Brand Marketing in Cassington

Get in touch

Brand Advertising in Cassington

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in OX29 4?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Cassington by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Cassington (Oxfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Poffley End Freeland Yarnton Warpsgrove Dane Hill Balscote Harcourt Hill Abingdon-on-Thames Tackley Bayworth Newington Little Wittenham Broadplat Widford Gallowstree Common Foscot Shipton-on-Cherwell Cothill Kingston Bagpuize Newton Purcell Sonning Common The Green Fringford Hanwell Langford Goring Exlade Street Little Clanfield Wallingford Garford Blackthorn Hailey Hampton Poyle Calthorpe Warborough Idbury Collins End Cutteslowe Radford Ardley Dry Sandford Ruscote Netherton South Leigh Drayton St Leonard Stoke Talmage Great Bourton Murcott Caulcott Swalcliffe Harpsden Cholsey Letcombe Bassett Cowley Piddington Christmas Common Thrupp Hinton Waldrist Little Bourton Barnard Gate Cookley Green King's End Upper Wardington East Hanney Denton Ducklington Sydenham Whistlow Shilton Grafton Bradwell Chazey Heath Alvescot West Adderbury Bletchingdon Letcombe Regis Appleton Shores Green Bunkers Hill Goosey Cleeve Wroxton Merton Lower Wainhill Churchill Rotherfield Greys Kingham Hempton Wainhill Worsham Crowmarsh Gifford Steventon Upton Taston Mongewell Sarsden Halt Greenend Swinford Shippon Burdrop Stanford in the Vale Aston Rowant Fordwells Rotherfield Peppard Charterville Allotments Hill Bottom Berrick Salome Chilson Townsend Asthall Postcombe Roke Duns Tew Church End Fawler Cane End Mackney Kennington East Hendred Fencott Upper Milton Carswell Marsh Kidmore End Dorchester Great Rollright Little Heath New Botley Coscote Upper Heyford Shotover Hill New Headington Claydon Woodleys Adwell Moreton Meadside Nettlebed West Lockinge Little Rollright Great Haseley North Stoke Filchampstead Begbroke Emmington Sandhills Chimney-end Brightwell-cum-Sotwell Kingston Stert Shirburn Lower Shiplake Garden City Buckland Marsh Headington East End Wardington Moulsford Kingstone Winslow Sandford St Martin East Adderbury Souldern Bicester Village Tokers Green Howe Hill Shiplake Row New Yatt Northcourt South Hinksey Beckley Little Chesterton Grimsbury Brighthampton Eastend Sonning Eye Lewknor Uffington Wootton Grandpont Shrivenham Wheatley Nether Worton Stoke Lyne Play Hatch Dunsden Green Cray's Pond Witheridge Hill Binfield Heath Tiddington Clattercote Belmont Milton Hill Burcot Newland Bicester Hailey Sutton Courtenay Littleworth Peachcroft Long Hanborough Mapledurham Blenheim Lew Toot Baldon Marsh Baldon Kingwood Common West Ginge Cumnor Hill Holwell Catslip Charlbury Hardwick Woodfield Stanton St John Milton Common Upperton Drayton Milcombe Hopcroft's Holt Oddington Lyford Charlton Nuney Green South Stoke Sunningwell Cottisford Bruern Abbey Sibford Gower Bodicote Norham Manor Berinsfield Lower Wolvercote Stonesfield Caversfield South Weston Townsend Thame Harpsden Bottom Shillingford Newnham Murren Easington Sarsden Newbridge Pishill Watchfield Little Minster Eaton Hastings Shepherd's Green Witney Westend Tubney Lidstone Rousham Chimney Hampton Gay Hook Norton Risinghurst Ambrosden Southcombe Shiplake Little Haseley Brightwell Baldwin Standlake Gozzard's Ford North Newington Weald Childrey Great Milton Little Coxwell Watlington Drayton Hornton Brookhampton Foxcombe Hill Swerford Carterton New Osney Heathfield Village Westwell Brookend Aston Chalkhouse Green Upper Wolvercote Chastleton Cuddesdon West Challow Buscot Greys Green Rowstock Cold Harbour Charney Bassett Culham Faringdon Buckland Checkendon New Marston Crowell Enslow Oxford Spires Park Old Woodstock Albury Down End Littlemore Finmere Fulbrook West Hendred Wytham Coleshill Great Coxwell Lodge Hill Littleworth Sutton Horley Greenfield Gibralter Bladon South Moreton Aston Tirrold Didcot Kiddington Woodstock Bainton Radcot Field Assarts Baldon Row Crawley East End Temple Cowley Headington Hill Eynsham Fritwell Golden Balls Cassington Garsington Milton-under-Wychwood Pyrton Clifton Chadlington Southmoor Bould Stonor Camp Corner Tusmore Bourton Bloxham Milton Waterstock Ewelme Ipsden Leafield Mount Skippett Harpsden Heights Bampton Dean Spelsbury Caldecott Stanton Harcourt Campsfield Ardington Wick Longworth Middle Aston Blackditch Salford Crowsley Blewbury North Leigh Chilton Nuneham Courtenay Tetsworth Pishill Bank Bushey Ground Ardington Twyford Middleton Stoney Ascott d' Oyley Kingston Lisle Barford St Michael Little Tew Mollington Black Bourton East Challow Pusey North Moreton Henwood Church Hanborough Radley Upper Arncott Chalgrove Baynard's Green Great Holcombe Weston-on-the-Green Horspath Yelford Noke Stadhampton Ashbury Cowleaze Corner Somerton Osney Church Enstone Fyfield Gainfield Henley-on-Thames Juniper Hill Barton Neat Enstone Marston Lyneham Satwell East Lockinge Littlestead Green Wildmoor Whitchurch Hill Denchworth Marcham Stratton Audley Over Worton Milton Heights Enstone Appleford-on-Thames Shipton-under-Wychwood Eaton Summertown Wantage North Hinksey Village High Meadow View Rokemarsh Baulking Park Corner Chawley Islip Hempton Shiplake Bottom Cornwell Wendlebury Charlton-on-Otmoor Slade End Iffley Lower Arncott Fernham Winterbrook Alkerton Clifton Hampden Long Wittenham Sunnymead Gagingwell Minster Lovell Crowell Hill Farmoor Westhall Hill Worton Harwell Botley West Hanney Sparsholt Delly End Hethe Banbury Williamscot Over Kiddington Hensington Dean Court Brize Norton Jericho Binsey Fawler Fifield Ascott Earl Great Tew Draycot Ledwell Shutford Radley Park Broughton Poggs East End East Hagbourne Radfordbridge Chiselhampton Scotland End Walton Manor Bessels Leigh Huntercombe End Bucknell Clare Oakley Court Lower Tadmarton Henton Over Norton Whiteoak Green Water Eaton Waterperry Woodcote Knighton Trench Green Buscot Wick Wigginton Highmoor Southrop Lower Radley Frilford Well Place Wootton Lower Assendon Tadley Little Milton Broughton Burford Kencot Blackbird Leys Steeple Barton Bix Curbridge Heythrop Pishill Bottom Heath End Fulwell Combe Rack End Goring Heath Godington Horton-cum-Studley Langford Village Filkins Preston Crowmarsh Rose Hill Clanfield Wilcote Cuxham Wigginton Heath Woodgreen Nuffield Highfield Path Hill Benson Shellingford Adderbury South Newington Bure Park Lower Bourton Bradwell Grove High Cogges Hardwick Glympton North Aston Middle Barton Westcot Cropredy Towersey Kingston Blount Easington Northmoor Newtown Elsfield Headington Quarry Hatford Hook End Finstock Frilford Heath Oxford Britwell Salome Woodway Swinbrook Woolstone Upton East Ginge West End Lower Heyford Lower Highmoor Old Chalford Shifford Broadwell Chipping Norton Forest Hill Highmoor Cross Tadmarton Compton Beauchamp Epwell Cogges Millend Shorthampton Chinnor Holton Barton Abbey Sibford Ferris Fewcott Oakley Wood Little Faringdon New Hinksey Cote Moreton Ramsden Woodeaton Cumnor West Hagbourne Kidlington Kelmscott Mixbury Whitchurch-on-Thames Signet Russell's Water Kirtlington Crocker End Longcot Chesterton Barford St John Oakley Florence Park Steeple Aston Grove Bridge End Idstone Maidensgrove Overy Gosford Ascott-under-Wychwood Park Town Dunthrop Cleveley Greenwood Wolvercote Hardwick Neithrop Stoke Row Deddington Shenington Middle Assendon Taynton Asthall Leigh Sandford-on-Thames Wootton Village Westcott Barton Milton Boars Hill Aston Upthorpe Nethercote Peppard Hill Launton