Brand Marketing in Hill End

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Brand Advertising in Hill End

Brand marketing is important so that the general public not only becomes aware of your business, products or services but they are comfortable with it, like what it represents and subsequently has a high trust and engagement factor. 

Our media teams work with a wide cross-section of industries, from luxury brands to schools, charities to cleaning companies, and will work with you to achieve an image and public perception that you are happy with. At this point, we will then assemble a marketing strategy to appeal to your target market and get your key messaging "out there" and your goods on the market. 

For more information on our brand marketing services, please fill out the contact form. We will then respond as soon as possible with more information and free quotes.

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What is Brand Marketing?

Put simply, brand marketing is the process of building a positive and memorable perception of a business and its products and services. This ensures that the business is seen favourably by the general public. This, in turn, creates a positive outlook, which leads to increased trust, demand, and interest, and finally, sales and return on investment.

Leading brands command respect and enjoy longevity the world over, as they nurture their brand image and perception carefully, this leads to customers and consumers returning to purchase their goods or use their services time after time. Great brands such as Nike enjoy positive word of mouth and high recommendations. This is something that all companies aspire to achieve. This is done by having a strong brand identity and also by making sure that brand marketing and advertising are carefully curated so that messages are consistent across all platforms, from outdoor ads to social media. Everything pushes in the same direction to create a strong and consistent brand identity that is admired by all.   

What Makes a Brand?

There are many different assets that make up brand marketing. A brand is essentially "the look and feel" of products and services, the personality behind a product. 

Some of the basic factors which contribute to this include:

  • Logo - a logo should look professional and in some way represent what you do (as often should your brand name). In many forms of advertising a logo is a key component, so it is worth spending some time on getting it right. If you would like more information on logo creation and help in designing yours, read here

  • Social media - social is a brilliant and powerful way to gain insight into your company's work and personality. There is a range of different social platforms to choose from, including FacebookYouTube ads, Instagram, Snapchat and more. For more information on social media advertising and how it should be managed read here. Many companies handle the daily social platforms in-house, but this needs to be done carefully, as this is the outward voice of your company. 

  • The tone of your company’s “voice” in all forms of marketing - how you speak to your target audience is important. This is the case whether this is done visually through newspaper ads or through effective outdoor ads, or in literal speech, as evidenced either through radio or television campaigns. How you communicate directly says a lot about who you are; are you fun, informative, authoritative? etc. Much of this will depend on the product or service that you are selling, obviously, financial products would have a very different feel to a clothes store.  

All of the above contribute to brand marketing and the overall "feel" of what you and your company both offer to the public and how you are represented. For more information on our brand marketing options, contact us now. 

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What is The Right Branding For My Company?

There is not a simple answer; basically, you are all different!

How you want to be perceived will vary depending on your industry and the product or service you offer. When launching a new product, it is important to get this right from the start. Established companies should strive to maintain or improve their brand equity to confidently portray their core values at all times.

As touched upon, some businesses like and need to appear "formal and authoritative" in their communications. Examples of this would include:

It would be inappropriate to be anything else. 

Other companies will want to be more chatty and informal. Examples of these can include:

As you can imagine, there are many different approaches that can be considered and implemented by a business to create a successful and memorable brand. Our teams will work closely with you, listening to how you want to be presented and then working backwards from that point to create a perfect and effective image.

Once a successful brand identity has been created our media planning teams can suggest a variety of different advertising mediums for your new look; these can range from digital ads, newspapers adverts, TV advertising, radio ads or local outdoor channels - whatever works for you and the industry you are in.

Brand Marketing Cost - A Guide

There are no set costs for brand marketing; it depends on the amount of work needed and the stage of development you are at.

Some companies will already have a brand name, logo and house style developed. They are just looking for a refresh or an update. This is something we can help with, our fresh perspective offering new ideas and vision to take you to the next level. Other companies are totally new and are at their “birth” point; they may have a “business idea” and model of how this works, but sometimes not even a name, let alone anything else. 

When getting in touch if you can give us an idea of the budget and we can suggest an action plan to move your business and brand marketing forward, otherwise we can suggest different budgets to suit you. Once we have locked down a brand image that you are happy with we can move forward to plan an effective marketing strategy and marketing campaign to get your business in the marketplace.  

What are the Benefits of a Rebrand and Brand Marketing in WR9 8?

There are a number of benefits when it comes to brand marketing and rebranding a business however the two main ones are: 

  1. Attracting new customers to your company

  2. Creating a fresh look to keep existing ones engaged 

Our experts can complete both differentiation and diversification services depending on your individual requirements, whilst still appealing to your existing customers. Sometimes, you may want a totally new look, and changing an existing logo is a good start to improving a company's image. The logos we can create will present a message and professionalism to your audience, in turn making them want to work with you.

Another advantage of having a complete refresh is that you can have the confidence to go back to the marketplace and advertise knowing you are current and relevant.

We think a refresh and rebrand is like buying new clothes, you want to get out there and show them off! A total rebrand can also help you better your business and advance past your competitors in Hill End by giving you a modern and up to date feel, as well as keeping existing customers coming back. We can put together a bespoke marketing campaign to achieve both. 

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How to Rebrand Your Business 

If you are looking for brand marketing or to rebrand your business, please follow the following steps:

  1. Analyse your current brand. Think about what you do and don’t currently like about it. With brand marketing, you have to go back to the very start. 

  2. Research your competitors – what are they doing that you like and think works?

  3. Contact our team using our enquiry form on this page and give us the information above. 

  4. Decide how you want your business to be presented.

  5. Leave the rest to us and we will come back to you with some fresh and exciting ideas. 

  6. After that, we will put together some marketing strategies to talk your business forward. 

Frequently Asked Questions about Brand Marketing

  1. "What is the difference between branding and marketing?" Branding is essentially establishing the look and feel of your company and product. Marketing is then essentially the selling of the brand to the wider public. Our teams can help with both brand marketing as well as putting together bespoke marketing campaigns so that you can see your product and service on the market. 

  2. "Which Comes First—Marketing Or Branding?" The brand comes first, whether that is the creation of something new or the retention of brand equity. A new brand would want to attract new customers, whilst an established one would want repeat customers and people to keep coming back. Once a brand image and identity in place, advertising and mainstream marketing place.  

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At PromoMedia we are experts in brand marketing for either new businesses or rebranding existing ones. If you'd like to discuss the services please fill in our contact form and we will get back to you.

We look forward to hearing from you and helping to create a new brand or freshen up your existing one. 

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Other locations available for brand marketing
Elmley Castle Cooksey Green Earl's Croome Briar Hill Bickley Lower Wyche Belbroughton The Rampings Draycott Brayswick Holt End Upton Snodsbury Barnettbrook Yieldingtree Mount Pleasant Tanner's Green Hanbury Worms Ash Little Inkberrow Hunt End Hill Furze Poolbrook Duckswich Walkwood Pendock Tolladine Newnham Bridge Drayton Twyford Redditch Crowle Broom Hill Stoke Wharf Bridge End Dunhampstead Perryfields Broadheath Common Hollywood Sledge Green Throckmorton Offenham Shelsley Walsh Flyford Flavell Newtown Howsen Frankley Hill Fladbury Cross Far Forest Hill Side Holberrow Green Kempsey Lower Bentley Knowle Fields Eldersfield Callow Hill Newtown Nineveh Linkend Woodmancote Fladbury Major's Green The Lakes Apes Dale The Burf Powick Village Webheath Hill End Ham Green Chase End Street Suckley Knowl Upper Wyche Sheriff's Lench North Littleton Strensham Foley Park Witton Dawshill Trimpley Hillpool Norton Finstall Upper Catshill Piper's Hill Clevelode Rock Frogsmarsh Bastonford Beoley Bugle Gate Barbourne Brownheath Common Eckington Bark Hill Atch Lench Northampton Kinsham Feckenham Longley Green Priestfield Shelsley Beauchamp North Malvern Longdon Spetchley Goom's Hill Wick Episcopi Uckinghall Marsh End The Hook Comhampton Dunhampton Shurnock Lower Heath Knighton Hartle Woodrow Droitwich Spa Upper Wolverton Church Lench Oddingley Birch Berrow Holdfast Summerhill Arrowfield Top Stoke Pound Castlemorton Rhydd Rainbow Hill Defford Willow Green Ladywood Hoden Broughton Green Upper Bentley Rous Lench Enfield Lindridge Moseley New End Ankerdine Hill Yarhampton Chatley West Malvern Stonehall Tenbury Wells Nash End Ashfield Badger's Hill Winyates Green Darbys Green Swinesherd Ronkswood Little Witley Lye Head Long Green Harbours Hill Bouts Hanley Child Torton Nineveh Clifton upon Teme Green Street Bevere Berrington Green Pin's Green Greenway Beckford Cross Pole Elm Grafton Birch Green Grafton Barnt Green White Ladies Aston Tunnel Hill Madresfield Stanford Bridge Cobbler's Corner Inkberrow Elmbridge Stonebow Kerswell Green Pound Bank Worles Common Abbots Morton Blakebrook Aldington Kidderminster Martin Hussingtree Hampton Holy Cross Rowney Green Malvern Wells Norton Hanley Castle Henbrook Stoke Bliss Stonepits Broad Alley Lower Strensham Conderton Bayton Matchborough Lower Hook Malvern Link Callow End Lineholt Common Pensax Britannia Square Walton Pool Hall Flat Elmley Lovett Pensham Trueman's Heath Sinton Green Barnard's Green Whiteleaved Oak Hopwood Harvington Catshill Hanley Swan Bateman's Green Baynhall Summerfield Wants Green Little Acton Ripple Hall Green Wyre Piddle Cross Bank Lodge Park Broadway Woodsfield Golden Valley Burlish Park Crowle Green Inkford Churchill Broadwas Cobley Hill Rochford Cutnall Green Grimley Collett's Green Bluntington Cruise Hill Wilden Ravenhills Green Warndon Snead Common Netherton Saxon's Lode Bury End Tutnall Guller's End Wickhamford Pinvin Winterfold Bell End Habberley Cooksey Corner Charlton Abberton Baughton Upper Lode Halfkey Aston Somerville Clent Ab Lench Church Hill Madeley Heath North Piddle Podmoor Beckford Pound Green Headless Cross Stourport-on-Severn Footrid Eachway Lower Marlbrook Hawford Brook End Lem Hill Wribbenhall Harpley Kyre Park Hipplecote Headley Heath Baylis Green Low Habberley Napleton St Peter The Great Grimes Hill Monkwood Green Deblin's Green Broombank Sedgeberrow Elms Green Huntsbridge Primsland Blackmore End Hagley Dodford Ipsley Hallow Heath Doddenham Naunton Beauchamp Greenhill Overbury Libbery Cakebole Kyre Green Sweet Green Foxlydiate Birch Acre Charlton Newtown Great Witley Phepson St Georges Little Malvern Astwood Sankyns Green Northwick Powick Lickhill Smith End Green Lower Lightwood Cowsden Mamble High Green Stock Green Berry Hill Childswickham Crabbs Cross Crown East Charford Lower Broadheath Wick Withybed Green Kemerton Witton Hill Portway Blakedown Smallwood Stanklyn Guarlford Grafton Flyford Bank's Green Bayton Common Worcester Broad Common Lickey Hills Bengeworth Sidemoor Leigh Sinton Eight Oaks Old Storridge Common Churchill Hill Croome Bradley Green Astwood Bank Ashton under Hill Oakenshaw Greenlands Ramsden Marl Bank Camer's Green Fernhill Heath Little Welland Lower Clent Bank Street Orleton Hawthorn Bush Stoke Prior Besford Clifton King's End Corse Lawn Pershore Birlingham Littleworth Clifton upton Teme Yarhampton Cross Stanbrook Hales Park Lenchwick Slideslow Lulsley Norchard Boreley Bewdley Southcrest Suckley Murcot Hinton Cross Gilbert's End Callow Hill Tardebigge Upper Rochford Frankley Green Greenhill Birchen Coppice Shell Ribbesford Broad Marston Pirton Harvington Caunsall Lydiate Ash Woodrow Beach Hay Ross Green Little Comberton Netherwich Sherrard's Green Salwarpe Blackpole Holt Fleet Link Top Moor End Broad Heath West Hagley Kent's Green Green Street Egdon Cleeve Prior Woodcote Green Hunnington Peopleton Slades Green Pink Green Ombersley Newland Common Lickey Blackwell Broadmore Green Lower Moor Mustow Green Linthurst Broad Green Cookley Shatterford Hinton on the Green Cotheridge Forhill Park Gate Park End Bredon's Norton Hardwick Green Blakeshall Long Bank Hadley Badsey Good's Green Coles Green Abbotswood Dunley Hartlebury Lower Illey Tibberton Sandford Eastham Offmore Farm Westacre Upper Howsell Hartlebury Common Hurcott Village Bliss Gate Newland Ullington Crowcroft Purshull Green White End Stanford on Teme Stockton on Teme Dagtail End Franche Wildmoor Romsley Rushwick Picken End Westmancote Aston Fields Waresley Battenton Green Bricklehampton Kingswood Lickey End Dunstall Common Gadfield Elm Knighton on Teme Great Comberton Kinnersley Dowles Frith Common Brotheridge Green Copyholt Upper Arley Hallow Hollybed Street Upper Ham Kyrewood Drakes Cross Stone Leigh Stitchin's Hill Chawson Middle Littleton Park Farm Upper Moor Mill End Upper Strensham Diglis Bournes Green Little Beckford Low Hill West End Chadwick Rednal Hindlip Lower Westmancote Sale Green Witnells End Rumbow Cottages Branson's Cross Drugger's End Elcock's Brook Malvern Common Crossway Green Alfred's Well Astley Cross Sharpway Gate Stoneybridge St Peter the Great Uphampton Hoobrook Kitwell Whittington Lea End Berrow Kington Wichenford Bredon Holbeache Trotshill Evesham Neight Hill Lincomb Sytchampton Brickfields Saleway Worlds End Hackman's Gate Suckley Green Burcot Stoulton Little Eastbury Rushock Drakelow Bredon's Hardwick Woodgates Green Bell Heath Offenham Cross Red Hill Bretforton Shrawley Bell Green Lineholt Smite Hill Stoney Hill Newbridge Green Owlhill Upton upon Severn Westlands The Vines Horsham Washford Drakes Broughton Holt Heath Stakenbridge Stoke Heath Outwood Lower Wick Upper Welland Earl's Common Edgiock Alfrick Radford Bockleton Chawson Valley St Godwalds Bushley Martley Naunton Upper Gambolds Knightwick Oldwood Hollybush Lower Sapey Chandler's Cross Hawbridge Red Cross Lime Street Hanley William Rhydd Green Welland Stone Wythall Dordale Welland Pound Bank Romsley Hill Heath Green Noah's Green Comberton Blackminster Holt Stock Wood Claines Bransford Hillhampton King's Green Aggborough Riverside Upton Warren Four Pools Doverdale Hadzor Broome Bromsgrove Oakall Green Shenstone Bournheath Winyates Broadwaters Stratford Dormston Bryan's Green Astley Burf Cladswell Abbeydale Shawbrook Astley Alfrick Pound Laughern Hill Oldfield Interfield Lower Wolverton Longdon Heath St Michaels The Walshes Cookhill Woolmere Green Lakeside Goosehill Green Great Malvern Chaddesley Corbett Hook Bank Lower Howsell The Grove Weatheroak Hill Shoulton Areley Kings Vigo Hatfield Honeybourne Frankley Birtsmorton Dines Green Woodgate Wychbold Lower Town Carpenter's Hill Baughton Hill Mere Green Gallows Green Pie Corner Little London Upper Wick Chadbury Astwood Buckbury South Littleton Sneads Green Bishampton Birts Street Cofton Hackett Berrow Green Rye Street Tanwood Noutard's Green Upper Haselor Wadborough Kyre Ockeridge Lower Berrington Copcut Batchley Cropthorne Upper Berrington Broughton Hackett Sneachill Queenhill Menithwood Sinton Heightington Dayhouse Bank Town's End Huddington Bredicot Aston Bank Moon's Moat Hampton Lovett Kendal End Brockencote Upper Marlbrook Clows Top Alvechurch Walcot Catchems End Leapgate Teddington Hands Bushley Green Longdon Hill End Pebworth Rashwood Ryall Cherry Orchard Littleworth Hurcott Structon's Heath Buckridge Timberhonger Castle Hill Gorst Hill Spennells Low Hill Shernal Green Brockamin Himbleton Chapman's Hill Morton under Hill Windmill Hill St John's Gilvers Lane Severn Stoke Bordesley Abberley Acton Titton Kersoe Eardiston Sutton Farm Wolverley