Charity Marketing in Heath End

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Heath End are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Heath End?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Heath End is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in HP4 3

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Heath End or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Heath End (Buckinghamshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Aston Clinton Verney Junction Hedsor Lillingstone Dayrell Tingewick Upper Winchendon Salden Easington Sands Rush Green Berryfields Wexham Street Bancroft Park Bancroft Blue Bridge Ivinghoe Aston Creslow Greenlands Hazlemere Lye Green Ledburn Simpson Amersham on the Hill Monkston Park Stonebridge The City Saunderton Whitney Smokey Row Wavendon Little Chalfont Kingswood Horton Calvert Barley End The Bowl Aston Sandford Hitchambury George Green Bovingdon Green Hulcott Ford Linden Village Fenny Stratford The Lee Middle Claydon Swanbourne World's End Little Missenden Chalfont Common Boveney Whelpley Hill Bow Brickhill Forty Green Walton Halton Water Eaton Winslow Stoke Hammond Bradwell Ashley Green Great Brickhill Little Boys Heath California Willen Lake Tongwell Downs Barn Sills Yard Chilton Upper Hartwell Bourne End East Burnham Hunt's Hill Emberton Wolverton Botley Tilbrook Southcourt Filgrave Marsworth Horton Wharf Sherington Cressex Addington South End Peartree Bridge Iver Love Green Leadenhall Widmoor Walton Radnage Radclive Dinton Greenleys Diggs Atterbury Shabbington Thornton Mursley Kingsey Wendover Woodham Giffard Park Denbigh West Pheasant's Hill North End Hilltop Ballinger Bottom Oakley Wotton Underwood Egypt Saunderton Little Crawley Charndon Pitchcott Green End Far Bletchley Quarrendon Barton Hartshorn Cadmore End Thornborough Bradenham High Wycombe Gawcott Winterhill Prestwood Fulmer Sedrup Farnham Common Stone Chalfont Grove Blakelands Upton Elmhurst Lower Bois Bradwell Abbey Southend Summer Heath Beacon's Bottom Stoke Goldington Iver Heath Castlethorpe Woodrow Aylesbury Cholesbury Littleworth Common Downhead Park Kingsmead Buffler's Holt Chesham Lower North Dean Hillesden Hamlet Codmore Latimer Studley Green Widmer End Stacey Bushes Fleet Marston Quainton Astwood Twyford Ditchfield Slapton Church End Marlow Shenley Wood Marlow Bottom Ravenstone Little Kingshill Water Stratford Tathall End Brill Bryant's Bottom Newlands Conniburrow Stantonbury Great Holm Taplow Haversham Milton Keynes Broughton Crossing Moor Common Alscot Crownhill Dunsmore Wolverton Mill East Loughton Watermead Pond Park West End Stoke Poges Wolverton Mill Church End Gibraltar Neath Hill Frieth Great Kimble Ham Green Stoke Mandeville Crafton Little London Swan Bottom Grove Stratton Chase Stoke Green Northall Lent Rise Haydon Hill Amersham Common South Heath Mantles Green Rowsham Upper Pollicott Burcott Moor End Hillesden Penn Street Holmer Green Padbury Princes Risborough Pennyland Baker's Wood Heelands Chackmore Well End Old Farm Park Victoria Park Caldecote Middle Green Speen Bletchley The Badgers Shenley Lodge Wood Green Fort End Ley Hill Wavendon Gate Walter's Ash Hazeley Chalfont St Peter Darvillshill Bedgrove Rotten Row Nup End Oving Wilton Park Walton Court Fullers Slade Flackwell Heath Green End Waterside Beanhill Granborough Towerage Hotley Bottom Farnham Park Hawridge Soulbury Cheddington Caldecotte East Claydon Bucklandwharf Lower Woodend Stokenchurch Hyde Heath Loudwater Bottrells Close Tylers Green North Marston Great Missenden Coombe Heath End Shalstone Turweston Leckhampstead Horn Hill Naphill Ludgershall New Denham Lee Gate Tatling End Northfield Lavendon Poundon Gerrards Cross Dagnall Bye Green Skirmett Manor Park Milton Keynes Village Asheridge Tickford End Nash Lee Drayton Parslow Shenley Brook End Littleworth Corner Bockmer End Lake End Westbury Chenies Kents Hill Denham Wing Chessmount Moulsoe Buckmoorend Honeyburge Crownfield Lee Common Preston Bissett Woodhill Ashendon Weston Underwood Marlow Common Steeple Claydon Hedgerley Hill Broughton Fawley Bottom Turville Woolstone Hyde End Wycombe Marsh Westcroft Cores End Wolverton Mill South Warrington Downley Bragenham North Crawley Cuddington Wheeler End Nearton End Springfield Little Kimble Pednormead End Tyringham Owlswick Great Hampden Chearsley Shenley Church End Booker Wendover Dean Edgcott Adstock Fingest Mentmore Beamond End Tyler's Hill Great Hivings Grendon Underwood Stony Green Central Milton Keynes Burcott Lower Weald Upper Weald Akeley Bolter End Oxley Park Bennett End Hollingdon Church End Old Wolverton Little Linford Griffitts Yard Woughton Park Chivery Monkston Shipton Lee Whitchurch Great Horwood Bledlow Askett Fishermead Mobwell Farnham Royal Tattenhoe Chesham Bois Amersham Longwick Meadle Hunt's Green Walton Manor Tinkers End Fern Cublington Weston Turville Fulwell Littlecote Clayhill Walnut Tree Bledlow Ridge Lane End Green Hailey Worminghall Hedgerley Ibstone Kimble Wick Medmenham Furzton Lake Hardwick Chetwode Startop's End Wooburn Common Loosley Row Stewkley Pheasants Chalkshire Oakhill Pitstone Hill Wroughton Park Pitch Green Newton Leyes Hardmead Holly Green Ballinger Common Wymbush Waterend Nether Winchendon Horsleys Green Coffee Hall Hollybush Hill Dorney Reach Pitstone Green Monks Risborough Lower Ascott Maids Moreton New Bradwell Layters Green Holtspur Bishopstone Upper North Dean Bradville Newtown Lee Clump Piddington Wingrave Ascott West Wycombe Brinklow Rose Hill Furzton Woburn Sands Buckland Willen Park Burroughs Grove Tinkers Bridge Ivinghoe Thorney Fox Milne Saunderton Lee Rooksley Seer Green Great Linford Mundaydean Bottom Richings Park Great Kingshill Beachampton Kingston Drayton Beauchamp Skittle Green South End Parmoor Botolph Claydon Petsoe End Church End Terrick Newton Longville Greatgap Northend Biddlesden Berghers Hill Bellingdon Oldbrook Butler's Cross Lent Goddards Langley Corner Knowlhill Lower Hartwell Foscote Hodge Lea Walton Hall Stewkley Dean Bury End Hoggeston Shipton Shreding Green Cold Brayfield Wooburn Green Ilmer Chalfont St Giles Brook End Bierton Penn Bottom Lillingstone Lovell Middleton Little Marlow Broughton Amersham Old Town Church End Haddenham Chartridge Westcott Clanking Chicheley Turville Heath Woughton on the Green Stratford Fields Horsenden Kingsash Bolbeck Park Browns Wood Dadford Bradwell Common Campbell Park Kiln Farm Brook End Clifton Reynes Lenborough Orchard Leigh Bleak Hall Beaconsfield Linford Wood Terriers Forty Green Little Brickhill Long Street Higher Denham Mount Pleasant Little Ickford Wooburn Lower Pollicott Dorton Coleshill Hughenden Valley Parslow's Hillock Long Crendon Grange Farm Little Wood Corner Little Frieth Middle Weald Willen Fawley Emerson Valley Dorney Elfield Park Lower End Wardrobes Lower Cadsden Penn Newton Blossomville Hambleden Hedgerley Green Cryers Hill Redmoor Heath End Buckingham Little Hampden Boarstall Ashland Jordans Lathbury St Leonards Marsh Mop End Singleborough Westlington Weedon Little Horwood Rout's Green Gayhurst Whaddon Medbourne Austenwood Stony Stratford Buckland Common Netherfield Hanslope Two Mile Ash Olney Redland End Newport Pagnell Sprig's Alley Pitstone Wooburn Moor Ickford Burnham Flowers Bottom Winchmore Hill Waddesdon Page Hill Micklefield Lacey Green Marsh Gibbon Townsend Dunton Chisbridge Cross Ellesborough Danesfield Colstrope Knotty Green Aston Abbotts Pednor Bottom Eaglestone Edlesborough North Lee Mill End Nash Whiteleaf Sheepridge Tetchwick East End Spurlands End Rockwell End Calverton