Charity Marketing in Greenwich

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Greenwich are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Greenwich?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Greenwich is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in DE5 3

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Greenwich or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Greenwich (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Monsal Head Burrfields Chelmorton Ashleyhay Mount Pleasant Codnor Calver Low Trentlock Westthorpe Ashopton Wingfield Park Bolsover Nether Booth Idridgehay Green Pleasley Grindlow New Horwich Millington Green Norbury Wilmorton Farnah Green Little Hucklow Barlow Elvaston Cock Alley Makeney Etwall Common Nether Moor Peakley Hill Ticknall Wirksworth Moor Hopton Wirksworth Boylestonfield Tansley Ingmanthorpe Pilsbury Waldley Ashover Moorend Apperknowle Summerwood Top Bowshaw Kedleston West Hallam Ravensnest Osmaston Cartledge Lower Birchwood Heanor Gate Whittington Moor Sutton on the Hill Dunsa Woodhead Doehole Shirland Ballidon Alderwasley Hollingwood Great Wilne Ible Blackwell Upper Hackney Foremark Osleston Stretton Woodseats Fenny Bentley Newbold Moor Bretby Rose Hill Great Hucklow Stone Edge Mill Green Old Brampton Congreave The Bungalows Wash Knockerdown Normanton Coxbench Park Nook Arthurs View Thornhill Brimington Common Hardwick Kelstedge Stoney Middleton Belper Canholes Freebirch Openwoodgate Hillclifflane Oxcroft Hassop New Zealand Ladygrove Bakewell Matlock Bank Church Town Smithy Houses Whitfield Park Oversetts Hulland Village Church Broughton Glutton Bridge Stanton Northwood Over Haddon Alfreton Littlemoor Egginton Common Sleet Moor Stanhope Bretby Dale End Pinxton Stanton in Peak Elton Calow Hulland Moss Melbourne Foolow Markham Vale Stainsby Common Quarndon Common New Smithy Whatstandwell Sapperton Henmoor Baslow Dowry Fallgate Ashover Hay Old Dam Ollerbrook Booth Sinfin Old Matlock Birley Grassmoor Netherthorpe Calke The Brushes Netherthorpe Lee Head Hemming Green Toadhole Furnace Lodge House Surface Mine Birdholme Pentrich Muggintonlane End Cowers Lane Pride Park Cowlow Woodlinkin Chesterfield Whitfield Mickley Bellevue Gamesley Chevinside Charlestown Brand Side Upper Padley Snape Hill Taxal Breadsall Hilltop Uppertown Alton Ingleby Morley Park Hulland Ward Shacklecross Dalbury Owler Bar Tunstead Peak Dale Harlesthorpe Tissington Edale End Litton Mill Old Tupton Woodthorpe Newtown Rowland Nether Padley Shelton Lock Bradwell Hills Nether Sturston Longway Bank Padfield Fallinge Ridgeway Brockwell Snelston Milltown Castleton Dalbury Hollow Holmley Common Elmton Glapwell Alsop en le Dale Lea Crowden Calton Lees Smisby Calver Sough Acre Ridge Estate Longcliffe Temple Normanton Toadmoor Sterndale Moor Gallows Inn Eckington Radbourne Thurvaston Cherrytree Hill Tapton Mickley Nether Green Lumsdale Brackenfield Idridgehay Park Head Church Gresley Borrowash Wardlow Bullbridge Marlpool Burbage Buxton Crich Alkmonton Hepthorne Lane Mercaston Bowden Head Chellaston Draycott Derby War Memorial Village Mapperley Newhall Upper Midway Burnaston Lower Midway Foston Stanley Common Birleyhay Spitewinter Bacon's Spring Wheston Sinfin Moor West Edge Tideswell Bubnell Nether Heage Whaley Bridge Breckend Whitwell Common Stanton Gate Loundsley Green Stenson Litton Winsick Coton in the Elms Leadmill Alvaston Tibshelf Tinkersley Swanwick Cubley Common Cross Hill Newton New York Shaw Bridgeholm Green Smalley South Wingfield Lane Head West Handley Upper Hartshay Holbrook Stockley Newbold Fernilee Upper Langwith Doe Lea Matlock Dale Stanfree Hallowes Mugginton Derby Buxworth Higher Gamesley Brushfield Creswell Rosliston Holmesfield Marehay Callow Egstow Bramley Furness Vale Dinting Vale Stonebroom Fritchley Butterley Hodthorpe Findern Ashgate Marston on Dove Shuttlewood Ilkeston Perryfoot Bradley Leaden Knowl Somercotes Farley Unthank New Stanton Wensley Malcoff Over End Nether Burrows Smalley Common Hatton Fields Upper End Dethick Harpur Hill Broadmeadows Horsley Golden Valley Greenhillocks Eastmoor Darley Dale Marston Montgomery Newhaven Darley Hillside Roston Trusley Hundall Ironville Spancarr Winster Barton Blount Westhouses Hague Bar Kilburn Morleymoor Astwith Chinley Head Barber Booth Northedge Lower Crossings Hardwick Wood Dove Head Horsley Woodhouse Chinley Unstone Green Steeple Grange Willington Breadsall Biggin Hilton Whaley Thorns Wakebridge Langley Mill Upper Newbold Cotes Park Barrow Hill Hayfield Clifton Ambergate Riddings Milehill Leam Hollington Millers Dale Woolley Bolehill Monyash Oxton Rakes Poolsbrook Stonegravels Buckland Hollow Ogston Newton Solney Shardlow River's Vale Coddington Smalldale Wyaston Etwall Higham Longlane Short Heath Boylestone Spout Sunny Hill Risley Handley Larklands Denby Village Hady Broadholm Porterhouse New Bolsover Earl Sterndale Bole Hill Annwell Place Brampton Heage Rowsley Hollington Grove Brockhurst New Sawley Millers Green The Flourish Bagshaw Thulston Curbar Aldwark Eaves Knoll Froggatt Culland Street Lane Upperwood Hill Top Lightwood Dronfield Woodhouse Nether End Castle Gresley Cromford Gosforth Valley Rylah The Forties Long Eaton Hardstoft Higher Crossings Longford Heanor Ridgeway Lower Pilsley Ashford in the Water Limekiln Field Farlands Booth Morton King Sterndale Cowhill Parwich Cotmanhay Ripley Corbriggs Priestcliffe Ditch Goseley Dale Spitalhill Boulton Bakestone Moor Taddington Yeldersley Shatton Cinderhill Brookside Commonside Grindleford Brimington Little Bolehill Low Leighton Dale Abbey Kniveton Milford Shirley Old Glossop Brailsford Peak Forest Bridge End Sawmills Snelston Common Torr Top Lydgate Bolehill Grindsbrook Booth The Holmes Milton Blackbrook Pratthall Slaley Unstone Churchtown Windmill Swarkestone Hollins Cropper Wheatcroft Bridgemont Belph Pear Tree Bonsall Upper Biggin Birchover Higher Dinting Bretton Pilsley Old Whittington Palterton Shipley Yeaveley Moorwood Moor Dunston Hobroyd Mickleover Hangingbridge Ashgate Glossop Smithfield Burntheath Lullington Far Laund Birch Vale Denby Bottles Mount Pleasant Parkhouse Green Wessington Duffieldbank Tetron Point Hasland Barlborough Hales Green Boothgate Lilypool Middle Handley Overseal Shottle Rise End Summerley Ednaston Greenside Hull End Lees Harper Hill Brassington Over Leigh Shireoaks Sawley Duffield Inkersall Hope Mastin Moor Lower Hartshay Hockerley Killamarsh Ireton Wood Beeley Priestcliffe High Cross Bank Hadfield Repton Chunal Batham Gate Wadshelf Tintwistle Lower Kilburn Woolley Moor Bradbourne Shottlegate Matlock Bath Staden Pilsley Green Eagle Tor Hare Edge Combs Penny Green Denby Common Lower Thurvaston Farhill Ault Hucknall Ridgeway Moor Heathcote Long Duckmanton Swadlincote Shirebrook Ockbrook Shepley Street Little Longstone Clay Cross Upper Loads Alport Ilkeston Junction Aston Slackhall Tomthorn Waingroves Butterley Rowthorne Newgate Hilltop Peasehill Holymoorside Pilsley North Wingfield Crowhole Bankwood Gate Allestree Mapleton Whaley Great Longstone Middlecroft Pye Bridge Clay Mills Hill Somersal Edensor Offerton Norwood Crowdicote Gorsey Leys Tansley Knoll Flaxholme Nithen End Turnditch Lowgates Scotches Bramley Vale The Leys Castle View Moorhall St Augustines Rodsley Linton Thorpe Horsleygate Coplow Dale Holloway Plaistow Green Upper Town Cockyard Little Hallam Emmett Carr Ford Renishaw Nether Chanderhill Hardstoft Common Common Side South Normanton Newmarket Upper Birchwood Wardlow Mires Langley Common Smalldale Sandiacre Moravian Settlement Edlaston Bolsover Woodhouse New Mills Brook Bottom Townend Washgreen Woodnook Hallam Fields Chapel Milton Langley High Lee Whitehough Abney Calow Green Oaker Friden Spinkhill Deepclough Stanley Wigley Flagg Littleover Spital Crich Carr Youlgreave Somersal Herbert Slatepit Dale Blackwell Boulton Moor Radbourne Common Upperthorpe Stanton-by-Dale Parsley Hay Chisworth Higher Buxton Matlock Bridge Aston Press Heath End Stony Houghton Two Dales Twyford Charlesworth Breaston Codnor Breach Brough Chaddesden Pikehall Egginton Edale New Whittington Loscoe Hatton Hearthstone Robin Hood Lower Dinting Churchbalk Cowdale Weston Underwood Lower Gamesley West Broughton Hillcross Heath Thurvaston Stainsby Nether Handley Duckmanton Leabrooks Mount Pleasant Hargatewall Sheldon Woodville Coal Aston Biggin Warmbrook Oakerthorpe Compton Chapel-en-le-Frith Darley Bridge Morley Smithy Matlock Green Holmgate Cross o' th' hands High Peak Junction Markeaton Caldwell Plaistow Swathwick Whitehough Head Marsh Lane Little Hayfield Stanton by Bridge Quarndon Brightgate Middleton Doveridge The Park Stoneheads Simmondley Langwith Wilday Green Hathersage Oakwood Kirk Langley Hidebank Palmer Moor Riddings Codnor Gate Arkwright Town Crewton Walton-on-Trent Eyam Bradwell Carr Vale Spondon Scropton Starkholmes Dronfield Stoke Aston Heath Yeldersley Hollies Ambaston Stanton Lees Scarcliffe Oaks Green Wormhill Holestone Church Hill Dimple Greenwich Smalley Green Millthorpe King's Newton Shipley Common Hathersage Booths Rowarth Horwich End Dale Moor Hognaston Hollins Green Overton Mercaton Blackbrook Coldeaton Boythorpe Over Burrows Tupton Kirk Hallam Pomeroy Pilhough Gowhole Ladmanlow Hammersmith Troway Inkersall Green Holmesdale Allenton Rumbling Street Whitwell Codnor Park Heathtop Little Eaton Slack Staveley Kirk Ireton Tunstead Milton Little Chester Upper Booth Hallfield Gate Danesmoor Litchurch Darley Abbey Warrencarr Nether Biggin Morley Cokhay Green Smithy Moor Great Cubley Hartshorne Upper Town Hilcote Barrow upon Trent Middleton Little Cubley Matlock Cliff Cutthorpe Carsington Cressbrook Windley Stoneyford Mackworth Wingerworth Lane Ends Coton Park Hazelwood Hillstown Cowley White Moor Riber Brookfield Highgate Calver Sheepbridge Hargate Hill Crist Dalebank Newlands The Elms Bargate Nuttals Park Hollingwood Estate Godfreyhole Oxcroft Estate Higher Chisworth Aldercar Gorseybank Brindwoodgate Ashbourne Holmewood Atlow Holbrook Moor Grangemill Sutton Scarsdale Owlcotes Moorfield Sudbury Harehill Rawson Green Netherseal Bamford Pentrichlane-end Nether Loads Sparrowpit Belper Lane End West End Potter Somersal Church Wilne Longfordlane Bridgehill Brailsford Green Williamthorpe Matlock Dicklant Pleasley Vale Snitterton Weston-on-Trent Common Side Aston-on-Trent Conksbury Langwith Junction Walton The Gutter Hartington Linton Heath New Brimington Thornsett Dove Holes New Houghton Bullhurst Hill Clowne Osmaston