Charity Marketing in Marshside

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Marshside are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Marshside?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Marshside is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in CT3 4

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Marshside or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Marshside (Kent)

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Other locations available for charity marketing
Millhall Kennington Swanton Street Darland Tuesnoad Beaver Sutton Valence Ightham Common Chartway Street Denton Chilmington Green Hamstreet Ulcombe Hartley Royal British Legion Village Chiddingstone Hoath Sly Corner Broad Street Ham Hill Leadingcross Green Newland Green The Quarter Comp Goose Green Gadshill Hildenborough Margate Lower Fant Coldred Modest Corner Clarendon Eynsford Upper Ifield Davington Lewson Street Boughton Monchelsea Preston Hersden Snargate Sandway Cliffe Woods Ashbank Knockmill Wilsley Green Petham Mabledon Old Wives Lees Kempe's Corner Carter's Hill Chainhurst Bromley Green Iden Green Standen Aldington Frith Hicks Forstal Blacketts Ryarsh Wittersham Molash Pratling Street Newchurch Hastingleigh Rooting Street Labour-in-vain Staplehurst Field Green Woodnesborough Clapham Hill Potters Corner Kettle Corner Lower Heppington Bexon Breach Goose Green West End The Harbour Graveney Donkey Street Broadwater Down Folly Town Underriver High Street The Stocks Teston Strood Milebush Gold Street North Eastling Nethercourt Shuttlesfield Winkhurst Green Green Hill Howt Green Upper Upnor Swift's Green Hook Green Haffenden Quarter Elms Vale Shadoxhurst Sandling Knockhall Tudeley Hale Great Pattenden Durrant Green Stone Cross Highgate Warmlake Tilmanstone Sevington Badlesmere Well Hill High Halden Brattle Shorncliffe Camp Wallend Underriver Ho Three Tees Meopham Station Bossingham Yopps Green Longford Deerton Street Broad Tenterden Godden Green Caring Broad Street Allhallows-on-Sea Brookfield Chalkwell Stalisfield Green Dartford Marshes Sheerness Camden Park Upchurch Cranbrook St Augustine's Harrietsham Pullington Coombe Fairbourne Heath Vigo Village Temple Ewell Joyden's Wood Lunsford Gore Street Eastling Weddington East Studdal High Brooms New Town Southfleet Goddard's Green Luton Herne Bay Bodsham Westbere St Nicholas at Wade Hale Barrow Hill Sevenscore Warden Borden Rodmersham Green Denny Bottom Higham Hawley Hall's Green Hythe Stiff Street Frittenden Printstile East Langdon Iden Green The Bridge Chartham Claygate Cross Wingham Green Court-at-Street Sandown Park Chart Sutton Boyden Gate Darenth Hoath Corner Waterman Quarter Parker's Green Fletcher's Green Murston Deal Wichling Whitehall Stanhope Shalmsford Street Plucks Gutter Fordwich Rodmersham Marine Town Lower Eythorne Matfield Broad Ford Noke Street Littlebourne Cliftonville Lade Pean Hill Monk's Hill Benenden Wombwell Park Knowles Hill Romney Street Mockbeggar Romford Seacox Heath Little Betteshanger Otterham Quay Whitehill Ware Street Wingmore Charing Heath Leaveland Whitstable Lamberden Swanley Village Speldhurst Godmersham Headcorn The Park Clapper Hill Mowshurst Queen Street Staple Felderland North Lyminge Westbrook Chattenden Pye Corner Elvington Chalk Larkfield Priestwood Green Childsbridge Hollow Street Rolvenden Chambers' Green The Moor Ickham Foxendown Newtown Womenswold East Malling St Margarets Smallbridge Newnham Boughton Corner Glassenbury Petteridge Kippington Capel Cross High Halstow Orlestone Ashurst Sutton Upper Bush Morehall Curteis' Corner Potten Street How Green Hazel Street Powder Mills Blean Bethersden Marden Beech Lower Island Five Oak Green Burham Heronden South Street Linton Knave's Ash Minster Conyer Stone Hill Tickham Each End Five Wents Ringwould Wickhambreaux Swattenden Hacklinge Frith Chart Hill Guilton Bilsington Borough Green The Forstal South Street Chegworth Four Elms Whitley Row Rabbit's Cross Shorne Hearnden Green Dungate Park Wood Greatness Brooklands Milton Regis Reading Street Ebbsfleet Valley Silver Street Styants Bottom Lower Cox Street Chipstead Seal Goodnestone Speed Gate Guston Upper Fant Tankerton Palmstead Harbledown Halfway Houses Hodsoll Street Peters Village Sissinghurst Cliffe Fairseat Bessels Green Hadlow Stair London Beach Hockley Stone in Oxney Moorstock Derringstone The Lees Wormshill Walderslade Thong Burham Court Dane Street Offham Statenborough Chilton Charing Hill Ripper's Cross Priestwood East Stourmouth Stone Lydd Mud Row Burrswood Gore Chillmill Halling Manston Curtisden Green Broad Oak Little Mongeham Clap Hill Nelson Park Wootton Hartlip Hill Finglesham Church Hougham Upper Hardres Leigh Green Further Quarter Chequertree Pineham Betsham Kearsney Flete Highsted Dryhill Middle Quarter Hook Green Etchinghill St Martin's Chalksole Green Hazel Street Little Chart Barfrestone Under the Wood Gain Hill The Pinnock Oldbury Detling Seed Hinxhill Shepway Dene Park Eastchurch West Cross Lympne Bluetown Singleton Lower Halstow Westwood Sturry Pootings Sibertswold Ridge Row Wheelbarrow Town Scotland Hills Wigmore Martin Mill Linkhill Langley Rooks Hill Eastry Dunn Street Wissenden South Ashford Summerfield Northgate Hoppers Corner Leigh Lashenden Marley Swanley Marshside Stone Corner Blue Bell Hill Bredgar South Alkham Milton Dungeness Bekesbourne Ash Tonge Corner Burmarsh Chartham Hatch Oare Hunters Forstal Four Throws Gushmere Marden Thorn Dargate Lower Rainham Twydall Long Reach 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Twydall Robhurst Pennypot Penshurst Stick Hill Bishopsbourne Crundale South Street Dean Street Woolage Village Elmstone Greatstone-on-Sea Kings Hill Bough Beech Eccles New House Shoreham Barming Heath Hillborough East Peckham North Halling Rainham Underling Green Neames Forstal St James Tubslake Hollybushes Chislet Forstal Bloodden Chislet Lilyvale Farthingloe Stubb's Cross Grigg French Street Mile Oak Westgate-on-Sea Walter's Green Hook Green Lenham Nash Eythorne Great Chart Peening Quarter St Radigund's Hempstead Worms Hill Troy Town St Stephen's Upper Walmer Martin Henhurst Burmarsh Appledore Heath Hulberry Cliffs End Milstead Grove Eastwell Park Way Ware Fleeden West Hougham Luddenham Snowdown Brook Street Radfield Pett Bottom Denstroude Crockenhill Swalecliffe Worten Sharnal Street Pembles Cross Bladbean Kings Farm Crockham Hill Tudeley West Farleigh Lynsore Bottom Beltring Church Street Bullingstone Yelsted Yalding Hogben's Hill Stockland Green North Street Aycliff Well Street Stonewood Street End Newingreen Whetsted Trottiscliffe Woodchurch Windmill Hill Broad Street Maltman's Hill Lullingstone Langley Heath Boughton Aluph St Mary Hoo Grange Hareplain Ewell Minnis Herne Pound Biddenden Green Boughton Green Lydd-on-Sea Round Street Lynsted Bayley's Hill West Cliffe Dymchurch Selling Stonecrouch Cooling Woodlands Park Side Higham Wood Addlestead Hill Top Windmill Hill Shipbourne Calcott Newbarn Westerham Loyterton Appledore Old Romney Lower Herne Stone Street Brookland Old Tree Cock Street Newenden Blue Town Sittingbourne Bapchild Golden Green Harman's Corner Ridgeway Whiteacre Wildernesse Elham Sutton at Hone Parrock Farm Lett's Green Charing Acton Smeeth Gibraltar The Crook Camden Hill Swingfield Street Lenham Heath Langton Green Mount Pleasant Bramling Norton Ash Painter's Forstal Henwood Green Dunk's Green Canterbury Dingleden Buckland Valley New Ash Green Ide Hill Stowting Common Hever Queenborough Liverton Street Rolvenden Layne Pittswood Grove Park Tonbridge Broadoak Selsted Palmer's Green Birchington Park Wood Tyler Hill New Hythe The Freehold Ileden Snodland East End Froghole West Kingsdown Troy Town Fig Street Heath Side St Mary's Bay Church Street Barnsole Hampton Coursehorn West Street Shelvingford Pegwell Maypole Culmers Dover Willington Marden Greet Saint's Hill Ramslye Barden Park Cooper's Corner West End New Town Dunton Green Hook Green South Street Pettings Westfield Sole Southborough Eyhorne Street Three Chimneys Ivy Hatch Paramour Street Perrywood Waterham Culverstone Green Stonehill Green Badgers Mount Grafty Green Daniel's Water Sandgate Crouch Twitton Yardhurst Honey Hill Wouldham Bockhanger Brabourne Lees Finberry Shorne West East Barming Meopham Bitchet Green Nettlestead West Dumpton Merryman's Hill Rosherville Broom Street Drellingore Northwood Teynham Faversham Leybourne Hales Place Coxheath Horsalls Frindsbury Hextable Stansted Meresborough Western Heights East Malling Heath Snave Kemsley Street North Street Colliers' Green Doddington Hartley Hill Aylesham Four Oaks Brasted Chart Lords Wood Lower Haysden St Mary in the Marsh Hoo St Werburgh Fir Toll St Ann's Green Farthing Corner Key's Green Westwell Hale Street Selson Bliby Ringlestone Exted Paddock Wood Edenbridge Goudhurst Scarborough Dumpton Lidsing Addington Monkton Deans Bottom Upper Postern Stonebridge Green Cop Street Upton Moon's Green Cranbrook Common Bedmonton Broomfield Dartford Ripple New Town Boxley Longfield Radfall Slutshole Brooks End Gravesend Elvington Shirkoak Northfleet Preston Fleet-Downs Erriottwood Newington Hawkinge Great Cheveney South Green Brasted Yewhedges Hoo Fordcombe St George's Square Hothfield Chatham Burlings Ditton Nonington Westenhanger Snoadhill Bilting Harbourland Claygate Ottinge Fawkham Green Skeete Potman's Heath Stone Cross Hearts Delight Mill Street Scragged Oak Kent Street Holborough Deans Hill Bay View Knowlton Medhurst Row Rowling Poundsbridge Pembury Whitfield Bossington Denton Trench Wood Wierton Frinsted Plumford St Leonard's Street Broadstone Tickenhurst Well Head Fostall Markbeech Adisham Wickhurst Kingsnorth Orchard Valley Throwley Forstal Sholden Cage Green Stede Quarter Sarre Whatsole Street Littlestone-on-Sea Breach David Street Old Cryals Haine Farleigh Green Pipsden Lamb's Cross Horton Kirby Winchet Hill Mereworth Postling Green South Willesborough Lower Stoke Devil's Den Hammill Knockholt Pound Boughton under Blean Wetham Green Goathurst Common Capel-le-Ferne Royal Tunbridge Wells Gover Hill East End Salmans Pizien Well Faversham Lakes Horseshoe Green Cooper Street Willesborough Lees Lower Walmer Friningham Crouch High Knocke The Leacon Thurston Park Broomhill Bluewater Horselees Lower Goldstone Peckham Bush Sevenoaks Common Nettlestead Green Ridley Livesey Street Mockbeggar East Farleigh Cherry Orchard Ivychurch Force Green Woolpack Corner Challock Noah's Ark Wilgate Green Cheriton Stowting Court Uplees Hawkenbury Upper Halling Potter's Forstal Barming Barham Broad Oak Otterden Place Slade Riverview Park Ham Green Sandhurst Starvecrow Stone Cross Wainscott Borden Hill Seasalter Maidstone Ram Lane Bagham Riverhead Isle of Wight Farningham Nevill Park Roughway Saltwood Hawkenbury Loose Hill Hartley St John's Little Frith Clement Street Cooling Street Wye Kennington Lees Brissenden Green Hawthorn Corner Arpinge Upper Hardres Court Broomhill Bank Great Stonar Hamptons Coppins Corner Horns Cross Beltinge Cuxton Bekesbourne Hill Hill Street Teynham Street Bidborough Stockbury Studd Hill Biddenden Kemsley Buckhurst Wilmington Herne Tower Hamlets Walmer Colt's Hill Out Elmstead Napchester Brenzett Swingfield Minnis Barrowhill Hemsted Singlewell Yewtree Cross Gill's Green The Quarter Hassell Street Northbourne Kenardington Sole Street Broadstairs Capel Leeds Cranbrooke Common Ansdore Horn Street Chalksole Selgrove Kingsgate Sherwood Newington Iwade Otham Densole Grubb Street Chillenden Tunbridge Hill New Street Luddesdown Hucking Upper Eythorne Nackington Lower Hardres North Elham Watt's Cross Troy Town Staplestreet Chart Corner Betteshanger Beal's Green Kingsnorth Highstreet Sandwich Mundy Bois Maxton Hoath Frogholt Ratling Knockholt Woolage Green Oakhurst Withersdane Gosmere West Minster Throwley Rowling Street Timbold Hill Green Street Green Dargate Common Gun Green Brabourne Rushenden Bircholt Forstal Chestfield St Dunstan's West Street Platt Stonestreet Green West Langdon Knox Bridge Hubbard's Hill Sandwich Bay Estate Rhode Common Otham Hole Woodsden Middle Deal Studdal Aldington Aylesford Greenhithe Alkham Flemings Woodland Reading Street Hartlip Timberden Bottom Charcott Pepper Hill Bulleign Allington Brenzett Green Forstal Heaverham Hunton Snoll Hatch Oversland South Stour Sundridge Mountain Street Acol Sole Street The Quarter Hollingbourne Perry Street Palmarsh Ightham Pearson's Green Crowdleham Capstone Lower Bitchet Ashley Goat Lees Four Wents Shelvin Golford Sixmile Bridge Paddock Tunstall Sheldwich Woodside Green Fosten Green Sevenoaks Weald Coolinge Grain East Hill Maxted Street Upper Hayesden Sandhurst Cross Seabrook Cold Harbour Halstead Chitty Farthing Green West Peckham Marshborough Kingswood Westwood Ham Woodchurch Lydden Plumtree Green Great Job's Cross Bogden Perry Shorne Ridgeway Congelow Temple Hill Hanging Bank Northfleet Green Twitham Wolverton Market Heath Kingsdown Great Buckland Chestnut Street Smart's Hill Brandfold Paddlesworth Laddingford Bottom Pond Chilham Greenhill Gillingham Egerton Forstal Bromstone Lodge Lees Highstead West Stourmouth Sheldwich Lees Northdown Rochester Maplescombe Upper Deal Penenden Heath Yew Tree Green Sandling Oad Street Pluckley Rhodes Minnis Upper Harbledown Leysdown-on-Sea Sevenoaks Boughton Lees Fant Copton Barrow Green Tutt Hill Swanscombe Upper Goldstone Peene Snipeshill Rusthall New Romney Seaton Branbridges Stoke Little Mill New Pound Lymbridge Green Danaway Castle Hill Yorkletts The Valley Lower Green Hilden Park Dunkirk Rough Common Small Hythe Standen Street Shatterling Twenties Sinkhurst Green Sepham Heath Chevening Wrotham Heath Warehorne Bogle Allhallows Tylden Gravel Castle Patrixbourne Winterbourne Collier Street West Yoke St Peter's Postling Broomfield Wingham Well New Barn Kit's Coty Fenn Street Mersham Tower Hill Harvel Little Conghurst Garlinge Green Wingham Thanington Eastwood Satmar The Pound Smarden Lydden Bullockstone Bedgebury Cross Stelling Minnis Smarden Bell Tenterden Hoaden Mill Hill Mile Town Wrotham Swanton Toy's Hill Wyebanks Round Green Bobbing Chiddingstone Strood Hungershall Park Boughton Malherbe Thurnham Tovil Durlock Bax Waltham South Darenth Egerton Bybrook Ringlestone Bean Kilndown Hamlet of Shellness Darenth Valley Nash Street Goodley Stock Cheeseman's Green Crit Hall Platt's Heath Little Chart Forstal Great Bower Key Street Wayfield Buckland Crockhurst Street Borstal West Court Crossways St Michaels Sellindge Wilsley Pound Sherwood Park Marlpit Hill Willesborough Barnes Street Bishopstone Chiddingstone Causeway Christian Fields New Town Flishinghurst Botolph's Bridge River Kingston Bonnington St Margaret's at Cliffe Warren Street Camer Meopham Green Wateringbury Istead Rise Payden Street Haviker Street Henley Street Lower Upnor Crabble Durlock Tong Green Grove Green Dunn Street Marlpit Brenchley Middle Stoke Marley Lower Hartlip West Hythe Parkgate Upper Rodmersham Ospringe Westwood Richborough Port Bicknor Southernden Frogham Lower Luddesdown Ashford Knatts Valley Upstreet Folkestone Lyminge Elmsted Pedlinge Stowting Worth Cowden Brompton Acrise