Charity Marketing in Morborne

Get in touch

Advertising Charities in Morborne

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Morborne are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Morborne?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Morborne is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in PE7 3

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Morborne or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Morborne (Cambridgeshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Over End Great Gransden Alconbury Weston Teversham Shepreth Folksworth South Bridge Field Balsham Wisbech St Mary Brinkley Flint Cross Orton Wistow Sibson Orchard Park Wood Walton Meldreth Hardwick Badgeney Easton Alconbury Weald Haddenham Horseway Stow Longa Lode Quy Waters Hatley St George Somersham Westley Waterless Caldecote Alconbury Christchurch Widgham Green Fen Ditton Oakington Litlington Great Eversden Morden Green Carlton Green Old Weston Gold Hill Histon Haroldsbridge Caxton Little Downham Little Catworth Lower Cambourne Black Bank Eltisley Barway Stirtloe Burrough Green Streetly End Werrington Tetworth Leighton Bromswold Broad Green River Bank Little Ditton Foul Anchor Hardwick Stonea Kennett Childerley Buckworth Commercial End Dullingham Longstanton Highfields Caldecote Boxworth End Ufford Eye Little London Sutton Pymoor Brampton Park Islands Common Whaddon Gap Little End Over Heathfield Fenstanton Weston Green Manea Leverington Sutton Etton Great Boleness Field Glatton Staughton Green Barcham Corner Chippenham Hook Great Abington Guilden Morden Chittering Eye Green Winwick Prickwillow Pidley Walsoken Duxford Fulbourn Upton St Neots Kingston Nene Terrace Kings Ripton Gorefield Elm Chettisham Sutton Gault Chapel Head Cambridge Chesterton Willingham London End Graveley Milton Newton Clayhithe Norwoodside Orton Malborne Thorney Bluntisham Orwell Bury Gamlingay Longthorpe Covington Madingley Great Stukeley Hildersham Haslingfield Weston Colville Newtown Reach Inham's End Reach Landbeach Offord Cluny Offord D'Arcy Six Mile Bottom Cambourne Newborough Cross Green Camps End Green End Belle Isle Shudy Camps Eastfield Morborne Wansford Snailwell St Ives Childerley Gate Hinxton Brampton West Wratting Mile End Westlands Great Chishill Turves Whittlesford Grantchester Trumpington Briggate Westry Wentworth Papworth Everard Comberton Wintringham Peakirk Elsworth Holywell Papworth St Agnes Needingworth Hampton Hargate Newtown Wistow Helpston Upton Maxey Ravensthorpe Little Shelford Hemingford Abbots New Fletton Stretham Stow cum Quy Fenton Bassenhally Field Croxton Little Thetford Coldham's Common Lolworth Pondersbridge Wood End Ashley Buckden Great Paxton Stilton Welches Dam Kirtling Green Ramsey Mereside Bunker's Hill Green End Kirtling Woodhurst Guyhirn Gull Godmanchester Soham Cotes Ashton Chapel End Ailsworth Weald Hartford Dutter End Melbourn Bar Hill Town End Fitton End Pampisford Tilbrook Elton New England Little Wilbraham Dogsthorpe Boxworth Great Gidding Newnham Friday Bridge Broad Hill Northborough Old Wimpole Little Eversden Hauxton Stanground Marholm Ridgeway Village Great Shelford Dullingham Ley Ickleton Shingay Romsey Town Leverington Common Bartlow Little Chishill Wilburton Downham Hythe East End Diddington Foxton Horseheath Eaton Ford Wimpole Eynesbury Spaldwick Queen Adelaide Water Newton Little Stukeley Tadlow Ramsey Hollow Tholomas Drove Littleport Orton Longueville Black Horse Drove Colnefields Catworth Burwell Newnham Ramsey St Mary's Thriplow Murrow Gamlingay Great Heath Arrington Holme Red Barns West End Knight's End Sawston Stukeley Great Staughton Huntingdon East Hatley Bridgefoot North Field Oldeamere Stuntney Nosterfield End Millfield Barrington Little Heath Warboys Down Field Peas Hill East Perry Ellington Thorpe Owl End Denton Little Paxton Stetchworth Orton Southgate Coton Pilsgate Bassingbourn Fen Drayton Woolley Heydon Ramsey Wicken Padney Little Green North Brook End Eldernell Tipps End Kings Hedges Girton Whaddon Badlingham Tydd St Giles King's Dyke Conington Church End Wennington Stibbington Fordham Eaton Socon Yelling Gunthorpe Gatley End Witchford Four Gotes Crow End Staughton Highway Gamlingay Cinques Orton Northgate East End Soham Upper Cambourne Caldecote Guyhirn Burrough End Coveney Little Abington Mill End Southorpe Green End Sawtry North End Willingham Green Waterside Great Green Bottisham Cottenham Wyton Thorney Toll Great Wilbraham Swaffham Bulbeck Claypit Hill Dillington Dyer's Green Bythorn Ramsey Heights Odsey North Side Bourn Eddington Wimblington Barton Lynch Wood Dry Drayton Newnham Croft Thornhaugh Alwalton Conington Paston Longstowe Washingley Stapleford Eastrea Houghton Impington Colne Coldham Arbury Purls Bridge Yaxley Hemingford Grey Steeple Gidding Cardinal's Green Witcham Rampton Coppingford Caldecote Deeping Gate Parson Drove Cheveley Toft Haddon The Thrift Church End The Lipneas Ramsey End Coates Steeple Morden Orton Goldhay Barnack Westwick Wendy Orton Brimbles Abbotsley Peterborough Little Raveley Saxon Street Chesterton Mill Green Cherry Hinton Swaffham Prior Freestones Corner Lark Hall Corner Kneesworth High Cross Roman Hill Barham Fengate Grafham Molesworth Bretton Swingbrow Little Ouse Horningsea Knapwell Denny End Redmere Begdale Hinchingbrooke Dennis Green Upend Castor Flood's Ferry Church Field Rogues Alley Castle Camps Stanground South Kimbolton Little Gransden Swavesey Keyston Hampton Vale Harlton Little Gidding Wenny Severals Woodston Hail Weston Woodditton Babraham East Fen Common Castle End West Wickham Carlton Abbots Ripton Northstowe Oxlode Upthorpe Second Drove Ellington Eastgate Mepal Fowlmere Doddington Norman Cross White Cross Hill Way Head Chatteris Waresley Ely Wothorpe Linton Ring's End Lolham Farcet Isleham Frog End Wisbech Earith Wardy Hill Hilton Upware Old Fletton Milking Nook Great Raveley Waterbeach Eastwood End Chiswick End Chainbridge Harston Toseland Stonely Elford Closes Southoe Old Hurst Broughton Aldreth Wittering West Perry Orton Waterville Long Meadow Little London Dunkirk Walton Bainton Haddenham End Field Westwood Glinton Newark Hamerton Croydon March Old Pembroke Farm Sapley Upwood Newton-in-the-Isle Benwick Ditton Green Newtown Ramsey Forty Foot Whittlesey Westley Bottom Brington Abington Pigotts