick Hall Cross Lower Audley East Pimbo Great Eccleston Chatterton Grimshaw Nooklands Norcross Chapeltown Hey Nether Kellet Easington Coppull Moor Corner Row Broadgate Goodshaw Fold Padiham Whin Lane End Rimington Aldcliffe Cuddy Hill Foulridge Wensley Fold Helmshore Cocker Bar Helmcroft Haighton Top High Moor Edgworth Barber's Moor Stanley Ollerton Fold Guide Digmoor Lower House Lane Head Drummersdale Bolton-le-Sands Boarsgreave Church Ulnes Walton Sharoe Green Whinny Edge Royshaw Hill Oswaldtwistle Lane Bottom Adlington Park Booth Fold Little Town