Brand Marketing in Priory

Get in touch

Brand Advertising in Priory

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in DY1 3?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Priory by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Priory (West Midlands)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Grace Mary Estate Parting of the Heaths Colehall Garrets Green Flint's Green Lyndon Green Sedgemere Windmill End Park Village Moor Green Lambert's End Pinkett's Booth Priory Kingshurst Shirley Street Ocker Hill Castlecroft Holly Bank Birches Green Wollaston Canley Gardens Lifford South Yardley Catshill Friar Park Maney Daisy Bank Woodcross Great Heath Gospel Oak West Bromwich Mesty Croft Beech Lanes Mushroom Green Griffin's Hill Wall Heath Hodgehill Bordesley Green Lane Head Brierley Hill Hamstead Wollescote Bromley Stivichall Kates Hill Kingstanding Ley Hill Balsall Heath The Woods Whitmore Park Titford Four Oaks Park Wren's Nest Gornalwood Church Hill Upper Stoke Spring Vale Nechells Green Lane Edgwick Hill and Cakemore Tividale Pinley Nordley Hill Fishley Charlemont Reddicap Heath Leighswood Chester Road St Chads Portobello Edgbaston Parkes Hall Coombeswood Lapal Stoke Park Manor House Newtown Tudor Hill Hasluck's Green Oldbury Stoke Heath Wellington Place Elmdon Tollbar End Fallings Heath Copt Heath Red Hill Rough Hay Bloomfield Hay Mills Bilston Hampton in Arden Perry Barr Hill Top Washwood Heath Pensnett Spon End West Smethwick Bournbrook New Invention Meer End Lower Stoke Westwood Gardens Woodcock Hill Dudley's Fields Wood End Princes End Upper Witton Sedgley The Manor Spring Bank Rotten Row Wood Hayes Brockmoor Stoke Aldermoor Hawne Balsall Dudley Darby End Goscote Buckland End Beechwood Gardens Stow Heath Ladywood All Saints Short Cross Gib Heath Dudley Wood The Flatts Bell Green Monmore Green Goldthorn Hill King's Norton Perry Beeches Keresley Wood Green Mill Green Lodge Hill Round's Green Ladymoor Harvest Hill Stone Cross Catherine Cross Neachells Rowley's Green Allesley Cheylesmore Harden Royal Sutton Coldfield Low Hill Heronfield Hall Green Bartley Green Gilbertstone Hockley Woods Bank Beechwood Bescot Millfields Wolverhampton King's Hill Acocks Green Stambermill Norton Woodside Whiteheath Gate Bushbury Primrose Hill Underhill Hilltop Oakeswell End Clayhanger Tividale Hall Pendeford Greets Green Lanesfield Fordbridge Blackheath Langley Queslett Hasbury Ladywood Summerford Place Ashmore Park Lyndon Bloxwich Daw End Millison's Wood Oldwich Lane Ettingshall Park Hall Green Lode Heath Whitlock's End Brandhall Grove Vale Knowle Pleck Whitehouse Common Short Heath Balls Hill Saltley New Town Row Shard End Heath Town Monkspath Eastcote Westwood Heath Shirley Whitmore Reans Kirby Corner London Fields The Leys Ettingshall Russell's Hall Tat Bank Green Lanes Tansley Hill Warstock Old Oscott Deepfields Castle Vale Alcester Lane's End Smethwick Tippity Green Brownshill Green Wylde Green Allesley Green Netherton County Bridge Hawkes End Roughley Moor Hall Cofton Common Wyken Alderman's Green The Knowle Sharmans Cross Old Hill Pickford Horseley Heath Mount Pleasant Cawney Hill Elmdon Heath Coseley Little Bromwich Longbridge Wednesfield Springfield Rushall Bradmore Little Bloxwich Darley Green Shepwell Green Hill Hook Oxley Penn Fields Blakenhall Walsall Wood Barston Harborne Lodge Green Brades Village Reeves Green Walker's Heath Hockley Billesley Pheasey Coundon Green Walsgrave on Sowe Bentley Weoley Castle Lutley Stirchley Merry Hill Great Barr Wallbrook Tibbington Hockley Heath Rood End Stockland Green Blossomfield Hurst Hill Marston Green Fallings Park Potter's Green Newbridge Dibdale Box Trees Causeway Green Tettenhall Springfield Waring's Green Brownhills West Finchfield Stubber's Green Chadwick End Lee Bank Tile Hill Rubery Fordhouses Frankley Pype Hayes California Cheswick Green Streetly Dunstall Hill Moseley Finham Northfield Sparkbrook Shelfield Hill Perry Lower Gornal West Coseley Vicarage Pinley Gardens Solihull Lodge Birmingham Ten Acres Lower Bradley Hurst Green Newbolds New Town Chad Valley Catherine-de-Barnes Lye Sparkhill The Delves Dudley Port Springfield Black Lake Solihull Eve Hill West Heath Golds Green Burnt Tree New Oscott Upper Ettingshall Highgate Ridge Hill Portway Brookfields Quarry Bank Court House Green Cinder Hill Cotteridge Rough Hills Warley Woods Hollyberry End March End Brown's Green Rumbush Walsall Guns Village Olton Hall Green Tipton Tile Cross Greenleighs Balsall Street Gibbet Hill Wake Green Darlaston Green Salter Street Ryders Green Palmers Cross Claregate Pelsall Wood Langley Green Stoke New Mills Vauxhall Whoberley Stockwell End Elston Hall Scott's Green Dorridge Shirley Heath Sutton Coldfield Thimble End Churchfield Perry Common Bournville Coundon Tyburn Packwood Pickford Green Brownhills Hall End Wednesbury Oak Mere Green Moxley Blakeley Green Coal Pool Knowle Grove Cradley Heath Wood End Halesowen The Lunt Old Dock Foleshill Stow Lawn Highfields Penn Glebe Farm Bordesley Green East Yardley Wood Bentley Heath Palfrey Four Oaks Church End Hawkesley Parkfield Bristnall Fields Bowling Green Wordsley Witton Blakenall Heath Upper Eastern Green Watford Gap Dickens Heath Scotlands Kitt's Green Great Bridge Coventry Chelmsley Wood Amblecote Old Swinford Streetly Binley Billesley Common Freezeland Middle Stoke Wyken Green Canley Illshaw Heath Summer Hill Banners Gate Kingswinford Woodway Park Gosford Green Spring Vale Dixon's Green Shire Oak Mayer's Green Small Heath Roseville Temple Balsall Nechells Green Loxdale Woodsetton New Dock Netherwood Heath Cape Hill Soho Rotton Park Little London Goldthorn Park Cradley Meriden Bradley Priestfield Showell Green Willenhall Upper Gornal Doe Bank Hateley Heath Winson Green Falcon Lodge Bushbury Hill Middle Bickenhill Tyseley Stechford Tipton Green Wootton Green Boldmere Golds Hill Merry Hill Stourbridge Tilehouse Green Brandwood End Ridgacre Selly Park New Town King's Heath Hart's Hill Withymoor Village Yardley Moseley Village Little Heath Wallington Heath Shenley Fields Harvills Hawthorn Leamore Radford Tidbury Green Merridale Turves Green Draper's Fields Yardley Fields Greet Londonderry Four Oaks Walsal End Ruiton Carol Green Compton Bourne Vale Norton Green Holly Hall Aldersley Baptist End Bunker's Hill Lower Eastern Green Berkswell Oxbarn Handsworth Holbrooks Illey Swan Village Vigo Lea Hall Eaves Green Walmley Erdington Albion New Cross Springs Mire Highter's Heath Bacon's End The Coppice Bradnock's Marsh Darlaston Monks Park Bickenhill Alum Rock Henley Green Black Patch Selly Oak Three Maypoles Bordesley Whitley Old Fallings Catchems Corner Tettenhall Wood Ryecroft Ashmore Lake Haden Cross Brickhouse Farm Toll End Wergs Darby's Hill Kineton Green Gravelly Hill Chapel Fields The Chuckery Castle Bromwich Woodshires Green Lime Tree Park Woodgate Birchills Hardwick Pelsall Yew Tree Oscott Ulverley Green Hall Green Garretts Green Packwood Gullet Willenhall The Straits Bromford Deritend Balsall Common Lozells Swan Village Moseley Stockfield Wednesbury Aldridge Sheldon Sandwell Batmans Hill Hayley Green Hillfields Hill Wood Wightwick Foxford Longford Tower Hill Digbeth Blowers Green Chapel Green Cannon Hill Aston New Town Caldmore Newton Heath End Summerfield Park Benton Green Minworth Ward End Bearwood Oakham Bramford Pedmore Bishopgate Green Earlsdon Paradise Barr Common Woodgate Valley Rowley Regis Aston Handsworth Wood Birchfield Short Heath Fen End