Charity Marketing in Lambrook

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Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in Lambrook are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

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How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

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Which Media Platforms Work Best for Charity Marketing in Lambrook?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in Lambrook is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in BA22 8

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in Lambrook or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover Lambrook (Somerset)

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Dillington Greenvale Littleton Godney Panborough Hoccombe Treborough Hillfarrance Fulford Coat Chilson Stapleton Newbridge Street Ash Wootton Courtenay Stoford Wells Newbury Link Hillside Latcham New Town Yarberry Town's End Dodhill Coleford Howleigh Tytherington Long Cross Brockley Charlton Mackrell Huntscott Woolley Batch East Lydford Horsington Double Hill Lawford Westowe Sparrow Hill Culverhays Snails Hill Wilmington Combe Throop Riverside Lansdown St Andrew Rimpton Stock Allowenshay Charlton Beardly Batch The Oval Woodborough Hale Pilton Wickham's Cross Pitcombe Luxborough New Cross Mid Lambrook Peasedown St John Capland Burcott Upper Milton Bradford-on-Tone Minehead Compton Common Launcherley North Barrow Dunkerton Clanville Highbury Higher Chillington Edbrook Long Load Watchet Winsham Marshall's Elm Bradley Cross Roadwater Stout Clapton in Gordano Nythe Norton Fitzwarren Kingsbury Regis Pyleigh Bathwick Whitchurch Moorledge Lower Langford Chaffcombe Lower Somerton East Harptree Tunley Daw's Green Elworthy Pill Haines Hill East End Easton Steanbow Egford Berrow Bridgehampton Oare Langport Eastover Fox Hills Polsham Icelton Walrow Lower Foddington Widcombe Beard Hill West Town Creech St Michael Sydenham Crickham Tone Meare Green Pudleigh Smitham Hill Ham East Hewish Exford Priston White Cross Upper Coxley Wilton Little Pennard Portbury Weston-Super-Mare Stoney Stratton Sticklynch Westford West Yeo Tintinhull Farrington Gurney Andersea Hayes Park Durston Appley Otterford West Lydford Whitefield Churchstanton Oake Upper Langford Paulton Portland Hillfield Bruton Queen Charlton Wembdon East Quantoxhead North Petherton Bratton Seymour Higher Marsh Moortown Horner Wick St Lawrence Luccombe Bloomfield West Bagborough Bishop's Hull Hallatrow Camerton Bridgetown Belle Vue St Decumans Templecombe Way Wick Sampford Moor Ilton Rolstone Burnworthy Weston Town West Leigh Mells Green Blackrock Stockmoor Village Weston Bampfylde Ashcott Corner Udley Durleigh Yatton Westhay Charlton Musgrove Higher Holton Wiveliscombe Walton St Mary Milton Havyatt Green Bradley Green Welton Hollow Lower Westholme Flax Bourton West Stoke Rich's Holford Langaller Cocklake Poleshill Binegar Kingston St Mary Higher Shepton Pye Corner Heale Hele Castle Cary Comeytrowe Payton Nempnett Thrubwell Muchelney Seavington St Mary Sawyer's Hill Odd Down Rowbarton Upper Cheddon Hamp Drayton Bussex New England East Huntspill Woodlands Wick Narfords Clarence Park Higher Wellisford North Batsom Fordgate Nunney Melcombe Weare Tivington Lympsham Fowler's Plot Welham Triscombe Border Rodgrove Lower Odcombe Barrington Tonedale Emborough North Weston Compton Bishop Cudworth Northfield Battleton Trull Rock Othery North Town Woodlands Dundon Hayes Plot Gate Little Moor Winterhay Green Shapwick Tyntesfield Wick Nailwell Highbridge Holton Lower Writhlington Coursley Welton Barwick Pathe New Town Kewstoke Keynsham Windmill Hill West Chinnock Maines Batch Yarlington Broadway Stoke St Michael 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Malreward Lower Whatley Townsend Curload Allerford Dunwear Higher Foddington Nettlecombe Wayford Litton Fromefield Tarr Lower Marston Field Laverley Goathurst Washford Meadgate West Charlton Lovington Paintmoor Hardington Moor Muchelney Ham Broadshard Keenthorne Abbots Leigh Haydon Willstock Village Mark Causeway Alford Lye Cross Lamyatt Northay Weston in Gordano Priorswood Long Sutton Chardleigh Green Lower Milton Lower Wraxall Westmoreland East End Church Town Wraxall Henstridge Bloomfield Doniford Belluton Croscombe Dulcote Howley Hornsbury Vole Mudford Park Corner Baltonsborough Perry Green Rumwell Haybridge Marsh Street Hawkcombe Riding Gate Hatch Beauchamp Pensford Combe Hay Slough Green Ashill Shoscombe Elliots Green Brinsea Warleigh Bankland Huntspill Mark Midsomer Norton Sherford Kilmersdon Yeabridge Towerhead Pawlett Hill Dodington South Stoke Behind Berry Street on the Fosse Chelston Heathfield Nether Stowey Chard Junction Mattock's Tree Green Sidbrook Venn Langford Budville 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Dinder Rooks Bridge Upper Benter Newtown Ashton Watering Thornfalcon Withy Mills Innox Hill North Perrott Bower Hinton Rotcombe West End Cottiford Willhayne Stanton Drew Ilchester Mead Escott Thorne St Margaret Overton Charlynch Horsey Sutton Bingham Chelvey Hillcommon Bishopswood Hurcot Woolvershill Batch Westfield Horsecastle Chilthorne Domer Heale Locking Castle Pecking Mill Churchtown Stone-edge Batch Old Cleeve Berkley Marsh Chapel Leigh South Horrington Cushuish Lower Knapp Clapton Lower Failand Somerton Poole Clapton Upper Canada Whitty Grosvenor Scrapton St Georges Walford Iwood Norton sub Hamdon Burrowbridge Oath Outwood Ilchester Whitnell Coppits Hill Kingsbury Episcopi Stoughton Cross Whatley Exebridge Lambrook Shearston Coxley Wick Dunball Nethercott Crowcombe Townsend Twerton Girt East Compton Tone Green Henley Langford Wick East Bower Heath House Merriottsford Sparkford Hill Stony Littleton North Town Ham Green Elborough Lower Shepton Upper Swainswick Horsington Marsh West Pennard Corton Denham Dowlish Ford Withial West Wick Queen Camel Compton Dundon Worlebury Timberscombe Yenston West End Cole Knighton Lusty Ditcheat Brompton Regis Maiden Head Carlingcott Primrose Hill Greendown Bathpool Dinnington Ansford Kittisford Rode Ashwick Walton in Gordano Walcot Stogursey Bindon Stoke sub Hamdon Handy Cross Bagley Green Badger Street Tucking Mill Huntham Worth Goar Knap Williton Cucklington Edithmead Wooten Hall North Brewham Oxenpill Newport East Dundry West Horrington Englishcombe Beechen Cliff Shockerwick Bratton Twinhoe South Cary Burlinch Barrow Stawell Raddington Claverton Hicks Gate Winsford Lyncombe Vale Beckington Jocelyn Park Henstridge Ash Hurst Lower Stratton Tyning Ash Cross Perry Street Upper Godney Dipford Fenny Castle Stratton-on-the-Fosse Clewer Luckwell Bridge Stolford Midford Courtway Upcott Clutton Hill Winter Well South Twerton Edington Town's End Southmarsh Compton Durville Stowell North Town Burrington Tuckerton Splatt Plainsfield Ubley Langridge Ellicombe Radlet Bowdens Cleeve Henstridge Marsh Laverton Montacute Darvole Rhode Halsway Lydford-on Fosse Silver Street Forton Down End Barrow Common Langley Marsh Neighbourne Galhampton Lattiford Southdown Swell Ashwell Hambridge Longhouse Charlcombe Borough Post Marksbury Chapel Allerton Kingsdon Cholwell Critchill South Brewham Maundown Treble's Holford Chelwood Fiddington Duddlestone Woolverton Old Down Kilve Aller Freshford West Stoughton Rockley Ford Ashgrove Holford Chewton Keynsham New Town Whitestaunton Northover Great Elm Pendomer North Cheriton Cheddar Rapps Halcon Downhead Norton Downside Isle Abbotts Wood Knoll Green Combe Down Wookey Hole Butleigh Wootton Coombe Bottom Lipyeate Wales Ruishton Kibbear Lopen Cowslip Green North Widcombe Nedge Hill East Coker Upper Langridge Haydon Redhill Four Foot Ashcott Woolvers Hill Barrow Gurney Wrington Clapton Wick Butleigh West Shepton Redlynch Bossington Heathfield Uphill Northfield Willett Cotford St Luke Newtown West Monkton Clutton Drayton Lufton Wadeford Draycott Mearns Curland Chipstable Yeovil Marsh Little Weston Tellisford Greyfield Yeovil Wick St Lawrence Lower Peasedown Darshill Sweethay Brinscombe Burton Wheddon Cross New Town Rodney Stoke Southfield Sticklepath Pict's Hill Spargrove Brompton Ralph Woolavington Sutton Mallet Street End Bagley West Lambrook East Street Chew Magna Tickenham Barton West Hill Gardens Carhampton Lower Leigh Newton St Loe Verrington Farmborough Ludney Beckery Lower Swell Hartswell Rockwell Green Isle Brewers West Camel Buckland Dinham Bathford Periton Haymoor End Northfield Sampford Brett Dimmer Sandford Batch Amesbury Marston Bigot Hardington Bleadney Stembridge Odcombe Bonson Hinton Charterhouse Mells Hornblotton Green Tracebridge Ash Chilson Common Keward Burrow Axeford Estate Locking Alstone Foddington Bowlish Huish Episcopi Brockham End Ham Killing's Knap Bickenhall Trudoxhill Breach Rudge Wallace Nynehead North Wootton Yarley Crewkerne Hele Barlake Ashcombe Park Bathealton Exton Staple Lawns West Quantoxhead Clays End Woodram Clatworthy Higher Alham Withycombe Ham Peasmarsh Chiselborough Purn Withypool Lyng Lillesdon Steart East Woodlands Townsend Yarrow Fivehead Moolham East Water Portishead Wellington West Porlock Kilkenny Burrow Lower Godney Eastertown Blackmoor Compton Dando Horton Leighton North End Stileway Chew Stoke Keyford Perrymead Leigh upon Mendip Preston East Horrington Oareford Mudgley Winford Low Ham Coultings Green Parlour Furringdons Cross Brushford Norton's Wood Whitley Batts Mill Cross Bathway Vellow Eastbrook Witcombe Coombe Timsbury Blackwater Pibsbury Wicklane Kilton Whitecross Greenway Langport Westover Highway West End Huish Champflower Dyche Merriott Rickford Staplegrove Milton Clevedon Beacon Hill Galmington Crimchard Houndsmoor Cary Fitzpaine Wrantage Mudford Sock North Coker Whatley Yanley Watergore Alder Row West Compton Beercrocombe Stone Hill Yarde Lansdown Lower Weare Rode Hill Rackley Fyfett Tarnock Stoke St Mary Monkton Heathfield Ham Corston Middletown Middle Chinnock Shawford Shalford North End Sticklepath Monksilver Halse Ash Priors Broomfield Kingston Seymour Netherclay Puriton Coxbridge Misterton Preston Plucknett Greinton Haygrass High Littleton West Coker Banwell West Town Cox's Green Lower Aisholt Bodden Sea Heaven's Door Lambridge Milborne Port Sandford Bishop Sutton Gothelney Green Stockland Bristol Townsend Lower Strode East Town Newtown Backwell Green Selworthy Lower Vagg Holman Clavel Webbington Upton Yarford Ford Street Oldmixon Walpole West Mudford Southay Lodway Allerford Churchinford Failand Lower Claverham White Ox Mead Churchill Sherborne Slape Cross Burnett The Green Holwell Hornblotton Moor Pooltown Coppleham Silver Knap Bailbrook Bare Ash Larkhall Bishops Lydeard Woodhill West Buckland Chelynch Adscombe Overleigh Southwood Upper Stanton Drew Knott Oak Milborne Wick Crock Street Huntstile Battleborough Burtle Hill Higher Halsway Monger Crofton Park Upper Weston Whitney Bottom Farringdon Middle Stoford Golsoncott Prestleigh Newtown West Howetown Silver Street Meadgate East Ammerham West End Frome Easton Town Claverham Houndstone Tangier High Ham Nye Five Bells Northmoor Corner Urgashay Kelston Cloford Common Glastonbury North Wick East Cranmore Barton St David Westham Stockwitch Cross Nyland Firepool Chidgley Broadway Pound Compton Pauncefoot Pound Wookey Worminster Backwell Haselbury Plucknett Locksbrook Middle Stoughton Cricket St Thomas Cottle's Oak Rowberrow Southway Hillside Parchey Toulton Kenn Moor Gate West End Hardington Mandeville Northwick Holway Pinksmoor Sutton Montis Cannard's Grave Pen Mill Stanton Wick Stapley Britten's Fairfield Park Bulford Dolemeads Staple Fitzpaine Wambrook Shoreditch Bedlam Hartford Stretcholt Pitsford Hill Kingweston East End Chilton Polden Chipley Lyngford Standerwick Charlton Adam Farleigh Hungerford Edford Lower Woolston East Stoke Moorland Saltford Henstridge Bowden Royston Water Pylle Lydford Fair Place Lower Merridge Bathampton Somerton Hill East Lydeard Hadspen Stowey Hamfield Maidenbrook Durnfield Hapsford Sticklinch Street Felton Runnington Hare Clevedon Kingdown Nailsea Lower Wellisford Walton Sion Hill Rowford Sigwells Bath Burton South Cadbury Fox Hill Curry Mallet Worthy Biscombe Farleigh Withybrook Skilgate Greylake Fosse Stathe Washbrook Newtown Chilton Trinity Stoke St Gregory Cothelstone Cole Hill Stocklinch Andersfield Dundry Thorngrove Holly Brook Oldford Buckland Down Wigborough Pitminster Compass Hounsley Batch Holcombe Stockwood Vale Bincombe Green Ore Faulkland Biddisham Shadwell Lower Roadwater Withiel Florey Stolford Cuttiford's Door Sellick's Green Lilstock Lower Burrow Pitney Sparkford Bayford Woolston North Curry Somerdale The Butts Combe Whitchurch Dry Hill Hobb's Wall Dulverton Cockwood Potters Hill Portway Greenham Willand Pawlett Bramwell Kingswood Plot Street Whiteway Roundham Marston Magna Kingstone North Stoke Theale Moorlands Withyditch Christon Alhampton Beggearn Huish Wellow Lower Weston Greenhill Aley Ridgeway East Town Pond Close Wyke Champflower Ilford Meadgate Brockley Elm Lower Vexford Frieze Hill Chewton Mendip New Town Voxmoor West Town West Woodlands Bear Flat Blagdon Whitley Head Capton Otterhampton Kingsmead Dundon Ruggin Upper Fivehead Northway Upper Westholme Witham Friary Loxton May Pole Knap Winscombe Inglesbatch West Newton Tolbury Gold's Cross Sutton Friarn Garden City Porlockford Cutler's Green Rydon Ashton Batheaston Parbrook Gundenham Taunton Adsborough Woodford Keinton Mandeville Steart Greylake Lottisham Ashington Coxley Coombe Writhlington West Lyng Westport Chelmsine Eastover Hembridge Ubley Sideling Pickney Holywell Lake Cameley Furnham Piltown West Harptree Thrupe Wall Mead Newtown Horton Cross Ham Street Batten's Green Cannington Babcary Townsend Wanstrow Asney Upper Littleton Upper Baggeridge Weekmoor Over Stratton Townsend Huntworth