Brand Marketing in Hatfield

Get in touch

Brand Advertising in Hatfield

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in DN7 6?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Hatfield by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Hatfield (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Old Town Sheffield Jordanthorpe Low Holdworth Topham Sandygate Holdworth Park Head Braithwaite Longley Ings Adwick upon Dearne Mapplewell Elm Tree Hill Higher Stubbin Dalton Carlton Guilthwaite Gateway Plaza Maltby Wadsley Bridge West End Goole Green Scout Dike Finkle Street Swinton Bridge Owlerton Oughtibridge Nether Green Campsall Lane End Conisbrough Lydgate Low Harley Arksey Worrall Millhouses South Anston Birley Estate Moorhole Long Line Kilnhurst Littleworth Gleadless Cundy Cross Brierley Dunsville Owlthorpe Dodworth Bottom Broom Lowfield Dalton Magna Old Haywoods West Green Abbeydale Sheffield Lane Top Staincross Bolton upon Dearne Wath upon Dearne Upper Cudworth High Hoyland High Bradfield Wybourn Wigtwizzle Dunford Bridge Darnall Hexthorpe Aughton Hardwick Hollow Meadows Thurcroft Wilthorpe Howbrook Under Tofts Redbrook Thorpe Hesley Mortomley Windhill Lindrick Dale Bromley Grimethorpe Wadsley Barnburgh Norton Woodseats Endcliffe Crescent Highfield Laughton Common Little Common Park Hill Four Lane Ends Goldthorpe Hood Green Royd Highfields Hemsworth Crosspool Netherthorpe Upper Whiston Spring Vale Stainforth Greystones Cliffe Bridge End Westfield Ickles Heeley Manor Park Gildingwells Swaithe Marr Templeborough Penistone Doncaster Common Newton Mosborough Darfield New Edlington Wisewood Hoyland Common Pudding Hill Dunscroft Townhead Turnerwood Chapeltown Thorpe in Balne Netherthorpe Thrybergh Dolcliffe Common Hallam Head Letwell Wike Well End Hatfield Chase Howard Hill Firbeck Charltonbrook Ward Green Crow Edge Ringinglow Ravenfield Hill Top Long Sandall Shafton South Bramwith High Green Frecheville Middlecliffe Norton Hammer Owston Billingley Dean Head Attercliffe Hill Top West Melton Scholes Dore Lea Brook Fosterhouses Birkendale Ingbirchworth Lodge Moor Hoylandswaine Barnsley Woodlands Burghwallis Foldrings Haywood Carcroft Tivy Dale Thornseat Jordon The Manor Moorgate Knowle Top Dalton Parva Thurlstone Hill Top Load Brook Dodworth Wincobank Hatfield Woodhouse Lewden Greenhill Broomhill Rawmarsh Bramley Dungworth Rivelin Glen Whirlow Woodhouse Handsworth Loxley Bottom Monk Bretton Armthorpe Wales Bar Jump Manvers Ryecroft Higham Cudworth Canal Side Eskholme Stacey Bank Slay Pits Stairfoot Lidget Cricket Houses Laughton en le Morthen Platts Common Highgate Hooton Roberts Coisley Hill Beauchief Bents Green Little Sheffield Nether Edge Hooton Pagnell Rostholme Wood Willows Endcliffe Edge Little Houghton Hanging Water Longley Estate Cusworth Soughley Parson Cross Sheffield Park Hill Top Athersley South The Wheel Tickhill Crookes Normandale Fulwood Blacker Hill Askern Cantley Scawthorpe Bentley Rise Orgreave Worsbrough Snowden Hill Summerfield Nutwell Rossington Toll Bar Sandhill Dropping Well Old Denaby Tilts Swinton Abdy Low Bradfield Stainborough Fall Bank Cortworth Nethergate Brincliffe Wickersley New Totley Upperthorpe Greystones Crane Moor Neepsend Deepcar Barnes Hall Kimberworth Malinbridge Royd Moor Town End Lower Walkley Moorends Elsecar Sprotbrough Four Lane End Firth Park Balby Pogmoor Holmes Langsett Totley Brook Brampton Harthill Old Edlington Deep Pit Hooton Levitt Morthen Charnock Hall Treeton Shaftholme Highwoods Canklow Bramley Lings Hill Top Thurnscoe East Carbrook Newfield Green Mexborough Hallowmoor Dodworth Green New York Brookhouse Holbrook Pot House Hellaby Ecklands Hurl Field Fourlane Ends Hermit Hill Townhead Bracken Moor Greenside Wood Royd East Herringthorpe Green Moor Whirlow Brook Old Cantley Brierholme Carr Low Stubbin Ulley Bentley Millhouse Green Victoria Grimesthorpe Herringthorpe Birley Edge Carlecotes Common Side Hyde Park Burncross Pickburn Maythorn Pismire Hill Smithley Bolsterstone Den Bank Gleadless Townend New Village Bolehill Holme Normanton Spring Eastfield Meersbrook Bank Wortley Ewden Village Woodall Edge Mount Kine Moor Bow Broom Totley Rise Doncaster Auckley Greasbrough Gleadless Valley Rotherham Stainton Berry Moor Aldwarke Waleswood Shirecliffe Sunnyfields Carr Port Mahon Northfield Sharrow Head Lakeside Village Listerdale Hoober Steel Bank Lowedges Lings Common Honeywell Waterthorpe Richmond Park Kiveton Park Lundwood Pitsmoor Cubley Keppel's Column Great Houghton Upper Haugh Moss Far Bank Hollin Busk Mawson Green Piccadilly Netherthorpe Fir Vale Knoll Top Upper Crabtree Sim Hill Wormley Hill Drakehouse Kexbrough Throapham Low Wincobank Todwick Sutton Loxley Whiston Thorpe Salvin Ardsley Horner House Athersley North North Anston Richmond Hoyle Mill High Melton Shay House Waverley Worsbrough Common Handsworth Hill Pincheon Green Gawber Park Side New Lodge Bradway Whinney Hill Meadow Head Tapton Hill Sunnyside Church Field Thurnscoe Frickley Braithwell Whitley Stopes Flanderwell Wheatley Park Shafton Two Gates Kirk Bramwith Hillfoot St Ann's Fullshaw Greenland Edderthorpe Keresforth Hill Stockbridge Catshaw Milton Lower Bradway Sharrow Vale Brodsworth Wood Seats Pinfold Hill Fishlake Woodthorpe Estate Lower Crabtree Instoneville Ecclesall Wingfield Blackburn Tankersley Westfield Silkstone Common Belle Green Trumfleet Warmsworth Sharrow Woodside Arbourthorne Estate Royston Upper Hoyland Abbeydale Park Skellow Halfway Sprotbrough Park Potter Hill Street Grange Lane Belle Vue Micklebring Almholme Blaxton Shiregreen Batemoor Woodlands East Kelham Island Carr Head Shaw Lands Wilsic East Dene Measborough Dike Clifton Ranmoor Broomhill Brightside Worsbrough Bridge Kirkhouse Green Boulder Hill Norton Lees Kendray Meersbrook Brick Houses Noblethorpe Roughbirchworth Carsick Hill Fenwick Stocksbridge Kirk Sandall Walkley Bank Backmoor Hackenthorpe Thorpe Common Harlington Stumperlowe Bessacarr Highlane Spittal Houses Norton Birdwell Hazlehead Dinnington Ravenfield Common Brinsworth Hangsman Hill Brightholmlee Onesacre Wadworth Intake Stone Causeway Head Bradway Bank Cudworth Common Stubbin Higham Common Haigh Fairleigh Austerfield Harley Low Barugh Hall Broom Ughill Newhill Hayfield Green Wombwell Garden Village Masbrough Woodhouse Mill Philadelphia New Rossington Upper Midhope Bradgate Low Valley Carter Knowle Liberty Hill Highfield Studfield Hill Midhopestones Thorn Hill Brampton en le Morthen Adwick le Street Birley Carr Pilley Crookesmoor Manor Estate Meadow Hall Rollestone Hill Top Carcroft Common Intake Finningley Attercliffe Parkwood Springs King Edwards Eastwood Waldershaigh Little Norton East Whitwell High Wincobank Scawsby Cat Hill Castle Green Brecks Branton Stephen Hill Plumbley Tinsley Loversall Worsbrough Village Walkley Harden Banner Cross Wheatley Hills Totley Norton Sothall Hoyland Middlewood Broomfield Slade Hooton Darton Smithies Richmond Hill Bullhouse Coldwell Catcliffe The Green Low Laithes Cundy Hos Bawtry Burngreave Hatfield Skelbrooke Southey Green Spink Hall Cawthorne Gilroyd Thurgoland Jordan Edenthorpe Clifton Hickleton Ecclesfield Base Green Hemingfield Wharncliffe Side Oxspring Conanby Stannington Cotterhill Woods South Lane Wheatley Barrow Nether Haugh Woodland View Beighton Warren Storrs Hampole Parkgate Clayton Orchard Square Aston Little Hay Nooking Cadeby Barugh Barugh Green Woodsetts Sykehouse Barnby Dun Worsbrough Dale Kimberworth Park Parkhead Hillsborough Hood Hill Denaby Main Hollins End Silkstone Upper Tankersley Arbourthorne Hill Top Wales Upper Bradway Thorne Grenoside Swallownest Herdings Wentworth Carsick The Lings Smithy Moor