Charity Marketing in Lower Bordean

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Lower Bordean are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Lower Bordean?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Lower Bordean is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in GU32 1

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Lower Bordean or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Lower Bordean (Hampshire)

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Langstone Charlton Finchdean Penwood Warblington Lane End Wymering Heckfield West End Green Belbins North Town Seafield East Worldham Upper Kingston Weston The Mint Curbridge Hatch Warren Binley Hounsdown Wivelrod Farnborough Green Hawkley Frost Hill Four Marks Sandleheath West End Upper Enham Millbrook Fair Oak South Gorley Little Shoddesden East Woodhay Tunworth Newtown Kitwood Preston Candover Glebe Hilsea The Hummicks Bighton Forest Corner Oakridge Morestead Colt Hill Ridgeway Parade Leagreen Privett Farleigh Wallop North End Stratfield Saye Burley Beacon Baughurst East Wellow West Tisted Ashe West Town East Hill Winchfield Hinton Popley Warnford Bidden Ashfield Buddle Havant Stratfield Turgis Rake Common Deadwater Owslebury Standford Frostlane Lynch Hill Tot Hill East Liss Vernham Dean Upper Shirley Wolverton Common Lower Common Ball Hill Northney Bailey Green Tilly Down Bassett Green Little Posbrook Horris Hill Red Rice Bridgemary Kings Worthy Eastland Gate Tye Shirley holms Lower Green Bickton East Cholderton Bartley Upper Wield Blackmoor Brockhurst Crookham Village Buckland South Hayling Wyck Penton Mewsey Downton Frithend Rafborough Godwinscroft Ower Hale Bull Hill Greatham North Street St Mary's Fritham Swanwick Colemore Brook Heathfield West End Kent Bramley Green Swampton Thornhill Fleet Cowplain Shirley Warren Hatchet Green Dean Wallington West Green Purbrook Mattingley Rowlands Castle Old Shirley Harestock Picket Piece Hoe Gate Sarisbury West Tytherley Burley King's Somborne Tiptoe Shalden Broadmere Bevois Valley Upper Clatford Ropley Soke Goose Green Blashford Neatham Hill Brow Foxcotte Newgrounds Warborne Newtown Redbridge Corhampton Leigh Park Gobley Hole Brown Heath Stanswood Shalden Green Wecock Lower Swanwick Fryern Hill Nichols Town Buckskin Bedford Place Dilton Burley Street Worting Weavers Down Nether Wallop Three Ashes Lower Turmer Wittensford Penton Grafton Gable Head Kingsclere Downend Lord's Hill Highcliffe Shorley Durns Town Lower 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Boldre Nashes Green Mockbeggar Critchell's Green Hillyfields Chilbolton Down Longparish Rushington Sydmonton Stoke North End Aldershot Mottisfont North Baddesley Wickham Common Lee-on-the-Solent Dipley Woodlands Lindford Eastney Waltham Chase Sherfield on Loddon Fullerton Hammer Bottom Eastleigh Bagmore Newton Stacey Hamble-le-Rice Horseport Froxfield Green Hook Clarken Green Langrish Toothill Silkstead Lockerley Chandler's Ford Fordingbridge Hollywater The Frenches Weeke Turmer Chandlers Green Crowdhill Inhurst Newtown Monxton Clanville Upper Froyle Wheat Hold Up Green Wherwell Wootton St Lawrence Shawford Ashmansworth Peel Common Little London Keeping Hythe Chilton Candover Charlwood Segensworth Pilley Bailey Wilsom East End Custards North Boarhunt Brockbridge Otterbourne Picket Hill Crookhorn West Worldham Crosshouse Catherington Cove Northam Spitalhatch Steep Marsh Cufaude Woodington Bishopstoke Crawley Hazeley Dunbridge Pamber End Baughurst Common Great Shoddesden Kilmeston 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Lower Bullington Brook Hill Earlstone Common Lower Exbury Ashurst Bridge Frogmore Broadgate Hurstbourne Priors Odiham Lower Farringdon Alverstoke Dummer Ibthorpe Upper Slackstead Ellingham Moortown Everton Park Gate Whiteley Furzey Lodge Godshill Wood Ringwood Mill Green Bowyer's Common Soake Elvetham East Meon Hatt Hill Coxford Upper Canterton Newtown Common Barton on Sea Rowner North End Popham Martyr Worthy Upper Wootton Woodgreen Pheonix Green Stonyford Newbridge North Poulner Beech Kempshott Southend Plaitford Green Whitway Godshill Kimbridge Winslade New Town Winchfield Hurst Bitterne Park Rownhams Ramsdell Chawton New Milton Anstey Little Ann Chilcomb Pilley Wickham Newtown Newtown North Houghton Oakley Lopcombe Little Hoddington Little Down Old Netley Newnham Sutton Scotney Tadley Hill Crampmoor Tidpit Upper Swanmore Kingsley Vernham Bank Hursley Westfield Mengham Thornhill Park Eastrop Wolverton Foxdown Holt Pound Furzley Anchorage Park St Cross Water End Sleepers' Hill Purbrook Heath Buckland Battramsley Cross Kings Furlong Kingston Stony Heath Denmead Knowle Pooksgreen Cottonworth Furzedown Thorney Hill Bransbury Freemantle Coombe Ashe Warren The Hangers Polhampton Allbrook Linkenholt Crow Pucknall Waterditch Nutburn Beaulieu Picket Post Ogdens Minstead North Stoneham Foulford Dunley Bashley Bowling Alley Beauworth Sea View Burghclere Common Turkey Island Row Ash Farlington Curdridge Chilworth Upper Street West Dean Copnor Highbridge Black Dam Oak Hill Viables Highclere Ovington Newtown Selsmore North Gorley Rotten Green Merry Oak Dibden Calmore Sherborne St John Woodcott Mead End Abbots Worthy Hartley Wintney Swanmore Brickhill Drayton Hatch Barton Stacey North Ripley Hambledon Wadwick Hedge End Ampfield Braishfield Steep The Withies Newfound Warnborough Green Canada Common Headley Down Southwick St Giles's Hill Keyhaven Stamshaw Gunville Up Somborne Stroud Pitt Hound Green Kingsland Place West Ham Titchfield Common Foxhills Ramridge Park Ossemsley Hill New Alresford Monk Sherborne Crondall Townhill Park Lee Ground Sladen Green East Dean Foxhall St Denys Lynch Woodend Petersfield Gore End Martin Upton Neacroft Grayshott Winsor Hatherden Portsmouth South View North Hayling Shipton Bellinger Egbury Birchy Hill Redbrook Yateley Bramley Corner Furze Hill Tote Hill Darby Green Bentley East Tytherley Bishop's Sutton Hill Top Ocean Village Brockhampton Highbury Roughdown Faccombe Blendworth Bransgore Ashford Hill Kentsboro Amport Andover Down Netley Hill Longstock Woodley Pamber Heath Newtown Blackwater Blackhill Clayhall Ladwell Golden Pot Hollington Furzeley Corner Sleaford Forton Lower Daggons Potbridge Hightown Southington Malshanger Mount Pleasant Danebury Testwood Hattingley North Oakley Woolton Hill Hawthorn Banister's Park Broad Layings Lee Weyhill Fairdown Hartfordbridge Linwood Swelling Hill Flood Street Cricket Hill High Cross Breamore Northbrook West Heath Totton Hipley Brambridge Bishop's Green Baffins Ripley Stuckton Fratton Eling Little London Egypt Hill Park Kingston Cupernham Freefolk South Wonston Stoke Charity Lower Buckland Frenchmoor Enham Alamein Calshot Isington Thorns Beach Maybush Woodside Hundred Acres Hampton Park Hillstreet Stakes Minley St Austins Hazeley Heath Old Basing Monkwood Adbury Overton Wintershill Quarley Phoenix Green Dogmersfield Kingsclere Woodlands Elson Eversley Cross Cole Henley Chidden North Weirs Cocksford Down Wheatley Bentworth Setley Holybourne Lower Ratley Filmore Hill Court Corner Horton Heath Dibden Purlieu Bank Ashurst Lymore Bramdean Mislingford Blounce Mill Lane Moulsham Green Conford New Brighton Woodlands Winklebury Eversley Centre Wellow Wood Causeway Bramley Landport Lovedean Bedenham Hatchet Gate Litchfield Holt Shirley North Charford Totford Church Crookham Wimble Hill Bulbery Burley Lawn Easton Hook Sherfield English North Sydmonton Pondtail Sandford Griggs Green Fair Oak Ragged Appleshaw Warsash Lower Common Browninghill Green Shirley Park Northington West Liss East Tisted Titchfield Park Portswood Hook Park Estate Tadley Bottom Newtown Pardown Carter's Clay Upper Common Abbotts Ann Worlds End Axmansford Whitehill Marchwood Badger Farm Plastow Green Pennington St John's Church Awbridge Eastoke Bucklers Hard Bar End Ibsley Little Somborne Smannell Bradley Latchmere Green Compton Whale Island Warren Corner Palestine Thedden Hawley Boorley Green Murrell Green Sholing Pikeshill West Meon Knapp Stockheath Criddlestyle Oakhanger Southwood Hordle Mellishes Bottom Wishanger Common Andover Tadley Heather Row Upper Ratley Bunstead Boyatt Wood Dundridge Andwell Bramshott Gosport Bevois Mount Tufton Well Shirrell Heath Lepe Burghclere Shortheath Harefield Upper Burgate Westwood Park Fulflood Bucket Corner Brokenford Cuckoo's Corner Montgomery Lines The Soke Laverstoke Brown Candover Couch Green Pamber Green Liphook Whitchurch Hocombe Ecchinswell Weston Colley Bellevue West Meon Woodlands Martin Drove End Woodmancott Redlands Barford Binsted Meonstoke Shootash Walton Heath Middle Wallop Abbotstone Itchen Stoke Cold Ash Hill Lower Green Catisfield South Farnborough Lordswood Long Sutton Stanmore Horndean Ashley Fleetend Up Nately Nutley Bagnum Wildern Hazeley Lea Weston Patrick Stubbington Boarhunt Northbrook Nob's Crook Avon Sway Brook Stone Netley Marsh Appleshaw Hungerford Camdentown Hurstbourne Tarrant Hannington Ratlake Hinton Ampner Kimpton Medstead Drayton Summerlug Butlocks Heath Fair Cross Kingsmead Balmerlawn