Charity Marketing in Aston Ingham

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Aston Ingham are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in Aston Ingham?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Aston Ingham is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in HR9 7

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Aston Ingham or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Aston Ingham (Herefordshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
White Cross Cholstrey Linley Green Bredenbury Walterstone Pontshill Marsh Fromington Ivington Stoke Lane Tidnor Ailscroft Moreton Jeffries Bringewood Forge Three Crosses Upper Egleton Birchall Fownhope Byford Woolhope Flaggoners Green Carey Upper Town Tudorville Newtown Newton Sollers Hope Welshman's Lane White Rocks Stretford Aconbury Shenmore Lyde Cross Perrystone Hill Rodd Hurst Saffron's Cross Bailey Lane End Preston on Wye Glewstone Upper Hergest Prior's Frome Rodd Brinsop Pontshill Stockton Winter's Cross Newton Little Cowarne Withington Marsh Ross-on-Wye Whyle Howle Hill Comberton Symonds Yat Mahollam Lower Hergest Hill-field Leinthall Earls Middleton Kingsland Risbury Walterstone Common Letton Hole-in-the Wall Wellington Lucton Red Rail Ballingham Bartestree Haven Bolstone Larport Ruxton Green Lower Grove Common Burley Gate Catley Southfield Sutton St Nicholas Craswall Halmond's Frome Titley Tillington Common Tarrington Nextend New Street Knapton Green Little Marcle Foxley West Hill Winnal Clock Mills King's Thorn Coldharbour Bowley Covender Scotland Bank Rudhall Coxall Hardwicke Clouds Stowe Portway Kerry's Gate Combe Moor Fromes Hill Lower Welson Welsh Bicknor Pentre-Jack Wigmore Sutton Lakes Llangrove Breinton Common Veldo Eastnor Little Garway The Bage Cockyard Sarnesfield Humber Ashfield Stoke Cross Hereford Brobury Luntley Willersley Dinedor Turnastone Dancing Green Almeley White Stone West Town Aymestrey Old Gore Kenchester Deerfold Staunton on Wye Westmoor Cock Gate Upper Hardwick Leintwardine Adley Moor Cophill Shelwick Green Abbey Dore Auberrow Rushall Hill of Eaton Netherton Newlands Burghill Tumpy Lakes The Wymm Tarrington Common Sellack Hales Bank Rotherwas Eastwood Turkey Tump Hegdon Hill Hunderton Grittlesend Broad Oak Treaddow Newton Farm Todding Three Ashes Altbough Brick End Mansel Lacy Much Marcle Dodmarsh The Weaven Marlbrook Kingswood Ledicot Trereece Woods Eaves Twyford Common Huntington King's Acre Sutton Marsh Poolmill Marston Withington Wellington Marsh Kimbolton Shutton Coddington Moorcot Byton Lugwardine Lower Bearwood Eardisland Swainshill Putley Upperton Kington Parkway King's Pyon Panks Bridge Amberley Falcon Merbach Crow Hill Leysters Peterstow Clencher's Mill Docklow Newtown The Broad Ongar Street Lyonshall Bosbury Evesbatch Monnington on Wye Great Doward Limebrook Linton Bircher Eaton Bishop Kivernoll Sallys Moreton on Lugg The Moors Edvin Loach Stoneyard Green Nupton Goodrich Putley Common Beavan's Hill Upper Kinsham Cradley Parkway Burcher Donnington The Vauld Allensmore Whitechurch Maund Meer Common Hill Gate Upper Marston Upper Wellington Portway Hamnish Clifford Little Common Becknell Ballingham Hill Bleak Acre Adforton Orleton Common Lower Harpton Sandyway Winforton Ham Green Orleton Lea Line Yarsop Woonton Upper Grove Common Brockmanton Kilpeck Hyde Ash Much Birch Burrington Munsley Brilley Mountain Newman's Place Brinsop Common Lower Burton Goose Pool Ballsgate Common Bredwardine Green Crize Storridge Hildersley Hillhampton College Hill Holme Lacy Llandinabo Elton Michaelchurch Westbrook Priory Wood Elms Green Little Dewchurch Ledgemoor Thornbury Eign Hill Pipe and Lyde Pikestye Moorfields Ruxton Much Cowarne Welsh Newton Common Uphampton Upper Broxwood Blakemere Yarpole Madley Ryeford Stockingfield Common Hill Woolhope Cockshoot Lower Kinsham Wood End Walford Bodenham Moor Collington Aston Ingham Venn's Green Kentchurch Norton Canon Isle of Rhea Wilson Wormelow Tump Evendine Didley Rhydspence Gorsley Common Kymin Thruxton Stretford Biddlestone Pen-allt Westhope Wyson Waterloo Westhide Aylestone Hill Batchfields Birtley Upper Lye Norton Wood Litmarsh Park Gate Downton on the Rock Steen's Bridge Moorend Cross Floodgates Pencoyd Merrivale Pow Green Upper Sapey Mortimer's Cross Pembridge Colwall Stone Colwall Green Lawton Kinton Dinedor Camp Llangarron Goodrich Cross Llanrosser Fine Street Bishops Frome Edwyn Ralph Linton Hill Ashley Moor Hinton Arrow Green Byford Common Field's Place Wormbridge Common Symonds Yat West Upper Lyde Alder's End Clehonger Urishay Common Stapleton Newtown Kerne Bridge Lower Wootton Dilwyn Calver Hill Hom Green Dorstone Bodenham Peterchurch King's Caple Nash Portway Canon Frome Bobblestock Vowchurch Common Elmdale Wharton Whitton Canon Pyon How Caple Huntington The Heath Even Pits Flintsham Pen-y-Park Lugg Green Staunton on Arrow Wilton Enmore Field Luston Maund Bryan Stony Cross Sollers Dilwyn Little Brampton Coughton Gilfach Callow Marsh Yarkhill Michaelchurch Escley Orcop Strangford Durlow Common Lower Hardwick Green Lane Middle Maes-coed Bradnor Green Munderfield Row The Parks Upper Welson Bullinghope Vowchurch Yatton Bishon Common The Leys Headbrook Bycross Stretton Grandison Crumpton Hill Bellamore Penguithal Holme Marsh Logaston Netherton Newton Broad Green Cusop Brockhampton Lingen High Lane Hungerstone Lower Southfield St Margarets Shawl Lower Maes-coed Acton Beauchamp Old Country Eaton Wofferwood Common Franklands Gate Newton Brookfield Ganarew Haven Cross Llyde Leys Hill Brilley Moreton Foy Rushock Pixley Little London Cobnash Bradlow Moorhampton Wetmore Cobhall Common Stagbatch Shirl Heath Llanveynoe Ridge Hill Hampton Bishop Leysters Pole Stocking Little Hill Fiddler's Green Ryelands Letton Moccas Ashton Walker's Green Buckton Castle Frome Wormsley Hope Mansell Preston Wynne Upper Hamnish Sellack Boat Trumpet Bishopstone Wormbridge Newton Nokelane Head Kinnersley Overross Westfields Mordiford Little Doward Brinkley Hill Credenhill Chance's Pitch Stoke Edith Ford Hawkersland Cross Lower Green Lower Rabber Stoke Prior Lower Buckenhill St Owen's Cross Belmont Lower Bullingham Whitbourne Bromyard Downs Pudleston Trewen Llanwarne Lyne Down The Hundred Bicton Red Hill Leinthall Starkes Rowlestone Stony Cross West Lydiatt Aylton Ebnall Ladyridge Poolpardon Claytons Golder Field Hoarwithy Upper Hill Welsh Newton Winnal Common Great Brampton Tedstone Delamere Tyberton Sugwas Pool Wellington Heath Upper Breinton Beggars Ash Crizeley Archenfield Kingsfield Clodock Portfields Yazor Eau Withington Crowmoor Upper Wootton Archenfield Upper Maes-coed Brampton Bryan Bagwyllydiart Elton's Marsh Holmer Marstow / Llanmartin Perton Dinedor Cross Cabal Monmarsh Upton Crews Eardisley Urdimarsh Trolway Crossway Grantsfield Pencombe Upcott Wolferlow Monkhide The Fording Putley Green Crozen Bringsty Common Brelston Green Bearwood Pipe Aston Lower Egleton Crocker's Ash Hope's Rough Munstone Hales Wood Lower Lye Ludstock Munsley Green Knill Little Birch Hendre Penrhos Ullingswick Chickward Richards Castle Weston under Penyard Broadway Lands Hurstley Aston Bartonsham Lower Town Pontrilas Meadow Green Sutton St Michael Headland Hagley Dorstone Portway Nutfield Sapey Bridge Greytree Totnor Putson Cold Green Brimfieldcross Trelough Orcop Hill Broadmoor Common The Riddle Kynaston Staplow Bull's Hill Ridgeway Cross Monkland Marlow Baron's Cross Longtown Lulham Marlas Walford Llancloudy Dulas Llanrothal Stoke Lacy Baysham Upper Buckenhill Ashperton Aulden Shucknall Whitney-on-Wye Middleton on the Hill Horseway Head Barton Court Millhalf Callowside Dukes Eyton Acton Green Hope under Dinmore Weobley Cornett Bowley Town Tillington Wayend Street Pict's Cross Ruckhall Jug's Green Little Hereford Bowley Lane Tedstone Wafer Little Merthyr Sunset Hopley's Green Bacton Pool Head Wacton Snodhill Wynn's Green Hill Hole Garway Hill Stansbatch Birley Blackmarstone Brampton Abbotts Upper Colwall Whitchurch Rowland's Green Little Gorsley Little Tarrington Norbridge Easthampton Harewood End Birchend Much Dewchurch Bredward Preston Marsh Brierley Ledbury Widemarsh Five Bridges Kingstone Howton Tretire Stony Cross Buckcastle Hill Dormington St Weonards Weston Beggard Pen-pwll-sond Weston Felton Grendon Green Barrelhill Green Moor Park Lower Broxwood Marston Stannett Crossway Grendon Bishop Lewis Wych Combe Byton Hand Sapey Common Lower Todding Loxter Woonton Stowfield Marden Stretton Sugwas Hartleton Nunnington The Cleaver Bush Bank Weirend Mansell Gamage Greenhill The Knapp Wootton Woodbrook Bridge Sollers Upper Dormington Streamford Common Bach Garway Shobdon Bridstow Bromyard Broomy Hill Holywell Colwall Lower Breinton Ewyas Harold Phocle Green Crick's Green Burmarsh Lea Leominster Mathon Callow Aston Crews The Forge Stanley Hill Fawley Chapel Checkley Westfield Almeley Wootton Stanford Bishop Wynds Point Stretford Court Brimfield Weobley Marsh Old Wharf Tupsley Hatfield Pencraig Swinmore Common Wylde Kingstone Bodenham Bank Upton Bishop Waller's Green Ocle Pychard Woonton Ash Ryelands Canon Bridge The Marsh Bromsash Old Forge Munderfield Stocks Shelwick Grafton New Town Clifford