Business Marketing in Upper Caldecote

Get in touch

Company Advertising in Upper Caldecote

Business advertising is the process of generating sales and awareness for a company through various marketing mediums, both traditional and online, to keep it in the minds of its target audience.

We know that every business is different, so our specialist media planners will listen to the individual aims and ambitions of a company before putting together a marketing plan.

We work with a range of companies, from small and medium-sized enterprises to large corporate ones, to help them achieve their desired results; whether that is to increase sales or levels of brand awareness for their company, service or product. 

Our business marketing teams will listen to your aims and put together a bespoke plan; drop us a message, and one of the team will be in touch to discuss the various suitable options available to you. 

Contact Us

What is Business Advertising?

It is simply the promotion of a business or company and the services they provide. 

Business advertising is carried out by most companies so that they are in the public eye and conscious throughout the year. The benefits of such marketing are that a company can reinforce its popularity with current customers whilst also reaching out to new ones.

There are many different methods of advertising that a business can adopt to achieve exposure including TV and radio ads, emails, print, outdoor adverts, PPC online ads and social media advertisements. It all depends on your budget, where you are and what you want to promote. 

To find out more, drop us a message and tell us a bit about you; what you are looking to achieve, your target market, any geographical areas of interest and an idea of your marketing budget. When we have this information, we will put together a tailored marketing campaign for you to consider. 

Enquire Now

Which Companies Should Carry Out Business Advertising?

Basically, all businesses need to carry out some form of advertising and promotions to make sure that what they offer is known by the general public and consumers. Our teams work with companies of all sizes from: 

  • Sole traders and independent stores

  • Partnerships

  • Small and medium sizes enterprises (SMEs)

  • National Companies

  • International brands

Depending on the products or service you supply, we will identify a suitable and effective strategy to help your business be both stable in a tricky world, as well as grow. 

Which are the Most Effective Marketing Techniques to Advertise a Business?

The most suitable and effective techniques depend on the company, location and aims and ambitions of the company.

Smaller companies (such as local services, restaurants, bars etc) will only need exposure in a small geographical location, however, if you have a national service or product you will want to go further afield. 

Broadly, we look after the following types of businesses: 

SMEs with a Small Regional Catchment

Not all companies are looking to take over the world but all need customers to survive.

Most small and mid-sized companies exist by servicing their local areas, examples of these include builders, plumbers, electricians, local gardeners, independent local shops, non-chain restaurants and cafes.

When looking at a campaign for these types of businesses, we tend to focus on strong local outdoor advertising, local press advertising, targetted social media, print in appropriate outlets and possibly smaller local radio stations. Budgets are flexible but tend to start from a few thousand pounds. 

Larger Regional Businesses

Businesses that have a wider catchment area need to push beyond the smaller towns in which they may exist, they need to give a sense of greater size and scope. Options for these larger regional companies would include all of the options that an SME would adopt, however, other options may be included, such as larger regional radio campaigns on larger commercial stations, shopping advertising in large out-of-town malls and even regional TV advertising. 

National and International Companies

These are the biggest companies and brands.

They tend to have large budgets, and almost any and all techniques and advertising options can be used. These companies would often want to give a sense of scale and prestige, and most of these would have TV advertising, national press advertising, strong and impactful outdoor and underground advertising and strong online and social media campaigns.

These types of companies spend hundreds of thousands to cement their position at the top of the pile and to keep themselves clear of the opposition. 

Get a Quote

What Are The Costs Of Business Advertising in SG18 9?

The costs of marketing vary depending on many different factors.

These are basically; the type of media you choose, the length of the cycle (time period you want this to run for), location and time of year. 

For more information on costs, simply check out the individual pages that we have where we go into more detail. You can also contact us for additional information and free quotes. 

How to Advertise Your Business - The Next Step

We recommend the following steps if you are looking to advertise your business:

  1. Contact our team using the enquiry form to get the ball rolling.

  2. Tell us about your business and service – your history, your aims and ambitions. Where do you see yourself in the next year? Five years? And ten years? 

  3. Let us know your target market - we can help you research this if necessary or if you are uncertain. Put yourself in their mind; where do they live? Which radio stations did they listen to? Which papers do they read etc?

  4. Decide on the types of ads you want - our media planners will let you know which will work best for your organisation, however, you may already have some ideas on what you want to go for, or ideas on what you think will work. 

  5. Purchase the ads - our media buyers will do this for you. 

  6. Design artwork that you are happy with and supply to us. 

  7. See the advertising in action.

  8. Review the results!

Get in Touch

Frequently Asked Questions

  1. "What is marketing for a small business?" There are lots of options for small business marketing, many of which can be reasonable in terms of costs but achieve great results and allow you to attract new custom. Many consumers use Google (or another search engine) or social media when looking for products or services so we often suggest including these in any marketing strategy, they are a great way to inform people about what you do. We would normally suggest looking at some basic outdoor and press ads as well, as part of simple marketing plans, then take things from there.

  2. We have been told just to do digital marketing and email marketing for our small business, is that a good idea?” Marketing for small businesses is mainly about attracting new customers to a product or service. There are lots of options to consider and digital ones such, as social media (which in many ways also doubles as a form of customer service), email marketing, content marketing and PPC are all great however we would always suggest a few different avenues such as outdoor and press ads so that your product or service is seen by a wider audience. Get in contact today and leave an email address, we’ll send over some more info or arrange a call.

  3. "How do I market my small business UK?" Small business marketing is ultimately dependent on what product or service is being offered, most business owners know they "have to do something" to attract potential customers. It’s probably best to contact our teams and chat through your aims and ambitions and we can put together a bespoke campaign that includes everything from Facebook ads to TV and radio. 

Contact Us

Our experts at PromoMedia are able to help you create the most appropriate and cost-effective plan to promote your business, company or service, to help you attract customers whilst remaining in the consciousness of current ones.

If you would like to discuss our services please fill in our contact box and one of our friendly staff will get back to you quickly with helpful advice and a free quotation. We look forward to hearing from you. 

Contact Us

We cover Upper Caldecote (Bedfordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for business marketing
Eastcotts Ravensden Church End Church End Westoning Edworth Bedford Chalton Warden Hill Church End Shortstown Tingrith Clifton Bletsoe Heath and Reach Cople Swineshead Holwellbury Emmaus Village Carlton Chaul End Flitwick Wootton Broadmead Wingfield Higher Rads End Aley Green Clapham Farndish Upper Dean East End Souldrop Lower Sundon Steppingley Streatley Pavenham Wyboston Staploe Beeston Duloe Church End Houghton Conquest Marston Moretaine Speedwell Langford Oldhill Wood Potton Farley Hill Backnoe End Putnoe Church End Brogborough Bramingham Park Gibraltar Salford Ford Bury Park Greenfield Kempston Wymington Upper Gravenhurst Ampthill Woodmer End Farleygreen Seddington Winsdon Hill Mount Pleasant Holywell Flitton Higher Berry End Woodside Warden Street Woburn Moor End Harrold Hockliffe Chalton Elstow West End Knotting Green Goldington Stotfold Common Caddington Salford Clapham Green Leedon Southill Brickhill Radwell Hatch Fancott Linslade Sharpenhoe Cardington Kensworth Lower Stondon Staughton Moor Little Staughton Honeywick Henlow Haynes Sheeplane Aspley Heath Herring's Green West End Pulloxhill New Mill End East Hyde East End Tithe Farm Kempston West End Cliton Manor Hollington Sharnbrook Pepperstock Wootton Green Hanscombe End Woodside Wilstead Kensworth Lynch Carlton Parkside Eyeworth Eggington Aspley Guise Hulcote Stipers Hill Lewsey Farm Bidwell Renhold Bromham South End Brook End Green End Stanford Oakley How End Meppershall Church End Top End Barton-le-Clay Cross End Astwick Hillfoot End Sundon Park Hall End Leighton Buzzard Lower Shelton Northill Birchmoor Green Rootham's Green Harlington Stopsley Common Biscot Cockayne Hatley Toddington Wilden Thrales End Thorn Milton Ernest Arlesey Bougton End Milton Bryan Wood End Clophill New Town Ickwell Green Turvey Yelden Shelton Little Barford Stotfold Shillington South End Whipsnade Riseley Chapel End Pilgrims Rest Lidlington West End Lower End Bushmead California Totternhoe Keysoe Row Little Odell Stratford Willington Upper Staploe Workhouse End Marsh Farm Luton Bott End Limbury Stevington Hall End North End Green End Husborne Crawley Eaton Bray Battlesden Eversholt Wigmore Old Linslade Silsoe Round Green Lower Gravenhurst Sandy Upper Shelton Chalgrave Someries Tilsworth Tartlett End Stewartby Higham Gobion Fenlake Chawston Lower Dean Middle End Old Warden Stagsden West End Haynes West End Houghton Park Appley Corner Hart Hill Millow Harrowden Elms Farm Cranfield Fox Corner Dunstable Odell Wood End Snow Hill Great Barford Church End Water End Rushmere Shefford Apsley End Lower End Bourne End Church End Chadwell End Roxton Woodbury Haynes Church End Great Denham High Town Upper Caldecote Ridgmont Bury End Queen's Park Littleworth Girtford West Hyde Studham Green End Colworth Ho Wixams Wrestlingworth Potsgrove Beadlow West End Honeydon Downside Stanbridge Melchbourne Water End Broad Green Kempston Hardwick Blunham Thorncote Green Bolnhurst Sewell Stagsden Broom Little Wymington Lower Caldecote North End Maulden Box End Little Billington Bury End Park Town Everton Wood End Wick End Beecroft Tyrells End Kempston Church End Duck End Wardhedges Ickwell Chapel End Sutton Houghton Regis Gossard's Green Coffle End Water End Tempsford Sevick End Newton Bromswold Billington Hinwick Colmworth Ireland Podington Slip End Pinfoldpond Colesden Stopsley Channel's End Wootton Mill End Pertenhall Leagrave Chapel End Keysoe Pegsdon Green End Wood End Wharley End Upper Stondon Biddenham Moggerhanger Duck's Cross Stanbridgeford Tebworth Cleat Hill Caulcott Upper Sundon Wootton Bourne End Cotton End Newton Millbrook Felmersham Keeley Green Chellington Knotting Campton Chalk Hill Bourne End Well Head Upton End Chicksands Deadman's Cross Chiltern Green Biggleswade Dunton Churchend Scald End Holme Salph End Thurleigh