Brand Marketing in Easington

Get in touch

Brand Advertising in Easington

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in BB7 3?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Easington by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

Other locations available for brand marketing
Four Lane Ends Grange Clifton Livesey Fold Lucas Green Staynall Stopper Lane Rake Foot Bull Hill Bryning Tanhouse Smithy Lane Ends Green Lane Inskip Marsh Side Farm Sabden Coates Crawford Standen Hall St Anne's Barton Lower Baxenden Borwick Wallbank Larbreck Barley Brinscall Tewitfield Holme Chapel Belthorn Ribchester Tatham Wharles The Greaves Over Town Sunnyhurst Green Brownside East Gillibrands Low Moor Rossall Beach Scale Hall Rishton Squires Gate Hall Green Great Knowley White Coppice Dinckley Spring Side Barton Howgill Blackburn Hardhorn Swillbrook Samlesbury Bottoms Hoddlesden Lowerford Little Harwood Birkacre Aldcliffe Tanterton Forest Becks Laneshaw Bridge Chapel House New Gate Runshaw Moor Town Green Warton Avenham Clayton-le-Woods Croft Clayton-le-Moors Queenstown Winewall Appley Bridge Wrightington Lower Lee Burscough Bridge Barrow Nook Euxton Layton Burnley Much Hoole Town Overton Royshaw Hill Brierfield Bastwell Tunstead Corner Row Winmarleigh Elston Nab's Head Grimshaw Green Town's Moor Helmshore Booth Fold Scout Newtown Elswick The Row Higher Wheelton Great Eccleston Brown Edge East Pimbo Red Bank Harle Syke Nog Tow Bonds Horton Pleasington Lomeshaye Hest Bank Brock Sunny Bower Turton Bottoms Bleasdale Whalley Banks Bolton-le-Sands Marsh Peel Hill Newton Bolton-by-Bowland Mawdesley Downham Walker's Hill Ratten Row Hollins Grove Inskip Moss Side Heath Charnock Pleckgate Hala Wheatley Lane Beardwood Entwistle Pot House Edenfield Bolton Green Ryelands Anderton Bailrigg Hare Runs Cleveleys Trawden School Lane Constable Lee Chorley Hawkshaw Waterfoot Conder Green Hoghton Cow Ark Red Bridge Trunnah Oakenhead Wood Holden Vale Harrop Fold Sowerbutt's Green Knuzden Brook Edgworth Moor Pilling Piercy Bradley Roughlee Westby Fosters Green Tarlscough Nateby Chatterton Dolphinholme Lancaster Ellel Shaw Green Helmcroft Saltcotes Hey Head Lower Cloughfold Hambleton Moss Side Kellamergh Norden Shorey Bank Staining Smith Green Little Bispham Ribby Newlands Moor Side Carleton Mythop Nelson Mellor Brook Clow Bridge Laneside Hareholme Common Edge Adlington Park Scronkey Spring Hill Sandham's Green Knott End-on-Sea Skelmersdale Stubbins Little Hoole Moss Houses Carr Hall Feniscowles Rising Bridge Walker Fold Darwen Great Marton Elswick Leys Ansdell Whiteholme Pilling Lane Kirkham Hambleton Blackamoor Holland Slack Wrea Green West End Waterslack Moorlands Haighton Top Pincock Up Holland Ashton-on-Ribble Mellor Scorton Claughton Wensley Fold Hothersall Winmarleigh Moss Spen Brook Moss Side Salwick Whittingham Skippool Love Clough Tarleton Old Langho Broadgate Mere Brow White Lund Dunsop Bridge Abbey Village Frenchwood Hampson Green Yealand Redmayne Rufford Cocker Bar Dalton Langho Ward Green Cross Robin Hood Newton-with-Scales Hall Cross Hollin Hall Copp Crag Bank Revidge Lower Ballam Little Thornton Hillock Vale Lane Bottom Tardy Gate Charnock Green Greave Bretherton Horrocksford Bowerham Thistleton Wycoller Grindleton Lea Town Moss Edge Mere Syke Penwortham Bowker's Green Wade Hall Pool Hey Bolton Houses Nooklands Smallwood Hey Brookhouse Bilsborrow Larches Copster Green New Lane Cockerham Bay Gate Shaw Clough Turner Green Stacksteads Adlington Golgotha Monkroyd Whittlestone Head Grimshaw Park Billington Turn Knowle Green Whinny Edge Waterloo Cloughfold Andertons Mill Burscough Queen's Park Walton Summit Green Bank Whittle-le-Woods Over Burrow Cockden Foxhill Bank Middleforth Green Primet Bridge North Shore Heysham Huttock Top Newchurch Bispham Green Wymott Wrayton Cowling Gregson Lane West Gillibrands Stanley Gate Dill Hall Lightfoot Green Cuddy Hill Thorney Holme Samlesbury Cow Hill Johnson's Hillock Leck Heskin Green Easington Little Eccleston Catlow Crag Foot Poulton-le-Fylde Walton-le-Dale Holden Altham Dunnockshaw Worsthorne Mill Hill Fleetwood Moor Side Hey Houses Chipping Stoneyholme Hindle Fold Holme Slack Lane Heads Worden Higher Baxenden Cotton Tree Jack's Mere Barrow Tarleton Moss Grimshaw Knotts Quernmore Out Rawcliffe Whinny Heights Tosside Waterbarn Elmers Green Butt Yeats Woodnook Cottam Bank Top Lowgill Whin Lane End Lytham St Anne's Ewood The Straits Barber's Moor Dam Side Simonstone Longshoot Waterside Oakenclough Sollom Gisburn Scaitcliffe Sherfin Caton Red Scar Bay Horse Eskrigge Black Pole South Shore Shirdley Hill Hartwood Holmeswood Higher Broad Clough Knowley Treales Burnley Wood Halsall Staghills Banks Warton Bank Chatburn Becconsall Hurst Green Clayton-le-Dale Hall Carr Raikes Pinfold Goose Green Waddington Rimington Barrowford Wennington Broadfield Ortner Eccleshill Nether Burrow Fern Gore Whittlefield Limbrick Downholland Cross Rose Grove Breedy Butts Witton Anchorsholme Belmont Elmslack Fairview Carnforth Silverdale Goosnargh Gallows Hill Cowan Bridge Southfield Blacksnape Lathom Freehold Torrisholme Abbeystead Cob Wall Park Place Hoyle Bottom Larkholme Ormskirk Thorpe Green Foulridge Higher Heysham Siss Clough Pippin Street Cliffe Hesketh Lane Shireshead Snape Green Church Strongstry Booth Bridge Ashton Bank Holmes Mowbreck Lumb Higher Bartle Boarsgreave Capernwray Walthew Green Matshead Normoss Over Kellet Town Centre Broad Clough Wray Bispham Lewth Hey Ulnes Walton Higher Change Weld Bank Stanah Newton Grunsagill Jack Green Stalmine Moss Side Galgate Long Ing Burn Naze Over Leck Miller Fold Pudding Pie Nook Sunderland Skitham Howick Cross Stanhill Sharneyford Goodshaw Marton Moss Side Feniscliffe Hoohill Sherwood Lammack Nook Burnley Lane Pike Hill Hundred End Cote Holme Tottleworth White Stake Croston Cumeragh Village Hurlston Brindle Acre Edgworth Hutton Blackpool Bank Fold Green End Oakenshaw West Bradford Brookfield Waterfoot Rush Bed Grimeford Village Moss Bridge Wapping Penwortham Lane Brighouse Green Chapels Ryal Fold Wheelton Broughton Hoghton Bottoms Clitheroe Aughton Park Hesketh Moss Preesall Edge Fold Green Haworth Lower Fold Bashall Town Sough Little Marton Skerton Bruna Hill Pimlico Whitworth Longholme Digmoor Earby Ford Green Lower Green Bank Sharoe Green Barnfield Cherry Tree Aughton Higham Chorley Moor Higher Croft Little Carleton Peel Bank Ridge Stanley Hollin Bank Little Poulton Hollins Moorgate Earnshaw Bridge Catterall Chapeltown Crow Trees Height End Birch Hall Town Head Cadley Heaton's Bridge Glasson Forest Holme Blackleach Peel Highfurlong Longton West End Padiham Grimsargh Hare Appletree Turpin Green Lane Head Reedley Hawes Side Bracewell Fisher's Row Bunkers Hill Hugh Mill Intack Great Altcar Withnell Fold Myerscough Smithy Stodday Upper Thurnham Woodplumpton Hunger Hill Marshaw Halton Green Bowgreave Facit Sough Ribbleton Hall Spring Vale Harwood Bar Whittington Rawtenstall Accrington Ingol Salesbury Sandylands Millgate Whalley Ollerton Fold Stake Pool Priest Hutton Kelbrook Osbaldeston Green Little Layton Nether Kellet Top o' th' Lane Charnock Richard Hole House Much Hoole Syke Side Millhead White Moss Cowpe Esprick Marsden Height Ribbleton Bangor's Green Sawley Ramsgreave Higher Audley Hyndburn Bridge Eagland Hill Bacup Ring o' Bells Hill Dale Far Banks Haighton Green Great Harwood Thursden Fulwood Rose Hill Golden Hill Southward Bottom Huncoat Whalleys New Town Clayton Brook Balderstone Trough Gate Shadsworth Church Clough Higher Copthurst Stalmine Lower Darwen Glen Top High Moor Whitewell Clayton Green Ashurst Crossmoor Goodshaw Chapel Bolton Town End The Wrangling Freckleton Higher Cloughfold West Pimbo Higher Ballam Guide Wrightington Bar Blaguegate Lea Bank Hey Little Marsden Tunstall Mereclough Little Plumpton Tarnbrook Fulwood Row Alleytroyds Walmer Bridge Marton Fold Anchor Baxenden Haggate Greenfield Seed Lee Cadshaw Lower Heysham Carr Cross Royal Oak Hoscar Broadfield Radford Bank Top Ireby Gressingham Mere Side Coup Green Worston Farington Moss Hurstwood Newbridge Inglewhite Dowbridge Yealand Storrs Preesall Park Stubbins Moss Side Irwell Vale Fishwick Singleton Rake Head Little Marton Moss Side Sower Carr Arkholme Brunshaw Newton Belgrave Waterside Enfield Potters Brook Cold Row Bickerstaffe Haslingden Primrose Cabus Silverdale Green Primrose Windy Harbour Garstang Scotforth Sykes Gisburn Cotes Pickup Bank Ewood Bridge Hapton Mereside Lane Side Cantsfield Astley Village Leyland Twiston Hornby Townsend Fold Lytham Aughton Marsh Houses Bescar Calder Vale Slyne Adelphi Warbreck Forton Cribden Side Roach Bridge Nova Scotia Bottom of Hutton Heaton Osbaldeston Great Plumpton Cliviger Middleton Norcross Catforth Farleton Longshaw Lower Audley Paythorne Read Whitechapel Bulk Little Singleton Hurlston Green Brook Hud Hey Lostock Hall Much Hoole Moss Houses Fence Whitefield Coppull Moor Beverley Newchurch in Pendle Shawforth Reeds Holme Scarth Hill Barnoldswick Morecambe Newton Stydd Moss Side Newburgh Swarthdale Brockhall Village Claughton Five Lane Ends Riley Green Holland Lees Deepdale Colne Blacko Lower Penwortham Wood Top Lower House Farringdon Park Bare Lower Copthurst Higherford Edgeside Sand Side Wesham Little Knowley Overtown Weir Park Close Roseacre Meal Bank Yealand Conyers Earcroft Whitewell Bottom Oswaldtwistle Drummersdale Slaidburn Pendleton Longridge Fairhaven Higher Hogshead Brownhill York Dunnyshop Heapey New Hall Hey Newsholme High Cross Hollins Lane Abraham Heights Carry Bridge Withnell Milnshaw Pheasant Wood Four Lane Ends Nar Lane Ends Fulledge Laund Eccleston Revoe Brookhouse Street Rivington Lumb Cuerden Green Great Mitton Riverside Docklands Goodshaw Fold Moor End Great Marton Moss Wilpshire Bank Houses Thornton Medlar Towngate Stock Lenches Higher Penwortham Waverledge Bashall Eaves Weeton Coppull Willacy Lane End Maudlands Whitehall Lower Fold Bamber Bridge Waterside Wiswell Haskayne Newton Water Botton Head Parbold Tockholes Within Grove Mossy Lea Nethertown Farington Fold Head Waterloo Greenhalgh Colne Edge Woodsfold Norbreck Roe Lee Kingsfold Westhead Heasandford Roby Mill Hardhorn Village Salterforth Higher Broadhalgh Hesketh Bank Holt Green Higher Constable Nun Hills Rockliffe Newsham Habergham Seven Stars Hale Nook Caton Green Crawshawbooth Little Town Newby Lower Bartle Preston North Holme Higher Walton Myerscough Warton Daisyfield Haverbreaks Flax Moss New Longton Churchtown Halton Crossgill Pennylands Lower Thurnham Midge Hall Spring Green Little Moor End St Michael's on Wyre Brandwood Scarisbrick Farington Cuerden Whitebirk Edge End Balladen Melling Duncombe Well Bank