Charity Marketing in Polygon

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Polygon are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Polygon?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Polygon is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in SO15 1

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Polygon or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Polygon (Hampshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
East Worldham Shobley Glebe Ramridge Park Highcliffe Pikeshill Brook Lymington Warsash Penton Corner The Hangers Merry Oak Dummer Frogmore Shalden Green Phoenix Green Dundridge Basingstoke Lynch Hill Stubbington Bedhampton Winchfield Hurst Ecchinswell Langstone Boarhunt Leagreen Ower Wymering Wimpson Beauworth Hawley Lane Tot Hill Holt Linkenholt Furzedown Goose Green Ashford Hill Bucklers Hard Freefolk Shalden Bursledon Wickham South Farnborough Corhampton The Close Springvale Binsted Setley Ovington Downend Twyford Newtown Blendworth Baughurst Wildhern Hartfordbridge Weston Newtown Chilworth Old Village Lane End East Oakley Oakshott South Hayling Wivelrod Hook Park Estate North Fareham Amport West Stratton St Giles's Hill Dora's Green Selsmore Wecock Egbury Beech Hill Axford Axmansford Pamber End Coombe Tapnage Kings Worthy Wolverton Common Tinkers Cross Easton Polygon Port Solent Mottisfont Kingston Critchell's Green Oakley Portswood Lower Bullington Stony Heath Spanish Green Hoe Gate Drayton Otterwood Fryern Hill Awbridge Heckfield Foxcotte Westfield Bunstead Bevois Mount Pilley Mockbeggar Stratfield Turgis Gunville Hound Green The Mint Black Dam Hilsea Nutley Durley Lower Daggons Smannell Ripley Lord's Wood Sparsholt Stratfield Saye Wickham Common South Warnborough Sandy Balls Wintershill Farnborough Weston Colley Highclere Newtown West Dean Bishop's Sutton Harestock Street End Nether Wallop Badger Farm Valley Park Ashurst Curbridge Mill Lane Kimpton Highbridge West Wellow Popley Hangersley Frogmore Whitsbury Lower Burgate Lower Swanwick Plastow Green Sheet Bramley Green Applemore Upton Abbotstone Greatham Itchen Stoke Rockford Fratton Custards West Heath Lepe Potbridge The Soke Hillyfields Chilcomb Fareham West Tytherley Old Netley Newtown Shootash Furzey Lodge Tadley Bottom Lower Ratley Stamshaw Westwood Park Sholing Bowyer's Common Thorns Beach Monk Sherborne Shirley Warren North Gorley North Street Hatt Hill Abshot Titchfield North Weirs Heath End Newtown Eversley Cross Montgomery Lines Hawkley Fair Oak Green Cadnam Warren Corner Bramshaw Bridgemary Gilbury Hard Boyatt Wood Stoner Hill Exbury Dibden Purlieu Racedown North Hayling Pamber Heath Gritnam Exton Criddlestyle Bighton Ringwood Woodend Nashes Green West Meon Lower Bordean Little Shoddesden West Town Woodmancott Farleigh Wallop Kingsland Place Old Burghclere Newgrounds Bishop's Waltham Hounsdown Upper Ratley East Meon Camdentown Owslebury Quidhampton Fox Lane Egypt Liss Forest Ramsdell Bevois Town Charlwood New Milton Furze Hill Cottonworth Alton Everton Totford Ashe Upper Farringdon Duck Street Fawley East Martin Sway Drayton Crookhorn Upper Shirley Canada Pondtail Sandy Down Litchfield Middle Wallop Testwood Knights Enham Holbury Monxton Fair Oak Conford Cocksford Down Nichols Town Bitterne Park Rotten Green Broadgate North Ripley Blashford North Poulner Eastoke Froxfield Green Linford Spearywell Midanbury Fleetend Clanville Colemore Calshot Upper Enham Hook Allum Green Stakes Horris Hill Harbridge North Boarhunt East End Sleepers' Hill Lyndhurst Stroud Woodlands St Mary's Hazeley Bottom Malshanger Townhill Park Ladwell West Tisted Holt Pound North Sydmonton Steep Stuckton Brown Candover Ridgeway Parade Chalton Odiham Burkham Tichborne Lowford Swaythling Alverstoke Rafborough Meon Ocean Village Longparish Walhampton Winchester Warblington Foxhills Anmore Hightown Frithend Shirrell Heath Stockbridge Funtley Fleetlands Hundred Acres Hythe Broad Oak Pound Street Plaitford Green Langley East Tisted Barford West Ham Warborne Forest Corner Upper Froyle Broad Layings Ashley Lower Slackstead Fleet Fair Cross The Common Whitchurch Minstead Thornhill Roughdown Fair Oak North Oakley Segensworth Little Posbrook Foulford Kitwood Summerlug Gundleton Blackhill Weston Patrick Upper Wootton Hightown Hatch Warren Lymore Crosshouse Eastney Shortheath Southampton Turkey Island East Hill Bucks Horn Oak Andover South Town Colbury Pilley Bailey New Alresford Shedfield Hillhead Baffins Upper Common Old Milton Winslade Stanmore Stanswood Mengham Tangley Mattingley Littleton Calmore Penton Grafton Abbotts Ann Chidden Godshill Wood Woodside Ashmansworth Shipton Bellinger Southrope Durrants East Aston Tipner St John's Church Beaulieu Woodgreen Chilton Candover East Anton Barton Stacey Widley Boldre Vernham Row Faccombe Bickton Peartree Green Meonstoke Botley Linwood Winchfield Frostlane Blacknest Weeke Aldershot Bentworth South Gorley Heathfield Langrish Hill Grove Tadley Bashley Minley Dibden Hawthorn St Cross Middleton Petersfield Cheriton Bitterne Privett Purbrook Hedge End East Cholderton West Worldham Hale Ashley Lower Canterton Mount Pleasant Hearn Selborne Bagmore Red Rice Ball Hill Overton West Hill Portsmouth Dean Hartley Wintney Ashford Turmer Mislingford Redlands Lower Exbury Dunbridge West Heath Bradley Gosport Newtown Oliver's Battery Stonehills Foxhall Waltham Chase North End Stoke Charity Beech Thornhill Park Yateley Ossemsley Bramley North Houghton The Withies Avon Kings Furlong Heather Row Hartley Wespall Brambridge Chilworth Charter Alley Durns Town Banister's Park Knapp Warnford Little Down North Stoneham Pheonix Green Seafield Wolverton Hatch Bottom Newnham Kent Rushington Burley Beacon Abbotts Barton Headbourne Worthy Adbury Newtown Headley West End Ramsdean Farnborough Street North End Clanfield Northney Prince's Marsh Fairdown North End Burley Stonymarsh Wallington Crux Easton Bransbury Bramshill Danebury Standon Couch Green Bidden Tunworth Rye Common Pitt Totton Pamber Green Worting Poulner Bisterne Blackmoor Bucket Corner Swanwick Hocombe Blackwater Lopcombe Sladen Green Chapel Swanmore Bramley Corner Church Crookham Morestead Three Ashes Harefield Hurstbourne Tarrant Murrell Green Pardown Somers Town Barton on Sea Nately Scures Hazeley Lea Latchmere Green Soldridge Shirley Park Highbury Netley Hill Thedden Little Ann Longstock Ropley Soke Earlstone Common Browninghill Green Bailey's Hard North Street Passfield Empshott Green The Frenches Bishopstoke Rowlands Castle Whale Island Mortimer West End Warren Corner Preston Candover Crampmoor Brokenford Brook Upper Slackstead Ibthorpe Penwood Canada Common Arford Netherton Newtown Binley Brook Hill Wootton Griggs Green Weston Corbett West Meon Woodlands Hannington Gobley Hole Lee Ground Monkwood Darby Green Eversley Centre Rake Common Hill Top Ashe Warren Charlton Cufaude Balmerlawn Hill Head Hill Brow Bull Hill Waterditch Burghclere Common Horsebridge Farlington Ogdens Northbrook Hurstbourne Priors Braishfield Old Basing Worlds End Chawton Hyde Weyhill Redenham Sandford Milton Mapledurwell Breamore Bramdean Hillpound Hordle Newtown Baughurst Common Bassett Frost Hill South Wonston Bedford Place Wilsom Northam Oak Hill Shorley Sherfield English Eastrop Tidpit West Common Hipley Wellow Wood Vernham Street The Holdings Tadley Hill Oakhanger Ewshot Hook Park Elson Stony Batter Netley Marsh Ropley Burghclere Woodcot Chilbolton Pennington Bramshott Chase Blounce Broughton Crondall Upper Wield Damerham Lyde Green Upton Waterlooville Wigley Medstead Stoke Common Rownhams Horndean Lordswood Heath End Newton Stacey Daneshill Upper Pennington Newton Valence North Baddesley Northington Newfound Copnor Bransgore Sherborne St John Godshill Crookham Village Buckskin Bank Stoke South Weirs Upper Burgate Long Sutton Deane Up Nately East Stratton Martyr Worthy Itchen Abbas Wittensford Kingsclere Lynch Baybridge Lord's Hill North Charford Fulflood Lower Wield Michelmersh Frenchmoor Anthill Common Gilbert Street Cricket Hill Bar End Emery Down Portchester Stoney Cross South View Birchy Hill Wootton St Lawrence Church End East End Steventon Crawley Ower Gable Head Hatherden Hill Park Moortown Stone Winnall West Leigh North Warnborough Soake Whitenap Water End Fleet Titchfield Park Newtown Picket Piece Fisher's Pond Keyhaven North Kingston Lower Common Soberton Heath Kingsclere Woodlands Weston Oakridge Heathfield Kingston Tiptoe Hambledon Woodley Kimbridge Ellingham Cuckoo Bushes Lower Turmer Hazeley Heath Wadwick Old Portsmouth Southwick Church Oakley Brown Heath Hatchet Green North Waltham Downton Viables Lower Froyle Court Corner East Woodhay Kingsley St Mary Bourne Warnborough Green Tote Hill Upper Bullington Ratlake Whitway Nob's Crook Bartley Allbrook Southsea Bitterne Manor Droxford Powntley Copse Mead End Polhampton Whiteley Hampton Park Elvetham Avington Bassett Green St Austins Curdridge Bailey Green Compton End Woodlands Steep Marsh Herriard Lovedean Houghton Laverstoke Clatford Oakcuts Wheatley Catisfield East Boldre Hoe Stockheath Hunton Southington Dilton West Green Ellisfield Highfield Walton Heath Harbridge Green Penton Mewsey Burridge Isington Blackfield Hammer Bottom Kilmeston Pucknall Toothill Norleywood Sholing Common Thorney Hill Filmore Hill Outwick Brockhampton Lindford Hursley Sea View Ridge Common Lower Buckland Hatch Elvetham Heath Newtown Picket Hill Up Green Freemantle Mullenspond Compton Well Portmore Sleaford East Tytherley Denmead Gore End Southwood Holybourne Aldermoor Turgis Green North End Hollywater Sandleheath Highways High Cross Colt Hill Crockerhill Bleak Hill Ann's Hill The Hummicks Privett Wildern Mount Pleasant Hinton Headley Hill Swelling Hill Burgates Copythorne Chandler's Ford Shirley holms Redbridge Upham Bisterne Close Goose Hill Vernham Dean Redbrook Hinton Ampner Harefield Flood Street Cowplain South Baddesley Shirley Chilbolton Down Hammond's Green Abbots Worthy Eastland Gate Halterworth Forton Appleshaw Hensting West End Lower Farringdon East Wellow Ampfield Kingsmead Hardley Goodworth Clatford Little Basing Lockerley Bellevue Moulsham Green Knowle Regents Park Sutton Scotney Bramshott Kempshott Battramsley Hyde Bevois Valley Boorley Green Little London Dogmersfield West Liss Clayhall Lower Pennington Four Marks Greywell Dean Woolston Liphook Newtown Common West End Vernham Bank Mellishes Bottom Neatham Rowner Worthy Down Upper Clatford Sarisbury Buttsash Titchfield Common Fritham Enham Alamein Fullerton Dunley Purbrook Heath Winsor Kent's Oak Old Alresford Abbotswood Cole Henley Kentsboro Park Gate Hound Hillstreet Keeping Grateley Ashton Burley Lawn Ropley Dean Brockhurst Great Shoddesden Stoke Bashley Park Dowd's Farm Upper Swanmore Fyfield Andwell South Ham Little Hoddington Portsea South Down Burley Street Broadmere Over Wallop Tufton Eling Eastleigh Neacroft Furzley Bowling Alley Shawford Farnborough Green North Camp Cosham Lower Brook Northfields Bulbery Emsworth Wheat Hold Locks Heath Park Holt End Otterbourne Catherington Buckland Empshott Inhurst Upper Street Woodington Martin Drove End Wharf Hill Causeway Crowdhill Ragged Appleshaw Horton Heath Deadwater Rockbourne Ibworth Carter's Clay Old Shirley Silkstead King's Somborne Bordon Wherwell West End Green Battramsley Cross Ibsley Little Holbury Nursling Wyck Houndmills Hattingley Park Corner Hazeley Clarken Green St Denys Row Ash Little London East Dean Northbrook Ashlett Upton Grey Anchorage Park Horseport Hook North Town Hollington Cross Lee Cuckoo's Corner Hawley Upper Kingston Lasham Bedenham New Cheriton Lee-on-the-Solent Up Somborne Soberton Marchwood Hartley Mauditt Southend Hollington Newtown Lower Upham Upper Canterton Hungerford Fordingbridge Martin Chineham Denvilles Milford on Sea Buddle Anna Valley Foxdown Grayshott Tilly Down Brockenhurst Whitehill Buckland Swarraton Forton Cliddesden Micheldever Liss Palestine Pooksgreen Townsend Sydmonton Wimble Hill Hamble-le-Rice Wildmoor Winklebury Quarley Peel Common Blissford Durley Street Cupernham The Butts Spitalhatch Westley Rotherwick Pound Green Thruxton Maybush Wonston New Town Headley Down Brighton Hill Bentley Itchen Nutburn Stonyford Chandlers Green Furzeley Corner Millbrook Cove Weavers Down East Liss Sopley Lower Green Netley Golden Pot Brickhill Coxford Finchdean Colden Common Havant Timsbury Brockbridge Andover Down Swampton Landport Tye Crow Sprat's Down Leigh Park Paulsgrove Silchester Anstey Wishanger Common Woodcott Buriton Frogham London Minstead Shamblehurst Bagnum Butlocks Heath Popham Standford New Brighton Dipley Little Somborne Woodfalls Woodside Picket Post Portsea Island Salters Heath Belbins Romsey Leckford Bishop's Green Lower Green Woolton Hill Beckley Cold Ash Hill Mill Green Hatchet Gate Compton Ashfield Ashurst Bridge Newbridge Hiltingbury Lower Common Brock's Green Sherfield on Loddon Godwinscroft Farnborough Park Bossington