Charity Marketing in Mileham

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Advertising Charities in Mileham

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Mileham are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Mileham?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Mileham is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in PE32 2

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Mileham or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Mileham (Norfolk)

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Langham Shelton The Green Alburgh Newton St Faith Cawston Little Barningham Paradise Little Snoring Highgate Caston West Acre Westfield Temple Bar Watton Green Silfield Hyltons Crossways Craymere Beck Beeston St Lawrence Fersfield Ludham Fodderstone Gap Potter Heigham Broome Workhouse Common Dunton Harleston Clenchwarton Shropham Denver Dunston Woodgate Houghton Stonebridge Westbrook Green West Newton Easthaugh Worstead Dilham Dunton Patch Bunwell Hill Badersfield Bow Street Stoke Ferry Costessey Park Roydon West Harling Field Dalling Stubbs Green Marsham Bedingham Corner Ten Mile Bank Stalland Common Great Cressingham Scoulton Little Hautbois Eaton Shepherds' Gate East Harling Methwold Stratton Strawless Hall Green Crossdale Street Snow Street Fulmodeston Upton Green Hockering Heath Alby Thorpe Row Wheatacre Runham Vauxhall Sidestrand Hellington Horning Plumstead Caudlesprings Kirby Cane Winterton-on-Sea Bressingham West Lexham Ingham Letton Green Crostwight Wighton Breckles Blo' 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Ditchingham Bessingham Spooner Row Swanton Hill Quidenham George Hill Titchwell East Ruston West Rudham Puddledock Gaywood Neaton West Caister Toft Monks Wattlefield Pooley Street Rockland St Peter New Sprowston Witton Oxnead Clint Green Middleton Stibbard Terrington St Clement Mileham Sandringham Beeston Regis South Raynham North Lynn Baconsthorpe West End Edgefield Street Swanton Abbott Barroway Drove Hickling Heath Burgh St Peter Saham Toney Tharston Lower Gresham North End Thrigby Tumbler Hill Bridgham West Earlham Frettenham Tuttington Maypole Green Cranworth Tivetshall St Margaret Alpington Little Hale Runcton Holme Chedgrave Primrose Corner Sharrington Harper's Green Runhall South Walsham Walcott Green Wood Street Balsam Field Filby Thursford Green Whitwell Street St John's Highway Newgate Corner Baynard's Green Stow Bardolph Pennygate Newton Flotman Etling Green Oxwick Eau Brink Repps Swafield Calthorpe Darrow Green Bagthorpe Briningham Morston Old Hall Street Redcastle Furze 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Barton Turf Kenninghall Hilgay Holt Thorpe Abbotts White Horse Common Fustyweed Forncett End West End King Row Sustead Itteringham Ridlington Potthorpe Honingham Hassingham Burnham Market Howe Fundenhall Pound Corner Little Green St James Bawsey Hainford Cordwell Kelling Rougham Bacton Burlingham Green How Hill Earlham Rise Fen Street Little Dunham Frost Row Shelfanger Necton Rackheath Griston Carleton Rode Cantley Pollard Street Moulton St Mary Brisley West Walton South Green Wicklewood Warham Narrowgate Corner Fiddlers' Green Earsham Upper Street Wilby Geldeston Bastwick Garlic Street Collett's Br Limpenhoe Drury Square Waterden Elsing Taverham Bodham Saddle Bow Croxton Lundy Green Witton Halvergate Weasenham St Peter East Somerton Shimpling Cangate Newton Easton Damgate Blofield Heath Tivetshall St Mary Wolferton Burgh next Aylsham Daffy Green Barnham Broom Loddon Barford Wiggenhall St Peter Gissing Lyng Kimberley Stalham Green Edgefield Great Massingham Rollesby Setchey Godwick 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South Green Westgate Deopham Haverscroft Street Withergate Trunch South Lopham Westgate Street East Bilney Kenninghall Heath Kirby Green Thetford Wormegay Workhouse Common Bracon Ash Gresham Whinburgh Walcott Old Beetley Mulbarton Lower Bodham High Kelling Redenhall Raveningham Methwold Hythe Bircham Newton Thorpe Baconsthorpe Fen Street East Beckham Woodton Saxthorpe Panxworth North Wootton Eccles Road Lyon's Green Denton Gooderstone Caister-on-Sea Tittleshall Little London Scarning Fiddler's Green Wramplingham Brock's Watering Whimpwell Green Damgate Frankfort Weeting Feltwell Beetley Morley St Botolph North Green Hevingham Marshland St James Bunwell Bottom Marlingford Hamrow Great Green Stanhoe Whitlingham Hempnall Green Emorsgate Burnham Norton Gimingham Briggate Hemblington Corner Claxton Walpole St Peter Sharp Street Great Ryburgh Piccadilly Corner Horsham St Faith Short Green Waterloo West Runton Chequers Corner Marham Hackford South Acre Brampton Old Buckenham Watlington Tilney cum Islington Low Common Bramerton Skeyton Docking Low Tharston Holkham Clippesby Weybourne Swannington Bush Green Cobholm Island Little London Thorpe Hamlet Norton Hill Topcroft Shadwell Thorpland Wiggenhall St Mary Magdalen Worthing Guilt Cross Saham Waite Cantley Corner Thurlton Links Brewers Green Goose Green Stanford Bradenham Walpole St Andrew Buxton Irstead Upper Sheringham Swaffham Tunstead Haddiscoe Narborough Harris' Green Little London Plaw Field Scratby Nethergate Croxton Richmond Hill Trowse Millgate Penny's Green Hedenham Bittering Irstead Street Nordelph Martham Norton Subcourse Pockthorpe Blackwater Cat's Common Gas Hill Wiveton Langmere St James' End Mundham Common Great Ellingham Itteringham Common Horsey Corner Barney Lingwood Shernborne Tower End Roydon Helhoughton West Head Hales Street Edingthorpe Green West Beckham Crowgate Street Fritton Ashwellthorpe Threehammer Common New Catton Long Row The Common Blackborough End Hempnall Burgh St Margaret Wolferd Green East Rudham Thurgarton Burnham Deepdale Sneath Common Dockeney Little London Tilney High End Foundry Corner Mill Common The Grove Saxlingham Nethergate Drymere Colton Pilson Green Lushbush Illington Lower Stow Bedon Loddon Ingloss Hungry Hill North Creake Fring Ridlington Street Sparrow Green The Lings Cromer Fordham Low Common Drayton Attlebridge Drabblegate Egmere Oulton Street Lower Thurlton Burnham Overy Town Haveringland Hethel Mill Hill Costessey Beighton Swanton Novers Horsford The Arms New Buckenham Pulham Market Little Witchingham Sea Palling Little Ryburgh Saxlingham Thorpe Mundford Wicken Green Village Tungate Little Massingham Southburgh Kerdiston South End Guestwick Green East Barsham Welborne Syderstone Pudding Norton Thompson Thorpe Marriott Ragmere Little Walsingham Walpole Highway Middle Harling Ingleborough Aslacton Hales High Common Roughton Flaxlands Anchor Corner Nogdam End Newgate Weasenham All Saints New Holkham Lyngate Cockthorpe Buckenham Keswick Langley Street Ashwicken Mill Green Foulden Southgate Stacksford Hanworth Seething Ketteringham Catfield West End West Barsham Acle Lower Street High Street Ashby St Mary West Dereham Holme next the Sea Cake Street Mile Cross Lyng Easthaugh Southgate Grimston East Winch Ickburgh Terrington St John Lower Street Horstead Tuckswood West Raynham North Earlham Ovington Mundham Morley St Peter North Denes Carleton Forehoe Surlingham Waxham Great Dunham Waterloo Colkirk Lower Easton Swardeston Fritton Gasthorpe Great Hockham Wells-next-the-Sea Suton Rockland All Saints Sedgeford Happisburgh Common Postwick Three Holes Upper Brandon Parva Felthorpe Brakefield Green Catton Grove Thornham The Street Whitwell Dickleburgh Toftrees Broomsthorpe North Pickenham Thornage Topcroft Street Hingham Fritton Lessingham Weston Green The Drove Foxhole Pristow Green Upper Stoke Great Plumstead Ingworth South Burlingham Upgate Street Bawburgh North Green Hopton on Sea Morton Intwood Bridge Green Thuxton Calthorpe Street South Pickenham Belaugh Burnham Thorpe Orange Row Wolterton Skeyton Corner Shingham Gillingham Great Hautbois Bird's Corner Brandon Creek Colegate End Alburgh Street Paston Green Queen's Hills East Runton Butcher's Common Upwell Frans Green Old Brigg Anmer Witton Bridge North Walsham Alby Hill Woodrising Hempstead Melton Constable Neatishead Cess Spixworth New Rackheath Bustard's Green Shotesham Edingthorpe Guist Castle Acre Crabgate Hunt's Corner Garboldisham Weston Longville South Creake Hapton Barningham Green South Denes Frogshall South Wootton Diss Poringland West Poringland North Burlingham Saxlingham Green Highoak Broomhill Brookville Wortwell Lower East Carleton Hardwick Little Marsh Snetterton Mattishall Burgh Brockdish Eastmoor Hindolveston Wash Dyke Shammer Tilney All Saints Larlingford New Hainford Caistor St Edmund Burnham Overy Staithe North Barsham Eaton Rise Scottow Broomholm Northall Green Furze Green Cucumber Corner Hindringham Saxlingham Corpusty Stradsett Welborne Common Suffield Scole Common Deopham Stalland Oxborough Little Barwick Fincham Bull's Green Copy's Green South Runcton Wretton Wickhampton Whittington Great Fransham Silvergate Pockthorpe Shouldham Thorpe Thorpe End Low Common Houghton St Giles Threxton Hill Mustard Hyrn Filby Heath Gateley Crane's Corner Downham Market Crowshill Bexwell Sculthorpe Wiggenhall St Germans Old Lakenham Rushall Hardwick Upgate Stalham Merton Suspension Bridge High Green Old Hunstanton Suton Street Leziate The Banks Sprowston Arminghall Thursford Blofield Flitcham Oby Little Melton Lordsbridge Hethersett Broadmoor Limpenhoe Hill Tatterford Bellmount Cat's Corner Bush Estate Reepham Hardingham Dowe Hill Banningham Horningtoft Stratton St Michael Barmer Salters Lode Ashill Downham Tunstall Red Pits Beckett End Wacton Wymondham Little Thornage Hempton West Winch Fairstead Overstrand Hargate Heckingham Welney Larling Blackmoor Row Burnham Westgate Northacre Stow Bedon Dereham Lyngate Brancaster Staithe Mautby Low Street Woodbastwick Great Witchingham Framingham Pigot Billockby Bawburgh Hill Crownthorpe Nordelph Corner Spa Common Besthorpe Stiffkey Starston Keswick Coltishall Boughton Southery Bale Whissonsett Southtown Hoe Burgh Stubbs Browston Green Guestwick Holly End Erpingham St Olaves Heacham Tottington Wickmere Aldborough Cranwich Freethorpe Wood Norton Pulham St Mary Carbrooke Newtown Heydon Yelverton Shereford Brandon Bank Walton Highway West Bilney East Carleton East Lexham Happisburgh Boyland Common Smallburgh Anchor Street Ormesby St Michael Moorgate Shipdham Salthouse Outwell Newport Lower Tasburgh