Business Marketing in Obsdale Park

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Company Advertising in Obsdale Park

Business advertising is the process of generating sales and awareness for a company through various marketing mediums, both traditional and online, to keep it in the minds of its target audience.

We know that every business is different, so our specialist media planners will listen to the individual aims and ambitions of a company before putting together a marketing plan.

We work with a range of companies, from small and medium-sized enterprises to large corporate ones, to help them achieve their desired results; whether that is to increase sales or levels of brand awareness for their company, service or product. 

Our business marketing teams will listen to your aims and put together a bespoke plan; drop us a message, and one of the team will be in touch to discuss the various suitable options available to you. 

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What is Business Advertising?

It is simply the promotion of a business or company and the services they provide. 

Business advertising is carried out by most companies so that they are in the public eye and conscious throughout the year. The benefits of such marketing are that a company can reinforce its popularity with current customers whilst also reaching out to new ones.

There are many different methods of advertising that a business can adopt to achieve exposure including TV and radio ads, emails, print, outdoor adverts, PPC online ads and social media advertisements. It all depends on your budget, where you are and what you want to promote. 

To find out more, drop us a message and tell us a bit about you; what you are looking to achieve, your target market, any geographical areas of interest and an idea of your marketing budget. When we have this information, we will put together a tailored marketing campaign for you to consider. 

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Which Companies Should Carry Out Business Advertising?

Basically, all businesses need to carry out some form of advertising and promotions to make sure that what they offer is known by the general public and consumers. Our teams work with companies of all sizes from: 

  • Sole traders and independent stores

  • Partnerships

  • Small and medium sizes enterprises (SMEs)

  • National Companies

  • International brands

Depending on the products or service you supply, we will identify a suitable and effective strategy to help your business be both stable in a tricky world, as well as grow. 

Which are the Most Effective Marketing Techniques to Advertise a Business?

The most suitable and effective techniques depend on the company, location and aims and ambitions of the company.

Smaller companies (such as local services, restaurants, bars etc) will only need exposure in a small geographical location, however, if you have a national service or product you will want to go further afield. 

Broadly, we look after the following types of businesses: 

SMEs with a Small Regional Catchment

Not all companies are looking to take over the world but all need customers to survive.

Most small and mid-sized companies exist by servicing their local areas, examples of these include builders, plumbers, electricians, local gardeners, independent local shops, non-chain restaurants and cafes.

When looking at a campaign for these types of businesses, we tend to focus on strong local outdoor advertising, local press advertising, targetted social media, print in appropriate outlets and possibly smaller local radio stations. Budgets are flexible but tend to start from a few thousand pounds. 

Larger Regional Businesses

Businesses that have a wider catchment area need to push beyond the smaller towns in which they may exist, they need to give a sense of greater size and scope. Options for these larger regional companies would include all of the options that an SME would adopt, however, other options may be included, such as larger regional radio campaigns on larger commercial stations, shopping advertising in large out-of-town malls and even regional TV advertising. 

National and International Companies

These are the biggest companies and brands.

They tend to have large budgets, and almost any and all techniques and advertising options can be used. These companies would often want to give a sense of scale and prestige, and most of these would have TV advertising, national press advertising, strong and impactful outdoor and underground advertising and strong online and social media campaigns.

These types of companies spend hundreds of thousands to cement their position at the top of the pile and to keep themselves clear of the opposition. 

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What Are The Costs Of Business Advertising in IV17 0?

The costs of marketing vary depending on many different factors.

These are basically; the type of media you choose, the length of the cycle (time period you want this to run for), location and time of year. 

For more information on costs, simply check out the individual pages that we have where we go into more detail. You can also contact us for additional information and free quotes. 

How to Advertise Your Business - The Next Step

We recommend the following steps if you are looking to advertise your business:

  1. Contact our team using the enquiry form to get the ball rolling.

  2. Tell us about your business and service – your history, your aims and ambitions. Where do you see yourself in the next year? Five years? And ten years? 

  3. Let us know your target market - we can help you research this if necessary or if you are uncertain. Put yourself in their mind; where do they live? Which radio stations did they listen to? Which papers do they read etc?

  4. Decide on the types of ads you want - our media planners will let you know which will work best for your organisation, however, you may already have some ideas on what you want to go for, or ideas on what you think will work. 

  5. Purchase the ads - our media buyers will do this for you. 

  6. Design artwork that you are happy with and supply to us. 

  7. See the advertising in action.

  8. Review the results!

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Frequently Asked Questions

  1. "What is marketing for a small business?" There are lots of options for small business marketing, many of which can be reasonable in terms of costs but achieve great results and allow you to attract new custom. Many consumers use Google (or another search engine) or social media when looking for products or services so we often suggest including these in any marketing strategy, they are a great way to inform people about what you do. We would normally suggest looking at some basic outdoor and press ads as well, as part of simple marketing plans, then take things from there.

  2. We have been told just to do digital marketing and email marketing for our small business, is that a good idea?” Marketing for small businesses is mainly about attracting new customers to a product or service. There are lots of options to consider and digital ones such, as social media (which in many ways also doubles as a form of customer service), email marketing, content marketing and PPC are all great however we would always suggest a few different avenues such as outdoor and press ads so that your product or service is seen by a wider audience. Get in contact today and leave an email address, we’ll send over some more info or arrange a call.

  3. "How do I market my small business UK?" Small business marketing is ultimately dependent on what product or service is being offered, most business owners know they "have to do something" to attract potential customers. It’s probably best to contact our teams and chat through your aims and ambitions and we can put together a bespoke campaign that includes everything from Facebook ads to TV and radio. 

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Our experts at PromoMedia are able to help you create the most appropriate and cost-effective plan to promote your business, company or service, to help you attract customers whilst remaining in the consciousness of current ones.

If you would like to discuss our services please fill in our contact box and one of our friendly staff will get back to you quickly with helpful advice and a free quotation. We look forward to hearing from you. 

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We cover Obsdale Park (Ross and Cromarty)

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Craig Ratagan Drinan Coast Strathpeffer Breabost Ardheslaig Kinlochewe / Ceann Loch Iù Evanton / Baile-Eoghain Clashandorran Kirkton Camas-longart Cullicudden Conasta Kenmore Toscaig Colbost / Cealabost Camustiel Kishorn Ardaneaskan Fearnbeg Peinmore Conon Bridge Lower Halistra Achandunie Coishletter Balblair Garafad / An Garadh Fada Morefield Pitmaduthy Marishader / Maraiseader Corntown Balmacqueen Scoraig Kilmuir Garrafad Lochslin Braes of Ullapool Drumsmittal Cove Coillore Lochluichart Bottacks Broomhill Munlochy Dounie Portnalong Cromarty Ormiscaig Tighnafiline Naast Upper Diabaig Mellon Udrigle Muir of Tarradale Applecross Achintraid / Achantraid Feriniquarrie / Fearann MhicGuaire Loggie Digg / An Dig Heatherfield / An Torran Uaine Arrina / Arinacrinachd Londain Knockbain Uig Linnie Arnisdale Smithstown Claigan Brogaig Delny Sgeitheabost / Skeabost Muir of Ord Hamaramore Ardmair Conordan Lonemore Greep Lemlair Dunmore Badcaul Suledale Black Hill / Cnoc Dubh Dingwall Tarbat Mains Mountgerald Balleigh Tore Torrin / Na Torrin Balmacara Milton Portmahomack Boor Kirkibost Altandhu Easter Ardross Dunvegan / Dùn Bheagan Achilty Lower Ollach Àird Culnamean Teangue / An Teanga Muir of Fairburn Fodderty Bracadale Staffin / Stafainn Balmeanach / Baile Meadhanach Fiskavaig / Fioscabhaig Polbain Clachan / An Clachan Newfield Sand Ardross Glengrasco Annishader Jamestown Croftnacriech Rosemarkie Balnabruach Peterburn Kinbeachie Rhynie Balintraid Sartle / Sartail Ardarroch Invershiel Fearnmore Ollach / An t-Ollach Craigdarroch Point of Sleat Duncanston Lonbain Rha Arcan Leachachan Raddery Strathy Gairloch Leckmelm North Erradale Drumchork Knock Rash Balnapaling Portree / Port Rìgh Glasnakille Leacanasigh Kilbeg Culduie Achanalt Opinan Easter Lonvine Mol-chlach Port Henderson Torridon Talisker Mugeary Loanreoch Second Coast Achmore Durnamuck Camusterrach Greshornish / Griseornais Arpafeelie Glen Heysdal Coul of Fairburn Ussie Clachan Rheindown Northfield Shieldaig / Sildeag Shillinghill Dunan / An Dùnan Elgol / Ealaghol Redburn Kilbride / Cille Bhrìghde Edinbane / An t-Aodann Ban Harlosh / Harlois South Erradale Plockton / Am Ploc Borreraig / Boraraig Nostie Bogallan Polglass Upper Milovaig Alcaig An Àrd Auchindrean Balnabruaich Milnafua Treaslane Mial Achtalean Cartbostbeg Suisnish Achnandarach Leacanashie / Leacanaisigh Nigg Logie Hill Balmacara Square East Suisnish Rhives Achnasheen / Achadh na Sine Sheader / Siadair Aultvaich Cuaig Achintee Kingsburgh / Cinnseaborg Pitcalnie Achgarve North Kessock Culnacraig Arcan Muir Mount High Valtos / Bhaltos Tore Cuidrach Fearn Inchina Ardullie Balmeanach Millnain Isleornsay / Eilean Iarmain Strathcanaird Blackpark / A' Phairce Dhubh Badenscallie Achadh a'Choirce / Achachork Blackwood Pool Crofts Heights of Kinlochewe Clachamish Ferindonald / Fearann Dhomhnaill Sluggans Leacnasaide Talladale Fernilea Badicaul Burnside Heaste / Heasta Struan / An Sruthan Glackmore Pollosgan Knockbreck Avernish Glenbrittle Dundonnell Kildary Romesdal Artafallie Gorstan Camas-luinie Tote Maryburgh Carnach Milton Glen Dale / Gleann Dail Peinaha Sùlaisiadar Mòr Satran Corry of Ardnagrask Dìurinis / Diùranais Kendram Alnessferry Kilmore Newton Lower Pitcalzean Nonikiln Caroy / An Cadha Ruadh Galltair Coille Ghillidh Peinachorrain / Peighinn a' Chorrain Flodigarry Orbost / Orabost Heribusta Prabost Loandhu Reiff Totscore Geary Halistra Craigrory Croftown Killen Drynie Park Peinlich Solitote Broadford / An t-Àth Leathann Sconser / Sgonnsair Strath Rusdale Morvich Kilmuir Rechullin Lower Milovaig Carbost Galtrigill / Galtraigeall Nigg Ferry Balnaguisich Blarnalearoch Greallainn Roag Balachuirn Gillen Swordale Glaick Kilcoy Ord / An t-Òrd Trumpan Oskaig / Osgaig Culnacnoc / Cul nan Cnoc Balgunloune Contin / Cunndainn Lair Brochel Newmore Balgunearie Ardessie Attadale Quarryhill Heribost Achlorachan Rhicullen Tullich Muir Borrodale Maligar / Malagar Waterloo / Achadh a' Chùirn Drumfearn / Druim Fhearna Duntulm Totardor Lower Arboll Fanks / Na Faingean Carbost Breckrey Charlestown Horneval Shulista Moll Erbusaig Kildonan / Cill Donnain Achterneed Hamaraverin Drumuie / Druim-aoidh Blairninich Ramasaig Ard Dorch / An Àird Dhorcha Garve / Gairbh Upper Tote Miltown Letters Wester Lonvine Eynort Balmuchy Fortrose Luib Springfield Achduart / Achadh Dubhaird Anancaun Tarvie Aird / An Àird Mid Strome Camustianavaig / Camas Tianabhaig Uiginish / Uiginis Balmeanach Ferryton Opinan Sanachan Rhiroy Sgalamus / Skulamus Inverarish Cadboll Skinnerton Feorlaig Braeintra Allt nan Sùgh Badachro Park Bernisdale Inver Bindal Camascross / Camus Croise Resolis Lower Diabaig Shiel Bridge Knockbreck Letterfearn Newton of Cromarty Bridgend Little Garve / Gairbh Beag Acheninver Gearymore / An Gearraidh Mòr Tarskavaig / Tarscabhaig Upper Edinbane / Braigh an Aodainn Bhain Dùn Colbost Dornie Ullinish / Uilbhinnis Lower Pitkerrie Sallachy Ard-dhubh Keppoch Ardindrean Earlish / Earlais Ardmore Alness Lower Breakish / Breacais Ìosal Eyre / Eighre Coulin Lodge Craigton Tokavaig / Tòcabhaig Kalnakill Ullapool Inveralligin Urray Little Scatwell Achnashellach / Achadh na Seileach Brae Newhall Reiskmore Stittenham Hill of Fearn Upper Tullich Gedintailor / Gead an t-Sailleir Kilbride / Cille Bhrìgnde Rhenetra Lael Forest Tournaig Strath Ryefield Poolewe Keistle Dalnacroich Drynoch Killilan Rootfield Upper Ollach Newton of Kinkell Strollamus / Stròlamas Crofts of Kingscauseway Struanmore Knott / Cnot Glasphein / A' Glas Pheighinn Fasach Newmills Newton of Ferintosh Hallin Culbokie North Cuil Wester Alligin Fettes Badachonacher Kirkton Achmore Auchtertyre Braefindon Incheril Glenmore Hungladder Big Sand Marybank Glen Conon Invergordon Arnish Alligin Shuas Achnagarron Borve / Borbh Saasaig / Sàsaig Blair Balnaknock / Baile nan cnoc Aultgrishan Idrigill Chaol Loch Aillse Totaig Carn-gorm Stromemore Grealin Glen Bernisdale Peiness An Lethallt Bay Boath Ashaig / Aisig Callakille Arrisa Ardnagoine Charleston Garros / Gearros Upper Feorlig / Feolaig Ard Culbo Eabost / Eubost Glenuachdarach Allt a' Chruinn Harrapool / Harrapul Aird Corry Lochcarron Lamington Strome Ferry Lower Tote Brae of Achnahaird Rockfield Bualintur Hilton of Cadboll Glasphein / Glas-Pheighinn Carbostmore Badrallach Bundalloch Coulwood Achnacloich Aultbea Coulags Kyleakin / Caol Acain Balmeanach / Am Baile Meadhanach Glen More Badbea Dorrachan Badluachrach / Badluarach Bishop Kinkell Ardvannie Corran Strathcarron Firemore / Fhaighear Mhòir Clashnamuiach Toravaig / Tòrabhaig Kylerhea / Caol Reatha Knockfarrel Dunans Letterewe Obsdale Park Millcraig Bualnaluib Eilanreach Crepkill Ardelve Rhue Ardnagrask Davidston Achiltibuie An Leth-Pheighinn / Lephin Balblair Coulnacraggan / Cul na Creagan Skinidin / Sgianaidin Brenachie Lusta Dalmore Fendom Duisdalemore / DuisdeiI Mòr Jemimaville Edderton Grudie Ardcharnich Garrachan Pollo Craig Melvaig Redpoint Waterstein / Bhatairsteinn North Tarrel Drumbuie Ardvasar / Àird a' Bhasair Stenscholl / Steinnseall Mellon Charles Ellishadder / Ealaiseadar Ruigh'riabhach Uigshader Balnacra Penifiler / Peighinn nam Fìdhleir Inverinate Sgoir Beag Kilmarie Firhill Kilvaxter / Cille a' Bhacstair Stein Inveralivaig Strath Garve / Srath Gairbh Scotsburn Glenelg Cnoc Ruadh Saltburn / Alltan an t-Salainn Fasag Roskhill Lòndubh Portneora Ardnarff Camusnagaul Laide Barbaraville Arabella Mileabhaig Loans of Tullich Inverchoran Upper Halistra Vatten Reraig Westford Balvaird Auchtercairn Carse of Bayfield The Dock Breacais Limepark / Pairc an Aoil Drummond Inverasdale Hartmount Morangie Wester Arboll South Cuil Srath Carran Redcastle Windhill Tain Balintore Annat Armadale / Armadail Easter Kinkell Tomich Ose / Os Hilton Kensaleyre / Ceann Sail Eighre Bornesketaig / Borgh na Sgiotaig Leidchruich First Coast Calligarry Holmisdale / Holmasdal Lower Tullich Teandalloch Duisdalebeg / Duisdeil Beag Merkadale Eabost West Husabost Ardroag Avoch Uig Linicro / Lionacro Kilmaluag Ardtreck North Fearns Lonmore Bernisdale / Bearnasdal Shandwick Flashader / Flaiseader Sròndubh Broomhill Ardintoul Toulvaddie Balgown Shieldaig