Brand Marketing in Rack End

Get in touch

Brand Advertising in Rack End

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in OX29 7?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Rack End by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Rack End (Oxfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Winterbrook Watchfield Whitchurch Hill Christmas Common Little Clanfield Nettlebed Sonning Common Stadhampton Steeple Aston Worsham Mount Skippett Culham Ducklington Highfield Crocker End Sutton Garford Shotover Hill Bletchingdon Oxford South Leigh Cookley Green Lower Bourton Warborough Down End Letcombe Bassett Whistlow West Ginge Murcott Toot Baldon Upper Milton Minster Lovell Stoke Lyne Bruern Abbey Kidlington Grove Cornwell Long Wittenham Wilcote Tubney Great Rollright Sunningwell Witheridge Hill Bicester The Green Rousham Ipsden Holwell Adwell Stoke Talmage Upton South Hinksey Harcourt Hill Shrivenham New Osney Tadley Fulwell Grafton Hethe Cropredy Watlington Headington Hill Cleveley East Ginge Little Coxwell Eaton Henley-on-Thames Rokemarsh Aston Shellingford Clifton Hampden Chiselhampton Dane Hill Broadwell Asthall Cold Harbour Yarnton Ascott-under-Wychwood Florence Park Bix Charlton Shiplake Bottom Hinton Waldrist Bodicote Russell's Water Lower Wainhill Sandford St Martin Thrupp Shillingford Chilson Upper Wolvercote Pishill Binfield Heath Letcombe Regis Drayton St Leonard Gosford Ambrosden Alkerton Woodway Church Enstone Wantage Postcombe Newnham Murren Risinghurst Radfordbridge Mackney Eastend Hampton Poyle Greenend Kingham Goosey Kencot Cottisford Little Bourton Neat Enstone Bould Hampton Gay Radcot Shiplake Row Wootton Lower Assendon Burdrop Cleeve Little Minster Uffington Lidstone Coscote Gibralter Park Corner Brightwell Baldwin Kennington Mollington Chipping Norton Blackthorn Pishill Bank Begbroke Moreton Field Assarts Shores Green Kelmscott Norham Manor Milton Longworth Waterstock Gagingwell Hailey Mongewell Collins End Walton Manor Banbury Hornton Worton Iffley Wootton Village Easington Kingstone Winslow Caldecott Clare Upper Arncott Wroxton Mixbury Broughton Bayworth Over Norton Bucknell Great Bourton Claydon Barton Baldon Row West Hagbourne Fyfield Wendlebury Meadside Cowleaze Corner West Hendred Littlestead Green Little Chesterton Botley Rotherfield Greys Woodgreen Charlbury Chawley Broadplat Barnard Gate Rose Hill Hanwell Newington East Challow Oakley Gainfield Lower Tadmarton Hook Norton Pusey Shipton-on-Cherwell Middle Assendon Childrey Witney Milton-under-Wychwood Moulsford Heath End Tackley Shorthampton Great Holcombe Shifford Woodstock Shutford Radford Newtown North Stoke Bradwell Somerton Delly End Littleworth Langford Village Standlake Ledwell Westhall Hill Harpsden Heights Long Hanborough Oddington Sarsden Halt Hensington Berinsfield East Hendred Denchworth High Meadow View Woodcote Chalgrove Finmere Newbridge Sibford Gower Hempton Wainhill Pyrton Ramsden Northmoor Freeland Nethercote Frilford Heath Carswell Marsh Britwell Salome Westend Enstone Lodge Hill Launton Foxcombe Hill East Hanney Woodeaton Sandford-on-Thames Lower Radley New Headington Tadmarton Signet North Moreton Crowell South Stoke Idstone South Weston Drayton Fencott Harpsden Bottom Blackditch Clattercote Brighthampton Maidensgrove Warpsgrove Greys Green Burcot Church End Stonesfield Hardwick Peppard Hill Chadlington Little Faringdon Garsington Littleworth Langford Ascott d' Oyley Tiddington Greenfield Dorchester Blackbird Leys Appleton Church Hanborough Whiteoak Green Westcot Sandhills Wolvercote Great Tew Stratton Audley New Botley Horspath Sibford Ferris Chalkhouse Green South Moreton Cassington Hatford Combe Park Town Dry Sandford Holton Swinbrook Brize Norton Piddington Hardwick Over Kiddington Summertown Blenheim Gozzard's Ford Barford St John Milton Lower Shiplake Elsfield Ardington Wick Harwell Barton Abbey Well Place Chesterton Cuxham Heathfield Village Nether Worton Henton Huntercombe End Shepherd's Green Calthorpe Netherton Henwood Cothill Cumnor East Hagbourne Kingston Stert Little Heath Westwell Kiddington Dean Court Curbridge Tetsworth Garden City Tusmore Buckland Kingston Blount Sutton Courtenay Rowstock Eaton Hastings Farmoor Ruscote Wigginton Heath Radley Park Exlade Street Epwell Twyford Northcourt Peachcroft Towersey Scotland End Islip New Marston Broughton Poggs Harpsden Ardington Shippon Buscot Wick Appleford-on-Thames Hempton Brookend Lower Heyford Taynton Wytham Bampton Stanton Harcourt Trench Green Buckland Marsh Dunsden Green Moreton Blewbury Shirburn Idbury Mapledurham Upper Wardington Rotherfield Peppard Bushey Ground Horley Lewknor Crowmarsh Gifford Brookhampton Lew Chastleton Fernham Nuney Green Great Milton Middle Barton Horton-cum-Studley Cumnor Hill Faringdon Wildmoor East Lockinge West End Little Wittenham Campsfield Finstock Shilton Catslip Merton Stoke Row North Aston Ewelme Juniper Hill Bunkers Hill Weston-on-the-Green Cane End Temple Cowley Chinnor Widford Fordwells South Newington Bure Park Kingston Lisle Belmont Swinford Aston Upthorpe Chilton Charlton-on-Otmoor Bicester Village Kidmore End Glympton Lower Wolvercote Benson Albury Jericho Milton Heights Poffley End Golden Balls Howe Hill Baulking Pishill Bottom Kingwood Common Hailey Fifield Waterperry Littlemore Great Haseley Chimney-end Wallingford Compton Beauchamp Frilford Fulbrook Wardington Binsey Great Coxwell Hill Bottom Swalcliffe Roke Alvescot Old Woodstock Headington Quarry Middle Aston Marcham Milcombe Filkins Stanford in the Vale Woolstone Crowsley Osney Wheatley Townsend Chazey Heath Godington Water Eaton Thame Goring Heath Play Hatch Checkendon Didcot Burford Stanton St John Filchampstead Weald Overy Taston Westcott Barton Greenwood Preston Crowmarsh Little Milton Crowell Hill Shenington Barford St Michael Wootton Buscot Denton Boars Hill Upper Heyford Caulcott Highmoor Steeple Barton Oakley Court Neithrop Southcombe Fringford Deddington Ardley Berrick Salome Enslow Dunthrop Bradwell Grove Kirtlington Brightwell-cum-Sotwell Path Hill Highmoor Cross Shiplake Fewcott Beckley Radley Abingdon-on-Thames Lyneham Fritwell Yelford Draycot North Leigh East Adderbury Fawler Aston Rowant Marsh Baldon Sparsholt Cote Aston Tirrold Cutteslowe Noke Heythrop Lower Highmoor Bladon Kingston Bagpuize Milton Common Cuddesdon Sunnymead Camp Corner Goring Woodleys Oxford Spires Park Rack End Bainton Foscot Cholsey Emmington Eynsham Baynard's Green West Challow Sydenham Grimsbury West Hanney King's End Milton Hill Clifton Churchill Little Rollright Steventon Millend Southrop Tokers Green Cogges Asthall Leigh East End Bessels Leigh Ashbury Balscote Whitchurch-on-Thames Ascott Earl Spelsbury Fawler Upton High Cogges Woodfield Adderbury Leafield Longcot New Hinksey Gallowstree Common North Hinksey Village Grandpont Wigginton Headington Bloxham Newland Slade End Hook End North Newington Charterville Allotments Little Tew Duns Tew Southmoor West Lockinge Middleton Stoney Nuneham Courtenay Coleshill Newton Purcell Shipton-under-Wychwood Hopcroft's Holt Over Worton Easington Carterton Swerford East End Satwell Chimney Oakley Wood West Adderbury Upperton Sarsden Salford Souldern Marston Caversfield Stonor Old Chalford Townsend Black Bourton Hardwick Bridge End Lyford Forest Hill Dean New Yatt Knighton Drayton East End Lower Arncott Little Haseley Bourton Cowley Williamscot Clanfield Charney Bassett Crawley Nuffield Cray's Pond Sonning Eye