Charity Marketing in Long Cross

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Long Cross are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Long Cross?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Long Cross is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in SP7 8

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Long Cross or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Long Cross (Dorset)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Holmebridge South Perrott Athelhampton Penn Avon Castle Pidney West Southbourne Gore Blandford Forum West Chaldon Durlston Furzehill Hurst Clifton Maybank Lake Talbot Village Hemsworth Binnegar Leigh Toller Whelme Hillbutts Clapgate Lower Blandford St Mary Little Canford Ridge Lower Hamworthy Somerford Tincleton Cruxton Duntish Cocknowle Turlin Moor Motcombe Leigh Wych Mounters Holway Stallen Swanage Knowlton Talbot Woods Hamworthy Anderson Mosterton Daggons Dunbury Winterborne Monkton Shaftesbury East Compton Skilling Bittles Green Sherborne Friar Waddon Briantspuddle Moreton Chettle Haythorne Lyon's Gate Mount Pleasant Kitford Newland Cheselbourne West Woodsford Grove Littlebredy Dewlish Brockhampton Green Hampreston Hartmoor Rampisham Romford Littlewindsor Sandhills Horn Ash Kington Magna Weston Pilsdon Tollard Farnham Muscliff Morcombelake Lower Halstock Leigh Holt Wood Higher Row Adam's Green Post Green Rolls Mill Wimborne St Giles Crab Orchard Coldharbour Leigh Redbridge Burstock Cobley West Lulworth East Stour Common Cann Common Hummer Hammoon Merritown Glue Hill West Compton Pilford Rixon Rossmore Catherston Leweston Stour Meadows Colehill Broadoak Hayes Langton Long Blandford Chalmington Lyme Regis Dean Nettlecombe Stalbridge Weston Woolsbridge Mapperton School House Branksome Westfields Walton Elm Piddletrenthide Tarrant Crawford Witchampton Alderholt Haydon Dragon's Hill Jumpers Common Bagber Chiswell Holywell Highcliffe Bourton Ringstead Bramblecombe Shroton East Fleet Deanland Kimmeridge Pleck Coryates West Bourton Pallington God's Blessing Green Tarrant Launceston Longburton Radipole Woodsford Blackney Stokeford Shothole Moor Crichel Verwood Studland Marnhull Symondsbury Slepe Branksome Park Buckhorn Weston Alton Pancras Mangerton Easton Wooth Stafford's Green Whitecross Netherstoke East End Beaminster Fleet Fishpond Bottom Sandbanks Elm Hill Higher Bockhampton South Bowood Edmondsham Ham Melbury Bubb Park Gate Askerswell Mudeford Broad Oak Horton Buckland Newton West Parley Champernhayes Marsh Hillbourne Turbary Common Totnell Gillingham Walkford Burton Poundbury West Shilvinghampton Bedchester Overcombe Shapwick Stapehill East Holme Todber Red Hill Mount Pleasant Purse Caundle The Mount New Town St Leonards Alum Chine Stoborough Heath Glanvilles Wootton West Knighton Shitterton Batcombe Up Sydling Sutton Poyntz Thorncombe Notton Higher Holnest Hilton Tolpuddle Ulwell Poole Hurn Whitchurch Canonicorum Canford Magna Holworth Queen Oak Worbarrow Woodlake East Creech Silkhay Eccliffe Nottington Meerhay Holnest Birch Close Higher Halstock Leigh St Leonard's Farm Park Lower Street Camel Green Mappowder Lanehouse Creekmoor Foxholes Poyntington Waterloo Acton Winterborne Muston Stoke Water Langham Beer Hackett Gibbs Marsh Winterborne Tomson West End Lower Holwell Dean Park Lodge Copse Estate Loscombe Guy's Marsh Winterborne Stickland East Knighton Bluntshay Tiley Creech Bottom Organford Southlands Burleston Hinton St Mary Wimborne Minster Compton Valence Sterte East Chelborough Frome St Quintin Higher Whatcombe The Borough Southwell Huntingford North Chideock Birdsmoorgate The Folly Drive End Portland Port Canford Cliffs Townsend Canford Bottom Rew Coneygar Bovington Camp West Morden Tarrant Rawston Bookham Monkton Wyld Ensbury Mapperton Higher Woodsford Worth Matravers Rowlands Sturminster Marshall Ashmore Woodyates Eype's Mouth Upton North Poorton Hewood Rushcombe Bottom Pulham Oathill Shipton Gorge White Post Tuckton Drimpton Toller Fratrum Holt Boveridge Hursey Parley Green Fontmell Parva Charmouth Winyard's Gap Milton Abbas Pimperne Henbury Crouch Hill Longham Woodrow Packers Hill Stinsford Lillington Ansty King's Stag Gannetts Sydling St Nicholas Kingsland West Stafford West Pulham Folly Lane End West Hurn Cann Southill Cerne Abbas Fifehead Neville Southover Lower Ansty Frome Whitfield Quarr Knob's Crook Chilfrome Enmore Green White Moor Dibberford Steepleton Iwerne Throop South Bockhampton Holwell Bloxworth Folke Wool Milborne St Andrew Middlemarsh Cashmoor Chalbury Common Lower Mannington Hopsfield Sandford Moordown Portland Bill Lewcombe Melbury Abbas Atrim Sandford Orcas Margaret Marsh Huish Columbia Farm Hartgrove Portway Minterne Magna Turnworth Rockley Sands Clift Peacemarsh Lower Nyland Whitefield Charminster East Orchard Higher Coombe Stanley Green East Brook Weston Long Crichel Bradford Peverell Nether Cerne North Bockhampton Camesworth Norden Tadden East Pulham Knackers Hole Little Ansty Higher Kingcombe Higher Melcombe Nuffield Stoborough Green Melbury Sampford Bere Regis Boys Hill Redlands St Catherine's Hill West Holme Farrington Waddon The Common Uploders Court Orchard Oakdale Chetnole Moorside Benville Broadmayne Whitcombe Chaldon Herring Hill Street Rodwell Dottery Poolestown Caundle Wake Winterbourne Steepleton Woodlands Ham Common Fortuneswell Saddle Street Plush Horton Heath Woolford's Water Gribb Bearwood Hamlet Throop Waytown Pleck Green Lodbourne Winkton Pleck Ivy Cross Over Compton Turners Puddle Shillingstone Stour Provost Grimstone Deanend Chalbury New Town Crendell Putton Haydon Up Cerne Whitcombe Haddon Hill East Lulworth Ensbury Park Charlton Marshall East Burton Puncknowle Braytown Lydlinch Sharnhill Green Buckland Ripers Melplash East Stoke Lower Whatcombe Iwerne Minster Thornford Salway Ash White Lackington Sixpenny Handley Newtown Rew Kittwhistle Droop Newton Lulworth Camp East Parley Stalbridge Littlemoor West Howe Winterborne Whitechurch Gotham Lytchett Minster Steeple Chideock Okeford Fitzpaine Stourton Caundle Tarrant Hinton Osmington Mills Osehill Green Matchams Hogstock Winton Winfrith Newburgh St James Woodlands Common Ryall Loders West Chelborough Purewell Portesham Oxbridge Coombe Keynes Bowleaze Stoke Wake Poxwell Twyford Westham Newtown Church Knowle Buckham Wootton Fitzpaine East Shilvinghampton Minterne Parva Glebeland Estate Wyke Regis Melcombe Regis Pimperne Hedge End Sturminster Common Little Woolgarston Yetminster Evershot Hollow Oak New Town Manston Broadwindsor Arne Milton on Stour Kingston Knighton Adber Tyneham Child Okeford Whitmore Tarrant Gunville Langton Herring Cattistock Winterbourne Abbas Burngate Christchurch Monkton Up Wimborne Ameysford Ferndown Westbourne Ashley Cold Harbour Stour Row Bear Cross Beaumont Village Toller Porcorum Giddy Green Beaulieu Wood Winterborne Houghton Broom Hill Lower Wraxall Worgret Long Cross Bournemouth Pig Oak West Bexington Chedington Knighton Holditch Ryme Intrinseca Wonston Winterborne Clenston Alcester Seaborough Winterborne St Martin Aller Litton Cheney West Milton Canford Heath Hermitage Newtown Caundle Marsh Stoborough Manning's Heath Ilsington Wynford Eagle North End Hinton Parva Woolgarston Warmwell Castletown Merry Field Hill East Howe Hinton Martell Sleight Blackdown Alweston East Holton Lower Strode Sandpit Hains East Melbury Affpuddle Corscombe Talbot Heath Galton Pymore Pillwell Hilfield Corfe Castle Grange Laymore Marshalsea Fontmell Magna Newtown Ash Fifehead Magdalen Cripplestyle North Wootton Templeman's Ash Winterborne Herringston Fiddleford Burton Coombe Mannington Higher Eype Lilliput Forston Walditch Charlestown Leweston Ebblake Broadstone Rivers' Corner Rushton Tollerford Kingston Maurward Charminster Dorchester Blandford Camp Bridport Preston Dudsbury Higher Ansty Wyke Compton Abbas Tarrant Rushton Higher Wraxall Ansty Cross Puddletown Kingston Ashington Rodden Mill Throop Pamphill Creech Higher Totnell St Andrew's Well Northport Stone Kit Hill Corfe Mullen Woodbridge Colesbrook Bradford Abbas Boscombe Happy Bottom Sutton Waldron West Cliff Belchalwell Allington Bishop's Caundle Maiden Newton Netherbury Stanbridge Cross Lanes Woodville Manswood Stubhampton Stoke Abbott Pleck Bothenhampton Hengistbury Head Melcombe Bingham Abbotsbury Pentridge Primrose Hill Miles Cross Ham Hill Beacon Hill Cosmore Seatown West Melbury Combe Almer Westford Parkstone Charlton on the Hill Furzebrook Synderford Henley Uphall Tadnoll Higher Sandford Lower Eype Holton Heath Muscliffe Higher Chalmington Cranborne Spyway Bourne Valley Wraxall Grange Estate Langton Matravers Melbury Osmond Gaunts Owermoigne Wigbeth Long Bredy Wareham Fifehead St Quintin Alderney Upwey Gussage All Saints Three Legged Cross New Town Woolland Sandford Woods Bowridge Hill Winterborne Came Horton Common Lulworth Cove Cobb Weymouth Sutton Holms Minchington Moorbath Ashley Heath Avon Common Coker's Frome West Stour Osmington Yondover Woodbridge Puxey Bettiscombe West Bay East Morden Winterborne Zelston Nether Compton Powerstock Halstock Trickett's Cross Kingston Russell Longfleet Hardy Country Park Warren West Moors Northbourne Newton Peveril Lower Kingcombe Goathill Chilcombe Herston Holdenhurst Middle Bockhampton Kinson South Poorton Lambs' Green Upper Parkstone Well Bottom Ranston Silton Bishop's Down Watton Stony Knaps Blackwater Southbourne Lower Holditch East Bloxworth Shaggs Farnham Madjeston Blacknoll Higher Nyland Hincknowle Blandford St Mary Bryanston Quarleston Bradpole Gussage St Andrew Cowgrove Swyre Bincombe Almer Holway Piddlehinton Thornicombe Chilbridge West Orchard Strouden Stockwood Three Gates Stanpit Redford Lower Row Merley Stratton Sandhills Yewstock Sockety Oborne Wick Littledown Shave Cross Marshwood Iford Filford Charlton Down Woolcombe St Ives Crossways East Stour Bingham's Melcombe Oakley Littleton Pokesdown Gaunt's Common Chickerell Netherhay Broadwey Lytchett Matravers Springbourne New Swanage Godmanstone Belchalwell Street Whetley Cross Hazelbury Bryan Woodcutts Wallisdown Trent Tarrant Keyneston Merriott Meyrick Park Uppington Tarrant Monkton Frampton Upton Sturminster Newton Stourpaine Hooke Hanford Crooked Withies North Bowood Bugley Holt Heath Lower Bockhampton Hound Hill Spetisbury Winterborne Kingston Fairmile Cold Harbour Muckleford St Johns Lake Durweston Greenham Maudlin Cross Burton Bradstock Old Town Furleigh Cross Harman's Cross Friars Cliff Dewlands Common Gussage St Michael Ibberton East Cliff Pleck