Charity Marketing in Shacklecross

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Shacklecross are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Shacklecross?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Shacklecross is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in DE72 3

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Shacklecross or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Shacklecross (Derbyshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Yeldersley Two Dales Breadsall Hilltop Shelton Lock Farhill Nether Heage Gorsey Leys Toadmoor Hillclifflane Borrowash Egginton Common Nether Chanderhill Woodville Aston-on-Trent Hardwick Hatton Boythorpe Elvaston Woodseats Smithy Houses Acre Ridge Estate Slack Clay Mills Duckmanton Rumbling Street Nether Loads Hulland Ward Alton Moorhall Canholes Ripley Little Longstone Stoneyford Upper Booth Larklands Ashford in the Water Hill Somersal Danesmoor Longcliffe Blackbrook Hazelwood Tansley Stanley Common Swanwick King's Newton Windley High Cross Bank Somercotes Eastmoor Grindleford Whatstandwell Cockyard Matlock Bridge Millington Green Corbriggs Osmaston Calton Lees Aston Heath Cartledge Osmaston Short Heath Lower Gamesley Muggintonlane End Tinkersley Longford Bowden Head Mickley Trusley Ireton Wood Scropton Stonebroom Over Haddon Snape Hill Winster Castleton Cropper Priestcliffe Ditch Calver Low Cowhill Wash Holmesfield Weston Underwood Sapperton Hague Bar New Stanton Heage Pikehall Pleasley Vale Bolehill Shatton Crowhole Owlcotes Old Tupton Parkhouse Green Shuttlewood Woolley Moor Chapel Milton Snelston High Lee Alport Middleton Lower Birchwood Lower Hartshay Milehill Ible Wardlow Morley Park Loundsley Green Cinderhill Dronfield Woodhouse Hardstoft Common Buxton High Peak Junction Wilday Green Summerwood Top Eckington Burbage Summerley Heathtop Hammersmith Hallam Fields Spitewinter Harper Hill Dunsa Churchbalk Over Burrows Darley Abbey Unstone Nether Moor Bakewell Middleton Hollins Holymoorside Sheepbridge Alvaston Winsick Loscoe Great Wilne Denby Common New Whittington Stanhope Bretby Gorseybank Lower Pilsley Ilkeston Sutton Scarsdale Potter Somersal Woodnook Farnah Green Pilsley Ault Hucknall Nithen End Old Dam Marston Montgomery Annwell Place Chunal Harehill Breaston Old Matlock Dronfield Church Broughton Stanton-by-Dale New Zealand The Gutter Tideswell Snitterton Turnditch Morley Smithy Lilypool Longlane Brockhurst Upper Biggin Westhouses Mill Green Bullbridge Brockwell Hillcross Litton Blackwell Churchtown Smalley Green Lower Crossings Barlborough Staden Nether Green Troway Bowshaw Malcoff Taxal Riddings Dinting Vale Sawmills Padfield Milford Sunny Hill Smithfield Uppertown Woolley Overseal Plaistow Hollington Crewton Stone Edge West Edge Hallfield Gate Knockerdown Chisworth Stanton Gate Holmewood Church Town Cock Alley Rowarth Mount Pleasant Curbar Bagshaw Gowhole Nether End Rowthorne Ashopton Buxworth Upper Hartshay Peakley Hill New Houghton Birchover Smalldale Norbury Edale Poolsbrook Belper Cotmanhay Northedge Fallgate Draycott Netherthorpe Oaks Green Hathersage Booths Barlow Earl Sterndale Hilcote Leaden Knowl Higher Crossings Breadsall The Elms Matlock Dale Mapperley Boulton Stoney Middleton Rise End Hatton Fields Ladmanlow Ashgate King Sterndale Commonside Coxbench Netherthorpe Stony Houghton Shirland Thornsett New Smithy Parsley Hay Hasland Snelston Common Mount Pleasant Kirk Hallam Upper Loads Bonsall Wakebridge Taddington Pomeroy Oakwood Sinfin Kirk Langley Derby Tansley Knoll Milltown Upperwood Stainsby Common Markeaton Millers Green The Leys South Normanton Heanor Bradwell Risley Nether Handley Flaxholme Allenton Whitfield Park Trentlock Bradwell Hills Blackbrook Arkwright Town Chinley Head Openwoodgate Brand Side Ashgate Heanor Gate Long Duckmanton Denby Village Hopton Handley Lower Kilburn Little Hallam Stretton Rodsley Fallinge Froggatt Tunstead Milton Perryfoot Atlow Thorpe Higher Dinting Dale Moor Pye Bridge Harlesthorpe Owler Bar Higher Buxton Apperknowle Ridgeway Peasehill Chevinside Smisby Oaker Charlestown Bridgemont Sleet Moor Littleover Thornhill Hayfield Repton Matlock Boulton Moor Whitehough Head Hangingbridge Dowry Chapel-en-le-Frith Upper Padley Baslow Rylah Pleasley Williamthorpe Pilhough Burnaston Porterhouse Sinfin Moor Hockerley Batham Gate Holmesdale Darley Hillside Limekiln Field Idridgehay Green Linton Upper End Horsleygate Langley Common Lea Shirebrook Whaley Bridge Steeple Grange Ridgeway Low Leighton Oxton Rakes Dalbury Middlecroft Freebirch Kilburn Greenhillocks Tetron Point Wessington Osleston Darley Dale Spondon Brampton Unstone Green Moravian Settlement Elmton Cutthorpe Little Hucklow Horwich End Twyford Smithy Moor Scarcliffe Pear Tree Tapton Inkersall Castle View Eagle Tor Ollerbrook Booth Langley Mill Mackworth Butterley Lower Thurvaston Monsal Head Lower Midway Clowne Cross Hill Hemming Green Biggin Abney Brook Bottom Whaley Thorns Calver Sough Eaves Knoll Youlgreave Elton Cokhay Green Thurvaston Brassington Bankwood Gate Ingleby Coton Park Hobroyd Denby Bottles Scotches Belper Lane End New Sawley Slatepit Dale Inkersall Green Birley Upperthorpe Milton Smalldale Oversetts Hollins Green Cowers Lane Hales Green Longfordlane Upper Newbold Newhall New Brimington Wirksworth Moor Cotes Park Chinley Sterndale Moor Horsley Staveley West Broughton Rowland Marston on Dove Church Gresley Over End Swathwick Bradbourne Clifton Dove Head Moorwood Moor Holestone Swadlincote Makeney Derby War Memorial Village Barton Blount Whitwell Dicklant Common Side Stanton Lees Biggin Wheston Cherrytree Hill Newton Solney Horsley Woodhouse Ednaston Hull End Cressbrook Park Head South Wingfield Kedleston Warmbrook Codnor Gate Bolsover Newbold Moor Hassop Hollingwood Hundall Stenson Oxcroft Stanton Riber Tibshelf Hulland Village Spital Mickleover White Moor Longway Bank Birleyhay Furness Vale Hartington Moorfield Nether Booth Goseley Dale Newton Stanton by Bridge Hargatewall Hillstown Bole Hill Smalley Common Lydgate Ingmanthorpe Quarndon Hulland Moss Penny Green Church Wilne Darley Bridge Etwall Riddings Burntheath Charlesworth Belph Bamford Wardlow Mires Cubley Common Brailsford Green Hodthorpe The Holmes Moorend Flagg Marlpool Crowden Boothgate Coddington Willington Thurvaston Ilkeston Junction Leam Golden Valley Mapleton Great Hucklow Newgate Harpur Hill Culland Shottlegate Langwith Junction Whitfield Arthurs View Aston Shardlow Barber Booth Torr Top Woodlinkin Greenside Bargate Oxcroft Estate Waingroves Coplow Dale Dethick Dale Abbey Tissington The Brushes Aldwark Morley Woodhead Doe Lea Brookfield Upper Langwith Woodthorpe Plaistow Green New Bolsover Washgreen Stanfree Westthorpe Walton Allestree Hadfield Long Eaton Lane Head Ridgeway Moor Nether Padley Marehay Mercaston Mount Pleasant Kniveton Brimington Edlaston Morton Kirk Ireton Cowlow Pratthall Hollington Grove Stanton in Peak Starkholmes Farley Street Lane Tupton Castle Gresley Ambaston Calver Cromford Eyam Killamarsh Newhaven Slaley Pilsbury Pilsley Green Crich Carr Alsop en le Dale Etwall Common Grassmoor Higher Chisworth Oakerthorpe Spancarr Dove Holes Upper Midway Little Bolehill Leadmill Burrfields Nether Sturston Hare Edge Newbold St Augustines Priestcliffe Shaw Gallows Inn New Mills Glutton Bridge Northwood Alkmonton Sheldon West End West Handley Far Laund Unthank Spout Butterley Little Eaton Somersal Herbert Callow Little Hayfield Millthorpe Ashover Hilltop Hognaston Yeaveley Shipley Common Alfreton Common Side Shipley Barrow Hill Overton Markham Vale Waldley Little Cubley Lees Grindsbrook Booth Bridgeholm Green Netherseal Coal Aston Upper Town Tunstead Egginton Bretton Stoke Brindwoodgate Matlock Green Brailsford Pentrich Great Cubley Tomthorn Simmondley Ladygrove Ford Mickley Emmett Carr Barrow upon Trent Bridgehill Swarkestone Boylestonfield Nuttals Park Brookside Bramley Chellaston Deepclough Crist Heath End Wigley Quarndon Common Ashover Hay Codnor Lower Dinting Press Birch Vale Lowgates Rowsley Hardwick Wood Bacon's Spring Bullhurst Hill Parwich Fritchley Dalebank Hollingwood Estate Ockbrook West Hallam Foston Newlands Brightgate Dimple Spitalhill Melbourne Norwood Lane Ends Hope Rosliston Buckland Hollow Wilmorton Tintwistle Radbourne Common Creswell Holbrook Moor Bradley Hallowes Toadhole Furnace Dalbury Hollow Sutton on the Hill Wingerworth Aldercar Aston Greenwich Holbrook Hathersage Cowdale Hearthstone Gamesley Monyash Marsh Lane Pride Park Alderwasley Great Longstone Gosforth Valley River's Vale Foremark Congreave Chesterfield Renishaw Whitehough Morleymoor Shirley The Forties Lumsdale Mugginton Friden Calow Duffield Carr Vale Millers Dale Kelstedge Ballidon Linton Heath Lullington Sparrowpit Matlock Bath Highgate Normanton Brough Codnor Park Hargate Hill Temple Normanton Broadholm Hill Top Litchurch The Bungalows Townend Ambergate Ravensnest Beeley Wormhill Offerton Pilsley Glapwell Heath Wyaston Stockley Glossop Sudbury Peak Dale Henmoor Pinxton Heathcote New Horwich Palterton Sandiacre Coton in the Elms Hardstoft Findern Whaley Rawson Green Wensley Langley Whitwell Common Doehole Ashleyhay Brushfield Lightwood Bubnell The Park Smalley Bretby Coldeaton Crich Clay Cross Middle Handley Boylestone Fenny Bentley Breckend Astwith Grangemill Doveridge Mercaton Edensor Egstow Yeldersley Hollies Ogston Calow Green Upper Hackney Wingfield Park Carsington Over Leigh Matlock Cliff Upper Town Hepthorne Lane Lee Head Leabrooks North Wingfield Littlemoor Fernilee Sawley Calke Shireoaks Stanley Pentrichlane-end Roston Palmer Moor Duffieldbank Whittington Moor Thulston Brackenfield Wadshelf Litton Mill Park Nook Blackwell Dale End Bramley Vale The Flourish Brimington Common Upper Birchwood Hidebank Broadmeadows New York Godfreyhole Stonegravels Caldwell Edale End Warrencarr Old Glossop Nether Burrows Chaddesden Weston-on-Trent Wheatcroft Church Hill Farlands Booth Birdholme Shepley Street Robin Hood Holmgate Chelmorton Wirksworth Newtown Old Whittington Slackhall Idridgehay Foolow Bellevue Little Chester Codnor Breach Ironville Nether Biggin Peak Forest Shottle Lodge House Surface Mine Ticknall Shacklecross Ashbourne Stoneheads Rose Hill Old Brampton Higham Holloway Dunston Crowdicote Bolehill Mastin Moor Bakestone Moor Bridge End Grindlow Higher Gamesley Cowley Compton Langwith Bolsover Woodhouse Combs Hilton Cross o' th' hands Windmill Newmarket Matlock Bank Spinkhill Hartshorne Hady Stainsby Conksbury Radbourne Holmley Common Walton-on-Trent