Brand Marketing in Chilgrove

Get in touch

Brand Advertising in Chilgrove

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

Contact Us

What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

Enquire Now 

What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in PO18 9?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Chilgrove by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

More Information

How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

Contact Us

At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

Contact Us

We cover Chilgrove (West Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for brand marketing
Wepham Hampers Green Shipley Bridge Thorney Island Watersfield Adsdean Billingshurst Lower Beeding Hardham Bosham Hoe Poynings Earnley Mannings Heath Aldingbourne Down Park Commercial Square Kirdford Three Bridges Queen's Corner Worth Abbey Durfold Wood Atherington Maudlin Franklands Village Trotten Marsh Bury Common Wick Tillington Goose Green Chownes Mead West Marden Barlavington East Ashling Ashurst Poling Lickfold Gunter's Bridge Henley Common Burgess Hill Durrington-on-Sea Sta Itchingfield Highbrook Didling Rowfant Woodgate Lower Fittleworth Marehill Clayton Linchmere Shoreham Beach Bepton Gospel Green Heyshott Green West Lavington Ifieldwood Haslingbourne Shoreham-by-Sea Slindon Common Barns Green Elmers Marsh Broadbridge Tilgate Runcton Alfold Bars Keynor Estate Northgate Wineham East Worthing Horsted Keynes Foxhill Nep Town East Dean Fox Hill Brooks Green Lambs Green Kingston by Sea Abbotsford Hoyle Snow Hill East Hampnett Fernhill Crawley Down West Thorney Adversane Warninglid Whyke Westergate Plummers Plain Forge Wood Chichester Riverhill East Grinstead Broomer's Corner South Bersted Maidenbower West Chiltington Common Tullecombe Merston Pagham Selsey Steyning Saddlescombe Walderton Storrington Dial Post River Broadfield Colgate Fishbourne Churchwood Lowfield Heath Leggatt Hill Gorehill Shripney The Common West End Southgate Hunston Halecommon Westerton North End Flansham Rose Green Summersdale Milland Chilgrove Turners Hill Cocking Trotton Marsh Castle Town Buchan Hill Upper Beeding Barnham Cowfold Newpound Common Bosham Pulborough Forestside Almodington East Beach Ferring Wisborough Green East Harting Green Street White's Green Stonequarry West Wittering Avisford Deanlane End Abingworth Birchgrove Fox Lea Westlands Botolphs Pickhurst Lyoth Common Rotherbridge Robins West Grinstead Hammer Blackstone Balcombe Lodsworth Flathurst West Durrington Old Shoreham Shermanbury West Worthing West Hoathly Minsted Bramber Hangleton South Mundham Edburton Titty Hill Stockbridge Bracklesham Compton The Haven Bines Green Easebourne East Lavington Arundel Ebernoe Slaugham Langley Green Waterbeach Fulking Street End Lodsworth Common West Town North Lancing Twineham Green Strettington Ford East Lavant Southwick Coldwaltham Bury Hollow Somerley Copthorne Offham Horsham Hammerpot Lancing Nutbourne Common Smithbrook South Ambersham Lindfield West Chiltington Littleworth Nutbourne Stedham Stopham Haywards Heath Sompting Hassocks Bedlam Street Navant Hill Rake Racton Oving Walberton Warningcamp Balls Cross Burleys Wood Greatham Durleighmarsh Doomsday Green Lagness Boxgrove Aldwick Copsale Gay Street Nyewood World's End Cocking Causeway Windfallwood Common Prinsted Findon Hickstead Smock Alley New Town Thakeham Patching Church Norton Tilgate Forest Row Worth Nepcote Camelsdale Habin Lower Horncroft Birdham Southwater Little Haven Fisher Sidlesham Common Highleigh Upper Wardley Bognor Regis Salvington Small Dole Baldwins Hill Langley Rustington Iping Crouchers West Itchenor Bolnore Village Woodmansgreen Lumley Houghton Manor Royal Rogate Findon Valley Angmering Tangmere Maplehurst Upper Cokeham Chithurst Crabbet Park Nyetimber Pound Hill Ifield Cote Ifield Green Staplefield Littlehampton Codmore Hill Henley Portfield Black Corner Chidham Yapton West Kingston Climping Little London Henfield Woodmancote Dell Quay Washington South Lancing County Oak Mackerel's Common Burpham Gossops Green East Marden Coneyhurst Shopp Hill Coates Elbridge Bolnore Woodend Woolbeding West Green Funtington Rudgwick Clapham Staples Hill Pease Pottage Hole Street Tortington Fittleworth Five Oaks Plaistow Breach Cootham Twineham Elsted Lower Cokeham Petworth Felpham Northchapel Mid Lavant Lurgashall Loxwood Midhurst Lickfold Graffham Andrew's Hill Ardingly Lyminster Nyton Ashurst Wood High Salvington Woodmancote Bexleyhill Cinder Hill Heyshott Binsted Albourne Green Warnham Balls Green North End Bilsham Marylands Park Trotton Goddards' Green Hurstpierpoint Balcombe Lane Halfway Bridge Norton Selsfield Common West Harting Slough Green Parbrook Aldsworth Ansty Broadbridge Heath North End Walstead Hambrook Hurst Wickham Sutton Shipton Green Byworth Westhampnett Wiggonholt Brook Street Donnington Worthing Whitemans Green Tower Hill Hillgrove Woldhurst Nuthurst North Mundham Bedham Poling Corner Little Bognor Quags Corner Toddington Wheatsheaf Common Hooksway Borden Westbourne Halnaker Southbourne Heath End Broomershill Hawkhurst Court Sullington Warren Tyler's Green Holbrook Selham Southwater Street Shopwyke Shipley East Wittering Rusper Elsted Marsh Topleigh Marley Heights Ashfold Crossways West Dean Charlton Dragons Green St John's Common Strood Green Stoughton Bignor Roundstreet Common West Lavant Whitehall Hatch Farm Hill Albourne Street Little Heath North Bersted Terwick Common North Stoke Lordington Bolney Bepton Common Inlands Fisherstreet Bewbush Tinsley Green Kent Street Norton Slindon Ifold Upperton Sidlesham East Kingston West Tarring Albourne Middleton-on-Sea Rapkyns Newtimber Stubbermere South Harting Treyford Crosspost Fyning Dumpford Ingrams Green Fontwell Sullington Oakhill Kingsfold Handcross Beggars Bush Sayers Common Nutbourne Eartham Monk's Gate Scayne's Hill Roffey Ashington Coombes Sharpthorne Upper Norwood Crockerhill Blackwell Sunnyside Ancton South Stoke Kingston Gorse Rackham Pyecombe East Preston Up Marden Withypitts Crossbush Broadford Bridge Partridge Green Crabtree Cross Gate Keymer Duncton Eastergate Sompting Abbotts Coolham The Close Horsemere Green Chorley Common Colworth Amberley West Burton Sutton End Furnace Wood High Cross Wiston Shillinglee West Barnham Furnace Green Redford Broadwater Kingsley Green North Heath Goring-by-Sea Apuldram Fernhurst Bury Rock Rookwood Tisman's Common Warminghurst Cuckfield Rowhook Woodcote Bucks Green Singleton North Marden Two Mile Ash Elmer Burndell Upwaltham Dial Green Crawley Madehurst Faygate Nursted West Ashling Lidsey Slinfold Brookpits West Stoke