Charity Marketing in Blean

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Blean are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Blean?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Blean is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in CT2 9

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Blean or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Blean (Kent)

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Scrapsgate Brenzett Green Throwley Forstal Ham Woodside Green The Bridge Swift's Green Cop Street High Brooms Out Elmstead Priestwood Green Goose Green Ham Green Marshside Teynham Street Wetham Green Wainscott Palmstead Nackington Wolverton Dartford Durrant Green Broomfield Bliby Shorne West Denstroude Yew Tree Green Lower Green Pluckley Robhurst Tunstall Dungate Rooting Street Barrow Green Brandfold Broad Oak Upper Bush Lower Upnor Acton Cooper Street Hextable Horn Street Brenzett Hacklinge Woodsden Pizien Well Pullington Graveney Wingham Green Hamstreet Rabbit's Cross Lullingstone Cliffs End Eynsford Matfield Mill Hill Stone Hill Curtisden Green South Tankerton Five Wents Highsted Gillingham Ham Hill Halling Westwell Leacon Mill Street Snodland Dunn Street St Michaels Laddingford St Augustine's Northbourne Leigh Green Brenchley Lower Haysden Golden Green Brompton Woodnesborough Pett Bottom Capel Cross The Freehold Parkgate Radfall Birling Loyterton Hareplain Wouldham Coomb Hill 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East End Rochester Densole Timberden Bottom Monkton Nash Lyminge Crockenhill Woolpack Corner The Quarter Ivy Hatch Hildenborough Bilsington Charing Crouch Davington Benenden Woodlands Markbeech Blue Town Knockholt Pound Fletcher's Green Stone Cross Pittswood Lett's Green Selsted Chatham Chalkwell Hawkhurst Darenth Valley Hollingbourne Printstile Barham Singlewell Iden Green Borden Hill Upper Hardres Ridge Row Gosmere Manston Bekesbourne Hill East End Scarborough Dunton Green Borstal Rolvenden Paramour Street Fairbourne Heath Congelow South Willesborough Green Street Green Well Head Scotland Hills Yardhurst Modest Corner Hazel Street Walter's Green Bredgar Moon's Green Swanton Windmill Hill Haffenden Quarter Cheriton Capel Buckland Valley Snoadhill Faversham Tickenhurst Hocker Edge Greatness High Halden Plucks Gutter Snowdown Keycol Egerton Forstal Iden Green Broad Ford Twitham Farleigh Green Tuesnoad Cooling Street Chilmington Green Hinxhill Sole Street Milton Regis Marshborough Guston Street End East Stourmouth Buttsole Potters Corner Lower Hartlip Seasalter Woodchurch Winterbourne Seabrook Breach Foxendown Botolph's Bridge Eddington Hollybushes West Court South Street Alkham Upper Upnor Leybourne Wanshurst Green Brasted Chart Stone Cross Saint's Hill South Darenth Perry Street Farthing Corner Wheelbarrow Town Eastry Sly Corner Palmarsh Chalk Exted Egerton Chiddingstone Causeway Cobham Murston Wingham Well Marsh Green Finglesham Shadoxhurst Pearson's Green Golford Sevenscore Boughton Lees Rolvenden Layne Shorne Grigg Coombe Bough Beech Painter's Forstal Lenham Doddington Peene Deans Bottom North Lyminge Gibraltar Crockham Hill Ashley Yelsted Frinsted Eyhorne Street South Green Dean Street Buckhurst Tutt Hill Godden Green Molash Knockholt Otham Hole Queenborough Hilden Park Crossways Under the Wood Fleeden Newington West Cross Church Hougham Lower Rainham Field Green Maypole Ightham Common Reading Street Perry Whatsole Street High Halstow Stansted Middle Deal Sherwood Potman's Heath Holborough Bay View Barming Beaver Wickhambreaux Chegworth Postling Green Ringwould Chartham Burmarsh Rushenden St Mary in the Marsh Four Wents Hook Green Flishinghurst Barfrestone Horseshoe Green Rowling Higham Langley Heath Gold Street Lower Cox Street Pembles Cross Southfleet Clapham Hill Marley Sandhurst Goodnestone Each End Stalisfield Green Sissinghurst Denton Frittenden Shelvin Chislet Forstal Hernhill Sutton at Hone Stonehill Green Highstead Standen Worms Hill Lewson Street Rhode Common Upper Walmer Hollow Street Grange Heronden Wilsley Pound Platt's Heath Hickmans Green Brooks End Market Heath Kingswood Shipbourne Worth Moor Street Westwood Willesborough Lees Stone in Oxney Bedgebury Cross Knockmill Oakhurst River Bockhanger Broadwater Down Five Oak Green Appledore Heath Nevill Park Bottom Pond St Dunstan's Lamberhurst Quarter Lodge Lees Waterman Quarter Knowles Hill Cliffe Upper Fant Church Street Conyer Westmarsh Minster Darland Cherry Orchard Mile Town The Park Wombwell Park Crouch Teynham North Elham Chesley Hoo St Werburgh Bowmans Beltring Ripper's Cross West Hougham Finberry St Ann's Green Luddenham Bloodden Tilmanstone Rough Common Durlock Deans Hill Greenhithe Richborough Port Leadingcross Green Cranbrooke Common North Halling Coldharbour Sepham Heath Highstreet Cooling Mereworth Maxted Street Sheerness Fir Toll Dunn Street The Brents Chart Hill West Street Old Tree Drellingore White Oak Stonewood Bluetown Selgrove Linton Broomhill Northwood Westbrook Tylden Sherwood Park Ewell Minnis Otford Wrotham West Farleigh Dargate Common Frogholt Bulleign Coppins Corner Ickham Charing Heath Millbank East Peckham Lower Halstow Gun Green Elmsted Darenth Chartham Hatch Cross-at-Hand Clarendon North Street Hicks Forstal Wilsley Green Pested Kingsnorth Bethersden Knave's Ash Smarden Bell Southborough Woolage Village Henwood Green Swingfield Minnis Denny Bottom Glassenbury Paddock Wood Bekesbourne Addlestead Burmarsh Chart Corner Claygate Cross Stocker's Head Danaway Martin Sandwich Bay Estate Lower Eythorne Troy Town Capstone Brissenden Green Chiddingstone Hoath Mountain Street Throwley St Leonard's Street Honey Hill Hoath Whiteacre Herne Bay Petteridge West Peckham Mount Pleasant Lower Fant Rainham Allhallows Frogham Shoreham Sandwich Leysdown-on-Sea Ford Key Street East Farleigh Ospringe Meopham Station Branbridges Four Oaks Fawkham Green Pembury Round Green Burrswood Sharnal Street Clapper Hill Eastwell Park Pepper Hill Way Deerton Street Knockhall Meopham Loose Hill Fant Kearsney Waterham Chillenden Boughton Aluph Tovil Brookfield Newbarn David Street Stocks Green Kingsgate Hammill Cage Green Shorncliffe Camp Harbourland Three Chimneys Stonebridge Green Snave East Barming North Street Stede Quarter Chillmill Wickhurst Cowden Queen Street Boughton Malherbe Windmill Hill Speldhurst Lamberhurst Appledore The Quarter Hogben's Hill Eythorne Northfleet Snipeshill The Quarter Four Throws French Street Warmlake Isle of Wight Ashbank Herne Pound Littlestone-on-Sea Park Wood Bladbean Grubb Street Slade Cliftonville Salmans Higham Wood Hawkenbury Arpinge St Mary's Bay Kemsley Great Bower Henhurst Sevenoaks Kingsdown Ashford Froghole New Hythe Harrietsham Lower Higham Wissenden Wye New Town Shatterling Stockland Green Stone Lynsore Bottom Lamb's Cross Betteshanger Kit's Coty Borough Green Woodchurch Gadshill Kent Street Gore Street Hazel Street Underriver Ho Chambers' Green Pootings Seaton Stubb's Cross Addington Kilndown Chartway Street Ightham Three Tees Mundy Bois Hawthorn Corner Wigmore Gill's Green Cuxton Lydd-on-Sea Peters Village Peckham Bush Gore Uplees Westwell Pineham Luddesdown Tonbridge Weavering Street Mud Row Elmstone Otterham Quay Barnsole Bogden Aycliff Gravesend Goose Green West Kingsdown Horselees Tubslake Staple Horsalls Middle Stoke Lower Luddesdown Hosey Hill Tudeley Hale Langton Green Dingleden Hanging Bank Heaverham Bayley's Hill Selling Cheeseman's Green Studd Hill New Pound Farthingloe Allington Elham Horns Cross Lower Island Goodley Stock Bircholt Forstal Stelling Minnis Margate Bullingstone Northfleet Green Hamptons Bromstone Penenden Heath Temple Hill Starvecrow Sutton Sheldwich Kingston Faversham Lakes Hale Acrise Hastingleigh Bax Tower Hamlets Ware Hartlip Hill Chattenden South Street The Harbour Perrywood Stanhope Goat Lees Fosten Green Kemsley Street Harbledown Whetsted St James Whitley Row Friningham Sundridge Winchet Hill Westfield Sole Stanford Silver Street Curteis' Corner Coldred Ringlestone Brook Sandling Hadlow Fig Street Elvington Hill Hoath Tudeley Istead Rise Dryhill Lower Green Toy's Hill Broomfield Ram Lane Northgate Sandgate Lilyvale Nelson Park Carter's Hill New House Barrowhill Livesey Street Bitchet Green Blean Greatstone-on-Sea Sevenoaks Common Royal British Legion Village Seal Swalecliffe Stowting Common Crit Hall High Street Lenham Heath East Street Farthing Green Womenswold St Stephen's East Studdal Childsbridge Cellarhill Green Hill Cooper's Corner Preston North Foreland Bobbing Fordwich Winkhurst Green Rhodes Minnis Calcott Comp Reading Street Wildernesse Marden Beech Hearts Delight The Moor Orchard Valley Broad Street Chislet Whitehall St George's Square South Stour Scragged Oak Maxton Basted Patrixbourne South Street Middle Quarter The Leacon Hook Green Ryarsh Upper Deal Petham Kempe's Corner Morehall Underling Green Hever Noke Street Oversland Smeeth Greenhill Bexon Pean Hill Aldington Frith Tunbridge Hill Court-at-Street Blue Bell Hill Wilmington The Stocks Kenardington Rodmersham Tong Green Eastwood Oad Street Sholden Mockbeggar Wyebanks Newington Great Pattenden Palmer's Green Hungershall Park Lower Heppington Goudhurst East Malling Heath Swanton Street Stonecrouch Coursehorn Ash Statenborough The Lees Lunsford Great Cheveney Napchester Boughton Green Fenn Street Old Romney Hook Green Hall's Green Stick Hill Coxheath Little Frith Chevening Brabourne East Langdon Highgate Bishopsbourne Sandway Hoo Nettlestead Whitehill Stiff Street Bossingham Donkey Street Bilting Clement Street Charing Hill Eastchurch Godmersham Derringstone Sole Street Brooklands Shirkoak Hook Green Daniel's Water Willington Paddock Upper Rodmersham West Street Devil's Den West Langdon Hawkenbury Snoll Hatch Wrotham Heath Hartlip Maplescombe Leigh Gain Hill Maypole Denton Pye Corner Marlpit Hill Further Quarter Hassell Street Elms Vale Sellindge Headcorn Meresborough Eastling South Street Hartley Hill Wateringbury Hunton Detling Barnes Street Platt Betsham Plaxtol East Malling Woolage Green Lymbridge Green Bridge Colt's Hill Upper Harbledown Bogle Pennypot Horton Kirby Westwood Fostall Dene Park Deal Norton Ash The Pound Langley Lydden Smarden Goathurst Common Wichling Kennington Tower Hill Poulders Gardens Pratling Street Newchurch Old Cryals Broad Street Smallbridge Tanden St Mary Hoo Yorkletts Reculver Teston Twydall Allhallows-on-Sea Brabourne Lees Maidstone Little Mill Broad Oak Henley Street Capel-le-Ferne Aldington Culmers Poundsbridge Troy Town Brattle Lidsing Wilgate Green Edenbridge Moorstock Christian Fields Powder Mills Fordcombe Durlock Dane Street Singleton Shepway Wierton Westwood Cold Harbour Ivychurch Upper Ifield Hadlow Stair Hampton Adisham Little Chart Forstal Longford Boxley Broomhill Bank Felderland Anvil Green Lydden Leaveland Boughton Corner Dunkirk Fairseat Lower Bush Ringlestone Marley Upton Potten Street New Town Brookland Sevenoaks Weald Speed Gate Chainhurst Lydd Swanley Village Hoaden Parrock Farm Shuttlesfield Frith Vigo Village Brook Street