Business Marketing in Winscombe

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Company Advertising in Winscombe

Business advertising is the process of generating sales and awareness for a company through various marketing mediums, both traditional and online, to keep it in the minds of its target audience.

We know that every business is different, so our specialist media planners will listen to the individual aims and ambitions of a company before putting together a marketing plan.

We work with a range of companies, from small and medium-sized enterprises to large corporate ones, to help them achieve their desired results; whether that is to increase sales or levels of brand awareness for their company, service or product. 

Our business marketing teams will listen to your aims and put together a bespoke plan; drop us a message, and one of the team will be in touch to discuss the various suitable options available to you. 

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What is Business Advertising?

It is simply the promotion of a business or company and the services they provide. 

Business advertising is carried out by most companies so that they are in the public eye and conscious throughout the year. The benefits of such marketing are that a company can reinforce its popularity with current customers whilst also reaching out to new ones.

There are many different methods of advertising that a business can adopt to achieve exposure including TV and radio ads, emails, print, outdoor adverts, PPC online ads and social media advertisements. It all depends on your budget, where you are and what you want to promote. 

To find out more, drop us a message and tell us a bit about you; what you are looking to achieve, your target market, any geographical areas of interest and an idea of your marketing budget. When we have this information, we will put together a tailored marketing campaign for you to consider. 

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Which Companies Should Carry Out Business Advertising?

Basically, all businesses need to carry out some form of advertising and promotions to make sure that what they offer is known by the general public and consumers. Our teams work with companies of all sizes from: 

  • Sole traders and independent stores

  • Partnerships

  • Small and medium sizes enterprises (SMEs)

  • National Companies

  • International brands

Depending on the products or service you supply, we will identify a suitable and effective strategy to help your business be both stable in a tricky world, as well as grow. 

Which are the Most Effective Marketing Techniques to Advertise a Business?

The most suitable and effective techniques depend on the company, location and aims and ambitions of the company.

Smaller companies (such as local services, restaurants, bars etc) will only need exposure in a small geographical location, however, if you have a national service or product you will want to go further afield. 

Broadly, we look after the following types of businesses: 

SMEs with a Small Regional Catchment

Not all companies are looking to take over the world but all need customers to survive.

Most small and mid-sized companies exist by servicing their local areas, examples of these include builders, plumbers, electricians, local gardeners, independent local shops, non-chain restaurants and cafes.

When looking at a campaign for these types of businesses, we tend to focus on strong local outdoor advertising, local press advertising, targetted social media, print in appropriate outlets and possibly smaller local radio stations. Budgets are flexible but tend to start from a few thousand pounds. 

Larger Regional Businesses

Businesses that have a wider catchment area need to push beyond the smaller towns in which they may exist, they need to give a sense of greater size and scope. Options for these larger regional companies would include all of the options that an SME would adopt, however, other options may be included, such as larger regional radio campaigns on larger commercial stations, shopping advertising in large out-of-town malls and even regional TV advertising. 

National and International Companies

These are the biggest companies and brands.

They tend to have large budgets, and almost any and all techniques and advertising options can be used. These companies would often want to give a sense of scale and prestige, and most of these would have TV advertising, national press advertising, strong and impactful outdoor and underground advertising and strong online and social media campaigns.

These types of companies spend hundreds of thousands to cement their position at the top of the pile and to keep themselves clear of the opposition. 

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What Are The Costs Of Business Advertising in BS25 1?

The costs of marketing vary depending on many different factors.

These are basically; the type of media you choose, the length of the cycle (time period you want this to run for), location and time of year. 

For more information on costs, simply check out the individual pages that we have where we go into more detail. You can also contact us for additional information and free quotes. 

How to Advertise Your Business - The Next Step

We recommend the following steps if you are looking to advertise your business:

  1. Contact our team using the enquiry form to get the ball rolling.

  2. Tell us about your business and service – your history, your aims and ambitions. Where do you see yourself in the next year? Five years? And ten years? 

  3. Let us know your target market - we can help you research this if necessary or if you are uncertain. Put yourself in their mind; where do they live? Which radio stations did they listen to? Which papers do they read etc?

  4. Decide on the types of ads you want - our media planners will let you know which will work best for your organisation, however, you may already have some ideas on what you want to go for, or ideas on what you think will work. 

  5. Purchase the ads - our media buyers will do this for you. 

  6. Design artwork that you are happy with and supply to us. 

  7. See the advertising in action.

  8. Review the results!

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Frequently Asked Questions

  1. "What is marketing for a small business?" There are lots of options for small business marketing, many of which can be reasonable in terms of costs but achieve great results and allow you to attract new custom. Many consumers use Google (or another search engine) or social media when looking for products or services so we often suggest including these in any marketing strategy, they are a great way to inform people about what you do. We would normally suggest looking at some basic outdoor and press ads as well, as part of simple marketing plans, then take things from there.

  2. We have been told just to do digital marketing and email marketing for our small business, is that a good idea?” Marketing for small businesses is mainly about attracting new customers to a product or service. There are lots of options to consider and digital ones such, as social media (which in many ways also doubles as a form of customer service), email marketing, content marketing and PPC are all great however we would always suggest a few different avenues such as outdoor and press ads so that your product or service is seen by a wider audience. Get in contact today and leave an email address, we’ll send over some more info or arrange a call.

  3. "How do I market my small business UK?" Small business marketing is ultimately dependent on what product or service is being offered, most business owners know they "have to do something" to attract potential customers. It’s probably best to contact our teams and chat through your aims and ambitions and we can put together a bespoke campaign that includes everything from Facebook ads to TV and radio. 

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Our experts at PromoMedia are able to help you create the most appropriate and cost-effective plan to promote your business, company or service, to help you attract customers whilst remaining in the consciousness of current ones.

If you would like to discuss our services please fill in our contact box and one of our friendly staff will get back to you quickly with helpful advice and a free quotation. We look forward to hearing from you. 

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We cover Winscombe (Somerset)

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Pen Mill Broomfield Hockholler Hatch Green Chard Eastover Primmore Corner Camerton Warleigh Nunney Catch Allowenshay Rodhuish Comeytrowe North Brewham Adsborough Larkhall North Cadbury Westmoreland Lower Peasedown Burlinch North Weston Ruishton Mark Causeway Capton Haines Hill Eastertown Timberscombe Kilkenny East End East Town Monger Meadgate West Woodford Ebdon Nynehead Bishopswood Biddisham Street End Puddle Town Bathpool Lower Wraxall Walton Bay Netherclay Double Hill Vellow Higher Street Porlock Weir Newtown Downside Southwood Croscombe Fromefield Paulton Lamyatt Williton Dinnington Podimore Tone Green The Oval Barton St David Shoreditch Listock Dodhill Spring Gardens Henton The Green East Huntspill Stoke Trister Whitchurch Shearston Hale Coombe Meadgate East Merriottsford Yenston Lower Writhlington Vobster Moorledge St Andrew West Coker South Brewham Upper Baggeridge Hatch Beauchamp Shiplate Rudge Battleborough Lower Westholme Hamfield Nailsea Hardington Moor Dean Walton Langford 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Snails Hill West Hill Gardens Coursley Shalford Northend Little Lyde Upper Radford Blackford Weston Bampfylde Pylle Edbrook Leigh upon Mendip Wales Highway Lower Canada Bridgwater The Millands Bathwick Hewish Porlock South Stoke Panborough Wick Golsoncott Pendomer Rush Hill Blackford Dulcote Middle Leigh Border Milton Berrow Knole West Stoke Clewer Greenvale Kingstone Westonzoyland Ansford Voxmoor Weacombe Hallatrow Urgashay Haybridge Brympton d'Evercy Dunkerton Staplehay Herons Green Uphill Manor Outwood Sampford Arundel Latcham Puddlebridge Pict's Hill Otterford Wick St Lawrence Long Cross Woolmersdon Silver Street East Dundry Rowbarton Wagg Aller Hele Alcombe Upper Milton Norton St Philip Wellsprings Sticklepath Elborough Clays End Alder Row Moolham Publow Bulford Raddington Walpole Monkton Combe Dundry Oath Withial Ford Street Stoford Lower Failand Upper Weston North End Ash Cross Upper Vobster Woolvers Hill Dommett Upper Coxley Waterrow Withyditch Over Stratton Helland Star Stream Field Spargrove Hinton St George Triscombe Banwell Stanton Wick Northover Kelston Leighton Langley Lower Vexford East Chinnock Preston Plucknett Henstridge Bowden New Town Charlynch Parchey Highbury East Lambrook Steart Lopen Crewkerne Leigh Common Barrow Common Higher Beetham Cole Hill Marston Gate Swell Hornsbury Luccombe Corston Tracebridge Wick Lower Langford Nailwell Tarnock North End Old Ditch Cottiford Wick Penselwood Enmore Fulwood Axeford Estate Roundham Woolavington North Batsom Cary Fitzpaine Higher Vexford East End Greylake Fosse Little Keyford Worth Saltford Wraxall Dodington Otterhampton Locking Edingworth Bishop's Hull Henstridge Marsh Launcherley Greenhill Chardleigh Green Brockley Ham Street Shoscombe Vale Critchill Westfield Dinghurst Watergore Stoney Stoke Stawell Garden City Lattiford Street Purn Cross Tyntesfield Poundisford Lovington Cowslip Green Easton Moorlinch Oldfield Park Melcombe Lulsgate Bottom Stoke St Gregory Claverton Down Winsham Culverhays Feltham Rodney Stoke Hornblotton Green Chaffcombe Ashington Shadwell Farleigh Cameley Tadwick Stathe Pitminster Misterton Cranmore Huntspill Pudleigh Hillcommon West Hatch Tuckerton Screedy Broomhill Bagley Isle Brewers Ley Bleadney Widcombe Whitefield Ashbrittle Ashgrove Merridge Park Gate Badger Street Wayford Thorney Frome Wilmington Oare Lower Knapp Meadgate Waterlip Templecombe Ilton Chelvey Frieze Hill Hare Langley Marsh Withypool Eastbrook Asney Wrington Liney Pyrland Bradney Woollard Ubley Nyland Hapsford Belluton East Coker Ilchester Mead Haygrass Tangier Alford Sutton Elliots Green West Bagborough Verrington Whitnell Town's End West Newton Abbots Leigh Weston Rock West Yeo West Harptree Muchelney Ham Woodlands Scrapton Ashill Kilve Congresbury Coleford Weston in Gordano Lower Roadwater Webbington Higher Holton Payton Pyleigh Mudgley Wood Slape Cross Lullington Cannard's Grave Wookey Hole Queen Charlton Pye Corner Kenn Moor Gate Heaven's Door Pinksmoor Higher Wambrook Thorne St 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Stanton Prior Locking Parklands Cole Northover East Bower Prestleigh Langport Eastover Wiltown Withiel Florey Brandish Street Brompton Ralph Butleigh East Quantoxhead Sampford Moor Hartswell Baltonsborough Stockwitch Cross Batheaston Winscombe Chelston Seavington St Mary Sutton Bingham Compton Pauncefoot Alstone The Wrangle Compton Martin Batten's Green Alston Sutton Sutton Montis Oakhill Holly Brook Wrangway Willett Bare Ash Combe St Nicholas Bear Flat Maperton Grosvenor Midford Potters Hill Brinsea Pitcot South Chard Lower Somerton Lottisham Ashcott Corner Trull Pawlett Hill Mearns Faulkland St Cleers Thrupe Yeovil Marsh Sandford Batch Radstock Splatt Kingston St Mary Up Mudford Barrow Hillfield Aisholt Down End East End Shockerwick Heale Cushuish Fyfett Pawlett Lower Swell Holywell Lake Stanton Drew Paintmoor Stembridge Sticklynch Broadmead Greylake Knapp Twinhoe Nethercott Newton St Loe Castle Cary Marsh Street Whiteway Yarley Hill Corner Portbury Crock Street Charlton Adam Ashwick Shepton Montague Woolston Dry Hill Langport Westover West Hill East Compton Southmarsh Killing's Knap West Hewish Wadeford Crimchard Holton Edithmead Downside Coombses Easton-in-Gordano Halcon Allerford Southdown Farleigh Hungerford Dowlish Ford Cossington Bourton Sidcot Backwell Common Chapel Leigh Puckington Primrose Hill Hayes Park Durnfield Barwick Lower Burrow Whitecross Wootton Courtenay Chelwood Berhill Holbear Fox Hill Middlezoy Shapwick Keynsham Nether Stowey Curload Ashwell Ashton Watering Blindmoor Goar Knap Havyatt Pibsbury Churchstanton Walford Whatley Link Sherborne Kingdown Camel Hill Portfield Middle Burnham Little Load Silver Street Badbury Stolford Sand Leighland Chapel Nempnett Thrubwell North Coker Honey Hall Ellicombe Townsend Higher Wellisford Ubley Sideling Tolland Bradley Green Lower Odcombe Ammerham Four Foot Dolemeads Pathe Berkley Mells Green Park Corner Merriott Long Load Weston Village Wilkinthroop