Charity Marketing in Lower Crossings

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Lower Crossings are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Lower Crossings?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Lower Crossings is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in SK23 9

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Lower Crossings or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Lower Crossings (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Short Heath Bolehill Coton in the Elms Cross Hill Holmgate Coxbench Hemming Green Calke Holbrook Harehill Lees Rise End Padfield Milton Dimple Crich Carr St Augustines Smithy Moor Chelmorton Pomeroy Deepclough Yeldersley Chesterfield Bankwood Gate Coplow Dale Thulston Yeaveley Langwith Morley Park Sapperton Twyford Hassop Unstone Green Yeldersley Hollies Arthurs View Hodthorpe Brockhurst Sandiacre Over Haddon Sawley Astwith Whittington Moor Bradwell Dale Abbey Dunston Hill Top Foston Upper Langwith Upperthorpe Belph Swarkestone Mastin Moor Curbar Alvaston Clowne Farhill Callow Cowley Ashford in the Water Hollingwood Hague Bar Winster Windmill Harper Hill Thornsett Brook Bottom Aston Tansley Knoll Dalbury Lower Crossings Bakestone Moor Pinxton Sutton Scarsdale Golden Valley Morton Upperwood Swanwick New Zealand Moravian Settlement Stockley Birdholme Whitwell Common Hopton Aston Woodthorpe Aston Heath Litton Matlock Green Long Eaton Gorsey Leys Pikehall Brightgate Codnor Park Kniveton West Edge Shottlegate Youlgreave Simmondley Hollington Grindleford Ilkeston Chisworth Stretton Sawmills Sheldon Derby War Memorial Village Brookside Parsley Hay Foremark New Bolsover Grindsbrook Booth Mount Pleasant Castle Gresley Brailsford Green Farley Snelston Osmaston Leadmill Stanton Lees Fallinge Barlow Harpur Hill Crist Horwich End Doe Lea Egginton Lane Head Barlborough Sinfin Moor Matlock Bridge Poolsbrook Stony Houghton Boothgate Hasland Steeple Grange Riddings Repton The Park Combs Buckland Hollow Oxton Rakes Loscoe Walton Mickley Milltown Cowhill Kirk Ireton Sunny Hill Longcliffe Brackenfield Stanton by Bridge River's Vale Dethick Dale End Nether Moor Shardlow Cotmanhay Summerwood Top Lower Pilsley Nithen End Arkwright Town Bridge End Upper Loads Crewton Rumbling Street Breaston Biggin Lee Head Earl Sterndale Whitfield Park Perryfoot Hilcote High Lee Common Side Stonegravels Hales Green Draycott Rodsley Wakebridge Gosforth Valley Ridgeway Troway Glapwell Slaley Corbriggs Buxton Linton Clifton Plaistow Friden Newgate The Holmes Ambergate Darley Dale Hargatewall Churchbalk Unstone Edale End Priestcliffe Wheatcroft White Moor Stanhope Bretby Breadsall Church Hill Radbourne Common Smalley Green Ridgeway Moor Alderwasley Marehay Church Gresley Gallows Inn King Sterndale Etwall Elton Newbold Moor Snape Hill Brockwell Allestree Belper Marsh Lane Cockyard Shipley Common Slack Blackwell Pride Park Ashopton Bamford Barrow Hill Lullington Shelton Lock Roston Spancarr Hatton Bradbourne Mercaston Bullhurst Hill Holmley Common Cock Alley Leabrooks West Broughton Stonebroom Stanley Weston Underwood Aston-on-Trent Muggintonlane End Alton Holymoorside Westhouses Bolehill Eaves Knoll South Normanton Kedleston Whaley Thorns Rosliston Lower Gamesley Lower Hartshay Tideswell Riddings Dronfield Woodhouse Chaddesden Heanor Gate Pear Tree Shatton Marston on Dove Pentrichlane-end Lane Ends Hidebank Duckmanton Nether Biggin Duffieldbank Stainsby Common Calow Chapel-en-le-Frith Upper Town Stoke Hallowes Ravensnest Fenny Bentley Ashover Hundall Melbourne Newhall Pye Bridge Wardlow Crich Gowhole Sutton on the Hill Leam Buxworth Middleton Williamthorpe Millers Green Hallfield Gate Chinley Cubley Common Calow Green Commonside Compton Tintwistle Egstow Renishaw Malcoff New Whittington Hollins Pilsbury Hulland Village Hull End Mercaton Litton Mill Mugginton Longlane Bole Hill Upper Hartshay Newbold Belper Lane End Waingroves Brampton Lowgates Netherseal Horsleygate Wingerworth Crowden Heath Higham Snitterton Old Whittington Owler Bar Far Laund Mount Pleasant Wyaston Charlesworth Rose Hill Breadsall Hilltop Dronfield Batham Gate Quarndon Little Hayfield Middlecroft Bretton Gamesley Heath End Lilypool Wilday Green Hady Hangingbridge Littleover Tissington Barber Booth Acre Ridge Estate Mill Green Offerton Whitehough Head Nether Handley Ogston Matlock Stone Edge Priestcliffe Ditch Dove Head Pilsley Green Matlock Dale Netherthorpe Wirksworth Spinkhill Burntheath Ballidon Broadholm Calver Sough Middle Handley Blackwell Rowthorne Atlow Pleasley Stoneyford Bubnell Castleton Upper Biggin Hayfield Stanton Old Tupton Wilmorton Emmett Carr Hilton Pentrich New York Smalley Hognaston Codnor Spitalhill Moorhall Chellaston Coddington Alsop en le Dale Heathtop West Hallam Tinkersley Edale Washgreen Morley Smithy Canholes Hardstoft Common Longfordlane Ashgate Risley Longway Bank Lodge House Surface Mine Rowarth Fritchley Trusley Osleston Hearthstone Churchtown Hargate Hill Sudbury Moorend Shireoaks Wash Rowland Shirley Woolley Moor Woodnook Ingmanthorpe Church Wilne Alkmonton Upper Newbold Boulton Moor Newton Bacon's Spring Bridgeholm Green Birchover Hartington Little Cubley Scarcliffe Eagle Tor King's Newton Swadlincote Marlpool Burnaston Limekiln Field Overseal Toadmoor Denby Common Loundsley Green Hulland Ward Ambaston Aldercar Willington Hathersage Booths Edlaston Charlestown Lightwood Cowdale Starkholmes Milford Coldeaton Abney Ironville Scropton Northwood Nuttals Park Bagshaw Westthorpe Mount Pleasant Sinfin Heathcote Spondon New Mills Coton Park Nether Sturston Smalley Common Upper End Unthank Barton Blount Dicklant Higher Gamesley Thornhill Stanton Gate Lea Ible Netherthorpe Peak Forest Cressbrook Litchurch Torr Top Over Leigh Ockbrook Hardstoft Godfreyhole Long Duckmanton Kirk Langley Allenton Wadshelf Bowshaw Spital Trentlock Carsington Shacklecross Wigley Boythorpe Calver Low Hare Edge Ladmanlow Fallgate Farnah Green Ripley Warmbrook Smalldale Northedge Robin Hood Hammersmith Creswell The Forties Bullbridge Nether Burrows Great Longstone Higher Chisworth Spitewinter Ingleby Lower Kilburn Church Town Dinting Vale Over End Peakley Hill Eastmoor Lydgate Upper Hackney Butterley Bretby Boulton Monsal Head Old Matlock Hope Upper Birchwood Bowden Head Smithfield Makeney Dove Holes Palmer Moor Froggatt Tomthorn Flaxholme Hazelwood Dunsa Ollerbrook Booth Hockerley Holmewood Over Burrows Uppertown Hollins Green Brailsford Norwood Thurvaston Oxcroft Estate Furness Vale Idridgehay Green Tupton Brough Tunstead Stanton-by-Dale Millthorpe Parwich Little Eaton Hilltop Overton Warrencarr Weston-on-Trent Radbourne Cinderhill Wingfield Park Bellevue Inkersall Birleyhay Staden Burrfields Shottle Chinley Head Newlands North Wingfield Elvaston Idridgehay Linton Heath Stanfree Alport Apperknowle Stainsby The Bungalows Ashbourne Duffield Little Hallam Cromford Pilsley Owlcotes Staveley Hardwick Stanley Common Conksbury Brushfield Ashleyhay Whitwell Denby Village Langley Common Horsley Woodhouse Burbage Upper Booth Eckington Norbury Bonsall Holmesfield Broadmeadows Taxal Pleasley Vale Ticknall Smisby The Flourish Annwell Place Dalebank Clay Mills Tibshelf Lumsdale Peak Dale Windley Whaley Park Nook Heanor Brookfield Press Greenhillocks Slatepit Dale Cross o' th' hands Porterhouse Nether Chanderhill Park Head Stoney Middleton Markeaton Kilburn Tunstead Milton Chapel Milton Chevinside Higher Buxton Heage Oaker Shuttlewood Nether Booth Little Bolehill Coal Aston Osmaston Wardlow Mires Normanton Nether Loads Bolsover Woodhouse Killamarsh Markham Vale Pratthall Clay Cross Findern Lower Dinting New Horwich Hepthorne Lane Castle View Tetron Point Hollingwood Estate Street Lane Chunal Hillclifflane Hathersage Inkersall Green Sterndale Moor Higher Crossings Wheston Oaks Green Rylah Aldwark Foolow Doveridge Ireton Wood Horsley Nether Green Congreave Stanton in Peak Darley Hillside Oakwood Wessington Flagg Parkhouse Green Cartledge Highgate Henmoor Harlesthorpe New Houghton Riber West End Calton Lees Hulland Moss The Brushes Nether End Great Cubley Moorfield Sleet Moor High Peak Junction Millers Dale Calver Blackbrook The Leys Cokhay Green Bradley Smalldale Peasehill Larklands Shirland Taddington Doehole Newtown Langwith Junction The Gutter Kirk Hallam Nether Heage Nether Padley Tapton Little Longstone Birley Woolley Ilkeston Junction Sheepbridge Ladygrove Greenside Leaden Knowl Cropper Holbrook Moor Hallam Fields Darley Bridge Slackhall Hill Somersal Langley Mill Shipley Brindwoodgate Woodlinkin Brand Side Stoneheads Marston Montgomery Handley Oversetts Borrowash Ashover Hay Upper Midway Bridgehill Old Brampton Biggin Wensley Plaistow Green Whatstandwell Crowdicote Culland Derby Wirksworth Moor Langley South Wingfield Townend Woodville Mickley Upper Town Cherrytree Hill Spout Matlock Bank Old Glossop New Stanton Breckend Mapperley Newton Solney Edensor Sparrowpit Stenson Monyash Brimington Boylestonfield Morley Hatton Fields Shirebrook Glutton Bridge Codnor Breach Cowlow Openwoodgate Woodhead Old Dam Somersal Herbert Cutthorpe Thorpe Elmton Barrow upon Trent Rawson Green Eyam Whaley Bridge Dalbury Hollow Mackworth Ford Brimington Common Bargate Great Wilne Low Leighton Freebirch Gorseybank Newmarket Tansley Dowry Moorwood Moor New Sawley Bramley Hollington Grove Boylestone Upper Padley Butterley Palterton Dale Moor Thurvaston Holmesdale Milehill New Smithy Glossop Hardwick Wood Greenwich Grindlow Holestone Woodseats Birch Vale Bridgemont Kelstedge Lower Birchwood Goseley Dale Darley Abbey Little Chester Summerley Denby Bottles Morleymoor Hartshorne Whitehough Middleton The Elms Shepley Street Etwall Common Danesmoor Farlands Booth West Handley Ednaston New Brimington Matlock Bath Cowers Lane Codnor Gate Brassington Fernilee Alfreton Toadhole Furnace Newhaven Bakewell Pilhough Shaw Higher Dinting Ridgeway Holloway Temple Normanton Pilsley Blackbrook Grassmoor Ault Hucknall Penny Green Oxcroft Littlemoor Bradwell Hills Potter Somersal Longford Beeley Wormhill Quarndon Common Bolsover Egginton Common Hadfield Crowhole Snelston Common Smithy Houses Waldley Millington Green Turnditch Oakerthorpe Rowsley High Cross Bank Cotes Park Walton-on-Trent Great Hucklow Matlock Cliff Carr Vale Hobroyd Mickleover Knockerdown Lower Midway Mapleton Whitfield Scotches Grangemill Lower Thurvaston Two Dales Baslow Church Broughton Swathwick Little Hucklow Winsick Common Side Hillcross Somercotes Ashgate Hillstown Caldwell Bramley Vale