Business Marketing in Comfort

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Company Advertising in Comfort

Business advertising is the process of generating sales and awareness for a company through various marketing mediums, both traditional and online, to keep it in the minds of its target audience.

We know that every business is different, so our specialist media planners will listen to the individual aims and ambitions of a company before putting together a marketing plan.

We work with a range of companies, from small and medium-sized enterprises to large corporate ones, to help them achieve their desired results; whether that is to increase sales or levels of brand awareness for their company, service or product. 

Our business marketing teams will listen to your aims and put together a bespoke plan; drop us a message, and one of the team will be in touch to discuss the various suitable options available to you. 

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What is Business Advertising?

It is simply the promotion of a business or company and the services they provide. 

Business advertising is carried out by most companies so that they are in the public eye and conscious throughout the year. The benefits of such marketing are that a company can reinforce its popularity with current customers whilst also reaching out to new ones.

There are many different methods of advertising that a business can adopt to achieve exposure including TV and radio ads, emails, print, outdoor adverts, PPC online ads and social media advertisements. It all depends on your budget, where you are and what you want to promote. 

To find out more, drop us a message and tell us a bit about you; what you are looking to achieve, your target market, any geographical areas of interest and an idea of your marketing budget. When we have this information, we will put together a tailored marketing campaign for you to consider. 

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Which Companies Should Carry Out Business Advertising?

Basically, all businesses need to carry out some form of advertising and promotions to make sure that what they offer is known by the general public and consumers. Our teams work with companies of all sizes from: 

  • Sole traders and independent stores

  • Partnerships

  • Small and medium sizes enterprises (SMEs)

  • National Companies

  • International brands

Depending on the products or service you supply, we will identify a suitable and effective strategy to help your business be both stable in a tricky world, as well as grow. 

Which are the Most Effective Marketing Techniques to Advertise a Business?

The most suitable and effective techniques depend on the company, location and aims and ambitions of the company.

Smaller companies (such as local services, restaurants, bars etc) will only need exposure in a small geographical location, however, if you have a national service or product you will want to go further afield. 

Broadly, we look after the following types of businesses: 

SMEs with a Small Regional Catchment

Not all companies are looking to take over the world but all need customers to survive.

Most small and mid-sized companies exist by servicing their local areas, examples of these include builders, plumbers, electricians, local gardeners, independent local shops, non-chain restaurants and cafes.

When looking at a campaign for these types of businesses, we tend to focus on strong local outdoor advertising, local press advertising, targetted social media, print in appropriate outlets and possibly smaller local radio stations. Budgets are flexible but tend to start from a few thousand pounds. 

Larger Regional Businesses

Businesses that have a wider catchment area need to push beyond the smaller towns in which they may exist, they need to give a sense of greater size and scope. Options for these larger regional companies would include all of the options that an SME would adopt, however, other options may be included, such as larger regional radio campaigns on larger commercial stations, shopping advertising in large out-of-town malls and even regional TV advertising. 

National and International Companies

These are the biggest companies and brands.

They tend to have large budgets, and almost any and all techniques and advertising options can be used. These companies would often want to give a sense of scale and prestige, and most of these would have TV advertising, national press advertising, strong and impactful outdoor and underground advertising and strong online and social media campaigns.

These types of companies spend hundreds of thousands to cement their position at the top of the pile and to keep themselves clear of the opposition. 

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What Are The Costs Of Business Advertising in TR11 5?

The costs of marketing vary depending on many different factors.

These are basically; the type of media you choose, the length of the cycle (time period you want this to run for), location and time of year. 

For more information on costs, simply check out the individual pages that we have where we go into more detail. You can also contact us for additional information and free quotes. 

How to Advertise Your Business - The Next Step

We recommend the following steps if you are looking to advertise your business:

  1. Contact our team using the enquiry form to get the ball rolling.

  2. Tell us about your business and service – your history, your aims and ambitions. Where do you see yourself in the next year? Five years? And ten years? 

  3. Let us know your target market - we can help you research this if necessary or if you are uncertain. Put yourself in their mind; where do they live? Which radio stations did they listen to? Which papers do they read etc?

  4. Decide on the types of ads you want - our media planners will let you know which will work best for your organisation, however, you may already have some ideas on what you want to go for, or ideas on what you think will work. 

  5. Purchase the ads - our media buyers will do this for you. 

  6. Design artwork that you are happy with and supply to us. 

  7. See the advertising in action.

  8. Review the results!

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Frequently Asked Questions

  1. "What is marketing for a small business?" There are lots of options for small business marketing, many of which can be reasonable in terms of costs but achieve great results and allow you to attract new custom. Many consumers use Google (or another search engine) or social media when looking for products or services so we often suggest including these in any marketing strategy, they are a great way to inform people about what you do. We would normally suggest looking at some basic outdoor and press ads as well, as part of simple marketing plans, then take things from there.

  2. We have been told just to do digital marketing and email marketing for our small business, is that a good idea?” Marketing for small businesses is mainly about attracting new customers to a product or service. There are lots of options to consider and digital ones such, as social media (which in many ways also doubles as a form of customer service), email marketing, content marketing and PPC are all great however we would always suggest a few different avenues such as outdoor and press ads so that your product or service is seen by a wider audience. Get in contact today and leave an email address, we’ll send over some more info or arrange a call.

  3. "How do I market my small business UK?" Small business marketing is ultimately dependent on what product or service is being offered, most business owners know they "have to do something" to attract potential customers. It’s probably best to contact our teams and chat through your aims and ambitions and we can put together a bespoke campaign that includes everything from Facebook ads to TV and radio. 

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Our experts at PromoMedia are able to help you create the most appropriate and cost-effective plan to promote your business, company or service, to help you attract customers whilst remaining in the consciousness of current ones.

If you would like to discuss our services please fill in our contact box and one of our friendly staff will get back to you quickly with helpful advice and a free quotation. We look forward to hearing from you. 

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We cover Comfort (Cornwall)

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Trevorrick Kehelland St Michael Penkevil Durgan Coswinsawsin Halsetown Mawgan Porth Chacewater Little Comfort Grumbla Quethiock Hewas Water Three Burrows Lostwithiel Tremail Mellangoose Zoar Newham Cremyll Burnthouse Sutton Trevance Trevelver Lower Woon Puddle St Clement Tredinnick Trelew Rosemergy Curry Lane Otterham Portreath Deveral St Juliot Perranwell Brill Caroe Crugmeer Daw's House Insworke Wanson London Apprentice Mylor Churchtown Trythogga Tresmorn Whitecross Nance Tresillian St Agnes Kennards House Millpool Predannack Wollas Ponjeravah Broad Langdon Rockhead Lamledra Penstraze Trewornan Trewethern Penhole Treskilling Mithian Pendoggett Coverack Downgate Milltown North Hill Trevenen Bal Reen Manor Carnon Downs Copperhouse Lantuel Cadgwith Rosevine Tolvaddon Gwenter Poltesco Badgall Tregiskey Lower Menadue Botallack White Cross St Newlyn East Highertown Talland Treworrick Tremar Coombe Bangors Readymoney Gilbert's Coombe Porth Kea Trewithick Netherton Stibb Callington Looe 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Kea Great Bosullow Carbis Tredinneck Trewey Troswell St Winnow Trethewey Tolcarne Wartha Peterville Longrock Merry Meeting Parson's Park Treviskey Lamorran Burras Tredaule Sithney Green Langore Trehemborne Treknow Polgear Trewedna Water Skinner's Bottom Nansladron Newtown Carleen Trengune Jacobstow Millook Torfrey Calloose Blunts Lank Bossiney Goonabarn Perranarworthal West Youlstone Trehunist Pillaton Boskenna Shop St Dominick Four Lanes Carey Park Lower Croan Chapel Amble Otterham Station Lanreath Carfury Stursdon Trezaise Trewassa Collery Fenton Pits Trevelmond Egloshayle Cawsand Whitemoor Plain-an-Gwarry St John West Pentire Trefrew Tregellist Warbstow Polmarth Trevegean St Cleer Trekenner Newbridge Dizzard Sparnon Timbrelham Lizard Notter Mitchell Penzance Trewennack St Ive Cross Bolitho Rumford Chapel Town Rosecare Fraddam Higher Hampt Polperro West Tolgus Newbridge Flexbury Butteriss Gate Lower Denzell Bareppa Cocks Middle Town Boscoppa Treneglos Kingsand Trewindle Trewen St Wenn Woodford Lower Amble Rillaton Kilkhampton Bakesdown Blackwater Maxworthy Crimp St Erth Plusha Coombe South Wheatley Releath Trevenning Roseland Parc Erissey Roskorwell Kingston Gospenheale Menherion Goonhusband Henwood Redruth Ponsanooth Fletchersbridge Trebullett Gwinear Downs No Man's Land Par Treskinnick Cross St Mewan Golberdon St Stephens Carkeel Carloggas Doublebois Bottoms The Town St Stephen Restronguet Passage Veryan Green Rosemelling Tresamble Rinsey Calstock Lelant Downs St Michael Caerhays Treloquithack Boscean Trenoon Treningle Marazion Trelash Trewidland Treleigh Brightonwater Cross Coombe Downend Treen Portmellon Carnsmerry Lantyan Trevarrick Banns Vale Treviskey Port Quin Boyton St Levan Polmear Hele Holmbush Mawla Old Mill Demelza Lanner Castledore New Polzeath Stencoose Lamellion Lower Trebullett Perran Wharf Baldhu Millbrook St Mabyn Polzeath Box's Shop Trenarren St Anthony-in-Meneage Hay Mongleath Bradford West Taphouse Rose-an-Grouse Halton Barton Duloe Roseworthy Barton Feock Pengegon St Pinnock Halgabron Higher Tolcarne Scorrier Longstone Trevorgans Upton Carne St Blazey Sandylake Penhalvean Plain Street Mulberry Degibna Couch's Mill Stepaside Grampound Road St Neot Veryan Leedstown Raginnis St Minver Trevadlock Sweetshouse Trebarwith Strand St Mellion Traboe Treyarnon Polgigga St Ewe Gwallon Penweathers Canworthy Water Lower Trewellard Tregurrian Trethellan Water Mevagissey Sweets Fernsplatt Stratton Tregolls St Tudy Bohortha Drakewalls Bunny's Hill Carclew Stithians Roserrow Herland Croft Treglasta Trevia Hendra Dunveth Mayon Herniss Reskadinnick Parkengear Cannalidgey Saltash Tregadgwith Playing Place Tresevern Croft Bolventor Boslowick Trevilder Lanivet Rescassa Fonston Catchall Medlyn Castallack Nanpean St Austell Costislost Antron Higher Keason Tutwell Horsedowns Trewoon Coxford Towednack Truthan Rezare Crelly Polbrock Penpont Noonvares Tresoweshill Polpenwith St Gluvias St Columb Minor Paul's Green Whitstone Belowda Criggan South Carne The Residence Church Coombe Beeny Mabe Burnthouse Tideford Cross Budd's Titson Lowertown Yeolmbridge Trenerth Wheal Alfred Botusfleming Pendeen Goldsithney Dunmere Tregardock Helford Towan Kents North Dimson Burraton Treburrick Lewannick Sheffield Threemilestone Trebetherick Kestle Mill Tresean Jewell's Cross Troon Lower Brynn Lower Tremar Fentonadle Quintrell Downs Rame Rescorla Davidstow Gracca Scredda Farms Common Plain-an-Gwarry Porth Fowey Illogan Highway Banns Brunnion Barkla Shop Landulph Pennytinney Lower Ninnis Helstone North Country Maypole Lidwell Engollan Pantersbridge Great Tree Torpoint Angarrick Trillacott Corgee Dunslea Halwin Burgois Roche Wainhouse Corner Edgcumbe Harlyn St Teath Crackington Haven Higher Bojewyan Tredannick Mullion Cove Widemouth Bay Goonamarris Quoit Lower Crackington Tredinnick Nantithet Gerrans Porthmeor Gorran Churchtown Billacott Laity Moor Newport Holmbush Manely St Kew Highway Little Bosullow Carzantic St Erme Meaver Splatt Croft Mitchell St Allen Trewartha Hugus Tresawle Balwest Lower Clicker North Darley Highlanes Porthoustock South Pill Trussell Hendrabridge Heamoor Camborne Carne Trevowah Devoran Poughill Hale Mills Gillan Penare Newtown Tregorden Trevescan Carclaze East Portholland Cooksland Trevalgan Padstow Woolley Newhall Green Pendrift North Petherwin Rosudgeon Polgooth No Man's Land Gunwalloe Fishing Cove St Dennis Two Burrows Perranwell Station Trewethen Winnard's Perch Kingbeare Upton Middlewood Morval Trencreek Goosewell Higher Tremarcoombe Horningtops Norris Green Boslymon Trenault Tolcarne Tregreenwell Saveock St Columb Major Warbstow Cross Bridgend Tresinney Charlestown Sellan Highercliff Porthcothan Penhallick Helland Breage Bush Nanceddan Trendeal Burlawn Week Green Trevail Mountjoy Kensey Valley Meadow Hill Georgia Whitecross St Veep Crean Germoe Church Town Madron Goverseth New Mills Chyvarloe Newton Seaton Bodwen Lanjeth Gloweth Gang Lower Sticker Drawbridge Hugh Town Kestle Crowan Boswinger Antony Passage Alverton Killivose Torwell Brazacott Tregew St Day Bokiddick Minions Cutmere Connon Callestick Cox Hill Sithney Common Trebursye Carland Cross Boquio Week St Mary Penmayne Bissom Boscastle Nanstallon Reawla Trethurgy Bowithick Haye Fm Forder Shortlanesend Clampit Church Cove Trethewell Port Isaac Vogue Cubert Little Beside Westdowns Trew Halabezack Paramoor Milltown Trezelah Lower Mill Tywardreath Tregurtha Downs Higher Land Trebilcock Penponds Mulfra Drym Lower Trefrize Sennen Cove St Enoder Chycoose Redpost Knightor Perranzabuloe Chyandour St Gennys Bohetherick Tregrehan Mills Cury Millendreath Pengelly Trevillett Edmonton Lane-end Mount Liskeard Trefanny Hill Middle Crackington Trematon Trevithal Crofthandy Treven Probus Canon's Town Hannafore Welltown Gunnislake Pengover Green Clampits Holywell Albaston Berriowbridge Bilberry Tresavean Bosporthennis Penwithick Sharptor Come-to-Good Curgurrell Forda Crow's Nest Lelant Pensilva Polmorla Higher Cransworth Trevivian Longdowns Grimscott Penpoll Bugle Forrabury Helebridge Trethowel Penhallick Ventongimps East Looe Ruddlemoor Tideford Three Holes Cross Croanford