Charity Marketing in East Usk

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in East Usk are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in East Usk?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in East Usk is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in NP19 7

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in East Usk or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover East Usk (Gwent)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Kendon Llanbradach Mynyddislwyn Daren-felen Swffryd Mamhilad Grosmont Bute Town Draethen Tir-y-berth Trevethin Llanthony / Llanddewi Nant Hodni Bassaleg Watford Park Llanelly / Llanelli Cwmfelinfach Llanfach Goldcliff Griffithstown Bedwas Parc Penallta Country Park Llangovan Blaen-y-cwm Saltmarsh Penrhos Victoria Pantygelli Dixton Tredegar Govilon Tintern / Tyndyrn Star Hill Abersychan Celtic Lakes Skenfrith Llandenny High Cross Brynygwenin Undy / Gwndy Nantyglo Pwllypant Trecenydd Beechwood Tyla Tredomen Five Locks Cwm Gelli Crossways Aberbeeg / Aber-big Llanllowell / Llanllywel Pentref-y-groes Georgetown Castell-y-bŵch Pillgwenlly Waunllapria Treadam Maypole Cwmsyfiog Gelli-hâf Cobbler's Plain Mornington Meadows Caggle Street Cuckoo's Row Gwehelog Glyncoed Llancayo / Llancaeo Bishpool Pen-y-Pound Hafodyrynys Dukestown Trostrey Common Tranch Coldra Cwm Nant-gam Llanelly Hill St Woolos St Martins Bondfield Park Gilfach Goetre Mardy Newchurch Gelligroes West End Forge Hammer Caerphilly / Caerffili Little Mill Pen-twyn Twyn Wenallt Bettws Wyllie Bont Manmoel Hoop Worthybrook Brynithel Wayne Green Over Monnow Itton Woodfieldside Scwrfa Lansbury Park Upper Redbrook Nant-y-derry Pontnewynydd Leechpool Pontllanfraith Old Treowen Coedcae Llansoy Craig-y-Rhacca Nant-y-Bwch Pen-y-fan Llanwenarth Prospect Place Mitchel Troy Pontrhydyrun Llanmartin Croes Llanfair Catbrook Millbrook Lower New Inn Llangattock Lingoed Llanddewi Rhydderch Parc-Seymour Charlesville St Dials Gelligaer Knollbury Monmouth / Trefynwy Fleur-de-lis Ridgeway Markham Pontlottyn Llancaiach Penygarn Tredunnock Llanellen Blacktown Ebbw Vale / Glyn Ebwy Gwrhay Danygraig Broadstreet Common May Hill Rogiet Wonastow Cantref Glenside Common Cefn-llwyn Trosnant Walson Mount Ballan Six Bells Cicelyford Llanvetherine / Llanwytherin Broadstone Llanbeder New Inn Newbridge / Trecceln Van Shirenewton Llanfair Kilgeddin Persondy Crumlin / Crymlyn Risca / Rhisga Garndiffaith East Bank Caerau Park Treowen Crosskeys Upper Ochrwyth Maesygwartha Tafarnaubach Cwmbrân Penbidwal Twyn-Allws Waterloo Berllan-gollen Llechryd Lower Ochrwyth Senghenydd Penrhiw Llanvihangel Pontymoel Brockwells Gellifelen Rhiwderin Alway Elliot's Town Llangua Cotland Magor / Magwyr Pwllmeyric / Pwllmeurig Panteg Began Wern-y-cwrt St Arvans Ty-fry Wyesham Deepweir Deri Cwm-corrwg Bedwellty Pits Lawrence Hill Pye Corner Llwyn-du Rudry / Rhydri Garden City Llantilio Pertholey / Llandeilo Bertholau Pant-glas Garn Fach British West Side Caer-went / Caerwent Cross Ash Whitson Gwyddon Cefn Golau Monkswood Crick Rhyd-y-meirch Cwmcarn Kilgwrrwg Common Treworgan Common Bryn Gaer-fawr Croes-Hywel Llandevenny Winchestown Itton Common Newchurch Upper Cwmbran Cwmavon Oakdale Ty Llwyn Pentre-waun Clytha Park Five Lanes Croes y pant Crossway Ty-Sign Mitcheltroy Common Jingle Street Maesycwmmer Botany Bay Caerleon / Caerllion Southville Broadstreet Common Werngifford Newtown Upper Race Sirhowy / Sirhywi Henllys Willowtown Llanddewi Fach Llanishen Glasllwch Dingestow Cwmtillery / Cwmtyleri Beaufort Hill Llanfabon Troedrhiwfuwch Blaenau Gwent Abertridwr Golynos Michaelstone Bridge Cwm Fields Cefn Fforest Barnardtown Stelvio Cwm-nant-gwynt Llangattock Nigh Usk / Llangatwg Dyffryn Wysg Onen Blaenavon Junction Coalbrookvale Gilwern Sudbrook Gatlas Henllys Vale Beili-glas Pontypool / Pont-y-pŵl Blackwood / Y Coed Duon Gaer Kingcoed / Cyncoed Barrack Hill Kilgwrrwg Penyrheol Troearhiwgwair Penyrheol Machen Hayes Gate Chapel of Ease Talywain New Inn Forge Side Highmoor Hill Pont-y-felin Snatchwood Rock Waun Lwyd Coed-y-caerau Gaerllwyd Aberbargoed / Aberbargod Baneswell Old Cwmbran Tai'r-heol Trellech Whitelye Cross Llandegveth Manson Wernrheolydd St Bride's Netherwent Briery Hill Llanwern Thornhill Black Rock Whitebrook Ton Caldicot / Cil-y-coed Abertillery / Abertyleri Newbridge on Usk Llangwm Cefn Hengoed Tirphill Cefn-y-Crib Rifle Green Slough Mounton Ton-y-pistyll Tirphil Coed Eva Llanfrechfa Llanfihangel Tor y Mynydd Brynglas Raglan / Rhaglan Cwm St Maughans / Llanfocha Pentwyn-mawr St Brides Wentlooge / Llansanffraid Gwynllŵg Peterstone Wentlooge / Llanbedr Gwynllwg Vinegar Hill Chippenham Pen-y-lan Caerwent Brook Maes-glas Pen-clawdd Buckholt Penmaen Pontnewydd Ponthir Hardwick Trethomas Abertysswg St Julians Penybryn Duke's Meadow St Illtyd / Llanhiledd Llanvihangel Gobion Pen-y-cae-mawr Bargod / Bargoed Abergavenny / Y Fenni Penperlleni Gwehelog Common Tal-y-coed Bulwark Llanvaches Gwernesney / Gwernesni Coed Morgan Llangattock-Vibon-Avel Allt-yr-yn Ystrad Mynach Cat's Ash East Usk Rockfield Llangibby / Llangybi Rogerstone Penpergwm Castle Park Carrow Hill Coed Cwnwr Pontywaun Fairwater Pant y Pwdyn Black Vein Pen-twyn Malpas Pit The North The Cot Cwmcelyn Chepstow / Cas-Gwent Hilltop Llanhennock Grofield Sowhill Llwyncelyn Garn-yr-erw Bullyhole Bottom Coed-y-fedw Twyn Shôn-Ifan Monmouth Cap Waundeg Rhiw-lâs Denscombe Carmeltown Ty Canol Llanhilleth / Llanhiledd Newport / Casnewydd Pontymister Llandogo Llantarnam Wolvesnewton / Llanwynell Pen-y-bank Penhow Usk / Brynbuga Llantilio Crossenny / Llandeilo Gresynni Rassau Newton Green Marshes Hendredenny Llangeview Devauden Pen-pedair-heol Pen-tŵyn Upper Fedw Beaufort Maryland Llanfable / Llanvapley Glenfield Estate Gold Tops Cwm Ffrwd-oer Kymin Troedrhiwgwair / Troed Rhiw Gwair Cwm Siôn Mathew Osbaston Tynewydd Twyn Cynhordy Norton Penllwyn Maindee Cwmyoy Llantrisant Celynen The Hendre Penpedairheol Northville Wattsville Blaenavon Groes-wen Llandevaud Marshfield Upper Common Lowlands Portskewett / Porthsgiwed Llanfihangel near Rogiet Stow Park Forest Coal Pit Llanover Pen-y-bont West Pontnewydd Hollybush The Narth Oldcastle Sebastopol Varteg Pen-y-Bont Pandy Merthyr Tewdrig Llanbadoc Bishton Nelson Redwick Cupid's Hill Llandenny Walks Oakfield Argoed Churchill Park Waterloo Upper Coedcae Southbrook Pantside Newcastle Lower Common Nash Cwmynyscoy Penrhiwgarreg Greenmeadow Manorside Glascoed Cwmnantyrodyn Llanteems Cwm-dows Llanvair-Discoed Castleton Common-y-coed Melin Caiach Ynysddu Croes-y-mwyalch Tre-wyn Coed-y-paen Pont-y-Gôf Llanvihangel-Ystern-Llewern Twyn-y-Sheriff / Twynysheriff Llanddewi Skirrid Llanfoist / Llanffwyst Clydach Kemeys Commander Coedkernew / Coedcernyw Pentrapeod Glandwr Underwood Michaelston-y-Fedw Somerton Tregare / Tre'r-gaer Blaina / Y Blaenau Summerhill Langstone Uskmouth Rhadyr Rhymney / Rhymni Glan-y-nant Llam-march Ty Coch Llanfaenor Llanvihangel Crucorney Hengoed Llanarth / Llannarth The Village Pantygasseg Fochriw Bedwellty / Bedwellte Bettws Penpergym Princetown Hollybush Christchurch New-Mills Pochin Houses Pengam Pontymoel Crindau Wilcrick Glyn Etwy Croespenmaen / Croes-pen-maen Croesyceiliog Level of Mendalgief Mount Pleasant Summerleaze Brynmawr Lower Machen Thornhill Energlyn Mountain Air Trefil Bryngwyn Tre-gagle Duffryn Pencroesoped Cleppa Park Pentrepiod / Pentre-Piod Brynawel High Meadow Pengam Earlswood Pen-yr-Heol Lower Race Cleddon Victoria Village Two Locks Garnlydan Lydart Mynydd-bach Phillip's Town Cwmcarvan / Cwmcarfan Nant-y-ceisiad Middle Coedcae Bettws Newydd Trelleck Grange Llan-dafal Llanfihangel / Tor-y-Mynydd Llanyrafon Ashvale Ringland Whitewall Common Pen-yr-heol Abercarn Liswerry Rhiw Parc Mawr Hendredenny Park Freehold Land Wainfelin Trinant Bryngwyn Creigau Penallt New Tredegar Great Oak St Maughans Green