Charity Marketing in Frank's Bridge

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Frank's Bridge are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Frank's Bridge?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Frank's Bridge is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in LD1 5

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Frank's Bridge or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

Other locations available for charity marketing
Brunant Cefn Coch Fenni-fach Penygarnedd Domgay Y Gribyn Nantserth Scrwgan Llanywern Heol-y-gaer Bryn-penarth Rhos-goch Pontneddfechan Abergwesyn Penybontfawr Old Church Stoke Trefnanney Llaneglwys Ffynnon Gynydd Esgairgeiliog Hundred House Llanwrthwl Bwlch Tregoyd Llangurig Pentre-llwyn-llwyd Middletown Howey / Hawy Glascoed Tredustan / Tredwstan Llansanffraid-ym-Mechain Newbridge Moity Hendomen Rhos-y-brithdir Hurdley Norton Pont Felin-y-ffrîdd Pennant Melangell Llanerchemrys Downton Heyope Builth Road Tretower / Tretŵr Glan-Frogan Hill / Bryngwyn Warden Pentre Yardro Burgess Lands Meifod Boughrood / Bochrwyd Llywel Llugwy Penisha Rhos Dolcorsllwyn Tycrwyn Castle Caereinion / Castell Caereinion Clyro / Cleirwy Weythel Haimwood Felindre Belan New Wells Discoed Glyn Frank's Bridge Heartsease Cwm Llangynidr Plasnewydd Cwm-Llinau Tirabad Dylife Cefn Llananno Pendre Alltmawr Cemmaes Llansantffraed-in-Elwel Penegoes Rhulen Pool Quay Trawscoed Pant Mawr Knighton / Tref-y-Clawdd Broneirion Carnedd Brecon / Aberhonddu Abermule / Aber-miwl Pen-y-bont Llanerch Emrys Cwmbach Llechrhyd Fron Pont Rhydgaled Trecastle / Trecastell Gaer Llanfechan Glan-y-nant Hyssington Plâs Llwyngwern Bronllys Varchoel Pentre'r beirdd Moel y Garth Llanfrynach Cwmgiedd Milford Llanddewi'r Cwm Pentyrch Boughrood Brest / Brest Bochrwyd Walton Legar Pontwilym Llowes Glanmule Haughton Nantmel Stanner Llanfihangel-yng-Ngwynfa Ynyswen Llanmerewig Pandy-rhiw-Saeson Arddleen / Arddlin Henllan Buttington Bryn Tanat Fron Cae'r-Lan Llanbister Road Ffordd-las Burgedin Sarnau Ffawyddog Crickadarn Llanigon Llansantffraed-Cwmdeuddwr Newchurch / Llannewydd Appletree Tan Hinon Battle Sarnau Mochdre Maesypandy Llandrinio Heniarth Trewythen Pant-glas Presteigne / Llanandras Wern Trwstllewelyn Staylittle / Penffordd-Lâs Rhos-y-meirch Llandysilio Wig Cwmwysg Tafolwern Llangors Nant-ddu Pengenffordd Gwernafon Barland Newbridge-on-Wye / Y Bontnewydd-ar-Wy Garth Hodley Trefecca Trefeglwys Rhayader / Rhaeadr Gwy Trewern Crug-y-byddar Hirnant Llansilin Glascwm Tre-derwen Llanelwedd Sennybridge / Pontsenni Dolhelfa Pont Llogel Llanfihangel Rhydithon Weston Madoc Womaston Newtown / Y Drenewydd Pentre Felindre Abbeycwmhir / Abaty Cwm-hir Penwyllt Brynderwen Gwystre Llangattock / Llangatwg Glasbury / Y Clas-ar-Wy Alport Nantoer Dutlas Danygrug Llancowrid Colva Llangenny / Llangenau Uplands Felindre Gilwern New Mills Plasiolyn Heol Senni Tai'r Bull Defynnog Rhos Common Aberhafesp Glaspwll Efail-rhyd Libanus Trelystan Garthbrengy Cefn Côch Garn Beguildy / Bugeildy Berriew / Aberriw Pant-y-ffridd Bwlch y Garreg Pedair-ffordd Llangunllo Llandefalle Elan Village / Pentre Elan Pilleth Llangasty-talyllyn Panpunton Capel-y-ffin Penthryn Llangyniew Leighton / Tre'r llai Bacheldre Groespluan Talgarth Glanhanog Bont Dolgadfan Llanbadarn-y-garreg Llanymynech Trallong Llanbrynmair Felin-Crai Troedrhiwdalar Talerddig Pont-y-bryn-hurt Ponde Llanfechain Machynlleth Llandeilo Graban Dwyrhiw Caerhowel Llanfihangel Tal-y-llyn Cwmbelan Ffridd Trefnant Llanerchydol Bwlch-y-sarnau Forge Aithnen Pentre Llanddew Four Crosses Waen Aberbechan Llanyre / Llanllyr Llanllugan Bwlch-y-ffridd Y Fan Pentre Dolau Honddu Felinfach Dol-fâch Llangedwyn Gravel Llanbadarn Fynydd Ynys-uchaf Dolfor Pentre Cilcwm Gore Pennant Ffynnonau Pentre-llymry Llanfaes Llanwnog Milebrook Penygloddfa Geseilfa Snead Llanfair Caereinion Pont-y-wal Slough Aber Llanelieu Rhiwlas Tal-y-Wern Dolau Llanwrin Cwm-twrch Isaf The Marsh Bronydd Gungrog Pentre Harpton Plas Dinam Montgomery / Trefaldwyn Pontithel Maesmynis White Grit David's Well Bwlch-y-Plain Llanllwchaiarn Garth Owen Crewgreen Glyntawe Treberfydd Broad Heath Criggion Pontrobert Tregynon Pencelli Abercrave / Abercraf Knucklas / Cnwclas Llangammarch Wells Lower Chapel Sarn-y-bryn-caled Walton Green Coed-y-wlad Glanrhyd Llanstephan Cwm Irfon Llanrhaeadr-ym-Mochnant Moel Ddolwen Hay-on-Wye / Y Gelli Gandryll Cwm-twrch Uchaf Penrhos Hope Bwlch-y-cibau Cefn Cantref Llanafan-fawr Pentre'r-felin Crossways Bettws Cedewain Rhos Llandyssil Milton Nantgwyn Green Lane Trelydan Abercegir Llanbister Forden / Ffordun Llanifyny Dardy Llandinam Bryngwyn Cascob Llwynderw Trefeitha Coedway Cefn Canol Camnant Michaelchurch-on-Arrow Manafon Melinbyrhedyn Little London Tynyrwtra Carno Clydach Terrace Llanwddyn Dol-y-cannau Llanbedr Cwmcrawnon Llyswen Bwlchyddar Llanwrtyd Wells Llangynog Cwm-bach Waen Waun Fach Tyddyn Cae'r-bont Aberhosan Caehopkin Ciltwrch Partrishow Crickhowell / Crughywel Ferley The Stubb Penygelli Llanfihangel-helygen Coed-yr-ynys Refail Groesffordd Aberyscir Llanfyllin Pwllgloyw Llanddewi Ystradenni Gurnos / Y Gurnos St Harmon Llwynygog Groes-lwyd Crossgates / Y Groes Cathedine Pen-common Ceri / Kerry Adfa Llansantffraed Cyffredyn Ystradfellte Llanspyddid Llechfaen Hengoed Builth Wells / Llanfair-ym-Muallt Burlingjobb Stepaside Pen-y-cae Ynys-isaf Coelbren Cwm-y-gaist Beulah Glynhafren Llanfihangel-Nant-Melan Dolley Green Evenjobb / Einsiob Llandegley Crai Llandefaelog-tre'r-graig The Colony Cil Talybont-on-Usk Llanfihangel Nant Bran Monaughty Hopton Uchaf Kinnerton Maesyrhandir Llandefaelog Llawr-y-glyn Braichyfedw Plas-rhiw-Saeson Llangadfan Llanwrtyd Melin-y-ddôl New Radnor / Maesyfed Llangadwaladr Llanfilo Old Radnor Thorn Gorof Warle Cregrina Aberbran Derwenlas Clatter Ystradgynlais Craig-y-nos Dolanog Cefn-gorwydd Fishpool Crowther's Pool Gaufron Cilcewydd Cross Oak New Well Cwmbach Pont Rhyd-y-berry Cwmdu Cilmery / Cilmeri Penstrowed Cemmaes Road / Glantwymyn Bishop's Moat Gladestry Disserth Waen-fâch Foel Wern Winllan Pont ar Hydfer Gleiniant Glan-rhyd Trehafren Welshpool / Y Trallwng Gwerneirin Pencraig Erwood / Erwyd Upper Chapel / Capel Uchaf Fishpools Frochas Darren Pencommin Llanwyddelan Pentrefelin Caersws Felindre Gwenddwr Cefn Mawr Ystrad Uchaf Aber Village Gregynog Heartsease Aber Rhaeadr Rhyd Hopton Isaf Nant-glas Llan Four Crosses Three Cocks / Aberllynfi Coldbrook Pontdolgoch Talachddu Llanbedr Llanidloes Deuddwr Priddbwll Penrhos Brooks Abertridwr Tylwch Frochas Painscastle / Castell-paen Felindre Caeralem Newtown Garthmyl Darowen Pentre Llifior Aberedw Scethrog Glangrwyney Soar Penarron Tregoyd Mill Penygelli Guilsfield / Cegidfa Cradoc Plas Meredydd Lloyney The Green Dôl-forwyn Llansantffraidd-ym-Mechain Doldowlod Ceinws Pont-faen Llaithddu Geuffordd Pant-y-rhiw New Mills / Felin Newydd Pennorth Llaethdy Llanhamlach Brynllywarch Llanerfyl Tirymynach Pentre-bach Churchstoke Pant-y-dŵr Moelfre Main Dolyhir Bleddfa Llanarmon Mynydd-mawr Llandeilo'r-Fan Llanfaredd Cwmrhos Merthyr Cynog Sarn Ddôl Cownwy Old Neuadd Dolymelinau Pen-isa'r-waen Commins Coch Fron Y Wig Dolyronnen Great Cellws Tredomen Crossway Cloddiau Commins Penybont Glynbrochan Llandrindod Wells / Llandrindod