Brand Marketing in Carlton Forest

Get in touch

Brand Advertising in Carlton Forest

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in S81 0?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Carlton Forest by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Carlton Forest (Nottinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Sibthorpe Huthwaite Blyth Jacksdale Clarborough Selston Friezeland Butler's Hill Kimberley West Drayton Whitemoor New Kingston South Retford Newark-on-Trent Hanstubbin Balderton Linby Mapperley South Carlton Wellow Nornay Langar Upton Burrowsmoor Holt Ratcliffe on Soar Maplebeck Wilford Wigthorpe Beauvale Cossall Marsh Elton on the Hill Bestwood St Albans Papplewick Clipston Arnold Thorpe in the Glebe The Park Clipstone West Retford Owthorpe Mapperley Park Alma Ordsall Stanton-on-the-Wolds Hickling Pastures Goverton Carrington Bulwell Carlton-on-Trent Kingston on Soar Bingham Saundby Dunsill Gunthorpe Flawborough Clifton Kirklington Greasley Bestwood Village Boughton Willoughby-on-the-Wolds Weecar Gorsethorpe Rylands Stanford on Soar Broomhill East Drayton Attenborough Woodhouse Stokeham Mansfield Church Laneham Cottam Saxondale Bramcote Hills Lenton Abbey Bulwell Forest Stanford Hills Hall Green Highbury Vale Oxton Hockerton Holme Cropwell Butler Misterton New Balderton Scrooby Top Moorhaigh Plain Spot Calverton Babbington Bircotes South Leverton Stony Dale Blidworth Beechdale Ruffs Tiln Cropwell Bishop Fiskerton Bracebridge South Scarle Forest Town Collingham Caunton Worksop Porchester Coates Sturton le Steeple Broxtowe Stanley Gringley on the Hill Farndon Newstead Sutton cum Lound Pleasleyhill Alverton Costock Upper Broughton Hoveringham Cuckney Kersall Beeston Church Warsop Radmanthwaite Laxton West Bridgford Mansfield Woodhouse Bakers Fields Hardwick Village New Westwood Kinoulton Shipley Gate Swingate Rainworth Widmerpool Styrrup Osberton Shelford Upper Saxondale Woodbeck Lowdham Maythorne Rufford Barnstone New Basford Elston Misson Markham Moor New Lenton Scofton Holbeck Thrumpton Red Hill Skegby Screveton Ranskill Little Gringley Halam Gotham Nuthall Haughton Aspley Shelton Netherfield Market Warsop South Muskham Budby Wollaton Lambley Wallingwells Bolham Toadhole Sibthorpe Gedling Alexandra Park Serlby Ladybrook Thorney Askham Blidworth Dale Langold Eakring Besthorpe Nottingham Awsworth Annesley Woodhouse Torworth Radcliffe on Trent Staythorpe Gamston Woodthorpe The Green Eastwood Harworth Bramcote Girton Bleasby Woodborough Bailey Grove Easthorpe Haywood Oaks Holme Lane Ruddington Bilsthorpe Bevercotes West Field North Carlton Upton Field Blue Hill Ollerton Plumtree Park Milton New Ollerton Hill Top Gamston Fackley Allen's Green Adbolton Moorgreen Hawton Bestwood Carlton Forest Kings Clipstone Scaftworth Ravensdale Elkesley East Bridgford West Markham West Leake Wiseton Bentinck Town Kelham Harlow Wood Rhodesia Gonalston Bilsthorpe Moor Lower Beauvale Morton Old Lenton White Post Aslockton Harby Radford Hawksworth Bunny Winkburn New Eastwood Norton Mattersey Kilton Cotgrave Carlton in Lindrick Fulwood Holme Pierrepont Top Green Newington High Marnham Giltbrook Sutton Forest Side Cossall Stragglethorpe Barrows Green Sutton Rockley Low Marnham Langford Skegness Barnby in the Willows Oxton Hill Thrumpton Orston Redmay Corner Commonside Drinsey Nook East Markham Sutton on Trent Balk Field Normanton Bathley Kneeton East Leake Mattersey Thorpe Morton Sutton Bonington Toton Averham Park Standard Hill Shireoaks Edingley Hodsock White Houses Beauvale Woodnook Rosemaryhill Selston Common Trowell Beckingham Bagthorpe Epperstone Rise Park Tithby Annesley Lane End Bleak Hills Flintham North Wheatley Brinsley Bradmore Moorhouse Cromwell Laneham Bilborough Thoroton Scrooby Brinkley Cox Moor Norwell Plumtree Granby Fernwood Kirton Everton New Cross Lound Belle Eau Park Norwell Woodhouse Oldcotes Fenton Treswell Burton Joyce Headon Redhill Gateford Common Skegby Sunnyside Watnall Ompton Sneinton Staunton in the Vale Newlands Westwood Barton in Fabis Thorneywood Car Colston Dove Green Caythorpe Rempstone Teversal Eaton Syerston Edwalton Welham Harworth Gibsmere Dalestorth St Ann's Colston Bassett Scarrington Cotham Newthorpe Common Warsop Vale Hayton Dunkirk Hucknall Cinderhill Harwell Meadows Grove Wigsley Manton Coddington Hazelgrove Top Valley Knapthorpe Sherwood Nether Langwith Hyson Green Ossington Newton Town Blidworth Bottoms Zouch Darfoulds Hickling Bobbers Mill Lace Market Bull Farm Underwood Upper Morton Ragnall Averham Grassthorpe Pye Hill Tibshelf Wharf Sutton in Ashfield Holbeck Woodhouse Selston Green Commonside Ranby North Clifton Edwinstowe Sookholme Rolleston West Stockwith Bothamsall Babworth Littleborough North Muskham Westville Clayworth Walesby Keyworth Harlequin Darlton Daybrook Stanton Hill Bilby Chilwell Carburton The Park North Leverton with Habblesthorpe New Bagthorpe Stoke Bardolph Annesley Dunham on Trent Farnsfield Inkerman Spion Kop South Clifton Nuncargate Wysall Newthorpe Weston Perlethorpe New Brinsley Kilvington Costhorpe Tollerton Bunny Hill Carlton Halloughton Southwell Retford Wighay Normanton on Soar Old Basford Sherwood Rise Tuxford Drakeholes Newtown Bassingfield Rampton Whatton-in-the-Vale Thoresby Trowell Moor Colwick South Wheatley Brough Westhorpe Spalford Meden Vale Thurgarton Beacon Hill Bole Normanton-on-the-Wolds Nether Headon Thorney Moor Strelley Hempshill Vale Bulcote Kirkby-in-Ashfield Little Carlton Barnby Moor Walkeringham Kneesall Eastwood Hall Egmanton Winthorpe Upton Normanton on Trent High Town Thorpe Gateford Misterton Soss Fledborough East Stoke Newton Ravenshead Forest Fields Kirkby Woodhouse Stapleford