Charity Marketing in Holton Hill

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Holton Hill are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Holton Hill?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Holton Hill is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in TN19 7

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Holton Hill or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Holton Hill (East Sussex)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Peasmarsh Herstmonceux Bevendean Blackboys Glynde Windmill Hill Birchett's Green Poundfield Little Common Little Norlington Pevensey Bay Dodd's Hill Pell Green Dodd's Bottom Fletching Common Mutton Hall Downside Nutley Union Street North Chailey Danehill Newbury's Holtye Broadland Row Cowbeech Brightling Rocks Park Pevensey Broomsgrove Davis's Town Marsh Green Crowborough Alderbrook Lower Willingdon East Dean Silver Hill Blackness Buckham Hill Tilsmore Bodiam Tolhurst Mount Ephraim Budlett's Common Exceat Broad Oak Ely Grange Shover's Green Lower Cousley Wood Old Town Ponts Green Down Street Tarring Neville Kemp Town East Blatchington Chilsham Horam Hove Flackley Ash Uckfield Clayhill West Hill Burlow Pounsley Westdean Westmeston Park Corner Lyewood Common Dale Hill Shortbridge Houghton Green Bells Yew Green Ticehurst Bowlers Town Trull's Hatch Boarshead North Corner Broomgrove Berner's Hill Guestling Thorn Muddles Green Hamsey Furner's Green Heathfield Hurst Green Ashburnham Forge Cuilfail Blackness The Platt Ripe High Hurstwood Cogger's Cross Netherfield Brighton Moulsecoomb Glenleigh Park Hall's Close Tompset's Bank Butcher's Cross Dallington Horsted Green South Chailey Bulverhythe Pebsham Cross in Hand Halton Ninfield Hollington Park Hellingly Salehurst Harbour Heights Peacehaven Landport Chelwood Common Halland St John's Crumbles Eridge Green Plumpton Sutton Mill Corner Holmes's Hill Pett Four Oaks Newick Golden Cross Cottenden Five Ash Down Hartwell Wivelsfield Mount Pleasant St Anthony's Hill Ashton Green Southover Magham Down Winchelsea Horns Cross Chelwood Gate Foul Mile Fletching Birling Gap Kingston near Lewes Rye Foreign Balcombe Green Jevington Hollingrove Rusher's Cross Hadlow Down Hastings Langney Riseden Flimwell Ginger's Green Isfield Skippers Hill Primmers Green Laughton Common Shortgate Beckley Round Hill Wivelsfield Green Belmont Broad Street Waldron Broad Oak Litlington Withyham Meads Three Cups Corner Little London Catsfield Stream Mark Cross Hartfield Friar's Hill Telscombe Cliffs Falmer Three Leg Cross Wadhurst South Heighton Northbridge Street Sleeches Cross Ore Caldbec Hill Aldrington Grisling Common Godleys Green Friston The America Ground Flowers Green Cowbeech Hill Crowhurst Ringles Cross Whitehawk Winchelsea Beach Bishopstone Roselands Tidebrook Mayfield Burnt Oak Streat Quabrook Offham Pestalozzi International Village Little Bayham Denton East Hoathly West Blatchington Groombridge Burwash Weald Roser's Cross Eckington Corner Rye Harbour Duddleswell Willard's Hill High Wickham Rottingdean Coleman's Hatch St Helen's Wood Sharpsbridge Hazard's Green Cornwell's Bank Lower Dicker Westdene Hankham Telham Tile Hurst Thunder's Hill Eastbourne Battle Green Street Witherenden Hill Vines Cross South Malling Stanmer Henley's Down Portslade Village Lunsford's Cross Earl's Down Southease Newhaven Icklesham Upperton Stunts Green Udimore Rose Hill Fairlight Cove Jarvis Brook Peter's Green Coldean Upper Wellingham Stonegate Mott's Mill Penhurst Rushlake Green Piltdown Glyne Gap Caneheath Selmeston Glyndebourne Chapel Row Maresfield Park Hammerwood Foulride Green Danegate Wood's Green Cackle Street Beacon Down Bexhill-on-Sea Clive Vale St Anne's Northiam Heighton Street Jenkins' Green Durgates Mile Oak Alfriston Holton Hill Portslade-by-Sea Burwash Fairwarp Silverhill Honey's Green Barcombe Mills Warbleton Russell's Green Hailsham Sidley Upper Hartfield Pound Green Hollingbury Westham Waldron Down Whydown West Firle Cade Street Blacklands Willingdon Mount Pleasant Brownbread Street Norton Friar's Gate Swiftsden Hollingdean Chalvington Churches Green Rushy Green Guestling Green Jury's Gap Hollington Sharp's Corner Burwash Common Hooe Common Forest Row Broadstreet Green Castle Hill Northease St Helen's Cooper's Corner Steel Cross Darwell Hole Upper Horsebridge Great Maxfield Chilley Green Catsfield Wannock North Moulsecoomb Palehouse Common Collier's Green Nash Street Marle Green Withdean Punnett's Town Cliffe Chiltington Town Littleworth Barcombe Cross Hawkhurst Common Seaford Cripp's Corner Hooe Crowlink Trolliloes Wilmington Green Alciston Boreham Street Roedean Chuck Hatch Cackle Street Stone Cross Heron's Ghyll North End Potter's Green Waterhall Wilmington Woolbridge Three Oaks Whitesmith Chiddingly Maynard's Green Etchingwood Brede Sedlescombe Dittons Oxley's Green Best Beech Hill Buxted Argos Hill Silverhill Park Eason's Green Staplecross Norlington Twelve Oaks Crowborough Warren Brighton and Hove Chailey Kent Street Patcham St Leonards-on-Sea Horney Common East Guldeford Town Row Mark Street Bohemia Swaile's Green Spithurst Lewes Upper Dicker Lions Green Lunce's Common Playden Burgh Hill Starr's Green Southern Cross Teasley Mead Langney Village Pett Level Gallypot Street Dukes Green Founthill Red House Common John's Cross The Pound Rockrobin Broyle Side Five Ashes Beachlands Westfield Millbrook Woodingdean Lidham Hill New Town Beddingham Sheffield Green Harley Shute Ditchling Watermill Highgate Bachelor's Bump Ditchling Common Bardown Carter's Corner Fisher's Gate Wickstreet Berwick Ewhurst Green Milton Street East Moulsecoomb Snagshall Ringmer Old Heathfield Arlington Rickney Golden Cross Maresfield Saltdean Chapel Cross Wych Cross Friday Street Terrible Down Wartling Little Horsted Black Rock Lower Horsebridge Etchingham Frant East Chiltington Wallcrouch St Leonards Green Iden Canadia Normans' Bay Cliff End West Marina Mountfield Broomham Steven's Crouch Poundgate Barcombe Bexhill Cooksbridge Piddinghoe Laughton Sparrow's Green Newbridge Birchden Blackham Wallands Park Robertsbridge Chitcombe Moulsecomb Rotherfield Old Town Telscombe Foxhunt Green Peacehaven Heights Splayne's Green Marden's Hill Winton Framfield Preston Plumpton Green Folkington South Street Beckley Furnace Hampden Park Ovingdean Chapman's Town Whatlington Gun Hill Fairlight Cock Marling Whitehill Balls Green Cackle Street Cousley Wood Sweethaws Baldslow Firle Wellbrook High Cross Grove Hill Rodmell Goatham Green Cooden Stone Cross Wood's Corner Mark Cross Jumper's Town Vinehall Street Polegate Hangleton Poundford Ridgewood East Saltdean Ratton Village Hale Green Church Wood Camber Iford Filching Rye Bodle Street Green Coggins Mill