Charity Marketing in North Barningham

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in North Barningham are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in North Barningham?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in North Barningham is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in NR11 7

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in North Barningham or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover North Barningham (Norfolk)

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Heartsease Foulsham Great Bircham Congham Billingford Fodderstone Gap Costessey Stonebridge Gillingham Burgh St Margaret Lyng Easthaugh Thorpe St Andrew Crostwight Filby Queen's Hills Browick Runham Taverham Fordham Mattishall Thorpe Marriot Sidestrand Thursford West Somerton East Wretham Saxlingham Green Horsford Hempstead Old Catton Pristow Green North Tuddenham Walton Highway Diss North Denes Waterloo Reepham Blackborough End North Runcton South Walsham Merton Dickleburgh Moor Great Snoring Copy's Green Billingford Southtown Badersfield Newgate Ten Mile Bank Suffield Irstead Street Little Cressingham Plaw Field Sea Palling Northrepps Drayton North Walsham Stalham South Runcton Crane's Corner Thetford Harpley Westgate Street Ditchingham Dam Hethel Rockland All Saints Flaxlands Forncett End Foundry Corner Southwood New Holkham Frost Row Lynford Witton Rollesby Low Street Lyng Hunt's Corner North Green Burnham Market Walcot Green Barney Heigham Grove Suton Southrepps South Creake Baconsthorpe Hackford Alby West Acre The Banks Briston Woodton Blofield Heath Cantley Corner Highgate Forncett St Peter West Dereham Holly End Lushbush Pockthorpe Stiffkey Mileham Caister-on-Sea East Beckham Heydon Three Cocked Hat Bawburgh Brandon Parva Pennygate Woodgate Eau Brink Pedham Thornage Hengrave Earlham Rise Holme Hale Johnson Street Fersfield Common Weston Longville Cranworth Ivy Todd Swainsthorpe Lamas Wolterton Upper Stoke Great Hautbois Welney Wickmere Lordsbridge Beckhithe Holkham Worstead Beeston Regis Runhall Ingoldisthorpe George Hill Saddle Bow Swardeston Richmond Hill Tyegate Green Hockering Heath Wreningham East Harling West Bilney Lessingham Chapelfield Grove Frenze Middleton East Tuddenham Broadmoor Dunston Wramplingham Carleton Forehoe Narrowgate Corner East Rudham Wicklewood Brampton Rushford East Walton Westbrook Green Kenninghall Heath Strumpshaw Caistor St Edmund Itteringham Common Newton St Faith Craymere Beck Arminghall Broomhill Lyngate Hopton on Sea Smallworth Bush Green Redcastle Furze Piccadilly Corner Tilney St Lawrence Burnham Deepdale Meeting House Hill Wiggenhall St Peter Flitcham Wiggenhall St Germans West Beckham Old Hunstanton Overstrand Northwold Wheatacre Frankfort Acle Ashill Stratton St Michael Pott Row Salhouse Guestwick Bustard's Green Kirstead Green Suffield Park Wortwell Gooderstone Brookville Bale Eaton Rise Great Fransham Podmore Norton Subcourse Spixworth Horsham St Faith Wickhampton Old Beetley Hoveton Weybourne Thursford Green Salle Bengate Cordwell Shelton Colby Little Fransham Frogshall Billockby Gunthorpe South End Keswick Castle Rising North Burlingham Penny's Green Fundenhall Street Jordan Green Threehammer Common Silfield Necton Barmer Lakenham Dickleburgh Gas Hill Wacton Tyby Cley next the Sea Oby Langley Street South Wootton Nordelph Workhouse Common Tottington Whittington Saham Waite Kirby Green Tungate Old Lakenham Wretton Cat's Common Waterheath Hargate Felthorpe Dereham Withergate Cobholm Island Temple Bar Pockthorpe Upwell Mundesley Little Ryburgh Northacre Bedingham Corner St Olaves Pound Corner Reedham Shammer Ditchingham Holme next the Sea Hassingham Calthorpe Street Fair Green Glandford Gayton Waterloo Tottenhill Row Heggatt Street Whimpwell Green Bircham Newton Beachamwell Broome Street Eaton Southery Rushall Wood Dalling Pockthorpe Egmere Yaxham Balsam Field Morningthorpe Lower Street Butcher's Common Forncett St Mary Morley St Peter Felbrigg Low Common Old Brigg Coslany Costessey Park Boughton Wiveton Mundford Hyltons Crossways Crowshill Illington Swanton Morley Road Green Stody Coston Wolferton Toftrees Halvergate Antingham South Green Barton Turf Cromer Bircham Tofts Great Dunham Hapton Sharrington Damgate Brundall Harris' Green East Winch Fen Street Foxhole Filby Heath Tattersett Fritton Newtown West Raynham Blackwater Low Common Walpole St Peter Witton Bridge Fakenham Hempnall Green Hardwick Foundry Hill Walton Warren West Caister Ellingham Framingham Pigot Beeston Long Row Bawdeswell Brewers Green Drury Square Hemblington Toftwood Blofield Tibenham Shouldham Thorpe Tower End West End Bintree Tuttington Fiddlers' Green Rockland St Peter Hillington Reymerston Tilney All Saints Tilney Fen End Hales Burnham Overy Staithe Skeyton Stratton Strawless Bexfield Lot's Bridge Fiddler's Green Welborne Common Haveringland Weston Green Eastgate Colton Snetterton Upper Brandon Parva East Ruston Saxlingham Nethergate Pudding Norton St James Eastmoor Tuckswood The Lings Wimbotsham Scole Common Stoke Ferry Upper Street Wacton Common Lakes End Little Thornage Florence Walk Letton Green Barroway Drove Sustead Letheringsett Morley St Botolph Fen Street Setchey Toft Monks Limpenhoe Little Hale Witton Metton Walcott Little Witchingham Suton Street Bradenham Mundham Common Ormesby St Margaret Tasburgh Bow Street Narborough Walpole Marsh Toprow Stow Bardolph Upper Street Scole Stanford Castle Acre Long John's Hill Thompson Runcton Bottom Warham North End Woodrising 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Bridge Green Collett's Br Croxton Gresham Geldeston Bawburgh Hill Bushy Common Hingham West Poringland Watlington Potthorpe Shipdham Wells-next-the-Sea Tunstall Blakeney Foxley Panxworth The Drove Cawston West Earlham Sutton Roydon Walcott Green Quidenham West Runton Catfield Hilgay Clenchwarton Knapton Besthorpe Swanton Abbott Burgh Stubbs Newtown Thurgarton Brock's Watering Low Common Carleton St Peter Plumstead Wormegay Babingley Daffy Green Coxford Neatishead Broome Anchor Street Sneath Common California Ashwicken Brundish Waterloo Burlingham Green Roughton Norton Corner Flordon Denver Westwick Great Melton Briningham Trowse Newton Terrington St Clement Nordelph Corner Brancaster Staithe Eccles Road Puddledock St John's Highway Mill Green High Street Plumstead Green Sisland West Winch Alpington Brandon Creek Thuxton Swanton Hill Broom Green Calthorpe Swanton Novers Shotesham Saxlingham Thorpe Alburgh Street Dockeney How Hill Sco Ruston Dam Brigg Ingleborough Lyon's Green Little Hautbois Dunburgh Field Dalling Brandon Bank Etling Green Saxlingham South Pickenham Swaffham Lower Stow Bedon Easthaugh Orange Row Nethergate Primrose Green Hellington Corner Blofield Corner Blo' Norton North Wootton Guist Ingham Corner Trunch East Barsham Fritton Kenninghall Walpole Cross Keys Lower Street Loddon Ingloss Ickburgh Fritton Cargate Common Waterden Pettywell Alburgh Shouldham Mulbarton Ludham Guilt Cross Honingham Brumstead Weasenham St Peter Didlington Rackheath Tilney High End Ridlington Barford East Bilney Newport East Lexham Thorpe Mundham Wilney Green Yelverton Outwell Twyford Alby Hill Hawes' Green Sidestock Ashmanhaugh Attlebridge Pentney Ragmere Middle Harling Kelling Intwood Thurning Helhoughton Wood Street Mount Pleasant Beeston St Lawrence Hickling Heath Sheringham Gayton Thorpe Booton Bird's Corner Drabblegate Honing Horsey Corner Edingthorpe Green Lower Thurlton Damgate Bridgham Lower Bodham Three Holes Foulden Boyland Common Anchor Corner Tilney cum Islington Frettenham New Catton Catton Grove Primrose Corner West Head Emneth Hungate Edingthorpe Grub Street Brettenham Tottenhill North End The Arms North Barsham Harper's Green Ranworth Park Common Little Barningham Leziate Little Walsingham Surlingham Wighton Aslacton White Horse Common Houghton St Giles Morton Hardley Street Whitwell Colney Great Green Misery Corner Hales Street Marsham Pockthorpe South Lopham Wiggenhall St Mary the Virgin West End Limpenhoe Hill Stubbs Green Mile Cross Terrington St John Ashwellthorpe Threxton Hill Southgate Hempnall Aldeby Gimingham Shimpling Runham Vauxhall Wroxham Briggate Little Marsh Hardingham Red Pits Gressenhall Trimingham Ketteringham Deopham Stalland Fundenhall Brinton Topcroft Street Clippesby Southgate Woodbastwick Griston Shropham Burgh St Peter Ashby St Mary Smallburgh Bunwell Gasthorpe Hemblington Corner Bellmount Shingham Topcroft Happisburgh Hickling Green Wood Norton South Lynn Keswick Elsing Loddon Burgh Common Attleborough Alderford Docking Trowse Millgate Baconsthorpe Marham Mill Hill New Sprowston Poringland Little London Themelthorpe Whinburgh Barningham Green The Common Banham Rougham Breckles Tharston Thelveton Lenwade Runham Crostwick Garvestone Snow Street Corpusty Bodham Brooke Kirby Row Stow Bridge Low Tharston Old Buckenham Ridlington Street Chedgrave Tacolneston Thurlton Links Little London Thorpe Market Hockwold cum Wilton West Harling Stow Bedon Beckett End Buxton Binham South Raynham Emneth Framingham Earl Godwick Easton Fulmodeston Oulton Kidd's Moor Mattishall Burgh Carleton Rode Winfarthing Anmer Horstead Horningtoft Croxton Lundy Green Thorpe Marriott Bessingham Pollard Street Lower Gresham Upper Guist Upper Street Brancaster Irstead Crowgate Street Barnham Broom Peaseland Green Whitwell Street Darrow Green Bedingham Green Ingworth Sharp Street Bradwell Highoak Great Ellingham Dunton Patch Furze Green Shepherd's Port New Costessey Fengate Hemsby Newgate Corner High Kelling Stacksford Oxnead Tivetshall St Mary Nogdam End Waxham Spa Common Harleston Baynard's Green Caston Hevingham Guestwick Green Thurton Howe Scarning Syderstone East Somerton Deopham Kerdiston Little London Scoulton Stalham Green Needham Great Moulton Little Ellingham Dunton North Green Little London Longham North Lopham The Heath East Carleton Haddiscoe Brisley Horning Runcton Holme Garboldisham Tumbler Hill Pulham Market West Newton Silver Green Weeting Old Hall Street Gaultree Blackmoor Row Itteringham Garlic Street Great Cressingham Mautby Bagthorpe Saham Hills Beetley Shepherds' Gate Upton Ovington Brakefield Green Watton Titchwell Holt Sparhamhill Wymondham Suspension Bridge Little Melton Broadflash Larling Thorpe Row Larlingford Burnham Overy Town Stoke Holy Cross Coltishall West Barsham Frans Green Heckingham Blackwater West Rudham South Denes Silvergate Edgefield Street Oxborough Mustard Hyrn Hindringham Aylsham Watton Green Cobbler's Green Skeyton Corner Bull's Green Feltwell East Raynham Happisburgh Common Hunworth Great Ryburgh Melton Constable New Hainford Worthing Pilson Green Hellington Manson Green South Green Caudlesprings Rush Green Little London Tittleshall Tivetshall St Margaret Erpingham Burnham Norton Thickthorn Hall Buckenham Wicken Green Village Hanworth Sedgeford Saxthorpe Winterton-on-Sea Starston Fring Crossdale Street Scottow Edgefield North Creake Aldborough Bunwell Bottom Newton Haverscroft Street Shernborne New Rackheath Freeland Corner Town Green Crownthorpe Dowe Hill Boyces Bridge Wilby Browston Green Hockering Thorpe Hamlet Moulton St Mary Crabgate East Runton Ringland Burston Dumpling Green Wash Dyke Cess Norwich Bawsey Snettisham Hamrow Maypole Green Muckleton Bramerton St John's Fen End South Acre Upgate Street Upper Hellesdon Paston Green Aylmerton Sparrow Green Saham Toney Greensgate Pottergate Street Broomholm Wendling Colkirk West Lynn Hellesdon Upgate Kimberley Grimston Upton Green Hindolveston Hainford Norton Hill Ormesby St Michael Thorpe Abbotts Thorpe End Dersingham Church Field Sheringwood The Ling Eccles on Sea Banningham Carbrooke Gorleston-on-Sea Kirby Bedon Blickling Tunstead Hempton Emorsgate Sandringham Freethorpe Dilham Marlingford Kettlestone Mill Street Earsham Litcham Spooner Row Brockdish Whissonsett Bastwick Bodney North Lynn North Elmham Snetterton Heath West Lexham Denton Great Massingham Arlington Danemoor Green Stalland Common Roydon Paston Black Carr Stockton Bexwell Oulton Street Sprowston Little Dunham Little Massingham Little London Hethersett Bowthorpe High Common Little Snoring Hickling Gateley Shelfanger Bressingham Common