Charity Marketing in High Bradfield

Get in touch

Advertising Charities

Carrying out charity marketing (and the non-profit sector in general) is a huge part of the promotions and advertising world and an area we particularly enjoy working with at PromoMedia.

The charities we work with in High Bradfield are often looking for new contributors, and they generally use a wide range of media to attract the attention of potential new supporters. At PromoMedia, we believe that conveying a clear message of a charity’s goals and generally motivating people to get on board to help a “bigger cause” is best expressed through various media platforms.

At the same time, we acknowledge that all charities are different and are, therefore, going to appeal to different people. Marketing for a charity, therefore, isn’t “a one size fits all” solution so we treat each charity client individually, listening to their aims and their target markets so that we can help them achieve the best returns in selecting the most effective types of media for them.

If you are interested in promoting your charity, get in touch with us today via the form on this page and we can discuss your aims and ambitions.

Contact Us

How Do I Promote My Charity?

We frequently get asked by non-profit organisations, “How do I promote my charity?” Well, in simplistic terms we always say the more platforms you use the better the results, as your charity’s public awareness will be raised.

Your campaign may be centred around fundraising, recruiting new supporters, promoting an event, encouraging more volunteers or just creating a brand identity about who you are and what you do. We will identify what exactly you are looking for by talking to you so that we can achieve the best results possible.

At PromoMedia, we feel it is important to “tell the story” of your charity, as this is key to engaging and gaining the confidence of potential supporters. Most people who contribute to charities like to feel an emotional connection.

The best starting point for marketing a charity is to get in contact with us and once we have discussed primarily your work and then your budget, we can use our expertise to put together a campaign to target your potential supporters at the Right Time, Right Place and Right Price.

Enquire Today

Which Media Platforms Work Best for Charity Marketing in High Bradfield?

As a specialist full-service media agency with an extensive history of working with third-sector businesses and charities, PromoMedia can help you to market your non-profit organisation by putting together a comprehensive and bespoke plan which incorporates a variety of different marketing mediums.

As the appeal of charities is often very broad we find that visual mediums with mass impact are very effective. This is because viewers can "see" the type of people or organisation they will be helping and this creates a greater empathy and connection to your cause. In light of this, we often look to use press ads, outdoor and TV advertising – all of which allow you to “show” an audience who they will be in helping through their donations. This tends to be backed up with digital marketing options. 

We explore those options in more detail here: 

Outdoor Advertising for Charities - Visual Impact

Here at PromoMedia, we are experts in billboards and other outdoor advertising forms, and we find this is an excellent platform. This is because the story-telling nature of a charity’s journey is something that we feel is best portrayed visually. As one of the oldest forms of advertising, the outdoors is key to any successful charity campaign. 

Our expert media planners and buyers are based across the country so can secure brilliant locations in any area, to discuss the advantages of the different outdoor options available get in contact with us today.

Charity Marketing on Buses - Wide Coverage

Advertising on buses in High Bradfield is an excellent way for charities and non-profit organisations to get seen in lots of different areas, they have great reach and exposure both in terms of demographic and also geography. More details on bus ads and other vehicle advertising is are available on this page. Options are plentiful and suit most budgets and artwork designs. Posters can be found on the backs and the side or you can skin a whole bus. As charities can literally appeal to people from any background or demographic (and anywhere in the country), this form of broad marketing is a great way to reach passengers, people on the street and other users of transport.

Charity Billboard Adverts - Attract Attention

Large static billboard posters at roadsides or city centres (particularly 48 sheets) are great at attracting attention and are popular in most campaigns. There are many different options for billboards including those at the roadside, shopping centres and town centres. They're also both digital and paper versions available. These options are offered all over the UK, from main roads into and out of towns as new back-illuminated digital options on motorways (these are also classed as Storm adverts).

At PromoMedia we can recommend and locate the best roadside or city-centre billboards, securing them at the best costs for your charity advertising campaign. You may already know which sites you specifically want, or you may want to buy a bundle of them in a particular area (if you have a specific location in mind). We would recommend this as the backbone of any marketing strategy. 

Advertising Charities at Train Stations - Wide Demographic

Another form of advertising which is popular with charitable organisations and trusts is train, tram and railway station advertising, again due to heavy footfall and wide demographic exposure (this is sometimes called transport marketing). Options in these areas range from posters on train station platforms, large digital screens in terminals and ticket booths, large billboard posters on platforms (4 sheet and 6 sheets), adverts inside the trains or trams (cove ads), 48 sheet and 96 sheets as well as escalator panel adverts (typically in London Stations). At PromoMedia we cover all of the main stations across the UK. 

TV Ads - Mass Coverage

Television is a hugely effective medium for any marketing campaign and with so many TV channels we can offer advice on which will work for you and your needs. TV ads work particularly well as you can really give lots of information about your organisation and show footage of the people, animals or businesses that will benefit from the supporters' donations. As market leaders in television advertising, we provide advice on what will work best for your budget. A lot of charities choose TV due to its ability to reach millions of viewers with a clear message at one time.  ITV is the most popular advertising channel in the UK but there is also Channel 4, Sky Adsmart and ITV Player to consider, all of which have a wide reach and appeal (but a more affordable price tag). If you want to add TV to your marketing strategy make sure you get in touch today. You can also use a TV ad as part of an online digital marketing campaign. 

Charity Radio Advertising - Affordable

We work with the major UK commercial radio stations as well as the smaller local ones so if you’re planning on radio ads for your charity we can advise you on the best stations to use, identifying the key audience demographics to suit the campaign. We will take on board the message you wish to convey to your potential supporters (as well as your budget) to make radio advertising work for you. 

Digital Marketing and Social Media Options - Give More Information

Both digital marketing and social media are a good addition to any marketing strategy. Both these options allow you to be specific in who you are looking to target both regionally and also demographically. This platform allows you to give more information about who you are and what you do - there is often space for more copy and images to allow you to go into detail. Social media platforms can allow you to talk to your fan base daily to inform them of updates. Options for both digital marketing and social media are growing all the time with new platforms coming on to the market every day, for more information read here.   

Frequently Asked Questions about Charity Sector Advertising in S6 6

  1. "How do you market a charity?" You market them much in the same way as you would a commercial product, firstly identify the target market and people most likely to be interested in the work that they do. After that, construct a marketing strategy that could include a whole range of options from digital marketing to TV, radio to outdoor and billboards to social. Every campaign we do is slightly different. 

  2. "Why is marketing important for charities?" It is important so that you can reach new people and educate them about the work of your charity so that you can raise money via donations or from events. 

  3. "What is a charity campaign?" As you can imagine there is no set answer, every charity is unique with a different cause. Most campaigns tend to incorporate a digital marketing and social media strand, outdoor options and then radio or TV depending on budget. 

  4. "What is not for profit marketing?" It is marketing in the charity world, essentially raising awareness of not-for-profit organisations so they can raise money for good causes. 

Contact Us

If you are looking to advertise your charity on either a local scale in High Bradfield or a national capacity get in contact with us today. Tell us more about what you are looking for and we can put together a plan to get you the results you want. We can accommodate most budgets and create something special and bespoke.

We cover High Bradfield (South Yorkshire)

Get in touch

We aim to get back to you in 1 working day.


Skip to

Gallery

Other locations available for charity marketing
Pilley Worsbrough Bridge Cricket Houses High Hoyland Banner Cross Swaithe West Green Low Stubbin Nutwell Catshaw Higham Warren Bridge End Carlecotes Woodside Cawthorne Loversall Tickhill Hangsman Hill Hollin Busk Low Laithes Howard Hill Bradway Bank Thornseat The Wheel Stainton Thurgoland Canklow Fosterhouses Dungworth Canal Side Thurnscoe East Birley Edge Fishlake Low Holdworth Aughton Higham Common Wheatley Hills Cantley Abdy Letwell Old Town Brinsworth Doncaster Common Burngreave Wood Willows Smithies New Rossington Bentley Rise Rossington Barnsley Hill Top Ecklands Tapton Hill Brampton en le Morthen Hooton Pagnell Bradway Ingbirchworth Harthill Upper Tankersley Wilsic Rollestone Windhill Carlton Snowden Hill Wombwell Highlane West Melton Slade Hooton Sutton Woodhouse Mill Hatfield Bullhouse Haywood Sunnyfields Dinnington King Edwards Holme Hyde Park Rivelin Glen Rostholme Conisbrough Bradgate Load Brook Pincheon Green Noblethorpe Hill Top Athersley North Marr Foldrings Mawson Green Clifton The Lings Totley Dropping Well Edderthorpe Park Head Grimesthorpe Silkstone Common Catcliffe Meersbrook Greystones Cliffe Sim Hill Shiregreen Sheffield Lane Top Carbrook Wortley Meadow Hall Armthorpe Highfield Beauchief Lea Brook Walkley Street Mexborough Broomhill Stairfoot Blacker Hill Highwoods Barrow Scholes Intake Brightholmlee Hollow Meadows High Bradfield Ughill Barnburgh Highfields Low Barugh Cadeby Normanton Spring Charltonbrook Little Sheffield Millhouse Green Aldwarke Waldershaigh Thorpe Hesley Fulwood Steel Bank Fullshaw Hazlehead Spring Vale Wadsley Denaby Main Scawthorpe Hall Broom Parkgate Wales Austerfield Staincross Carsick Howbrook New Village Goldthorpe Scout Dike Woodthorpe Estate Whirlow Laughton en le Morthen Wike Well End Oxspring Hexthorpe Wincobank Wisewood Hatfield Chase Jordanthorpe Wadsley Bridge Woodhouse Hoyland Common Harley Stainborough Upper Crabtree Townhead Upper Bradway Hallowmoor Parson Cross Handsworth Pogmoor New Lodge Hoylandswaine Hollins End Grimethorpe Sprotbrough Brightside Port Mahon Manor Estate Wybourn Bessacarr Aston Lidget Herringthorpe Dodworth Green Skelbrooke Hooton Levitt Waterthorpe Thurcroft Penistone Maltby Crookesmoor Holdworth Masbrough Gilroyd Roughbirchworth Thurlstone Soughley Gateway Plaza Lane End Nether Edge Little Hay Nooking Broom Highgate Hoober Lower Bradway Lakeside Village Lowfield Onesacre Shafton Kirk Sandall Sothall Long Sandall Horner House Wheatley Park Adwick le Street Nethergate Attercliffe Hill Top Midhopestones Westfield Milton Arksey Turnerwood Rotherham Norton Birdwell Plumbley Pitsmoor Greenside Instoneville Conanby Stainforth Carcroft Common Carr Haigh Manvers Hickleton Thorpe Salvin Grange Lane Wigtwizzle Parkhead Gawber New York Morthen Church Field Batemoor Moorends Smithy Moor Birkendale Hill Top Netherthorpe Netherthorpe Northfield Orchard Square Grenoside Burncross Wath upon Dearne Blaxton Lower Walkley Wharncliffe Side The Green Garden Village High Melton North Anston Brierholme Carr Thorpe in Balne Charnock Hall Thurnscoe Studfield Hill Neepsend Low Harley Beighton Fenwick Malinbridge Pismire Hill Longley Estate Keresforth Hill Belle Vue Woodlands East South Lane Ecclesfield Branton Dalton Firbeck Broomfield Causeway Head Bolehill Whiston Gleadless Townend Deepcar Herdings Cotterhill Woods Manor Park Billingley Edenthorpe Green Moor Adwick upon Dearne Mapplewell Thorn Hill Intake Whinney Hill Townhead Finningley Kimberworth Park West End Fairleigh Elm Tree Hill Handsworth Hill Carr Head Bawtry Kirk Bramwith Bow Broom Crow Edge Fir Vale Mosborough Bentley Crane Moor Blackburn Dolcliffe Common Slay Pits Newfield Green Platts Common Crosspool Oughtibridge Wales Bar Stocksbridge Hillsborough Hanging Water Upper Cudworth Stephen Hill Hardwick Sunnyside Worsbrough Village Holbrook The Manor Frecheville Bolton upon Dearne Nether Haugh Dunsville Doncaster Lindrick Dale Bracken Moor Four Lane Ends Deep Pit Gleadless Valley Kimberworth Normandale Hooton Roberts Long Line Royd Norton Woodseats Broomhill Richmond Eastwood Silkstone Endcliffe Crescent Hemingfield Belle Green Jordon Barugh Green Rawmarsh Loxley Bottom Dunscroft Tivy Dale Highfield Greenhill Westfield New Edlington Attercliffe Cundy Hos Pot House Hood Green Braithwell Hoyle Mill Shay House Den Bank Old Cantley Hill Top Ward Green Pinfold Hill Park Side Jordan Owlthorpe Cortworth Moss Carcroft Lowedges Newton South Anston Spink Hall Middlecliffe Norton Hammer Throapham Ryecroft Upper Whiston New Totley Spittal Houses Langsett Wadworth Boulder Hill Victoria Park Hill Measborough Dike Owlerton Hackenthorpe Arbourthorne Estate Shaftholme Hallam Head Hampole Walkley Bank Castle Green Stopes Greenland Goole Green Barugh Meadow Head Piccadilly Redbrook Cundy Cross Whitley Wormley Hill Scawsby Stumperlowe Berry Moor Upper Haugh Wheatley Clayton Town End Dalton Magna Royd Moor Lings Common Kendray Old Haywoods Almholme Endcliffe Edge Honeywell Stannington High Wincobank Stacey Bank Sykehouse Totley Brook Crookes Monk Bretton Little Norton Keppel's Column Clifton Great Houghton Old Denaby Ickles Sharrow Vale Far Bank Kine Moor Norton Sprotbrough Park Kilnhurst Nether Green Ranmoor Lundwood Wilthorpe Wingfield Philadelphia Woodall Brookhouse Maythorn Royston Richmond Hill Heeley Thorne Hermit Hill Waleswood Harden Arbourthorne Little Houghton Campsall Birley Estate Carsick Hill Barnes Hall Shirecliffe Netherthorpe Bromley Newhill Ewden Village Higher Stubbin Sandhill Woodlands Old Edlington Firth Park Knowle Top Askern Longley Ings Hill Top Eskholme Kiveton Park Edge Mount Lodge Moor Shafton Two Gates Worsbrough Dale Worsbrough Common Hayfield Green Upper Hoyland Worsbrough Harlington Upperthorpe Brincliffe Stubbin Low Wincobank Swallownest Listerdale Athersley South Stockbridge Hood Hill Base Green Hillfoot Hemsworth Knoll Top Thrybergh Cusworth Middlewood Moorgate Trumfleet Tankersley Ravenfield Ringinglow Sharrow Low Bradfield Whirlow Brook Woodland View Dore Four Lane End Ardsley Lewden Southey Green Sharrow Head Brecks Birley Carr Sheffield Park Swinton Swinton Bridge St Ann's Norton Lees Wickersley Cubley Common Side Flanderwell Chapeltown Greystones Barnby Dun Cudworth Common Dodworth East Whitwell Thorpe Common Lower Crabtree Kelham Island Gleadless Dean Head Brierley Upper Midhope Gildingwells Guilthwaite East Dene Wood Royd Pudding Hill Cudworth Jump Dunford Bridge Cat Hill Wentworth Hatfield Woodhouse Lydgate Potter Hill Brick Houses South Bramwith Tinsley Todwick Ulley Mortomley Eastfield Treeton Smithley Meersbrook Bank Bramley Orgreave Shaw Lands East Herringthorpe Wood Seats Backmoor Drakehouse Templeborough Finkle Street Worrall Halfway Braithwaite Hellaby Little Common Totley Rise Frickley Burghwallis Kirkhouse Green Warmsworth Littleworth Toll Bar Abbeydale Bramley Lings Hurl Field Greasbrough Bolsterstone Liberty Hill Carter Knowle Balby Sheffield Woodsetts Moorhole Low Valley Darton Sandygate Loxley Dodworth Bottom Bents Green Elsecar Pickburn Coldwell Abbeydale Park Hoyland Owston Millhouses Kexbrough Parkwood Springs Brodsworth Brampton High Green Dalton Parva Richmond Park Skellow Darnall Ecclesall Darfield Topham Storrs Fourlane Ends Under Tofts Ravenfield Common Hill Top Laughton Common Holmes Tilts Coisley Hill Summerfield Auckley Fall Bank Stone Waverley Micklebring