Charity Marketing in Abbotstone

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Abbotstone are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Abbotstone?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Abbotstone is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in SO24 9

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Abbotstone or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Abbotstone (Hampshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Wivelrod Rotherwick Liss Kingsland Place Faccombe Lordswood Rownhams East Boldre Morestead Earlstone Common Broad Layings Odiham Woolston Grayshott Stanswood Langstone Ramridge Park Ball Hill Newtown Crawley Murrell Green Highcliffe Bisterne Havant Ridge Common Soldridge Denmead Exbury Worlds End Wyck Bradley Sleepers' Hill Farnborough Curdridge Battramsley Cross Charter Alley Hazeley Heath Dunbridge Browninghill Green Waterlooville Sway Ashton Baffins Lower Bullington Little Shoddesden Ashe Warren Kingsley West End Green Bighton Kimpton Hilsea Ann's Hill Burley Steep Marsh Frogmore St John's Church Wickham Common Enham Alamein Compton South Wonston Crowdhill Nether Wallop Fyfield Fordingbridge East Oakley Farnborough Green Burghclere Over Wallop Great Shoddesden Lower Green Cove Hartley Wintney South Down Portsmouth Bramshott Chase East Woodhay Weeke Fleet Heathfield Lower Common Hatch Glebe Hook Wecock Newtown Brockhampton Upper Enham Mellishes Bottom Lower Daggons Hartley Wespall Brook Frenchmoor Custards East End Aldermoor West End Cricket Hill Clayhall Moortown Church Crookham Braishfield Cadnam Hangersley Picket Piece Andwell Emery Down Beaulieu Southsea St Austins Popley Upton Grey Frost Hill Well Pilley Bailey West Town Shedfield Bramley Green Netley Hill Dean Bramshill Hillstreet Linford Park Corner Chilworth Soake Woodlands Old Burghclere Kilmeston Bowyer's Common Park Wildmoor Ragged Appleshaw Alton Long Sutton Old Shirley Lower Buckland Hedge End Lee-on-the-Solent Elvetham Furzley Hazeley Lea Thruxton Wildhern Bashley Winklebury West Green East End Peartree Green Barton Stacey Foulford Portsea Stony Heath Monk Sherborne Wherwell Seafield Brown Heath Wickham Ropley High Cross Vernham Street Bishop's Green Valley Park Oakhanger Paulsgrove New Milton Prince's Marsh Westley Ramsdell Winsor Fleet Hale Stockheath Hammer Bottom Preston Candover Hatch Bottom Cosham Durley Leckford Ashlett Wheatley Waterditch Blackmoor Freemantle Park Gate Maybush Fryern Hill Durrants Dogmersfield Oakridge Burley Street Furzeley Corner Lower Ratley Hounsdown Baughurst Springvale Goose Hill Kingsmead Upper Common Houndmills West End Stoke Hurstbourne Priors Wildern Warblington Barton on Sea Gilbert Street Swaythling Redlands Southwood Plaitford Green Roughdown Mill Lane Langley Farnborough Park Owslebury Hawkley Bagmore Summerlug Whitchurch Tufton Redbrook Frithend Hungerford Linkenholt Sutton Scotney Bentley Sandy Down Wilsom Ovington Twyford Ossemsley Carter's Clay Crookhorn Hazeley Itchen Stoke Hursley Bransgore Wharf Hill West Heath Clanville Port Solent Greatham Shalden Whiteley Norleywood Medstead Brown Candover Tadley Bottom Knights Enham Weston Turkey Island Malshanger The Mint Bentworth Appleshaw Tilly Down Lord's Hill South Ham Milton Hannington Hensting Tunworth Boarhunt West Wellow Smannell East Tisted Eling Hill Park Hound Green North End Row Ash Rotten Green Hatherden Peel Common Hawthorn Newbridge Mill Green Gosport Chandlers Green East Wellow Pound Green Frogmore Farleigh Wallop Upper Shirley Boldre Netley Plastow Green Banister's Park Vernham Row Racedown Hurstbourne Tarrant Camdentown Lower Wield Newtown Stuckton Bashley Park Balmerlawn Cottonworth Tadley Hill Sholing Common Belbins West Common East Stratton Penton Corner Minstead Broad Oak Highbridge Newtown Privett Selsmore Bailey's Hard Lyndhurst Hamble-le-Rice Winslade Titchfield Common Upton West Meon Woodlands Calshot Buckland Micheldever Meon Sherborne St John Shalden Green Horris Hill Wishanger Common Locks Heath Little Down West End North End Bridgemary Harefield Durns Town Tidpit Wolverton Timsbury Meonstoke Ringwood Downton Longstock Otterbourne North End Fair Oak Green St Giles's Hill Court Corner Anchorage Park North Street Bevois Valley Neacroft Three Ashes Swanwick Cuckoo's Corner Lasham The Butts Bossington Weston Lord's Wood Wellow Wood Newtown Adbury The Frenches Damerham Ogdens Newgrounds Gilbury Hard Broughton Frogham St Mary Bourne Abbots Worthy Wadwick Hazeley Bottom Northam Binley Mapledurwell Hook Hound Martyr Worthy Compton Millbrook Brook Chapel Upper Kingston Hoe Gate Ashley Hook Park Burghclere Common North Ripley Kingston Thornhill Park Hundred Acres Curbridge Mead End North Poulner Tapnage Southwick Bull Hill Sarisbury Farlington Bedhampton Somers Town Copythorne Eastrop Drayton Dipley Brambridge Winchfield Gobley Hole Hillpound Newton Stacey Stubbington Crux Easton Criddlestyle Popham Yateley Sandford Sladen Green Northfields Itchen Keyhaven Rowner Woodlands Shirley holms West Dean Danebury Upper Burgate Sherfield on Loddon Colden Common Eversley Centre Rafborough Turmer Elson Burridge Bulbery Allum Green Woodcott Cowplain Fulflood Hardley North Warnborough East Tytherley Portchester Bursledon Kingston Leigh Park Woodington Hambledon Pondtail Brockhurst Gunville Hampton Park Axford Purbrook Heath Blashford Silkstead Lower Exbury Buckskin Lee Ground Dowd's Farm Stratfield Saye Forton Blackhill Ashfield Bedford Place Pikeshill Oakley Whitenap Thornhill Chilbolton Lynch North Charford Wonston St Cross Swampton Stakes Hinton Ampner South Hayling Stoke Whitsbury The Holdings Vernham Bank Southington West Liss Breamore Weavers Down Stoner Hill Fullerton Blackwater Newtown Common Darby Green Aldershot Four Marks Bishop's Sutton Weyhill Blendworth Hill Top Deadwater Sparsholt Foxhall Fleetlands Alverstoke Lowford Crondall Furze Hill Weston Corbett Fox Lane Fawley Rockbourne Westwood Park Shortheath Bishop's Waltham Longparish Goodworth Clatford Ibthorpe Canada Broadmere Dibden Wolverton Common Outwick Lyde Green Hill Grove Itchen Abbas Heckfield Lower Slackstead Little Hoddington Lymore Ripley Thorns Beach Brook Hill Lower Pennington Shootash Bitterne Park Bramshott Woodmancott Droxford Rake Common Penwood Upper Slackstead Flood Street Kimbridge Black Dam Little Holbury Headley Buckland Tiptoe Steventon Beckley Bank Shirley Warren Froxfield Green Mount Pleasant Holt End Newfound Avington Harefield Hordle Michelmersh Hollywater Rye Common Elvetham Heath Fair Oak Pardown The Withies Cufaude Northington Catherington Baybridge The Hummicks East Aston East Anton St Mary's Hook Park Estate Denvilles Whale Island Up Nately New Alresford East Cholderton Hightown Hatchet Green Latchmere Green Easton North Street Kitwood Brickhill Swanmore Canada Common Woodley Arford Stonehills Buddle Up Somborne Beech Heath End Broadgate Lower Brook New Town Furzey Lodge Passfield East Dean Stockbridge Bevois Mount Sandleheath Ashurst Bridge Hythe Newton Valence Warnborough Green Dilton Titchfield Waltham Chase Egbury Little London Powntley Copse Anna Valley Bramdean Compton End Boorley Green Newtown Binsted Horsebridge Mislingford Foxdown Buriton Silchester Lovedean Foxhills West Worldham Bitterne Whitehill Worthy Down Sandy Balls Wheat Hold Anmore Chilton Candover East Worldham Old Portsmouth Anstey Beech Hill Warren Corner Cupernham Heather Row South Weirs Fair Cross Wittensford Picket Hill Empshott Green Bickton Halterworth Woodfalls Chilcomb Ocean Village Andover Shorley Headbourne Worthy Bedenham Liss Forest Kent Nichols Town Botley Fleetend Middle Wallop Thorney Hill Mount Pleasant Newtown Nutley Freefolk Turgis Green Blacknest Fratton Critchell's Green Old Alresford Bartley Nob's Crook Lepe Ellisfield Hiltingbury Minley Nutburn Southampton Holt Cliddesden Stoke Charity Stamshaw Bellevue Stoney Cross Hatchet Gate Hillhead Everton Lower Turmer Upper Clatford Hipley Setley Bunstead Hill Head Godshill Clatford Oakcuts Sholing Leagreen Bramley Corner Lower Upham Martin Drove End Ashford Hill Warborne Rowlands Castle Gundleton Weston Patrick Oakshott Tadley North Hayling Warren Corner Woodgreen Eastleigh Greywell Tangley Sleaford Sydmonton Laverstoke Fareham Heath End Chandler's Ford Bitterne Manor Merry Oak Quidhampton Upper Street Colt Hill Chalton Sea View Midanbury Street End The Soke Ramsdean Spitalhatch Stonyford Church End Axmansford Blounce Sherfield English Duck Street Winchfield Hurst Shirley Battramsley Montgomery Lines Westfield Ecchinswell Copnor Kingsclere Woodlands Bramley Little Basing Old Milton Clarken Green North Sydmonton Lower Common Little Ann Stanmore London Minstead Crampmoor Portmore Highfield North Stoneham Holt Pound Palestine Hearn Ladwell Ridgeway Parade Keeping Wimble Hill Pucknall Red Rice Headley Boyatt Wood Pheonix Green Bar End Shirrell Heath Brokenford Totton Lane End Cuckoo Bushes Linwood Bramshaw Bassett Dunley Purbrook Stony Batter Hill New Brighton Overton Furzedown Polhampton Portsea Island Polygon Woodside Mullenspond Middleton Abbotstone Mengham North Fareham Stoke Common Calmore Lynch Hill Colemore Downend Vernham Dean Goose Green Standford New Cheriton Crookham Village North End Bucket Corner West Meon Anthill Common Kempshott East Meon Eastland Gate North Waltham Lopcombe Conford Winchester Fisher's Pond Cocksford Down Bisterne Close West Ham Titchfield Park Ashurst Stone Kentsboro Woodcot Bleak Hill Eastoke Little Posbrook Winnall Sopley Picket Post Tichborne North Town Landport Bassett Green Shamblehurst Upper Swanmore Burkham Worting Wootton Redbridge The Common Hyde West Stratton Hocombe North Gorley Eversley Cross Woodend Wimpson Dundridge Kingsclere Northbrook Bishopstoke Hatch Warren Durley Street Knapp Gore End Redenham Newtown Standon Frostlane Birchy Hill Newnham Walton Heath Netley Marsh Segensworth Stonymarsh Pamber End Ewshot Coxford Ower Hollington Tinkers Cross Chilbolton Down Mortimer West End South Baddesley Littleton West Leigh Salters Heath Foxcotte Hartley Mauditt Egypt King's Somborne Stratfield Turgis Brock's Green Lindford Bailey Green South Farnborough Chidden Chawton Charlwood Upton Dibden Purlieu Upper Wootton Dora's Green Upper Pennington Pamber Heath Dummer Spearywell Townhill Park Awbridge Poulner North Weirs Newtown Herriard Isington Nursling Walhampton Pennington Lower Burgate Lower Swanwick Spanish Green Upper Wield North Oakley Baughurst Common Farnborough Street Monxton Toothill Regents Park Liphook Moulsham Green Clanfield Ashmansworth Ibsley Monkwood Widley Houghton Exton Couch Green Pamber Green Milford on Sea Butlocks Heath Sprat's Down Petersfield Harbridge Green Lower Farringdon Mottisfont Cheriton Woodside Forest Corner South Town Colbury Burley Lawn South Warnborough St Denys Mattingley Swelling Hill Upper Farringdon Lower Bordean Ratlake Hinton Filmore Hill Fairdown Abshot Eastney Crockerhill Bucks Horn Oak Highways Newtown Corhampton Nately Scures Ibworth Warnford Causeway Finchdean Wootton St Lawrence Soberton Upham Chilworth Old Village Penton Mewsey Avon Stroud Golden Pot Pound Street Ellingham Rockford Tote Hill South View Ampfield Shawford Deane West Tisted Gable Head Inhurst Holybourne Ropley Dean Knowle Catisfield Pilley Hillyfields Tot Hill Testwood Bagnum Otterwood North Houghton Applemore Brighton Hill Weston Colley Litchfield Southrope North Kingston Ower The Hangers Bransbury Lower Froyle Dean Whitway Abbotswood Fritham Northney Wymering Basingstoke Totford Lower Canterton Privett Gritnam Pitt West Hill Rushington Hightown Old Netley Hill Brow Harbridge Water End Potbridge Buttsash Tye West Tytherley West Heath Steep Thedden Horton Heath Kent's Oak Drayton Selborne Portswood Daneshill Martin Pooksgreen South Gorley Horseport Soberton Heath Townsend Up Green Hoe Oliver's Battery Hawley Sheet Lockerley Langrish Crosshouse East Martin Phoenix Green Ashe Ropley Soke Shirley Park Upper Ratley Wigley Barford Chineham Penton Grafton Hartfordbridge Shobley Newtown Bucklers Hard The Close North Camp Hatt Hill Allbrook Headley Down Kings Worthy Lower Green Northbrook Godwinscroft Newtown Romsey Church Oakley Upper Canterton Grateley Wintershill Bidden Viables Horndean Beauworth Emsworth Godshill Wood Woolton Hill Hyde Griggs Green Heathfield Shipton Bellinger Highbury Tipner East Liss Brockbridge Fair Oak Holbury Harestock Mockbeggar Hollington Cross Charlton Crow Andover Down Coombe Abbotts Barton Hunton Hattingley Ashley Cole Henley Empshott Quarley Blackfield Lymington Oak Hill Upper Froyle Cold Ash Hill Bowling Alley Ashford Burgates Warsash Hammond's Green Little Somborne Highclere Old Basing Nashes Green Amport Upper Bullington Forton Lee Bevois Town Marchwood Neatham Wallington North Boarhunt Brockenhurst Kings Furlong Abbotts Ann Blissford Badger Farm Southend Swarraton Bordon East Hill Burley Beacon Little London North Baddesley Funtley Hawley Lane Netherton