Brand Marketing in Cranberry

Get in touch

Brand Advertising in Cranberry

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in ST21 6?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Cranberry by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Cranberry (Staffordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Tixall Whiston Cauldon Newborough End Blore Brockton Wall Leadendale Fairoak Keele Wychnor Bridges Morrey Admaston High Onn Knowl Wall Park End Harlaston Bromstead Holt Hill Derrington Stonnall Wheatlow Brooks Forsbrook Amington Mayfield Coldmeece Otherton Hill Chorlton Apeton Bishops Wood Clayton Whitgreave Lordsley Fulford Orgreave Lower Hatton Audley Halmer End Whitemoor Blythe Bridge Waggersley Pye Green Croxden Springhill Beamhurst Miles Green Winshill Madeley Heath Abbots Bromley Pershall Hill Ridware Pasturefields Brown Lees Ashley Coton in the Clay Lower Nobut The Raikes Little Ingestre Goosemoor Green Calf Heath Blundies Church Eaton Green Baddeley Green Rowley Park Penkhull Ribden Spath Etchinghill Codsall Wood Willoughbridge Poolfields Lower Stonnall Morrilow Heath Barlaston Common Stoke-on-Trent Basford Green Pitts Hill Copmere End Amerton Bitterscote Heath Hayes Blackwood Hill Longshaw Cotton Milwich Hawthorns Kiddemore Green Weston Colshaw Lutley Balance Hill Bromstead Common Shenstone Smallrice Kingstone Lea Heath Lawnhead Walton Beffcote Chasetown Gnosall Heath Bromley Hall Bishops Offley Highfields Shebdon Knotbury Biddulph Leekbrook Westcroft Redhill Leycett Prestwood Cheddleton Heath Wain Lee Rock End Sandford Hill Highfields Leese Hill Coltstone Gailey Broomhill Alton Weston-under-Lizard Bradshaw Upper Longdon Stramshall Belgrave Little Chell Loynton Newtown Great Chell Gratton Endon Bank Water Eaton Jugbank Little Sugnall Shawfield Yarnfield Glascote Heath Sheen Hodgefield Dosthill Knypersley Totmonslow Tuppenhurst Lower Loxley Hollington Broomyshaw Hanley Meaford Barton Green Millmeece Brereton Cross Wildwood Brookhouses Dunsley Breretonhill Tadgedale Dilhorne Hardings Wood Whittington Adderley Green Gentleshaw Shenstone Woodend Kingsley Holt Stallington Greenhead Sideway Sandonbank Nurton Hill Ford Green Curborough Iverley Madeley Park Wilnecote Brazenhill Butt Lane Thorncliffe Alstonefield Wombourne Light Oaks Longnor Needwood Rugeley Dagdale Stanley Colwich Robin Hill Seabridge Blurton Lowe Hill Compton Enson Baswich Netherland Green Stockwell Heath Onneley Pasford Painleyhill Kettlebrook Heatley The Brampton Mill Green Mile Oak Newtown Fradley South Kinver Hawks Green Wheaton Aston Slade Heath Wigginstall Elford West Hill Great Haywood Jack Hayes Morridge Side Norton Canes Huntington Abbey Hulton Bucknall Coven Trinity Fields Norton Green Upper Ellastone Lower Leigh Hill Top Sidway Ipstones Moorend Cats Edge Overton Featherstone Hartwell Blakeley Prestwood Cross Green Waterhouses Croxtonbank High Town Withystakes Scounslow Green Etruria Fegg Hayes Wigginton Gerrard's Bromley Haselour Blore Hansley Cross The Bratch Woodmill Hilltop Offleymarsh Cowall Moor Crackley Upper Tean Creighton Heighley High Onn Wharf Seighford Congleton Edge Aldershawe Stanley Moor Longport Garmelow Longsdon Stretton Oaken Gorstyhill Leomansley Cobridge Red Bull Gospel Ash Beam Hill Horton High Offley Castletown Pillaton Brickbridge Moorside Bloreheath Buddileigh Knightley Hillsdale Rough Close Adbaston Ubberley Hilton Dresden Wimblebury Bradeley Gipsy Green Hollinsclough Hill Top Butterton Ball Green Lask Edge Rake End Marchington Woodlands Hanchurch Sandfields Chebsey Winnington Middle Mayfield Little Heath Loggerheads Blackshaw Moor Somerford Shobnall The Laches Stockton Brook Nurton Little Aston Chesterton Church Hill Dogingtree Estate Leacroft Hem Heath Hammerwich Anslow Gate Farewell Sneyd Green Huntley Dods Leigh Great Moor Blackbrook Bridge End Marchington Cheadle Park Kingsley Moor Mitton Hednesford The Shruggs Birch Cross Parkside Crakemarsh Pipehill May Bank Barnfields Boney Hay Salt Muckley Corner Tatenhill Common Cat's Hill Cross Middle Cliff Hopton Whitmore Scot Hay Mosslane The Heath Woodhouse Green Clough Hall Wrinehill Handsacre Westlands Hixon Bemersley Green Whiston Huddlesford Mixon Froghall Bentilee Darnford Brewood Warslow Porthill Mill Green Blymhill Common Chase Terrace Kingsford Woodshutts Kingswood Common Uttoxeter Weeford Birchendale Hollies Common Sandyford Rodbaston Essington Olive Green Newton Hurst Chorley Aston Shelton Chell Heath Rising Brook Wootton Talke Longbridge Hayes Chapel Chorlton Little Hay Broughton Blount's Green Talke Pits Little Wyrley Hockley Blackfords Oxford Newcastle-under-Lyme Dapple Heath Rownall Old Perton Bradwell Basford Apedale Ford Knighton Anslow Common Ryecroft Gate Blackwaters Shut Heath Little Madeley Stafford Hill Top Woodend Fradley Junction Longridge Blithfield Penkridge Church Mayfield Gunstone Foxley Landywood Six Ashes Bednall Head Rawnsley Beamhurst Lane Grindon Owen's Bank Weaverslake Shutlanehead Upper Hulme Little Stoke Upper Hatton Dales Green Blymhill Lawns Hanbury Barton Gate Tunstall Little Burton Smestow Oulton Weston Coyney Nether Stowe Foxt Brown Edge Littlewood Four Ashes Coven Heath Bromstead Heath Highwood Knutton Cheadle Common Churchbridge Woodcroft Thornes Shelton under Harley Goldenhill Elmhurst Bednall Knightley Dale Newlands Bank Top Oak Hill Oultoncross Oakley Churnet Grange Tittensor Whitehurst Norbury Chatcull Commonside Chestall Combridge Stapenhill Summerhill Sandborough Edial Green Heath Burybank Beechcliff Hilderstone Swindon Red Street Stowe Walford Ashmore Brook Ridgeway Ashwood Rolleston on Dove Hamstall Ridware Parkgate Colton Hills Withington Church Eaton Burton Manor Leek Stourton Dunston Heath Billington The Blythe Barton Turn Little Haywood Saverley Green Offleyrock Endon Ecton Butters Green Teanford Alrewas Betley Common Oulton Heath Haregate Lower Ellastone Lightwood Coton Farm The Potteries Coven Lawn Marston Cheslyn Hay Poolfold Boothen Croxall Baldwin's Gate Windy Harbour Slitting Mill Brinsford Bank Top Newchurch Fenton Lawns Wood Coton Hoar Cross Checkley Gailey Wharf Stretton Hatherton Dam Mill Betley Holmcroft Hookgate Kingston Hill Cresswell Cellarhead Outlands Littleworth Springfields Bobbington Trentham Newborough Brereton Coombesdale Boundary Four Crosses Cookshill Bradley Coton Clanford Knowle Style Spot Acre Gospel End Grindley The Rookery Hoften's Cross Rileyhill Fisherwick Rakes Dale Ashley Dale Joiner's Square Northwood Ranton Weeping Cross Shirleywich Millend Podmore Alder Moor Above Church Sutton Nethertown Orslow Quarry Heath Drayton Bassett Freehay Upper Elkstone Far Hoarcross Knowl Bank Butter Bank Moss Pit Cold Well Wightwick Manor Burton upon Trent Washerwall Mucklestone Great Chatwell Woodhouses Wetley Rocks Bonehill Hopedale Shallowford Napley Heath Harper's Gate Winnothdale Hobble End Enville Great Bridgeford Bramshall The Rowe Burntwood Green Glascote Dunston Southlow Woodcock Heath Dayhills Ravenshall Milford Hulme End Blithbury Footherley Townsend Norbury Junction Comberford Ounsdale Moreton Wardlow The Handfords Brund Doley Cracow Moss Bottom House Stadmorslow Springhill Silverdale Woodseaves Finney Green Wallbridge Park Dunwood Brocton Tompkin Braddocks Hay Ashley Heath Coton End Leyfields Yarlet Rangemore Lane Green Whittington Woottons Radmore Wood Woollaston Fazeley Hartshill Walton Pattingham Swinscoe Calton Kerry Hill Cornhill Thorpe Constantine Dunkirk Coton Bignall End Cotes Heath Hartley Green Fawfieldhead Ingestre Bagnall Hilliard's Cross Hollins Standeford Longton Knighton Onecote Stone Newtown Longdon Green Lower Knightley Coton Green Bromley Wood Outwoods Packmoor Middleton Green Broadeye Eccleshall Croxton Little Bridgeford Horsebrook Normacot Newton Marston Meerbrook Barlaston Turnhurst Perton Madeley Tunstall Whitley Heath Moreton Ilam Okeover Rushton Bank Balterley Gorstey Ley Abbey Green Sturbridge Acres Nook Drointon Congreve Horninglow Coton Seisdon Ellastone Rue Hill Sandon Giggetty Woodlane Bowers Bent Cannock Wood Milton Woodgate Longdon Forebridge Mossgate Threelows Middleport Hanbury Woodend Burnhill Green Carroway Head Berry Hill Balterley Green Stanley Moss Shareshill Himley Cowley Consall Tatenhill Garshall Green Chesterfield Queensville Efflinch Wereton Shaffalong Hazles Cross Hints Cheddleton Beech Meir Hay Roche Grange Whitehill Armsdale Acton Trussell Burslem Orton Burntwood Hillcroft Park Bradnop Colton Birchall Butterton Whitecross Tithebarn Red Hill Dimsdale Callingwood Littleworth Carmountside Trescott Stonehouses Tamworth Maer Westbeech Beaconside Standon Codsall Rudyard Coppenhall Stoke-upon-Trent Cranberry Norton East Godstone Acton Tillington Sandyford Hardings Booth Norton Bridge Mobberley Hinksford Wolstanton Overley Crossgate Greensforge Bridgtown Heaton Blymhill Middle Hill Alders Yoxall Branston Aston-by-Stone Lynn Norton-in-the-Moors Biddulph Moor Gratwich Back o'th' Brook Newfield Broad Meadow Great Wyrley Wychnor Cliff Vale Stonydelph Heron Cross Pipe Ridware Coton Hayes Newtown Gillow Heath Acton Gate Lichfield Godleybrook Swynnerton Trysull Hademore Edingale Lapley Armshead Whitfield Lower Tean Hazelslade Stanshope Lower Elkstone The Wharf Slindon Townhead Newpool Bishton Newstead Upper Landywood Hanford Meir Heath Birches Head Dunstall Little Onn Fradswell Two Gates Cross Heath Lower Penn Kingsley Boscomoor Cotonwood Hollins Kidsgrove Rumer Hill Townend Field Outwoods Almington Stubwood Perry Crofts Coalpit Hill Moddershall Sharpley Heath Draycott in the Moors Mount Pleasant Dove Bank Dunstal Rocester Ravenhill Bond End Shraleybrook The Hollies Bowers Blakelow Blackbrook Elford Heath Hazles Oldfurnace Church Leigh Hazlecross Ramshorn Upper Mayfield Gayton Windmill Bank Milldale Wood Lane Mavesyn Ridware Fole Hadley End Trent Vale Bradley in the Moors Hollybush Prospect Village Goosemoor Borough Park Willslock The Lymes Newton Four Ashes Fenton Low Upper Cotton Lower Drayton Harriseahead Fauld Weston Jones Shutt Green West Chadsmoor Coxgreen New Wood Bilbrook Woodhouses Caverswall Baddeley Edge Rushton Spencer Brookhay Creswell Green Anslow Charnes Stableford Creswell Cotwalton Lupin Doxey Boon Hill Church Fields Oulton Stanfield Gnosall Bolehall Sugnall Ash Bank Walton-on-the-Hill Stowe-by-Chartley Rakeway Christ Church Ranton Green Ellenhall Western Downs Common Side Draycott in the Clay Ball Haye Green Blackbrook Blakeley Lane Haughton Boley Park Overmoor Hales Napley Crateford The Quarry Flash Cotes Offleyhay Farley Bickford Loxley Green Great Gate Florence Allimore Green Upper Leigh Waterfall Warstone Cannock Hyde Lea Hulme Blythe Marsh Streethay Cold Norton The Bodnets Threapwood Middle Madeley Rickerscote Newchapel Alsagers Bank Beasley Fradley Hopwas Woodwall Green Burston Wetton Gillway Whittington Smallthorne Stone Heath Laney Green Bowsey Wood Wootton Great Saredon Newtown Browns Lane Poolend Deadman's Green Clifton Campville Springwood Halfpenny Green Meir Aspley Gospel End Village Plardiwick Cheadle Oakamoor Spring Hill Moneystone The Leys Lightwood Longnor Long Compton Armitage Quixhill Denford Winkhill Barton-under-Needwood Meretown Wetwood Oulton Grange Upper Nobut Brineton Cauldon Lowe Tutbury Aston Roughcote Stonywell Knenhall King's Bromley Levedale Denstone Stonefield Oldfallow Little Saredon Stanton Forton Haunton Westwood Chadsmoor Werrington Latherford